Hospitality research: a pause for reflection

Over recent decades hospitality research has made considerable advancements and contributions to knowledge creation. However, a review of associated literature reveals that there exists a significant degree of debate concerning the definitional, philosophical and conceptual dimensions of hospitality. This paper aims to capture current thinking and key challenges confronting the research community. Conclusions are drawn calling for: definitional precision of hospitality; a clearly articulated research philosophy locating hospitality as a specialist field of study within the social science landscape; an enhanced degree of research philosophy awareness by researchers; and the benefits of formulating and agreeing an internally valid conceptual framework. Copyright © 2002 John Wiley & Sons, Ltd.     

Zero acquaintance benchmarking at travel destination websites: what is the first impression that national tourism organizations try to make?

This paper examines the marketing effectiveness of hospitality and tourism websites. An extensive review of literature on website effectiveness in hospitality and tourism revealed a total of 47 different instruments that have been used to evaluate hospitality and tourism websites. Using the grounded theory technique, a website evaluation tool called the online promotion evaluation instrument was developed with the aim of condensing the 47 existing tools into one benchmarked instrument with applicability across the various hospitality and tourism sectors. The developed online promotion evaluation instrument comprised three main features—aesthetics features (destination visualisation and Web design); informative features (uniqueness, monetary value and cultural promotion); and interactive features (e‐travel planners and online communities). The instrument was tested using a random sample of 25 National Tourism Organization websites worldwide. The results of the instrument development and testing process are presented in this paper with directions for future research in website evaluation. Copyright © 2006 John Wiley & Sons, Ltd.     

Migrant Labour in Rural Tourism: Continuity and Change

This paper considers the impact of the recession on the availability of migrant labour in the Yorkshire Dales and reassesses how the practice of employing migrant workers, previously explored by the author, has influenced current sources of recruitment. Findings suggest constantly evolving and altering patterns of migration not only shaped by economic and spatial factors but also socially constructed by the interactions of employers and migrants. In particular, results indicate how subjective experiences and judgements made around the use of social networks can recreate as well as transform the specific use of migrant labour in each establishment. Copyright © 2014 John Wiley & Sons, Ltd.     

Marketing information systems in tourism and hospitality small‐ and medium‐sized enterprises: a study of Internet use for market intelligence

This study investigates the nature of marketing information systems (MkIS) within small‐ and medium‐sized enterprises (SMEs) and focuses on the importance of external information and market intelligence. The sources of market intelligence are investigated with particular emphasis on understanding the usefulness of the Internet for external information gathering. The empirical research to support the study uses survey methods to investigate marketing information systems, market intelligence and Internet use within hospitality and tourism SMEs in the Yorkshire and Humber region. The findings indicate that SMEs in this sector make use of informal marketing information systems which mainly concentrate on internal and immediate operating environment data. Important wider market intelligence is underutilised owing mainly to the resource constraints of these smaller businesses. The Internet has not yet been recognised as an important source for market intelligence despite having the benefits of providing much of the necessary data more quickly and at a lower cost than many other sources. Copyright © 2001 John Wiley & Sons, Ltd.     

Hospitality entrepreneurs managing quality of life and business growth

The hospitality industry is dominated by small- and medium-sized enterprises (SMEs).They are often led by entrepreneurs who face the challenge of simultaneously managing business decisions and their own wellbeing. The competitiveness of tourism destinations often depends on these entrepreneurs and therefore understanding their motivations and work patterns is critical. Research on individual wellbeing increasingly builds on the concept of quality of life (QoL). Hospitality and tourism literature so far predominantly focused on investigating QoL for tourists and residents, rather than for entrepreneurs’ QoL, even though being key stakeholders in the hospitality industry. Therefore, this study explores the factors influencing hospitality entrepreneurs’ quality of life (“HE-QoL”) and how these relate to business growth. Results of a 380 hospitality entrepreneurs’ survey identify six distinct factors of HE-QoL. Two groups of HE-QoL are identified with significant differences in fitness level activity, entrepreneurial competencies and business growth. Findings lead to recommendations to reduce stress to improve HE-QoL, and to develop entrepreneurial competencies, which help to cope with entrepreneurial challenges. Tourism destinations and politics can support hospitality entrepreneurs in these actions by creating conditions that foster social exchange in regional communities and trust in political and economic stability.     

