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Attitudes Towards Genetically Modified Food with a Specific Consumer Benefit in Food Allergic Consumers and Non‐food Allergic Consumers
Authors:Susan Miles  Christine Hafner  Suzanne Bolhaar  Eloina González Mancebo  Montserrat Fernández‐Rivas  André Knulst
Institution:1. School of Medicine Health Policy and Practice , University of East Anglia , Norwich, UK susan.miles@uea.ac.uk;3. Department of Dermatology , Medical University of Vienna , Austria;4. Department Dermatology/Allergology , University Medical Center Utrecht , The Netherlands;5. Unidad de Alergia , Hospital de Fuenlabrada , Madrid, Spain;6. Servicio de Alergia , Hospital Clínico San Carlos , Madrid, Spain
Abstract:The aim of the reported study was to investigate attitudes towards genetically modified food with a specific consumer benefit. Fifty food allergic and one hundred non‐allergic consumers took part in a telephone interview study in each of Austria, Spain and the Netherlands. Participants were first asked about their purchase intentions for an unspecified genetically modified food. Next, participants were asked about their purchase intentions for a genetically modified food with a specific consumer benefit. Food allergic consumers were asked about ‘low‐allergen food’ produced using genetic modification and non‐allergic consumers were asked about ‘food that benefits your health’ produced using genetic modification. It was found that intention to purchase genetically modified food with these specific benefits was higher than intention to purchase an unspecified genetically modified food.
Keywords:Consumer attitudes  genetically modified food  consumer benefit  food allergy  low‐allergen food
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