| 风险投资决策及投资策略调整研究 |
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| 引用本文： | 朱孔来,刘晓峰,刘瑞波.风险投资决策及投资策略调整研究[J].财经理论与实践,2012(5):45-49. |
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| 作者姓名： | 朱孔来 刘晓峰 刘瑞波 |
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| 作者单位： | 济南大学管理学院;中国工商银行山东省分行;山东财经大学科研处 |
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| 摘 要： | 从投资风险和收益的权衡出发,根据投资者的可能风险偏好,研究营利项目与公益项目的投资策略决策。同时,对投资后环境变化,如何对公益项目与营利项目进行投资调整,分别应用欧式距离法与情景分析法进行了系统剖析与阐述。
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| 关 键 词： | 风险投资 公益项目 营利项目 投资策略调整 |
Study on the Investment Decision and Strategy Adjustment of Venture Capital |
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| ZHU Kong-lai,LIU Xiao-feng,LIU Rui-bo.Study on the Investment Decision and Strategy Adjustment of Venture Capital[J].The Theory and Practice of Finance and Economics,2012(5):45-49. |
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| Authors: | ZHU Kong-lai LIU Xiao-feng LIU Rui-bo |
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| Institution: | 1.School of Management,Jinan University.,Jinan 250022,China; 2.Shandong Provincial Branch,Industrial and Commercial Bank of China,Jinan 250001,China; 3.Shandong University of Finance & Economics,Jinan 250014,China) |
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| Abstract: | After the tradeoff the risk and profit,the investment choices between profitable projects and charity projects are investigated considering the investors’ risk preferences.Moreover,if the conditions change after investment,the methods of Euclidean distance and scenario analysis are applied separately to show how to change the investment strategy. |
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| Keywords: | Venture Investment Charity Projects Profitable Projects Investment Strategy Adjustment |
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