Factors that influence the length of industrial channels

This article is concerned with the length of channels utilized to market industrial products. Several marketing scholars have proposed that the appropriate channel structure is a function of conditions associated with the market for the product, the nature of the product itself, and characteristics of the producer and middlemen. By means of a survey of industrial product manufacturers, this study identified six characteristics of middlemen, industrial markets, and industrial customers that appear to be significant influences on the length of channels used to distribute industrial products.     

Price caps with capacity precommitment

We examine the effectiveness of price caps to regulate imperfectly competitive markets in which the demand is uncertain. To that effect, we study a monopoly that makes irreversible capacity investments ex-ante, and then chooses its output up to capacity upon observing the realization of demand. We show that the optimal price cap must trade off the incentives for capacity investment and capacity withholding, and is above the unit cost of capacity. Moreover, while a price cap provides incentives for capacity investment and mitigates market power, it cannot eliminate inefficiencies. Capacity payments provide a useful complementary instrument.     

Outdoor advertising for business markets

A review of the history and current prevalence of outdoor advertising suggests that although the medium is very effective it is not widely used in business-to-business markets. A case for using outdoor advertising is deductively made based on the unique characteristics of business markets such as: geographic concentration of buyers, need to target buying center members, advantages of having integrated communication, possibility of creating derived demand, and targeting trade shows. This paper offers recommendations on when and how to use outdoor advertising based on unique business market characteristics, industrial promotional objectives and business product classification. Research propositions and directions for future research are offered.     

Labor market power and the distorting effects of international trade

This article examines how final product trade with China shapes and interacts with labor market imperfections that create market power in labor markets and prevent an efficient market outcome. I develop a framework for measuring such labor market power distortions in monetary terms and document large degrees of these distortions in Germany's manufacturing sector. Import competition only exerts labor market disciplining effects if firms, rather than employees, possess labor market power. Otherwise, increasing export demand and import competition both fortify existing distortions, which decreases labor market efficiency. This widens the gap between potential and realized output and thus diminishes classical gains from trade.     

Representing markets: The shaping of fashion trends by French and Italian fabric companies

In this paper, we use ethnographic methods to describe the market making activities of Première Vision, Paris, the leading trade fair in the clothing fabric industry. Through collective action and powerful representational practices, Première Vision's exhibitors affirm their style innovation and position themselves as trend setters. Our study extends the emerging literature on market forms and marketing practices by (i) introducing a different lens, based on the ideas of postmodern theorists, through which the nature of representation in industrial markets may be viewed and (ii) addressing the role of self-interested theorists, i.e. marketers who theorize about the market and its functioning in ways that are self-beneficial. Our paper also has implications for trade fair literature, which is mostly concerned with individual exhibitors' value appropriation strategies. The case of Première Vision shows that trade fairs may be considered as collective marketing instruments, thus highlighting the importance of organizers' value creation strategies.     

城市“农改超”制度创新与市场组织化的耦合分析

当社会经济环境发生变化，现存制度安排下存在无法获得的潜在利润，传统的市场形式不适应组织发展的目标要求，产生了农产品连锁超市经营替代传统城市农贸市场交易的制度创新过程。并且这一过程伴随着市场交易组织的生成和演进，市场组织化的努力和新的制度规则的确立都是通过交易组织的组织规则的确定和组织的绩效的改进实现的。因此，“农改超”的过程表现为制度创新和组织创新，是制度创新与市场组织化彼此耦合的发展过程，     

Competition in the Korean Internet Portal Market: Network Effects, Profit, and Market Efficiency

Internet portals serve as platforms for coordinating advertisements, content, and user markets. We model portal structure with South Korean market data to explain network effects and other competition factors. We also analyze network effects on profit and market efficiency. The results indicate a negative network effect from banner advertisements in the user market, which is countered by a network effect from content provision. In the advertising market, the network effect from user demand is positively identified, which explains profit making through increased user visits. Furthermore, we show that network effects due to market concentration result in increases in consumer surplus.     

Diaspora and trade facilitation: The case of ethnic Chinese in Australia

Using a sample of 135 Australian firms with operations in Greater China (Mainland China, Hong Kong, and Taiwan), this paper seeks to examine whether members of an ethnic diaspora can facilitate trade between Australia and their countries of origin. Specifically, it found that companies that are owned by immigrants and/or hired immigrants in key decision making positions (immigrant effect or IE, in short) were (a) more likely to resort to a higher resource commitment when entering into the target market; and (b) used more extensively in target markets where there are greater variations in customer behavior. There was no significant difference (a) in the deployment of immigrants between Australian firms operating in Mainland China vis-à-vis those in Hong Kong/Taiwan; (b) where there were variations in product life cycle stages between the home and target markets; (c) based on the length of operations in the target market; and (d) in performance between firms with IE and those without in the target markets. The influence of firm size, overall international business experience, variations in political-legal, economic, and competitive environments between the home and target markets, and industry type were also examined. The findings of the study with implications for theory and practice are discussed.     

