Coping with ambiguous relationships: sex,tourism, and transformation in Cuba

Relationships between foreign tourists and members of the visited population in Cuba tend to be ridden with ambiguities with regard to their instrumental and commoditized dimensions. In the realm of sexual encounters, these ambiguities become a source of moral controversy, as they call into question notions of ‘sex tourism’ and ‘prostitution’. Focusing on how foreign men travelling to Cuba account for sexual relationships with Cuban women, this article shows how a variety of notions of tourism and of being a tourist are played out to justify people's engagements. From the establishment of continuities between sexual seduction ‘at home’ and ‘on tour’, to the normalization of sex for money exchanges, to the quest for an ‘authentic Cuban sexuality’, different modalities and moralities of travel are actualized in tourists' narratives, alternatively silencing and highlighting transformations in the places, people, and conceptions of tourism. In addressing the question of what counts as ‘transformation’, this article sheds light on the situated and purposeful ways this notion is deployed, the controversies, and struggles it generates, as well as its moral underpinnings, affordances, and limits. Ultimately, this illustrates the interests of investigating change and notions of change in tourism in a reflexive and empirically grounded manner.     

The development of olive tourism in Western Australia: a case study of an emerging tourism industry

The recent development of olive growing in Western Australia, and its amalgamation with tourism and hospitality, provides opportunities for growers to showcase their products and for visitors to experience olive‐tasting and learn about an ancient food culture and rural activity ‘transplanted’ into the ‘New World’ from its ‘Old World’ roots. The present study examines the dimensions of this emerging niche market in Western Australia. Face‐to‐face and telephone interviews were conducted among 23 small olive‐growing operations located in this region to understand their scope for developing olive tourism. Overall, respondents' comments suggest that their involvement in olive tourism and hospitality could substantially provide benefits for visitors to rural areas and become a complementary alternative to other activities. To fulfil this potential, however, growers heavily rely on greater collaboration within their own industry, as well as on local authorities and tourism bodies in ways that include assistance, partnerships and promotion. Moreover, collaboration between olive growers and regional/tourism stakeholders, as well as government support may not only contribute to the sustainability of olive growing, but also to the emergence of olive tourism. In turn, these developments may also help develop a culinary identity and a tourism concept that may help minimise the threats of outside competition (cheaper olive imports) and rural decline. Copyright © 2010 John Wiley & Sons, Ltd.     

‘We make more money now,but we don’t talk to each other anymore’: on new tourism and capitalism in the Danube Delta

ABSTRACT

In 1991, the Danube Delta (Romania), famous for its biodiversity, became a UNESCO Biosphere Reserve. Tourists have been a constant presence in this area for more than 50 years, being accommodated exclusively, informally, in the local fishing households. Relying on extended participant observation and semi-structured interviews as the main research methods, this study presents how locals from a fishing village relate to tourism and how this process leaves a significant imprint on their social organization, use of natural resources, household economy, norms and values. Exposed to new ideas, opportunities and challenges brought in by tourism, locals are not being swept away, as many of the studies in anthropology of fishing and tourism suggest, but rather act like ‘individuals with agency’, actually empowered by tourism; local fishing and women’s traditional role as ‘the manager of the household’ are reinforced by tourists’ demands for ‘home-cooked fish dish’ and local accommodation. On the other hand, the new tourism has launched local families into a constant competition for natural resources, eroding social cohesion while leading to a commodification of family relationships.     

Domestic tourism encounters in the Masurian lake district: multiple tourism moralities,reversible relationships,and social well-being in contemporary Poland

ABSTRACT

This article focuses on different moral economies of domestic tourism encounters in late-post-socialist Masuria, in the rural Northeast of Poland. An ethnographic study of three different tourism entrepreneurs brings to light different, concurring legacies of the ‘good’ tourism encounter in the area and indicates a shift of tourism discourses and social aspirations of living well together in contemporary Poland. In a climate of mutual stigmatisation and boundary drawing, rural tourism entrepreneurs mobilise the encounter with domestic tourists to subvert evolving power asymmetries in Poland and to offer alternative readings to dominant narratives of inequality in the transforming country. However, their proposed alternative tourism socialities with the national ‘other’ do not arrive naturally: relationships in tourism are shown to be ambivalent and reversible to their participants; their performance demands much moral work and requires a degree of cultural complicity or compatibility with the other. The article contributes to current debates on the moral economy of encountering in anthropological literature of tourism, post-socialism, and morality.     

