人际关系、人际信任对企业间关系的影响——来自中国家电分销渠道的实证分析

边界管理人员是企业间关系营销的界面,不同企业的边界管理人员之间的人际关系和人际信任对企业间关系的发展具有重要影响。本研究通过选取代表性的关系变量,构建一个结构方程模型,以家电分销渠道中的分销商为样本来源,检验了企业间人际关系和人际信任对企业间关系的影响。     

信任对于企业间合作关系的影响

本文在对信任的内涵进行述评的基础上,对企业间信任与合作水平之间的关系进行研究,并针对我国信任发展的现状,提出促进信任建立的建议。     

从私人信任到企业间信任传递机理分析

在中国的商业实践中,私人关系一直都起着举足轻重的作用,用博弈论的方法阐述了在企业间合作中,企业边际管理人员间的相互信任向企业间信任传递的机理。     

企业间界面信任:从线索到购买

究竟哪些因素会驱使企业的客户产生信任,对于企业间关系管理具有重要的理论意义和现实意义.我们以传统研究为基础,从企业间信任和人际信任两级信任出发,重点剖析企业声誉、移情、友好和专业能力等四个企业间信任线索.研究结果表明移情和专业能力显著影响人际信任,企业声誉直接导致企业间信任;相对来说,人际信任对于提升购买意向更为重要,而企业间信任却更有效地提高客户的购买比例.     

供应链合作关系的信任机制

对供应链企业合作关系维护与发展的信任机制进行了研究。阐述了供应链企业间信任的内涵、特点及意义,分析了供应链企业间信任危机的种种原因和表现,并提出了促进供应链企业间信任关系建立的一些建议。     

AEO：应用信息技术搭建政企信任

本文以荷兰海关和企业间的AEO认证制度为例，分析如何应用信息技术建立政府与企业间的信任关系，特别是以制度经济学理论为基础，     

基于ML—FCM的供应链内企业间信任构建模型

本文分析了在21世纪市场环境下构建供应链的必要性,指出培养企业间的相互信任是提高供应链管理水平,增加企业合作效率的有效方式。通过对影响供应链内企业间信任的因素进行分析,构建了供应链内企业间信任模型,并在此基础上提出了基于ML—FCM的供应链内企业间信任构建模型。     

供应链企业间信任对供应链合作稳定性的作用机制北大核心CSSCI

构建供应链企业间信任对供应链合作稳定性作用机制理论框架,使用基于Bootstrap的结构方程模型、层次回归分析和投影寻踪法就已构建的作用机制理论框架进行实证分析。实证结果表明,供应链企业间能力信任和善意信任均促进供应链合作稳定性;供应链内外部整合、供应链知识分享、供应链资源依赖分别为供应链企业间善意信任、能力信任与供应链合作稳定性关系间的中介变量;供应链企业间计算信任分别与供应链内外部整合、供应链知识分享、供应链资源依赖呈现倒U型关系;供应链企业间的计算信任与供应链合作稳定性之间也呈现倒U型关系;供应链内外部整合、供应链知识分享、供应链资源依赖分别为供应链企业间计算信任与供应链合作稳定性之间的中介变量。     

基于博弈分析的供应链企业间信任的建立与维护

供应链信任问题一直是供应链合作伙伴关系研究中的重点。本文首先剖析了供应链信任的本质内涵,接着运用单周期和多周期博弈论方法分析了企业间的信任,并结合河南省重点装备制造业企业案例,阐明企业间的相互信任是供应链成功运作的基本前提和重要保障,最后探讨了如何在供应链管理过程中建立和维护成员企业间的信任,从而提升供应链的整体竞争力。     

信任和知识转移与人才聚集效应的关系

信任和知识转移与人才聚集效应存在着密切的关系。研究表明,契约信任和友好信任会直接促进企业间知识转移、人才聚集效应的产生,能力信任会加强二者对知识转移及人才聚集的积极影响。     

跨组织电子商务与企业间信任、承诺关系研究

跨组织电子商务的发展为合作企业带来诸多优势,并可能会影响到合作企业关系。将经典的关系变量(如信任、承诺和关系价值创造)与跨组织电子商务纳入到模型进行实证研究,结果表明,跨组织电子商务并没有对关系价值创造产生积极影响,而承诺会对跨组织电子商务使用产生积极影响,信任对于跨组织电子商务的使用是否产生影响并不明朗,同时信任和承诺对于关系价值创造的积极影响关系以及信任对于承诺的积极影响关系得到了验证。     

Trust Deterioration in an International Buyer-Supplier Relationship

Despite an abundance of research on inter-organizational trust, researchers are only beginning to understand the process of trust deterioration as an inter-organizational phenomenon. This paper presents a case study examining the deteriorating relationship between two international high-tech firms. We surveyed respondents from the supplier firm to identify major elements that reduced the supplier's trust in its customer, using the dimensions of trust identified by Mayer et al. (1995). While violations of ability, integrity, and benevolence all contributed to trust reduction, early violations of trustee benevolence contributed importantly to trust deterioration. Over time, the relationship became "sensitive," and respondents reported many incidents of trust violation. Managers reported primarily integrity- and benevolence-related incidents, while no pattern emerged among operations personnel. We examine the results in light of Hosmer's (1995) ethically-based trust principles. The supplier and customer would likely differ in their opinion of whether the customer was acting "ethically." This suggests that scholars need to examine how many principles can be violated before trust is eliminated, and whether any of the principles are particularly salient in business relationships.     