Marketing practice in small tourism and hospitality firms

There has been a paucity of research into the marketing practices and approaches of small tourism and hospitality firms, until the 1990s. This paper goes some way towards improving knowledge in this area by reporting the findings of the first national survey of small tourism and hospitality firms in the UK. Four key areas of marketing practice are highlighted: marketing planning, promotion methods, pricing methods and marketing research. The paper concludes that although a great deal of small hospitality and tourism firm marketing may be characterised as haphazard and unsophisticated, there is much to commend it in the UK. Copyright © 1999 John Wiley & Sons, Ltd.     

Going steerage on Ryanair: cultures of migrant air travel between Poland and the UK

One of the most high profile migration movements to the UK in recent years has undoubtedly been that of A8, and mainly Polish, newcomers following the 2004 expansion of the EU. Accompanying, and perhaps fuelling, this increase in mobility has been a substantial rise in low cost air travel provision. The UK Civil Aviation Authority and the Civil Aviation Office of the Republic of Poland statistics testify to the expansion in passenger numbers between Poland and the UK since 2004, with Ryanair being one of the main carriers. Although other modes of transport, such as coach and car travel, are still important, in some senses these Ryanair flights define this new migration. Taking as a starting point that airports and airplanes are social and cultural venues in their own right, and that migration journeys are themselves at the heart of the migration experience, this article uses interviews with Polish migrants in the UK to consider this low cost air travel for migration in more depth. Firstly it briefly charts the increase in air travel between Poland and the UK, considering the narratives of mobility cultures collected with the migrants. Secondly it investigates the collective dimension of travelling for migration on these flights and the tensions which emerge around this collectivity. Finally, it reflects on the wider costs and contexts of low cost shuttle flights as a late capitalist mode of migration transport.     

Driving factors of the hospitality industry cycle

This study applies a Markov regime-switching model to examine Taiwan's hospitality industry based on the gross domestic product data of the hospitality industry from 1982Q1 to 2012Q2. On understanding the characteristics of Taiwan's hospitality industry, the study performs Granger causality tests to identify the driving factors of Taiwan's hospitality industry cycle. Two regimes of the hospitality industry cycle – a high-growth regime (HGR) and a low-growth regime (LGR) – are detected. Specifically, the average growth rate of HGR (LGR) is 3.01% (2.17%) and the standard deviation of HGR (LGR) is 0.69% (0.19%). The probability of the hospitality industry staying in HGR (LGR) is 98.25% (97.52%) and the expected duration of HGR (LGR) is about 57 (40) quarters. Further, the inbound tourism market growth is found to be a significant driving factor that can cause the hospitality industry to remain in the HGR. Valuable information and policy implications are provided to guide hospitality business managers and tourism policy-makers.     

Entrepreneurial orientation in family firms: the case of the hospitality industry

Research increasingly shows interest in the motives and characteristics of entrepreneurs in the tourism and hospitality industry. Small and medium-sized family firms dominate this industry. Learning from the concept of entrepreneurial orientation and family business research, this explorative study aims at analysing entrepreneurial behaviours and their effect on performance as perceived by owner-managers of hospitality family businesses. The authors conduct narrative in-depth interviews to understand the managers' meaning of entrepreneurship and performance, and discuss the results in the light of existing entrepreneurship literature. Results indicate that family firms in hospitality and tourism are peculiar, and their embeddedness in the destinations and regions outlines their entrepreneurial behaviour against Schumpeter's definition of growth-oriented entrepreneurship.     

Using the car in a fragile rural tourist destination: a social representations perspective

The visitor experience of place is inextricably linked to our ability to travel around an area at will, yet this mobility creates many problems especially in scenic rural areas of the UK. The study presented here attempts to unravel visitors’ experiences of mobility using Moscovici’s social representations approach. Travel diaries were employed to explore visitors’ transport choices and mobility patterns during the peak season in Purbeck, Dorset, UK. Analysis focuses on how such patterns reflect a social representation of mobility and the implications this has for visitor travel at destinations.     

