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人民币汇率关注度初步研究
引用本文:刘琨.人民币汇率关注度初步研究[J].中国货币市场,2012(5):28-31.
作者姓名:刘琨
作者单位:中国人民银行货币政策二司
摘    要:随着互联网的普及.网络搜索统计功能为我们研究汇率关注度提供了一个快捷、有效的渠道。文章基于百度和谷歌近期关于“人民币汇率”的搜索统计结果,对人民币汇率关注度进行历史、区域、人群属性等多纬度的比较,以期全面了解市场对人民币汇率的关注情况。文章指出,该统计方法能方便了解实体经济对汇率关注的真实反映,有助于探索汇率升贬值预期,选择汇率政策出台时机,合理推动人民币离岸市场发展和对人民币挂牌货币的选择。

关 键 词:人民币汇率关注度  互联网搜索统计  政策启示

A study on RMB exchange rate sensibility
Liu Kun.A study on RMB exchange rate sensibility[J].China Money,2012(5):28-31.
Authors:Liu Kun
Institution:Liu Kun, Monetary Policy Department II, People's Bank of China
Abstract:Following the increasing popularity of the Internet, the Internet search statistics provides us with a fast and efficient channel to study the sensibility of exchange rates. Based on the search statistics results of "RMB exchange rates" through Baidu and Google, this article makes a comparison of the attention to RMB exchange rates from multiple angles such as history, geography and nature of the people in order to fully understand the market's awareness of RMB exchange rates. The article states that the statistical method can help understand the exchange rate awareness of the real economy, explore the expectations on the appreciation or depreciation of exchange rates, choose the right time to announce exchange rate policies, and rationally promote RMB offshore market development and the choice for RMB listed currencies.
Keywords:RMB exchange rate sensibility  Internet search statistics  policy implications
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