影响制造企业对生产性服务企业信任的因素——基于中国汽车制造业的实证研究

制造企业把生产性服务外包给专业化的服务提供商是提高企业竞争力的有效途径,但是能否实行外包很大程度上取决于制造企业对生产性服务企业的信任度。影响组织间信任的因素是多元和多层次的。通过对中国汽车制造业相关企业的调查,收集数据进行了实证研究,研究结果大部分支持了Caldwell(2003)的组织间信任决定因素模型。最后,根据实证研究的结果,提出了促进中国制造企业和生产性服务企业互动的管理和政策建议。     

An Examination of Trust Dimensions across High and Low Dependence Situations

Purpose: Relationship marketing literature has provided support of a multidimensional trust construct; however, there is little consensus on its structure. This article builds on existing theory to propose and empirically test a three-dimensional trust construct including ability, integrity, and benevolence dimensions. Furthermore, the article examines this conceptualization of the construct across different relationship types as established by dependence form.

Methodology: We choose to use a scenario/survey data collection method to replicate specific relationship types for a national purchasing agent sample. This method allows us to obtain adequate sample sizes to compare the relative importance of trust dimensions using structural equation modeling.

Findings: We found empirical evidence to support a three-dimensional trust construct for use in further examination of buyer–seller relationships. In addition, we found differential importance of those dimensions across different relationship forms.

Research Implications: By providing empirical support for a multidimensional trust construct and further specifying the importance of each dimension in various relationship forms, we hope to provide a strong foundation on which to build further trust research.

Practical Implications: In examining trust among purchasing agents, we hope to provide a strong foundation for salespeople to understand how their actions impact their long-term relationships. Understanding that trust in a relationship involves more than simple integrity or completing promises should help boundary spanners develop stronger ties.

Contribution: The main contribution of the article is the concept that trust needs to be researched in ways other than simply asking “Do you trust your supplier?”     

Relationship Marketing and Repurchase Intention in Ghana’s Hospitality Industry: An Empirical Examination of Trust and Commitment

Globally, the hospitality industry ranks as one of the most competitive business sectors, with competing organizations relying on a cocktail of strategies such as relationship marketing to stay relevant, and attract and retain customers. This article examines how relationship marketing impacts trust, commitment, and repurchase intension of customers in the Ghanaian hospitality industry. The data collection questionnaire was administered to 167 randomly selected customers at a four-star hotel in the Accra metropolis. The data analysis used structural equation modeling to ascertain the significance of the relationship that exists between trust, commitment, and customer repurchase intension regarding the relationship marketing practices of hoteliers in Ghana. The findings show a positive and significant relationship between trust, commitment, and repurchase intension. The study also revealed that commitment partially mediates the association between trust and repurchase intension. This implies that both trust and commitment are necessary to attain repurchase and, eventually, loyalty.     

好的表演需要好的观众——顾客察觉准确性在员工情绪劳动影响中的作用

基于385对顾客和员工的问卷调查的配对数据,考察了员工的情绪劳动如何影响顾客的信任和忠诚,以及顾客察觉准确性在其中的调节作用。研究结果表明员工的深层表演会促进顾客的信任,进而促进顾客忠诚;顾客对深层扮演的高察觉准确性会加强员工的深层扮演与顾客信任之间的正向关系,而当顾客对表面扮演察觉准确性低时,员工的表面扮演会对顾客信任有正向的影响;顾客的深层/表面扮演察觉准确性加强了深层/表面扮演、顾客信任和忠诚之间的中介效应。研究帮助从情绪的视角更好地理解服务情境中信任的前因变量,发现顾客的察觉准确性在情绪劳动影响过程中的重要作用,有助于服务企业从情绪劳动的角度来建立顾客信任和忠诚。     

Trust,perception, and managerial use of market information

This study aims to enrich international business theory and practice by being the first study to investigate how both inter- and intra-organizational managerial trust in the source of market information contributes to its’ perception and use and by examining the contingent role of structural fluctuations and market turbulence. Structural equation modelling of cross-sectional survey data of 158 firms in Hungary shows that trust is an important driver of utilization of market information. Perceived information quality mediates the effect of trust on information use partially when it derives from intra- and fully when from inter-organizational source. When unpredictable changes occur due to structural fluctuations of the firm, the role of trust in quality perception of market information becomes more prominent. However, changes in the environment due to market turbulence do not moderate the effect of trust on perceived quality of information from inside, only from outside the firm.     

The effects of trust and shared vision on inward knowledge transfer in subsidiaries’ intra- and inter-organizational relationships

Drawing on the social capital literature, this study examines the relationship between trust and shared vision and inward knowledge transfer to subsidiaries from both the subsidiary's corporate and external relations. Previous literature has acknowledged and theoretically suggested that potential differences may exist in knowledge transfer between intra- and inter-organizational relationships, it has not yet been well examined empirically. The study provides some initial insights into the literature by theoretically suggesting that the effects of trust and shared vision on inward knowledge transfer differ in importance in intra- and inter-organizational relationships. Hypotheses were tested on data collected from 75 Western MNCs’ subsidiaries located in China. The study represents an effort towards a better understanding of the context where trust and shared vision are more of vital importance.     

组织间开簿成本会计的相互信任风险与信任机制研究

组织间开簿成本会计是建立在企业相互信任的基础之上的。从信息经济学角度分析,组织间开簿成本会计存在着"逆向选择"风险和"败德行为"风险两类信任风险。防范组织间开簿成本会计信任风险,要构建信任产生的网络信任度评价机制;专用性投资机制;声誉机制;承诺机制;财产抵押机制。要构建相互信任的强化机制,包括网络激励机制、相互依赖机制、沟通机制、违约赔偿机制、权力均衡机制;要构建信任保障机制,包括合同、契约约束机制、专用投资退出成本约束机制、道德成本约束机制、团队文化机制。从而实现弱化风险,降低信息成本,共享信息资源。