Large Protected Areas and Visitor Information Management in Germany

Tourism and recreation in the countryside, particularly in large protected areas, has become a major trend in Germany. However, despite the fact that the political as well as academic debate on the impacts of tourism on the environment has a long tradition in Germany, professional ‘visitor information management strategies’ are not implemented in all nature parks, national parks or biosphere reserves. Apart from the image that is held by the international academic community, Germany started late with modern communication policies in large protected areas with recreation and leisure amenities for general consumption. Learning from international best practice examples (e.g. from Great Britain, Ireland, USA), tourists in large protected areas are seen increasingly as ‘partners’ instead of ‘numbers to be managed’. Topical issues of discussion in this article are centred on the relationship between environmental protection policies and leisure and tourism consumption in Germany, focusing especially on the ‘nature parks’. Contemporary issues and problems concerning tourism demand and environmental protection will be presented and later discussed by the concept of visitor information management as a sustainable response. Furthermore, the dimensions of the ‘hardware’ and ‘software’ of visitor information management will be introduced.     

Exploring heritage tourism performance improvement for making sustainable development strategies using the hybrid-modified MADM model

Industrial heritage tourism has become increasingly popular in recent years. However, strategies for improving the industrial heritage tourism development-related performances are still an underdeveloped research topic academically. Therefore, this study’s purpose is to explore the feasibility performance-improving strategies using a hybrid-modified multiple attribute decision-making (MADM) based on the DEMATEL technique in constructing the influential network relation map (INRM) and in determining the influential weights of DANP. Then, the modified VIKOR method is combined with the influential weights of DANP, performance gaps were identified, and then the most effective strategies for improving tourism development-related performance at industrial heritage sites can be generated using INRM. Finally, an empirical real case study of a rehabilitated gold-mining site of Taiwan is used to demonstrate the effectiveness of the hybrid-modified MADM model. According to the results, the decision-makers should highly prioritize improving high-priority criteria such as ‘social usefulness’, ‘resource integration’, ‘destination policy and development’, ‘economic development’, ‘cultural links’, ‘cultural learning’, and ‘natural landscape resources’ in advance to successfully achieving the aspired performance levels. Additionally, this study suggests meaningful industrial heritage tourism performance improvement strategies that have been rehabilitated throughout the world.     

Red tourism: sustaining communist identity in a rapidly changing China

‘Red tourism’ is to exploit the historical heritage of the Chinese Communist Party for tourism development. Such tourism practice has been used by the nation state of China both to drive the country's economic growth and develop new patronage of the communist ideology among the young generation. From the broader context of China's economic and social changes since 1978 when the country started its open-door policy and economic reform, our paper attempts to examine ‘red tourism’ by analyzing how the nation state of China promotes the communist heritage through ‘red tourism’ in order to sustain the communist identity in a rapidly changing China. Research questions are raised to address the economic and social factors for the nation state involvement in ‘red tourism’: the specific roles of such involvement and the outcomes. Based on a case study, this paper presents how heritage is interpreted at a specific ‘red tourism’ site in order to portray a selective part of the communist heritage as a symbol of the Chinese nation. In so doing, ‘red tourism’ aims to serve the purpose of the nation state to sustain the communist identity in the continuing effort of developing a ‘socialist country of Chinese characteristics’.     

Resident attitudes towards dark tourism,a perspective of place-based identity motives

Place-based identity theories prove to be valid in better understanding resident attitudes towards support for tourism. Yet, its effectiveness is not verified in the context of dark tourism and resident attitudes towards dark tourism remains unknown. Based on a survey of 526 local residents in China’s Yingxiu, the epicentre of the Great Wenchuan Earthquake, the authors examined the relationships between the local residents’ place-based identity motives and their attitudes towards support for dark tourism development. Results show that the motive of ‘belonging/meaning’ is one of the most important determinants; residents’ involvement in dark tourism and bereavement affect their identity motives and attitudes towards support for dark tourism. The theoretical contributions and managerial implications are discussed.     

The Role of the Public Sector in Rural Tourism: Respondents' Views

Using a four round Delphi survey, a focus group and semi-structured interviews, this study investigates the respondent perspective of the public sector role in providing an environment conducive to the development of the rural tourism sector in Britain and South Africa. Although South African respondents generally perceived a greater need of support for the rural tourism sector than did their British counterparts, many of the problems, concerns and frustrations that emerged from the study were similar. Respondents perceived the public sector as ‘leader’, ‘strategist’, ‘mentor’, ‘co-ordinator’, ‘champion’ and ‘partner’ in their endeavour to build the rural tourism sector. Grappling with the problems of uplifting the quality, viability and communal benefit of rural tourism is seen as a futile exercise if the facilitatory platform of rational policy, planning and support conducive to the sustainability of the sector, is not in place. Above all local authorities are seen as ‘the enabler’ of successful rural tourism projects that diversify the local economy and generate employment and entrepreneurial opportunities. However, whilst there is respondent acknowledgement of the role played by the public sector, there is evidence of widespread disenchantment with the efficacy with which this role is fulfilled.     

