Restaurants’ social enterprise business model: Three case studies |
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Authors: | Carly Dickerson |
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Institution: | Business School, Edinburgh Napier University, Edinburgh, UK |
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Abstract: | ABSTRACTThis research explores the application of the Social Enterprise business model within the context of the hospitality industry. In order to achieve this goal, a qualitative primary research was conducted through three case studies. The research suggests that hospitality social enterprises encounter many unique challenges as a result of social mission implications. The research provides a foundation for industry and academic recommendations. Most importantly, detailed recommendations such as strategic planning, strict budgeting, and mission/profit balance are derived for hospitality social enterprise managers to improve efficiency and counteract industry-specific challenges. |
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Keywords: | Social enterprise business model hospitality restaurant management profit-maximizing business case study |
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