| 我国移动支付产业链模式分析及其盈利测算 |
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| 引用本文： | 谷海颖,张云华,周振宇.我国移动支付产业链模式分析及其盈利测算[J].上海金融,2011(9). |
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| 作者姓名： | 谷海颖 张云华 周振宇 |
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| 作者单位： | 1. 中国电信上海研究院,上海,200122
2. 美国科视数字有限公司,上海,200062 |
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| 摘 要： | 本文从盈利模式测算的视角切入，围绕移动支付领域，对国外运营商发展模式、国内移动支付产业链模式进行深入分析和研究，探讨不同产业链模式下的移动支付盈利前景。
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| 关 键 词： | 移动支付 盈利模式 产业链 |
The Analysis of Industrial Chain of China's Mobile Payment and the Calculation of Profit Model |
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| Gu Haiying/Zhang Yunhua/Zhou Zhenyu.The Analysis of Industrial Chain of China's Mobile Payment and the Calculation of Profit Model[J].Shanghai Finance,2011(9). |
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| Authors: | Gu Haiying/Zhang Yunhua/Zhou Zhenyu |
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| Institution: | Gu Haiying/Zhang Yunhua/Zhou Zhenyu |
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| Abstract: | From the angle of profit model calculation,the article revolves around the field of mobile payment,conducts an in-depth analysis of operational patterns of foreign telecommunication operators and industrial chain patterns of domestic mobile payment,and discusses the profit prospect of mobile payment in different industrial chain patterns. |
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| Keywords: | Mobile Payment Profit Model Industrial Chain |
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