China's Convention and Exhibition Center Boom

Abstract

There was one mega C&E center (over 50,000 square meters of indoor space) in China in 1992, totaling 160,000 square meters. By 2003, there were 16 mega centers, totaling 1,288,000 square meters-a growth of 805% in 11 years (Table 1). This paper records the history of the convention and exhibition (C&E) industry in China and examines the prevailing optimistic view of its prospects. The profit criterion and motives behind the establishment of C&E centers in China are explored. Potential developments are discussed and future research directions are identified.     

Considering a Convention Center

ABSTRACT

An increasing number of communities are actively considering the construction of a convention center. Rather than being a 1-step, build or not build process, the convention center decision process is multi-stepped. Many of the decisions that must be made in the process are complicated and have huge potential implications for existing lodging facilities and other industry and non-industry players. Further, because the process includes numerous steps, the entire process is often very time-consuming. The author used a variety of sources to suggest the elements that should be considered when thinking about the construction of a modern convention center for a community.     

Issues in Dedicated Convention Center Development with a Case Study of the Perth Convention and Exhibition Center,Western Australia

ABSTRACT

Development of Dedicated Convention Centers (DCC) generates significant economic, political, and social issues for theoretical and applied studies, yet there is limited literature in this area. These issues include feasibility and funding, design and construction, and operations and marketing. To increase our understanding of the developmental and operational dimensions of these facilities, the limited literature in these areas is reviewed and a case study of the design and development of the Perth Convention and Exhibition Center (PCEC) in Western Australia is presented. The case study is chronological and describes the development of the facility from pre-feasibility stage, through design and contracting, funding and approvals to construction and pre-marketing.     

会展活动与旅游活动的比较 --兼论会展旅游概念的界定

本文通过比较会议与展览来界定会展业，通过会展活动与旅游活动的比较来区分会展业和旅游业，通过游客与参加会展的人群的比较来界定会展旅游者，通过会展活动中会展属性与旅游属性的比较来界定会展旅游。得出会展业与旅游业是两个性质完全不同但又关联紧密的行业；会展旅游与旅游业的会展多元化经营是两个不同的概念。会展旅游业是旅游业利用会展业的旅游属性和依托会展业的发展优势形成的新型产业。     

Exploring Content and Design Factors Associated with Convention and Visitors Bureau Web Site Development

Abstract

Convention and visitors bureaus (CVBs) have become important organizations within the tourism industry. The International Association of Convention & Visitor Bureaus (IACVB) reported that it represents approximately 500 destination management organizations in 30 countries (IACVB, 2003). As one of the most important components of the tourism industry in the United States, the Convention and Visitors Bureau performs various activities to facilitate destination marketing and development, with the aim of enticing leisure and convention customers to their particular city or region. Meanwhile, meeting planners are using technology to enhance their ability to produce and execute meetings that demonstrate a high return on investment. Consequently, CVBs' websites have enormous potential in selling a destination and facilitating the meeting/convention planning process. This paper explores the content and design factors associated with convention and visitors bureau web site development. It also demonstrates how planners utilize the Internet and CVB websites.     

Operational and Financial Characteristics of Convention and Visitors Bureaux

Abstract

Convention and visitors bureaux (CVBs) have become a dominant type of destination marketing organization since the very first bureau was founded in Detroit in 1895. Nowadays, about 1,000 CVBs are operating in major and secondary metropolitan and resort areas in the United States. Dozens of bureaux can be found in the rest of the world, as well. The aim of this paper is to gain a better understanding of the management and funding of CVBs especially from a European perspective. The paper is based on a benchmark survey conducted by the author among 100 bureaux throughout the world, with responses secured from 29 CVBs. The analysis of the questionnaire sheds light on several aspects of CVB operations, such as geographic scope, types of shareholders controlling the CVB, membership of individual tourist businesses in the CVB, annual budget, sources of income, main expense categories, target markets, and Staffing.     

苏州会展旅游开发的初步研究

会展旅游是国际上新兴的专项旅游形式,因其具有诸多常规旅游产品所没有的优越性,越来越受到人们的青睐.本文从发展苏州大旅游的角度出发,综合考量了苏州发展会展旅游的优势与劣势、机遇与挑战因素,然后提出苏州发展会展旅游的目标定位和一系列对策措施.     

会展旅游发展模式之探讨

会展业的发展需要其他行业为之提供相关服务，旅游业是其一。因此，讨论会展旅游也成为题中应有之义。本文在明确会展旅游概念的基础上，依据旅游业和会展业的一些特性，结合我国旅游企业的行为特点，围绕协会的功能的发挥和游戏规则的建立，试图构建旅游业与会展业协同发展的,模式来推动我国旅游业更深地融入到会展业中，促进在我国尚处起步阶的会展旅游走向成熟。     

Development of the Convention Industry in Korea

ABSTRACT

The convention industry in Korea has experienced a rapid development, and the hosting of international meetings and events has emerged as a major business in Korea's tourism industry. This paper provides an overview of the development of the convention industry in Korea and assesses the current convention market by applying SWOT analysis. The country's current marketing strategies are also evaluated. The analysis suggests that Korea has great opportunities to emerge as a new international convention destination in the 21st century. The future growth of Korea's convention industry depends on whether the country can manage the challenges better than competitors with effective marketing strategies.     

