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Enabling the language of accessible tourism
Authors:Brielle Gillovic  Alison McIntosh  Simon Darcy  Cheryl Cockburn-Wootten
Institution:1. Department of Management Communication, University of Waikato, Hamilton, New Zealand;2. Department of Tourism and Event Management, School of Tourism and Hospitality, Auckland University of Technology, Auckland, New Zealand;3. UTS Business School, University of Technology, Sydney, Australia
Abstract:The growing body of literature on “accessible tourism” lacks a critical scholarly debate around its specific language use and nomenclatures. To fill this gap, this paper provides a first examination of language. Language provides a unique capability to resist, strengthen and reframe identities of individuals and groups, yet can also reinforce, weaken and perpetuate dominant worldviews of disability. A content analysis examined previous accessible tourism literature with results illustrating that diversity exists amongst the varying terminologies adopted by scholars. Terms were employed loosely, inconsistently and interchangeably, euphemistically with erroneous understandings and nuances. The paper concludes with critical discussion about the power of researchers to (re) produce oppression through language that maligns and misrepresents, or to (re) conceptualise and (re) construct the world we live in with liberating language that facilitates positive social change.
Keywords:Accessible tourism  disability  language discourse  content analysis
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