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Examining the predictive validity of SUS-TAS with maximum parsimony in developing island countries
Authors:Manuel Alector Ribeiro  Patrícia Pinto  João Albino Silva  Kyle M Woosnam
Institution:1. School of Hospitality and Tourism Management, University of Surrey, Guildford, UK;2. Faculty of Economics, University of Algarve, Faro, Portugal;3. Warnell School of Forestry and Natural Resources, University of Georgia, Athens, GA, USA
Abstract:The Sustainable Tourism Attitude Scale (SUS-TAS) has been used as a tool to gauge the sentiment of local residents toward sustainable tourism development. This scale has been validated in cross-cultural settings by several scholars. In a like manner, in order to validate this scale, data were collected in the Cape Verde islands (off the coast of Africa) and the results showed (1) a parsimonious version of the 21-item SUS-TAS that facilitates the process of data collection without compromising its robustness and psychometric properties, (2) a validated second-order factor model, confirming that the seven factors of SUS-TAS can be loaded in two broader dimensions named “perceived tourism impacts” and “expected tourism sustainability”, (3) a SUS-TAS second-order factor model with validity in predicting residents’ support for sustainable tourism development, (4) that SUS-TAS can be interpreted by seven individual factors and/or as a global factor as indicated by the hierarchical measurement model and predictive validity. Methodological and theoretical interpretations are discussed and future refinement and applications are also offered.
Keywords:SUS-TAS  parsimony  predictive validity  sustainable tourism  Cape Verde
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