Electronic markets for telecommunications transport capacities

Until recently inter-carrier sales and purchase of telecommunications transport capacities were mainly based on long-term bilateral contracts between capacity supplying and demanding operators. Not long ago various firms started to supplement this traditional decentralized organization of the capacity business by setting up institutionalized electronic market places to trade network capacity products similar to traditional commodity exchanges. This paper portrays the mechanics of the new capacity trading approach along with its advantages and disadvantages for both established and new carriers. Eleven electronic carrier capacity market places were identified around the globe and analyzed with regard to the volume and structure of carrier capacity products being traded. Results suggest that operators of electronic capacity markets face severe difficulties in motivating major carriers to participate in the market. Former transmission network monopoly holders are particularly reluctant to participate in electronic carrier capacity market places. Incumbents fear that their participation could accelerate the decline of transport capacity prices. On a more general level the analysis suggests that new intermediaries in electronic markets are likely to fail when (1) supply and demand is highly concentrated and (2) trust in the quality of the products traded and in the commercial settlement processes is not firmly established.     

Determinants of spatial market efficiency of grain markets in Russia

Results of an unobserved effects model on the determinants of inter- and intraregional grain market integration in Russia in comparison to the USA highlights the differences of the mechanisms underlying market integration in each market. Physical trade flows are exclusively dominant in Russia; in contrast, in the United States, additional information flows induced by commodity futures markets play a great role. Policies which improve grain market efficiency in Russia should not only foster investments in transportation and trade infrastructure, but also the development of market information services and commodity futures markets.     

哈萨克斯坦成品油市场浅析

哈萨克斯坦成品油消费量呈逐年增长的趋势,但受哈国炼厂技术设备陈旧、轻质油品产出率偏低以及哈国政府对成品油经营实施许可管理等因素的影响,哈成品油市场一直处于供需失衡的状态.近年来哈国政府逐渐强化对成品油市场的宏观调控,使得该行业呈现计划经济与市场经济共同交互的形态.为规范成品油市场,哈政府陆续修订、颁布了一系列财税和法律政策,加强对市场的监管.哈成品油市场呈现需求增长迅速、消费区域相对集中两大特点.存在的主要问题:炼厂开工率低和加工深度不足导致市场供需失衡；市场机制受到人为扭曲；成品油物流基础条件较差；成品油流通环节中间商泛滥.未来哈国政府将增加石化行业投资,提高原油加工深度,扭转供需结构失衡状况,并在“俄白哈关税同盟”框架下推进成品油共同市场的建立.     

Residential Mortgage Markets and the Cost of Mortgage Funds

Early federal housing finance policy appears to have been largely directed at making mortgages more marketable. The creation of FHA, FNMA and FHLMC were designed to homogenize the mortgage instrument and to develop a secondary market for it. Apparently because of a lack of demand for marketability by investors, extensive trading of mortgages has not developed. Nonetheless, the fantastic growth in mortgage pools (as well as the unanticipated growth in FNMA holdings) has increased competition in the supplying of some intermediation functions (mortgage bankers have greatly expanded originations and servicing), has improved interregional flows of mortgage funds, and has given mortgage borrowers a greater access to capital markets generally. The principal result has been a decline in the mortgage rate relative to other market rates, although the inflation-triggered explosion in the demand for mortgage funds in recent years appears to be offsetting the impact of the growth in federal credit broadly defined.     

Bargaining over employment as a firm strategic choice

This paper develops a simple model as to why unionized Cournot firms acting non-cooperatively in the product market may find it optimal to commit to bargaining outcomes with their specific union, which are off the labor demand curve, hence restricting their behavior to non-profit maximizing practices in their product markets. The prediction that power over labor conceded strategically to the union by the firm is negatively linked to union wage power is not rejected on a panel of Belgian firms as well as the prediction that the union bargaining power can be affected by product market structure and other variables affecting union wages.     

THE ROLE OF DIFFERENTIATION STRATEGY IN LOCAL TELECOMMUNICATION ENTRY AND MARKET EVOLUTION: 1999–2002*

We examine the role of differentiation among competitive local exchange carriers (CLECs) in nearly 1,200 U.S. cities in 1999 and 2002, before and after a valuation crash affecting communications firms. We test and reject the null hypothesis of homogeneous competitors. We also find strong evidence that differentiated CLECs account for both potential market demand and the business strategies of competitors when making their entry decisions. Finally, product heterogeneity in markets in 1999 helps predict how the structure of markets evolved through 2002. We conclude that the policy debate for local telecommunications regulation should account for differentiated behavior.     