论广州新会展中心的形成对广州酒店业的影响

广州会议、会展业对广州酒店业的经营影响巨大，尤其是每年两次的交易会给当地酒店带来了大量的客源。随着经济的发展，新会展中心的形成，将使广州的酒店业在需求总量上进一步扩大，但酒店之间的竞争格局会发生改变，尤其是高档酒店之间的竞争会更加激烈，在酒店布局上，形成酒店的东进、南移的新局面。     

虚拟技术在会展中的应用

该文通过对虚拟会展发展的背景、现状及趋势的分析,分别从会展主办方、参展企业和参观者三方面论述了虚拟会展的优越性,并通过对虚拟会展系统的架构及功能的分析,进一步论证了开展虚拟会展的必要性。     

Tourists’ online reviews of convention centers

Investigating both the valence of online reviews and convention centers’ performance is an effective approach towards understanding convention center visitors’ needs, wants, and expectations. Understanding convention center experiences from the customer perspective can improve venue services and event products for both convention centers and event organizers in a business-to-business context. This study examined TripAdvisor online reviews using a combined automated and non-automated content analysis to explore the dynamic experiences of convention centers. The dual analysis of qualitative and quantitative characteristics resulted in the identification of key concepts, satisfaction/dissatisfaction factors, center-and event-related complaint issues, and tips/suggestions.     

The Effect of Basic,Performance and Excitement Service Factors of a Convention Center on Attendees' Experiential Value and Satisfaction: A Case Study of the Phoenix Convention Center

This study investigates how the various services provided by a convention center and its service quality affects attendees’ experiential values, and in turn, leads to the attendees’ overall satisfaction and loyalty. The sample consisted of 217 convention attendees in Phoenix, AZ, representing a response rate of 54%. Confirmatory factor analysis and structural equation modeling were used for analyses. Results indicate that basic and excitement service factors have a positive influence on individual experiential values. Also, the study shows that enhanced individual experiential values have an impact on raising overall satisfaction with the convention center.     

An exploratory study of factors that exhibition organizers look for when selecting convention and exhibition centers

This study examines the dimensions of convention and exhibition (C&E) center selection attributes from the perspective of exhibition organizers, who have the authority to decide on an exhibition venue. The combined qualitative and quantitative method generates 33 items within a 9-factor (F) structure, including five center-specific and four destination-specific factors: (F1) quality of C&E center staff members and service contractors; (F2) extra-exhibition opportunities; (F3) image of C&E center; (F4) industrial environment of C&E center site; (F5) center facilities; (F6) center accessibility; (F7) C&E center site environment; (F8) exhibition hall cost; and (F9) hotel accommodation. The results of this study enhance the insights of concerned C&E center management and stakeholders with regard to which factors should be considered when conducting a feasibility study before constructing a center, and wih regard to determining effective ways to manage an operating center that aims to focus on hosting exhibitions.     

Towards a Conceptual Framework for Assessing Community Attractiveness for Conventions

Abstract

The convention, exposition, and meeting industry (CEMI) has been growing at an unprecedented rate with cities of all sizes building or expanding their convention centers. While the cities may or may not have made good decisions, the underlying base for these judgements has not taken into account those characteristics of the city that convention attendees deem important. This research fills this void by delineating sixteen different city traits that impact on conventioneer destination attractiveness and develops scales for each. For each scale, applications to major convention cities are provided as examples. The framework provides an empirical base for convention decision making that was not previously possible. The extant research offers a means by which convention center operators and city policy makers can compare themselves to other cities or centers and identify their strengths and weaknesses. Thus, entities using this approach can better position themselves in the market with a resulting increase in success with conventions.     

So You Want to Build a Convention Center

ABSTRACT

This is a case study of a convention center development project in the university town of Flagstaff, Arizona. The case answers the question: What can a project management team planning a complex public/private/public convention center project realistically expect in the first phase of the project? Hope is presented as city leaders' probable initial preparation using linear planning through the Project Management Process Model. Reality is presented as Phase I of the model unfolds and intended plans quickly diverge from expectations. The Hope/Reality Gap offers lessons-learned.     

Convention Services Management in Sydney Four to Five Star Hotels

Abstract

Little empirical research has been conducted in the field of Convention Services Management within the hotel sector. The purpose of this paper is to report on a study that sought to investigate the role and function of the convention services department and the convention services manager in four and five star hotels in Sydney.

It identifies the role of convention services and convention services management within this sector of the hotel industry. From a convenience sample of four and five star hotels within Sydney City District, data was obtained through face-to-face taped interviews supported by the use of a semi-structured questionnaire. Analysis of the data reveals a trend towards increasingly shorter lead times for conference bookings, an eclectic mix of personnel assuming the responsibility of the convention service department. The study confirmed, from those interviewed, that convention services management within these organisations remains firmly entrenched in the traditional structures; hierarchical with clearly segregated divisions by occupational specialisation.     

会议旅游目的地的选择与评估--以上海市为例

本文首先从理论上研究了会议组织者对会议目的地的选择标准,以及会议结束后怎样对目的地进行满意程度评估。接着通过半开放式的问卷,对2002年在上海召开过国际会议的会议组织者进行了调查,并在调查结果分析的基础上应用“重要性一表现”的研究方法,试图找出上海作为会议旅游目的地的优势和劣势,希望能为整体营销上海作为会议旅游目的地的市场战略提供一些帮助。     

How a More Competitive Market Is Influencing Public Investments in Convention Centers

Abstract

This dialectic analysis looks at the strategy of using public money to build and subsidize the operating costs ofconvention centers in light of emerging trends in the U.S. convention market. Among the changes occurring are a dramatic increase in the amount of convention space, the rising costs associated with building and maintaining modern convention facilities, and tighter convention budgets. These trends, along with decision making processes that do not lend themselves to adequate scrutiny, are putting some communities at unnecessary financial risk.