郭台铭的终极考验

到了2010年1月，刚带领鸿海集团渡过经济危机低谷的郭台铭慨然承诺，尾牙从土城总部移师到台北小巨蛋，尾牙奖品有股票抽奖，年终奖金最高有8个月，考绩最不好的也可以领两个月的年终奖金。逆势加码，为的是维持历来赏罚分明的制度，同时更希望刺激鸿海职工新年继续打拼。郭台铭的高调举措弄得业界同行手忙脚乱，不得不加薪留人。     

营销娱乐化

柯达和富士的摄影大赛，可口可乐和百事可乐频繁的抽奖活动，各种世界性品牌赞助的体育赛事、文艺演出……这一切就是利用娱乐功能来吸引消费者的体现。     

员工收入与企业发展同步

兔年春节前，位于户县的西安通鑫半导体辅料有限公司400多员工正在举办文艺表演活动，一批作出年度贡献的先进车间班组、个人得到表彰及奖励。员工们踊跃参与抽奖活动，获奖面宽量多，获得一等奖的年轻工人朱宏飞得到双人飞海南岛免费旅游的待遇，小朱兴奋地说：“打算让父母参加双飞海南岛旅游，尽一份当儿子的孝心!”据悉，不算表彰先进的奖金，公司仅为这次文艺活动及员工抽奖便列出了10万元预算。     

财税

购房用票户万元大奖,花落河南武陟河南省武陟县地税局联合财政局、房管局在该县体育广场举办了全县首期《销售不动产统一发票》抽奖活动,为购房用票户送去万元大奖。     

员工收入与企业发展同步

兔年春节前,位于户县的西安通鑫半导体辅料有限公司400多员工正在举办文艺表演活动,一批作出年度贡献的先进车间班组、个人得到表彰及奖励.员工们踊跃参与抽奖活动,获奖面宽量多,获得一等奖的年轻工人朱宏飞得到双人飞海南岛免费旅游的待遇,小朱兴奋地说: “打算让父母参加双飞海南岛旅游,尽一份当儿子的孝心!”据悉,不算表彰先进的奖金,公司仅为这次文艺活动及员工抽奖便列出了10万元预算.     

苏州向北京市民发放10万张旅游券

本刊讯近日,苏州市旅游局在王府井大街现场向北京市民免费发放首批10万张苏州旅游优惠券;包括苏州拙政园、留园、狮子林、虎丘等在内的苏州13家旅游企业现场抽奖派送100张苏州景区门票和100份特色礼品。     

资讯

北京千禧大酒店:五载荣耀成就辉煌北京千禧大酒店五周年辉煌里程庆典于近日荣耀揭幕。400余位来自使馆、公司及媒体的嘉宾莅临此次盛事。酒店准备了精彩的节目及抽奖环节,令宾客尽兴之至。幸运的宾客赢得了由新加坡航空公司赞助的     

喜迎盛世华诞长安铃木试驾赢取新奥拓

9月1日,长安铃木“喜迎盛世华诞,畅享缤纷好礼”用户回馈活动正式启动,客户在活动期间参与试驾即可获赠礼品,还可参与长安铃木大型抽奖活动,奖品除TMP3、MP4、笔记本电脑等时尚数码产品外,更有机会赢取长安铃木新奥拓大奖。     

为评刊活动叫好

《中国老区建设》举办“我眼中的《中国老区建设》”评刊活动,既是加强编者与作者和读者沟通的桥梁,也是深入了解读者心声的好举措,体现了《中国老区建设》贴近读者、谦虚务实的办刊作风和对办好刊物的重视程度。我认为开展评刊活动,对办好刊物起着十分重要的作用。希望坚持经常,认真组织。同时建议每年年底,除了对优秀评刊者给予奖励,还可以采取抽奖的方法,对幸运评刊者给予适当的物质奖励,以增强活动的吸引力,激发广大读者参与的积极性。     

幽默笑话四则

A苹果牌笔记本有家公司举办新年晚会,一员工经过重重考验,进入到了抽奖环节。台下同事都在起哄:"苹果!苹果!苹果!"结果他真的抽到一张字条:苹果牌笔记本!正在他激动万分之时,司仪缓缓地递给他一个礼品包,里面有一个苹果、一副牌、一个笔记本。     

基于全截面数据的我国彩票业与宏观经济关系实证研究

为探究彩票业与宏观经济的内在关系,运用协整分析技术和格兰杰因果检验模型,对国内31个省市1992～2010年的国民收入和彩票销量构成的截面数据进行实证分析。结果表明国民收入的增长是彩票销量增长的格兰杰原因,而彩票销量的增长不是国民收入增长的格兰杰原因。但从彩票的社会生态免疫功能视域,彩票产品能够满足人们的"赌性"需求,具有抑制赌资外流的生态免疫功能。建议管理部门树立彩票市场的社会生态管理理念,设置合理的彩票销量额度区间;加大非法赌博监管力度,通过减少赌资外流来增加彩票资金的销售额;同时开发出更多的彩票博彩产品来更好地满足人们的"赌性"需求,使彩票发行能更好地为我国社会公益事业发展服务。     

Estimating net lottery revenues for states

Based on 1980–95 data, this paper estimates and forecasts net lottery revenues for states with and without lotteries. This study indicates that a multi-state estimation is improved when a time-series and cross-section technique is used. Forecasting results are also improved when unequal time series in the data and less-than-full first years of operating lottery are controlled. For states without lotteries, the time-series and cross-section estimation indicates that only two of 14 states without a lottery would have generated net lottery revenue of more than $100 million. The number increases to five of 14 in the cross-section estimation.     