Market Coupling and the CWE Project

The article copes with the ongoing effort to establish implicit auctions to allocate transmission capacity on cross-border interconnectors in the power grid. By the means of implicit auctions (in contrast to explicit auctions), cross-border capacities are included in the clearing of local power exchanges. Concerning the day ahead auction, ‘market coupling’ plays an important role. Market coupling connects (formerly often national) electricity markets, simplifying cross-border trade. One of the main drivers of market coupling projects is the pursuit of European market integration i.e. allowing for convenient cross-border trade. The other reason is the perception that explicit auctions of transmission capacity (in addition to energy auctions which are often performed later) do sometimes lead to sub-optimal results. The objective function of market coupling is the maximisation of total welfare of all connected markets. Further to the explanation of different market coupling models (also regarding capacity calculation), the current development in Europe is wrapped up—including the CWE market coupling (Central Western Europe) project. The CWE market coupling is announced to start in fall 2010, coupling the day-ahead electricity markets of Belgium, France, Germany, Luxembourg and the Netherlands.     

Price Sensitivity of Hourly Day-ahead and Quarter-hourly Intraday Auctions in Germany

The introduction of the quarter-hourly intraday auction in 2014 for the German market confirms a tendency towards short-term energy markets. The reason for the new market was the need to trade shorter periods than just hours a day-ahead to minimize open positions in the more volatile continuous intraday trading. The increased production capacity of solar power boosted this requirement for new short-term power products. The quarter-hourly market shows a distinctive zigzag price formation. We identify two influencing factors: first, the solar residual that combines the trading of solar power ramps around midday as well as the gradients of consumption and thermal power plant ramps throughout the course of the day, and second, a characteristic two stage market design with higher liquidity for the hourly than for the quarter-hourly auction. Therefore, demand, solar generation and inflexible ramps of thermal power plants are hedged at the hourly day-ahead auction and use the quarter-hourly auction only to balance the remaining differences. To prove this argument the price sensitivities of the hourly day-ahead and quarter-hourly intraday auctions in Germany are compared based on actual bid and ask curves from 2015 and 2016. Finally, the development of an adequate design of future spot markets is discussed.     

Heavily skewed pricing in two-sided markets

A common feature in two-sided markets is the prevalence of heavily skewed pricing strategies in which price markups are much higher on one side of the market than the other. We show that maximal skewed pricing is profit maximizing under constant elasticity of demand. The most elastic side of the market is used to generate maximum demand by providing it with platform services at the lowest possible price. Full participation of the high-elasticity, low-price side of the market attracts the other side. As this side is less price elastic, the platform is able to extract high prices.     

Flexible spectrum management for mobile broadband services: How does it vary across advanced and emerging markets?

Demand for wireless data and Internet services are expected to grow exponentially, both in advanced and emerging markets in the near future. While advanced countries have often used centralized planning and coordination methodology to forecast and allocate the associated spectrum blocks to wireless operators for meeting the demand, it is often ad-hoc in emerging markets dictated by market forces. In this paper, Finland and India are taken to represent advanced and emerging markets, respectively. Different policy options and the policy environment in these two countries for spectrum management are explored. A causal model is constructed to represent the different variables that affect spectrum management practices and possible paths forward in these two extreme cases are highlighted. Using the causal model structure, it is hypothesized that (i) the matured markets such as Finland that practice centralized and harmonized spectrum planning are likely to continue their ex-ante policies and opt for the release of digital dividend spectrum and use of spectrally efficient technologies; (ii) the emerging market in India that is characterized by a market oriented ex-poste regulation is a good candidate to introduce secondary markets including flexible opportunistic spectrum access as exemplified by the wide spread adoption of multi-SIM handsets and the practice of national roaming by 3G service providers. Introductions of policies and regulations in these markets to break away from the extant paths are also highlighted.     

Impact of increasing liquid biofuel usage on EU and UK agriculture

The biofuels industry in both the UK and the EU as a whole has expanded significantly in recent years in response to various EU biofuel policy initiatives. Further expansion of biofuel demand will increase the impact of the biofuels sector on agricultural markets. This paper examines the impact that increasing levels of first generation biofuel demand to 10% of total transport fuel use in the UK and other EU Member States would have on agricultural markets within the EU and specifically the UK using a partial equilibrium modelling system. Increasing overall biodiesel demand raises demand for vegetable oil and oilseed and in turn their prices. The increased grain demand in response to the increased bioethanol demand is mostly sourced from changes in EU net trade.     

Wholesale market definition in telecommunications: The issue of wholesale broadband access

The scope of a wholesale market may, in addition to demand- and supply-side substitution at the wholesale level, also be determined by substitution patterns at the retail level. Considering wholesale broadband access markets, it is argued that each of these forces can be strong enough to render a 5–10% price increase by a hypothetical monopolist at the wholesale level unprofitable and thus may lead to a wider wholesale market definition including, for example, cable networks in addition to DSL. Based on the theory of derived demand elasticities the paper discusses under which circumstances this could be the case. The position of the European Commission and the practice of national regulatory authorities are then reviewed in light of these arguments.