Analysing tourist satisfaction at a mature and multi-product destination

The current study examines the meaning of ‘home’ and ‘away’ among visiting friends and relatives (VFR) tourists, utilising the multidimensional model suggested by Uriely [(2010). ‘Home’ and ‘away’ in VFR tourism. Annals of Tourism Research, 37(3), 857–860] to assess the VFR experience. Despite recent conceptualisations that emphasise the intersection of tourism and everyday life in various ways, as is prominently exemplified in VFR tourism, this empirical investigation provides evidence as to the limitations of this perspective. Specifically, the findings of this study indicate that when staying at friends and relatives, VFR tourists may feel at ‘home’ in terms of familiarity with place, but they also often experience feelings of ‘away’, in the sense of the loss of privacy and the limited situational control involved in this situation. As a result, the study points to the need to understand tourism, in general, and VFR, in particular, as complex phenomena in which elements of both ‘extraordinary’ and ‘everydayness’ coexist. The conclusion also discusses the marketing implications of the study and provides suggestions for future research.     

Tourists' perceived value and behavioral intentions based on the choice attributes of wellness tourism

This study was carried out to examine the wellness that tourists wanted to fulfill through wellness tourism and identify the relationship between tourists' perceived value and their future behavioral intentions. To perform this study, residents aged 20 or older living in Seoul who are interested in wellness tourism were surveyed, and a total of 401 valid responses were used for analyses. The findings suggest that particular attributes of wellness tourism had a positive relationship with ‘emotional value’ except ‘physical wellness’. Also, a positive relationship was observed between utilitarian value, epistemic value, and all particular attributes of wellness tourism.     

Not a ‘museum town’: discussions of authenticity in coastal Denmark

ABSTRACT

This article investigates community perceptions of authenticity in connection to the fishing and tourism sectors and the relationships therein. Inspired by fieldwork in three Danish coastal communities, the article attends to discussions on fishing, tourism, and change, in which residents referred to ‘museum’ or ‘museum town’ as shorthand for an undesirable transformation. The article answers: (1) what are the underlying concerns of becoming a ‘museum town?’ and (2) how is authenticity employed by community members in connection to desirable and undesirable outcomes of transition? The analysis probes the ‘museum town’ expression as a means to understand host communities’ relationship to the fishing and tourism sectors and their expressed interest toward authenticity. Empirical material from semistructured interviews and ethnographic field observations initiates the thematic analysis, which then continues with a theoretical reflection on authenticity. Coastal community members understood authenticity through demonstrations of realness, waterfront and community activity, and a desired independence for the fishing industry. Being authentic required a working fleet, which carried deeper implications for transformation and the complementarity of tourism, as opposed to its suitability as a substitute for the fishing industry. Calls for the fishing industry to remain independent highlight the importance for cross-sector dialogue for local development.     

Relationship between cross-cultural attitudes and attitudes toward the foreign language study of tourism majors: the South Korean Case

Cross-cultural attitudes are gaining more importance as contacts between people from different cultures are increasing in a globalized world. This is particularly the case and relevant for the tourism industry. The major purpose of this study is to investigate the relationship between cross-cultural attitudes and the attitudes toward foreign language within the tourism education context. An empirical study of 482 tourism students in South Korea revealed that cross-cultural attitudes had significant associations with attitudes toward studying a foreign language. Specifically, the ‘integrative attitude’, among the three types of attitudes toward foreign language study, showed the highest relationship with the ‘cross-cultural attitude’, being followed by the ‘intrinsically motivated attitude’. However, the ‘instrumental attitude’ showed no significant relationship. Based on these findings, a need to approach language study from cultural perspectives is emphasized, suggesting a provision of programs and activities inspiring direct and indirect contacts with foreign cultures and people. The integration of cultural aspects of the tourism industry into foreign language study was also discussed in this context. Finally, the study's results were compared with those of previous studies and a tentative generalization that foreign language study has an effect in reducing social distance was proposed.     

Being passionate about the mobile while travelling

People interpret the availability of their mobile phone similar to their personal (social) relationships (friends, family, and pets). Hence, mobile phones are appliances that provide continuous functional and emotional support. Also, in the field of tourism, the integrated use of mobile phones is indicated by words such as ‘catalyst’ and ‘travel buddies’, enhancing tourists’ experiences. This study goes one step further by incorporating the concept of passion and affective outcomes of using the mobile phone while travelling. Perceived socialness of the mobile phone significantly effects passionate behaviour and affective outcomes. For practitioners aiming for digital innovation in the field of tourism, these findings provide insight into the development of tailor-made travel-related applications. Furthermore, affective feelings derived from mobile phone usage will be enhanced by effective travel-related applications encouraging the modern tourists while travelling.     

