Towards an Integrative Model of Small Firm Internationalisation

Firm internationalisation has long been regarded as an incremental process, wherein firms gravitate towards psychologically close markets and increase commitment to international markets in a gradual, step-wise, manner through a series of evolutionary stages. However, much of the recent literature provides clear evidence of rapid and dedicated internationalisation by born global firms. Typically, these are smaller entrepreneurial firms that internationalise from inception, or start to shortly thereafter. Their main source of competitive advantage is often related to a more sophisticated knowledge base. In addition, the authors have found evidence of firms supporting this born global pattern of behaviour but also evidence of firms that suddenly internationalise after a long period of focusing on the domestic market. These born-again globals appear to be influenced by critical events that provide them with additional human or financial resources, such as changes in ownership/management, being taken over by another company with international networks, or themselves acquiring such a firm. Based upon the extant literature and our own research, we propose an integrative model that recognises the existence of different internationalisation pathways. We then explore differences in behaviour due to the firm's internationalisation trajectory and discuss the strategic and public policy implications.     

Co-opetition and Technological Innovation in Small and Medium-Sized Enterprises: A Multilevel Conceptual Model

Small and Medium-Sized Enterprises (SMEs) face tremendous challenges in their attempt to pursue technological innovations. This paper argues that co-opetition strategy—simultaneous pursuit of competition and collaboration—helps SMEs to develop their ability to effectively pursue technological innovations. We developed a multilevel conceptual model consisting of factors at the industry, dyadic, and firm level to understand the drivers of co-opetition and discuss benefits and costs of co-opetition for SMEs. We believe that this paper will stimulate future conceptual and empirical research on this important topic and has implications for SME managers and policymakers.     

A New Internet Driven Internationalisation Framework

This paper aims to offer a new Internet driven theoretical framework that explains how a successful internationalisation process may be developed and identifies the strategic dimensions that influence the key decisions in an interrelated, performance-associated way. The extant literature is examined in international marketing, international entrepreneurship and Internet marketing and a comprehensive strategic analysis is conducted of a successful individual services business: ING Direct. It is shown how strategic constructs and risk constructs drive the internationalisation process in an interrelated and performance-associated way. In the framework, the firm's target is to take advantage of an opportunity by obtaining a sustainable competitive advantage while attenuating international risk. Entry mode and country selection are strategic decisions interrelated mutually and with other strategic choices and with performance; this is why an analysis with ceteris paribus statements or episodic analysis may lead to the wrong conclusions.     

The Anatomy of Retail Internationalisation: Daimaru's Decision to Invest in Melbourne,Australia

The article addresses the need for empirical work on retailer internationalisation. It reviews the literature, explores the process of international development, and investigates the way in which decisions are made at this level. The article uses the ‘decision effectiveness’ concept to examine the internationalisation of Japanese department store groups between 1950 and 1995, and focuses on Daimaru's decision to invest in a new outlet in Melbourne. On the basis of interviews with company executives in Australia and Japan associated with the decision, the article concludes by emphasising how the perspective gained thereby may help in the understanding of the interrelatedness of the main components of internationalisation.     

The Internationalization of Small and Medium-Sized Enterprises: A Policy Perspective

Small Business Economics - Small and medium sized firms play an important role in the process of creative destruction. The focus of the paper is on the international diffusion of small and medium...     

Dependency in Manufacturer-Retailer Relationships: The Potential Implications of Retail Internationalisation for Indigenous Food Manufacturers

This paper explores the sets of trading relationships and interdependencies that existed between British and Irish food retailers and the Irish food manufacturing sector prior to Tesco Stores acquisition of Power Supermarkets in 1997. Power Supermarkets was at that time the largest grocer in Ireland. The paper examines the role played by Irish and British retailers in the development of the Irish food manufacturing sector. It points to some of the ways in which retail internationalisation and growing retail concentration are likely to affect food manufacturers and the sets of power and dependency relationships that exist along the food chain. It demonstrates that the effect of internationalisation is likely to be asymmetric with small and emerging firms more likely to experience adverse consequences. The impact upon manufacturers' brand portfolio and customer portfolio strategies are also highlighted.     

The Potential Secondary Effects of Consumer Legislation: A Conceptual Framework

In recent years, numerous pieces of consumer-oriented legislation have been passed at both the federal and state levels. Although such laws are usually assumed to have a beneficial impact on consumers, situations may occur when either (a) the law fails to accomplish its primary objectives because of poor design and implementation, weak enforcement, and/or illegal action on the part of business firms that allow them to circum vent the law, or (b) the law leads to unforeseen strategy change by business firms that tend to minimize or nullify the expected benefits of the legislation. These unforeseen reactions or secondary effects frequently serve to weaken the law's potential benefit for the consumer. This paper focuses on the secondary effects problem by examining the kinds of strategy changes that business firms might make in response to consumer legislation and the factors affecting these changes. An analytical framework is developed for evaluating the potential costs to the consumer of these secondary effects and comparing these costs with the expected benefits to be derived from consumer protection laws.     