An Empirical Examination of the Parimutuel Sports Lottery Market versus the Bookmaker Market

A sports lottery in Korea presents a unique opportunity for comparing a parimutuel‐type sports lottery market against a bookmaker market outside the realm of horse racing. Using two‐ and three‐game soccer final‐score betting in the sports lottery market in Korea, which features matches in the English Premier League, we compare winning payoffs in this parimutuel‐type sports lottery against corresponding payoffs from an established bookmaker market in the United Kingdom. We find that for outcomes with relatively high payouts (that is, lower‐probability events), winning bets placed in the sports lottery market have greater payoffs than corresponding bets placed in the bookmaker‐based market. However, the opposite is true for outcomes with relatively low payouts (that is, higher‐probability events). Results suggest that participants in the sports lottery market tend to bet more toward high‐probability events than the amount implied by the bookmaker's odds. Results also suggest that the favorite‐longshot bias is still present in the bookmaker market, even when there is less threat of privately informed bettors than in horse racing.     

Are “Education Lotteries” Less Regressive? Evidence from Texas

With little exception, research has shown that state-sponsored lotteries are regressive in the aggregate, in that lottery sales do not increase proportionately with area income. We test whether the purpose of lottery revenues mitigates this spatial regressivity. In August of 1997, the statutory earmark for Texas Lottery proceeds moved from the General Fund to the Foundation School Fund, which supports K-12 education. Beginning in 2000, the lottery was increasingly marketed as a funding stream for public schools. Drawing on a content analysis of lottery commission press releases from 1993 to 2006, we find that Instant game sales were modestly responsive to education messaging, in that sales became noticeably less regressive in the wake of more intense reminders of the education component of the state lottery. It is likely that unobserved heterogeneity in local sales factors played a much bigger role than education marketing.     

教育彩票:一种准公共物品的筹资方式

受教育权利的非竞争性和教育受益主体的非排他性表明了教育的准公共物品属性。然而在我国,具有准公共物品性质的教育面临着现实的筹资困境：国家的财政性教育经费投入严重不足和个人投入教育水平有限。而教育作为一项国家事业决定着国民素质高低和国际竞争力,国家在教育投入上应扮演一个更为积极的角色,多渠道筹集资金,发展教育事业。发行彩票是国家为筹集公益金的一种方式,可以有效、迅速地募集大量社会闲散资金,用于公益事业,作为社会公共事业有益资金补充。在教育投入渠道不多和投入量有限的前提下,发行教育彩票,弥补教育投入,在理论和实践上都具有可行性。     

State lotteries and externalities to their participants

The degree of participation in state lotteries can either increase or decrease expected returns. It is theoretically possible for unfair bets to become more than fair as participation in lotteries changes. In addition, the purchase of every combination of numbers can be more than a fair bet and such a purchase may increase the expected return to other lottery players.     

我国政府彩票融资的现状分析及对策建议

本文在梳理现有我国政府彩票融资研究成果的基础上,对我国政府彩票融资发展的背景、现状进行了分析,认为目前我国政府彩票融资存在运行效率低、福利效应有待提升以及未能有效遏制非法博彩等问题。针对存在问题提出了明确彩票融资发展定位、完善融资环境和创新发展手段等建议。     

论彩票管理体制的重新构建——以彩票违法现象为视角的分析

现行彩票管理体制使得彩票发行和销售等机构必然会因利益争夺而做出诸多违法行为,因此破解彩票违法难题的首要对策就是从源头上对其加以重构。重构方案主要包括:横向整合"部门彩票",统归民政部门主管;纵向整合"上下彩票",整体交由中央主管;彩票公益金由中央来统一调配。     

我国彩票市场法律规制研究

通过文献资料法、逻辑分析法等方法对我国彩票市场法律规制问题进行研究,研究发现我国彩票市场的法制监管不足、宏观监管机构缺失、微观发行机构设置重复,造成了我国彩票市场管理中的多种弊端。论文试从制度设计、法制建设的角度对我国彩票市场的法律规制改进与重构,提出了加快彩票立法、建立独立监管部门、完善彩票公益金分配与使用制度建设等见解和建议。为我国彩票市场的管理提供参考。     

彩票经济的边际效用分析

彩票经济的累积效应是通过彩票的边际效用体现出来的,彩票由于其特殊性,彩票的边际效用是递增的。政府应该采取有效措施,加强对彩票的监管,充分发挥彩票的积极作用,为社会的公共建设做贡献。