Resident perception of dark tourism impact: the case of Beichuan County,China

ABSTRACT

‘Dark tourism’ has become an accepted terminology in tourism academics, but there are omissions in its research. Often it concentrates on the nature of the event and the psychological consequences for tourist. Rarely has the research considered ideas of the local residents. This study thus examines the perceptions and attitudes of local residents. Beichuan County in Sichuan Province of China, where the Great Sichuan Earthquake occurred in 2008, was considered as the research site. Survey questionnaires were undertaken in site plus the use of the web to capture the views of younger family members no longer working in the immediate area. The total sample numbered 516 respondents. Analyses indicated that in the dark tourism contexts residents’ perceptions of tourism impacts confirm the three traditional dimensions – economical, socio-cultural and environmental; residents tended to form positive attitudes towards dark tourism development. ANOVAs particularly found that no differences existed in the perceptions and attitudes towards dark tourism development among people who had experienced different levels of sufferings or economic losses. Such observations help to solve the debates between the proponents and opponents of dark tourism. Based on the findings, discussions and dialogues with the literature are provided.     

Planning Host and Guest Interactions: Moving Beyond the Empty Meeting Ground in African Encounters

In many senses viewing the ‘other’ has always been a part of the tourist activity of dominant cultures. The ‘other’ has been seen as a source of difference and excitement with possibilities for exotic pleasure while at the same time dominant cultures have reinforced their own sense of superiority through viewing the ‘other’. The view from the ‘other’ is now becoming a part of tourism research and enabling mechanisms for this view are being developed in tourism planning. This paper seeks to examine how we can move beyond MacCannell’s view of the contact between tourists and hosts as an ‘empty meeting ground’. Just as postcolonial theorists have been critical of the exclusion of the ‘other’ in tourism theory, we argue for the voice of the ‘other’ to be heard in tourism planning practices. In this paper we examine the extent this is able to bring benefits to the process of community-based tourist development in developing countries such as Tanzania and Kenya. The paper theoretically scrutinises the relation between and the fluidity of the concepts of tourism, communities and power and the actuality of approaches to tourism planning that do not involve a submissive, subservient, exoticised and inferiorised view of the ‘other’. The particulars of inclusion of the voice of the ‘other’ bring some fresh insights to Western notions of community-based tourism planning.     

The experience of forming business relationships in tourism

This study examines the formation of business relationships among tourism organisations. A phenomenographic study conducted with 25 managers drawn from regional tourism organisations in Queensland, Australia revealed three qualitatively different but interrelated ways of experiencing relationships: as competition, co‐operation and collaboration. Differences among experiences were accounted for by the way managers defined the meanings of several dimensions common to each experience. The results suggest managers' experiences can be developmentally ordered on a continuum of relationships that demonstrate progressively more complex and inclusive approaches to forming relationships. Copyright © 2001 John Wiley & Sons, Ltd.     

Fair trade in tourism

Tourism as an industry is increasing rapidly in developing countries. Due to historical inequality in global trading relationships on the basis of ‘core–periphery’ dependency, globalisation and liberalised free trade, mainstream mass tourism reinforces the social and economic disadvantages of southern destinations. The ‘Fair Trade Movement’ has sought to redress unequal trading by promoting fair trade in commodities with small producers in the South, enabling them to take control over the production and marketing process and challenging the power of transnational corporations. This paper examines the feasibility of fair trade in tourism. It explores the obstacles and opportunities that might lead to establishing a definition of fair trade in tourism, incorporating criteria that would be workable and practical for both partners in the South and North. Copyright © 2000 John Wiley & Sons, Ltd.     

Confrontations and concessions: an everyday politics of tourism in three ethnic minority villages,Guizhou Province,China

As a state-promoted livelihood diversification approach for ethnic minority communities in rural China, tourism development influences household and community assets in diverse ways. Focusing on three case study villages in Qiandongnan Hmong and Dong Autonomous Prefecture, Guizhou Province, we compare the livelihoods of one village without tourism to date (but slated for tourism development in the near future), one with a ‘medium’ level of tourism, and another where tourism is in full force. Our analysis of the transitional characteristics of these communities focuses on agriculture, income-related activities, cultural norms, and social relationships to shed light on the everyday politics of ethnic minority households under different stresses and demands from local government and state-controlled tourism businesses. We find that confrontations have arisen due to tourism expansion and state tourism planning directives among a wide range of stakeholders: Zhailao elites, core and peripheral tourism communities, country-level governments, local residents, and tourists. In turn, local residents have made broad concessions ranging from resignation to unwelcome changes in their livelihoods and new income inequalities, to acceptance of certain tourism-based changes and reallocation of resources. In sum, we find that villagers’ everyday politics involves coping with or challenging new tensions in diverse ways, yet at times marginalisation remains.