Elite hotels: painting a self‐portrait

Commercial hospitality provision arose from a general process of modernisation, the gradual breakdown of the importance of kinship and social obligation relative to a common duty of care for those travelling away from home, and the process of urbanisation. Consequently market demand evolved for the provision of accommodation, food and beverage for those persons temporarily removed from their domestic environment. What is argued in this paper is that the original function of commercial hospitality bears scant resemblance to sophisticated potentialities for socio‐economic self‐expression, which manifest themselves in the form of the elite hotel sector. The manner in which contemporary consumption of elite hotels revolves around the notion of self, with multiple identities and group affiliations is explored. Conclusions focus on the elite hotel sector as a means of defining self‐identities and the management implications therein for the provision of commercial hospitality in elite hotels. Copyright © 2001 John Wiley & Sons, Ltd.     

Socio-demographic impacts of residential tourism: a case study of Torrevieja,Spain

This article examines the impact of second-home developments on the socio-demographic structure of the population of Torrevieja, a Spanish coastal resort on the Costa Blanca. The migration of people to Torrevieja from other provinces and countries has affected the traditional structure of the local population, which has experienced a process of ageing concentrated specifically in those sectors with residential tourism. Differences between the socio-demographic characteristics of local people and migrants appear to be significant. A phenomenon of depopulation of the town centre and the dispersal of the population to the peripheral urban sectors is also noted. Copyright © 1999 John Wiley & Sons, Ltd.     

Tourist satisfaction and beyond: tourist migrants in Mallorca

This exploratory study analyses the role of tourist experience, especially tourist satisfaction, in subsequent migration from the UK to the municipality of Calviá, Mallorca, Spain. An overview and commentary is provided of theory relating to both tourist satisfaction and migration. Through a series of elite interviews, in‐depth micro‐studies and a questionnaire, which provides a small quantitative component, it is established that the motivation given by tourist satisfaction can be recognised as a key catalyst for migration. Classic migration motivations cannot be entirely discounted, and the migration decisions are multi‐stage through time. But tourist satisfaction—and particularly the two satisfaction components of performance and emotion—is especially relevant in the micro‐perspective of migration decision‐making. Copyright © 2008 John Wiley & Sons, Ltd.     

Achieving Competitiveness in Greek Accommodation Establishments during Recession

The article examines the strategies that Greek hotels have implemented to strengthen their competitiveness during recession. The research is based on a nationwide e‐mail survey to hospitality managers/owners. The results reveal that the most important perceived competitiveness factor is cost reduction and implementation of actions against crisis, followed by innovation, human resource management and marketing. The study also proposes actions that can improve the competitiveness of accommodation establishments. The article helps fill the gaps in our understanding of how hospitality firms tackle competition during crises, and suggests managerial policies that can help hospitality firms to strengthen their positioning and competitiveness during crises. Copyright © 2014 John Wiley & Sons, Ltd.     

Small business— small minded? Training attitudes and needs of the tourism and hospitality industry

The Australian tourism and hospitality industry consists of at least 80% small business operators scattered over a wide range of urban and rural environments, consequently it has not been easy for training providers to assess accurately the needs of the industry as a whole and provide specialised programmes. During 1996, Tourism Training Victoria conducted a survey of training needs of tourism and hospitality operators. Results indicate that there is a shortage of skilled staff and owner‐managers with little management training or qualifications, who nonetheless recognise their shortcomings and needs for further education and training, particularly in the marketing and business areas. Barriers to further training include the cost of training and inflexibility of hours and place of delivery. Copyright © 2001 John Wiley & Sons, Ltd.     

A review of website evaluation studies in the tourism and hospitality fields from 1996 to 2009

This paper reviews website evaluation studies in the tourism and hospitality fields published between January 1996 and September 2009. A website evaluation framework that includes evaluation by phases, evaluation by features, and evaluation by features and effectiveness is developed. The strengths and weaknesses of each method of evaluation are analyzed, and research gaps and future research directions are explored. Copyright © 2010 John Wiley & Sons, Ltd.     