The Internationalization of Small and Medium-Sized Firms

This paper contributes to the existing research by integrating the notions of organizational learning and entrepreneurial orientation into the body of international entrepreneurship. Our primary framework combines learning theory and the new venture theory of internationalization to study the extent to which small and medium-sized companies engage in international activities. We found that the firms’ international learning effort and entrepreneurial orientation are positively associated with internationalization intent whereas domestic learning effort is negatively related with internationalization intent. Overall, our results suggest (1) that intensive knowledge renewal and exploitation regarding foreign markets and the internationalization process itself may increase internationalization by affecting the perceptions of opportunities offered by further international expansion, and (2) that firms with an entrepreneurial mindset may be more likely to develop a long-term, substantial presence in the international arena, compared to firms that are more reactive or conservative.     

Brand Power Relationships: A Co-Evolutionary Conceptual Framework

Abstract

In the era of the Internet and networking, stakeholders increasingly acquire power by influencing brand value and meanings. However, this does not imply that marketing managers have lost their power over brand creation and management. Thus, the aim of this study is to explore brand power relationships taking the co-evolutionary perspective as conceptual lenses. In particular, this article seeks to address the competitive relationship between the corporation and its stakeholders in determining the corporate brand evolution over time, suggesting that corporate brand management is successful when co-evolving power relationships are established. The relational interplay between managers and stakeholders is framed into the Brand Power Relationship Model that suggests four potential evolutionary paths. It offers new brand typologies supported by examples from business practices, which mirror four different ways of managing and adapting brands over time; namely, through the None’s Brand, the Managers’ Brand, the Stakeholders’ Brand, and the Co-Evolutionary Brand. Focusing on the latter, this study depicts managers and stakeholders as having reciprocal influences and co-determining themselves, thus triggering interrelated relational effects that influence corporate brand evolution over time. The bilateral power of managers and stakeholders is framed into a further model, focused on corporate brand co-evolution. It is proposed that corporate brands can successfully co-create their value and meanings over time only if corporations co-evolve with their environment—in this study, multiple external stakeholders.     

Social Media Marketing Management: A Conceptual Framework

Managers today face many challenges when using social media in their marketing strategies. Drawing from social media literature, this study introduces a new framework to assist managers in developing and using social media as a marketing tool. This framework has four dimensions related to the actions managers perform when implementing and engaging with social media: messaging/projecting, monitoring, assessing, and responding. Each dimension of the framework may be applied differently based on the firm’s strategic direction or focus. The framework provides an opportunity for a firm to examine the entire scope of social media marketing from a broad strategic perspective as well as a more tactical perspective. Propositions formulated by the authors suggest how organizations with different strategic characteristics may manage social media differently. The study provides an understanding for managers of the variety of issues related to the specific aspects of maintaining a firm’s online presence based on a firm’s scope, culture, structure, and governance.     

Product Procurement: A Comparison of Taiwanese and US Retail Companies

The buying function of Taiwanese and US retailers differs in several areas. The consingment method of selling is very prevalent in Taiwan but rarely used in the US. Taiwanense retail buyers were found to have less buying and retail experience than their US counterparts. However, neither buying nor retail experience were found to be significantly retaled to taiwanese buyers' attitudes about product procurement. Significant differences were identified between Taiwanese and US retail buyers' attitudes about country of origin and perceived value of imported merchandise. Taiwanese buyers were found to be more likely to rely on country of origin as an information cue than their US counterparts. On the other hand, as compared to Taiwanese buyers, US buyers were found more likely to percieve foreign apparel as having value than domestically manufactured products.     

Quality of Export Memory Content: A Conceptual Framework

Exporting is still one of the most common ways for organisations to reach foreign markets and its success is often key to sustaining and enhancing overall firm performance. In order to maximise the likelihood of developing sustainable competitive advantage in export markets, exporting organisations now need to learn better and faster than their competitors. This paper examines organisational learning in the context of exporting activities, and more specifically focuses on export memory. A framework of export memory is proposed, with key propositions concerning performance outcomes of export memory. Conclusions are made and future research directions are indicated.     

