Koo Yuen Kim, D.P.T.J, J.P

古润金,1959年出生于马来西亚吉隆坡,祖籍中国中山市,系马来西亚杰出华裔企业家,也是马、中两国颇具知名度的慈善家,现任马来西亚中山会馆联合会会长、广肇联合总会副会长、华人剧艺研究会副会长、华人艺人公会荣誉会长、中国香港中山社团联合会荣誉会长、中国中山侨资企业协会会长、中山市总商会副会长等多个华人社团领袖职务。     

Wells,William D. Life Style and Psychographies. American Marketing Association, 1974

The use of comparative advertising has escalated from an occasional, partially disguised acknowledgement of the competition to direct, point-by-point comparisons of the sponsored and competing brands. This article presents a conceptual framework for classifying and evaluating different comparison advertising formats. The framework identifies different formats along two multi-level dimensions. Examples of several research questions that could be addressed using the framework are presented.     

壳聚糖脱乙酰度检测方法的研究

对目前测定壳聚糖脱乙酰度（DD）的几种常用的方法进行了实际操作,对于不同的方法,总结出了其相对的优缺点。酸碱滴定法,是比较传统的检测方法,操作简单,应用广泛,但是重复性不好。企业里多采用PVSK胶体滴定法,此法比较稳定,重复性较好,但是误差较大。通过实践,发现改良的电位滴定法即线性电位滴定法有比较好的重复性和准确性。     

Paul D. Reynolds: Entrepreneurship Research Innovator,Coordinator, and Disseminator

Paul Davidson Reynolds is the 2004 winner of the International Award for Entrepreneurship and Small Business Research. In this article Professor Reynolds’ contributions are summarized in terms of four sets of triplets. The first is as innovator, coordinator and disseminator of novel and important empirical research studies. The second triplet concerns the main areas of his contributions: regional variations in entrepreneurial activity, nascent entrepreneurship and firms in gestation and international comparisons of the prevalence of entrepreneurial activity. The third set of triplets concerns what aspects of the research process he has contributed to: development of new empirical methods to research entrepreneurship; coining of new concepts that now permeate this field of research, and provision of important empirical results. The final set of triplets concerns the audiences to which Reynolds’ research appeal: researchers, policy-makers and business practitioners. It is concluded that although his contributions are many and of different kinds, the single most important one is that his research has made it increasingly unreasonable to theorize and design research as if the economy essentially consisted of a relatively stable core of large, established firms and entry and exit of new firms were relatively infrequent, marginal and insignificant.     

朝鲜新义州经济特区解读

朝鲜设立新义州经济特区无疑是朝鲜近年来在经济改革中迈出的重要一步。与我国20世纪80年代初期在深圳设立经济特区相似的是：深圳经济特区的建立与发展得益于毗邻香港这一重要因素,新义州经济特区选择在中朝边境设立也是看中了我国东北在多年的经济改革和发展过程中所聚集的资金、技术和人才优势;而且。包括着中俄日韩几个经济大国部分地区在内的东北亚拥有的人才技术优势和丰富的矿产资源,它一直被称为世界经济发展的处女地,发展潜力巨大。无论是从摆脱国内日益严重的经济危机出发还是从积极参与东北亚区域经济合作、扩大本国经济开放程度而言。新义州经济特区的设立都有着非常重要的经济意义。     

David Mitch, John Brown, and Marco H. D. van Leeuwen, eds. Origins of the Modern Career. Burlington, Vt.: Ashgate, 2004. xiii + 342 pp. ISBN 0-7546-3496-5, $99.95.

Here is a sturdy volume that presents the theory, methods, andevidence involving employment patterns that constitute the moderncareer. This information is especially important to scholarsof labor studies who are interested in making historical comparisonsacross disciplinary frameworks. While the audience is likelyto be small, the book’s concerns traverse central juncturesin social history. For an edited volume the essays presented here are unusuallycogent, especially given the range of topics.