Leisure-tourism and amenity migration: transformations observed in the semiarid mountain region of Northern Chile

ABSTRACT

In the last years, the mountain regions of Chile have started to be perceived as a destination for leisure-tourism activities and the development of amenity migration processes. Through semi-structured interviews and meetings conducted among key actors, locals and migrants, this work examines how the local community perceives the main consequences that current leisure-tourism and/or amenity migration processes have started to create in four local communes in the semi-arid region from the North of Chile. While local inhabitants acknowledge the development opportunities these processes entail, they are also starting to perceive effects on the identity of their communities as well as disparities, both in terms of territory and local governance. Studying the consequences of these processes may promote mitigation or adaptation measures to reduce the number of new conflicts and strengthen solidarity, both socially and territorially.     

Analysis of the labour force composition on cruisers: The Danube through Central and Southeast Europe

The aim of this paper is to contribute to the knowledge of the river cruise labour structure. It presents the crew demographics and structure on-board the cruisers along Danube throughout Central and South Eastern Europe. Its goal is to answer the following questions: What are the gender and ages of the ships’ crews? Are they structured according to the country of origin? Is there interdependence between the employment rank of the crew members and the degree of the economic development of the country they come from?The data has been collected from the manifests of the cruise vessels which docked in Serbia over the 9 month research period during the 2007 cruise season. Firstly, data from the 2218 employees on-board the 54 cruisers was collected. Secondly, in-depth interviews with a small sample of cruisers officers, staff and crews (2007–2010) were conducted. The findings of the study have several theoretical and practical implications. Namely, previous related studies have been mainly focused on the ocean cruisers and neglect the rising importance of the river cruisers, especially for the European region. The study also discusses the possibilities for improvement of the human resources management and strategic development management of the European countries, which already have and those which have not yet positioned themselves on the river cruising market.Finally, key demographic employment data and characteristics (e.g. gender, average age, occupational groups, etc.) are important factors to consider when conducting a comprehensive labour force analysis, for they provide the organization a chance to build on its strengths and to minimize challenges and risks.     

How sustainable is sustainable hospitality research? A review of sustainable restaurant literature from 1991 to 2015

This research was designed to evaluate our current state of knowledge by systematically reviewing tourism and hospitality academic literature concerning sustainability in the restaurant sector by undertaking a systematic review and content analysis. The characteristics of 76 articles are listed in a comprehensive table, presenting research design and research variables, and the articles are examined for their approach to the sustainability concept as applied to the restaurant industry (i.e. the range of responsible practices addressed in each work). The findings indicate that the majority of the literature only engages with parts of sustainability, particularly ecological, rather than holistic sustainability. This matters because it may mean we fail in our attempts to achieve more sustainable restaurant operations.

This research suggests that tourism and hospitality studies need to re-engage with the evolving conceptualisation of sustainability to ensure that best practice responses to changing requirements are undertaken. The narrow focus on ecological aspects of sustainability featuring in restaurants does not acknowledge the full meaning of sustainability and therefore may constrain efforts to secure more sustainable futures. Illuminating such gaps in knowledge is important in order to strengthen our conceptual understandings, refine our practices and thereby secure more sustainable futures through tourism and hospitality.     

Is tourism employment a sufficient mechanism for poverty reduction? A case study from Nkhata Bay,Malawi

Extensive attention has been paid to the magnitude and distribution of economic benefits derived from tourism employment by impoverished populations. However, less is known about how economic benefits, such as increased income, relate to poverty conditions at the intra-household level, particularly within the unique contexts of least developed countries. In this paper, we examine the relationship of tourism employment to poverty conditions in a lakeshore community in Malawi. First, we quantitatively compare employment and poverty conditions among the households of tourism employees with those of employees of non-tourism sectors. Secondly, we undertake a qualitative investigation into lodge employment, and its remuneration and fringe benefits from the perspectives of lodge owners and employees. Our findings of the former analysis reveal that while employees of the tourism sector experienced better working and monetary conditions, this group did not exhibit an improved status in other poverty conditions. The latter qualitative analysis shows that most tourism lodge owners adhered to labour standards of minimum wage, and voluntarily offered fringe benefits such as paying medical, funeral, and education expenses of lodge employees. However, despite this adherence to labour standards, there is little evidence that lodge employees and their households experience an improvement in poverty conditions.