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战略理论新发展:交易成本理论视角下的战略理论--兼对资源基础战略理论的批判
引用本文:方征.战略理论新发展:交易成本理论视角下的战略理论--兼对资源基础战略理论的批判[J].中央财政金融学院学报,2006(3):91-96.
作者姓名:方征
作者单位:上海财经大学,上海200439
摘    要:资源基础战略理论经济学分析基础是自由竞争市场均衡模型,其对交易成本的漠视给战略理论的发展带来诸多的限制。现实战略实施环境中存在交易成本是企业战略存在的基础,也是交易成本理论运用到战略理论的切入点。交易成本的引入提高了战略理论的解释力与说服力,这集中体现在对持续竞争优势分析模型与战略三过程(价值创造、价值保护、价值分割)模式的修正与拓展上。

关 键 词:交易成本  资源基础  战略管理
文章编号:1000-1549(2006)03-0091-06
收稿时间:11 28 2005 12:00AM
修稿时间:2005年11月28

The New Development of Strategic Management Theory: The Theory Under the Angle of Transaction Cost Economics--Concurrently Critiquing to Resource -Based View
FANG Zheng.The New Development of Strategic Management Theory: The Theory Under the Angle of Transaction Cost Economics--Concurrently Critiquing to Resource -Based View[J].Journal of Central University of Finance & Economics,2006(3):91-96.
Authors:FANG Zheng
Abstract:The theoretical economics analysis foundation of resource-based view strategy is the free competition market balanced model. It ignores the transaction cost .which also gives rise to bringing many limits to the development of strategic management theory. The transaction cost is lying under environment of realistic strategy implementing , it is not only why the enterprise strategy can exist, but also is cut-in which the transaction cost theory utilizes to strategic theory. The introduction of transaction cost economics enhances the strategic theory 's explanation strength and the persuasive power, the main embodiment is revising and broadening the competitive advantage analysis model and strategy three processes pattern , which includes the value creation, the value protection and value divisio
Keywords:Transaction cost economics Resource-based view Strategic management
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