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Antecedents,mediation effects and outcomes of hotel eco-innovation practice
Institution:1. School of Forestry and Landscape Architecture, South China Agricultural University, 483, Wushan road, Tianhe district, Guangzhou, 510642, China;2. School of Hospitality and Tourism Management, University of Surrey, Guildford, Surrey, GU2 7XH, United Kingdom;3. Jingyan Liu Business School, Sun Yat-Sen University, 135, Xingang Xi Road, Haizhu district, Guangzhou, 510275, China;1. Instituto Politécnico Nacional-CIIDIR Unidad Oaxaca, Hornos No. 1003, Col. Noche Buena, Municipio de Santa Cruz Xoxocotlán C.P. 71230, Oaxaca, Mexico;2. Groupe ESC Troyes, Avenue Pierre Brossolette No. 217, Troyes, C.P. 10002, France;3. Université de Technologie de Troyes, ICD-CREIDD UMR 6281, CNRS, 12 rue Marie Curie, BP 2060, 10010 Troyes, France;1. School of Economics & Management, Zhejiang University of Science & Technology, 318 Liuhe Rd., Hangzhou, Zhejiang 310023, PR China;2. Department of Engineering and Public Policy, Carnegie Mellon University, 5000 Forbes Avenue, Pittsburgh, PA 15213, USA;3. School of Management, Zhejiang University, 38 Zheda Rd., Hangzhou, Zhejiang 310007, PR China;4. School of Economics and Management, Tsinghua University, Beijing 100084, PR China;5. State Key Joint Laboratory of Environment Simulation and Pollution Control, School of Environment, Tsinghua University, Beijing 100084, PR China;1. Marxism Institute, China University of Geosciences, Wuhan 430074, China;2. Research Center of Resource and Environmental Economics, China University of Geosciences, Wuhan 430074, China
Abstract:Eco-innovation is essential if we are to improve the environmental impacts of tourism firms. Building on the natural-resource-based view (NRBV) of the firm, we hypothesize that eco-innovation is the mediating factor between four firm-level antecedents (opportunity-recognizing and opportunity-capitalizing capabilities, top managers’ attitudes and stakeholder pressures) and three outcomes (cost and differentiation, with respect to a firm’s competitive advantage, and its resulting organizational performance). Partial least squares structural equation modelling is applied to the data from a survey with hotel managers in China, and confirms all of the hypotheses, except two, namely: i) that cost competitive advantage is positively related to hotel performance, and ii) that eco-innovation fully mediates the relationships between opportunity-recognizing capability and both dimensions of competitive advantage. Our contribution to the NRBV theory with a novel, integrated model to predict the mediating role that eco-innovation plays between firm-level resources and capabilities, and competitive advantages.
Keywords:Eco-innovation  Dynamic capability  Management attitude  Stakeholder pressure  Competitive advantage  Organizational performance
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