Managing CSR Stakeholder Engagement: A New Conceptual Framework

As concepts of corporate social responsibility (CSR) continue to evolve, the predicament facing CSR managers when attempting to balance the differing interests of various stakeholders remains a persistent management challenge. A review of the extensive literature in this field reveals that the conceptualisation of corporate approaches to responsible stakeholder management remains underdeveloped. In particular, CSR practices within the specific context of the pharmaceutical industry, a sector which particularly dramatically depicts the stakeholder management dilemmas faced by business managers, has been under-researched. To address this gap, this paper utilises qualitative, exploratory data, obtained via multiple research methods, to investigate the CSR practices of major pharmaceutical companies in the UK and Germany. The data are employed to critically re-examine and revise a previously published explanatory framework which identifies the management steps involved in CSR stakeholder engagement. The resulting revised explanatory framework is the main contribution of this paper. By abstracting those factors which influence CSR practice, it provides an analytical tool which is designed to be of practical use for business decision-makers when managing their stakeholder engagement activities. Given that the research addresses values and ideals and prescribes practical recommendations for practitioners, it is essentially applied and normative in nature. Ultimately, the framework proposes a set of steps for developing CSR strategies which could help CSR professionals to make a ‘mindset transition’ from a narrower ‘traditional’ approach to CSR to a more innovative way of thinking.     

The Impact of Eco-Design Packaging on Food Waste Avoidance: A Conceptual Framework

Abstract

Eco-design packaging is a potential tool to reduce food waste. However, the absence of a theoretical basis regarding the relationships between eco-design packaging and consumer food waste behavior obscures the social impact of this packaging. This study assesses research linking eco-design packaging and food waste avoidance from a consumer perspective. The authors analyze 22 articles in top-tier journals, and conclude that consumer perceptions of eco-design packaging could reduce food waste. Results lead to a conceptual model of the mechanism whereby consumer perceptions of eco-design packaging influence food waste avoidance intentions.     

A Conceptual Model of Strategic Considerations for International Retail Expansion

Expansion into global markets is a dominant issue influencing most retailers' plans for strategic growth. However,internationalisation is not a viable alternative for every retailer. This paper discusses four independent elements that areconsidered as preconditions that should take precedence in the global expansion decision-making process. These elementscomprise the PLIN Model.     

中小企业如何应对融资问题

<正>在我国,中小企业具有对地方税收贡献大、市场适应力强等这样的优点,但是其缺点即运作不规范,人员素质差、资产质量差、风险大等问题也困扰着中小企业,给中小企业的融资尤其带来极大的困难。特别是在金融危机之后,我国中小型企业的数量甚至比90年代的时候都少     

Reciprocal Retail Internationalisation: the Southland Corporation,Ito-Yokado and 7-Eleven Convenience Stores

Retail internationalisation has become a focus of research activity in recent years. This research has become perhaps both more broad and deep than previous research, reflecting the changes in retail internationalisation itself. There remain, however, fundamental issues about the process and nature of retail internationalisation. This paper examines initially the internationalisation of a concept -the 7-Eleven convenience store - from the USA to Japan. This concept has been subsequently ‘Japanized’ as the convenience store sector in Japan grew rapidly and successfully. The new approach to convenience stoers has now been re-introduced into the United States through the agreed take-over of The Southland Corporation by its original Japanese franchisee, Ito-Yokado. This process of retail internationalisation is analysed and described and placed into the context of current conceptualisations on retail internationalisation.     

Sustainable Consumption Behavior in Sub-Saharan Africa: A Conceptual Framework

This paper develops a conceptual framework for investigating the adoption patterns, inhibitors, and facilitators (PIF) of sustainable consumption in sub-Sahara African (SSA) settings. Literature evidence shows paucity of empirical studies on sustainable consumption from SSA, which partly explains lack of suitable conceptual framework to guide research in this area. Also, the existing frameworks, which were developed outside SSA may not be suitable for constructing sustainable consumption behavior in SSA because of its peculiarities. The key significance of this article is the potential of providing future researchers in this area with a framework to guide and manage their studies. As a conceptual article, insight was drawn from a plethora of scholarly articles in the domain of sustainable consumption and related areas. The framework is built on four key constructs—adoption patterns, inhibitors, facilitators (PIF), and intention. As a guide for studies from the SSA, the article includes an empirical section, which provides preliminary empirical validation for the proposed PIF conceptual framework based on a pilot test. The result from the pilot study, using structural equation modeling (SEM), led to positing the PIF Sustainable Consumption model, thus giving support for the PIF Conceptual Framework, which this article puts forward. In addition, the proposed PIF conceptual framework is capable of providing insight for crafting sustainability-related policies. © 2016 Wiley Periodicals, Inc.     

The Impact of Socially Responsible Investment on Human Resource Management: A Conceptual Framework

Socially responsible investment (SRI) has increasingly assumed a major role in global equity markets. In this article we argue that the continued growth in investors seeking to align their ethical concerns with their investment strategies may influence the way in which the employment relationship is managed in publicly-listed corporations. After tracing the historical development of SRI, its implications for the conduct of human resource management (HRM) are examined. We conclude by analysing a number of the key problems associated with investor confidence in SRI funds and present a range of suggested techniques for improving screening methodologies.