Restoring tourist confidence and travel intentions after disasters: some insights from a rejoinder to a series of unfortunate events in Malaysian tourism

Many countries face a decline in tourist confidence and reduced travel intentions after disasters. However, Malaysia – a country that experienced a series of aviation tragedies throughout 2014 – encountered an overall increase in inbound tourists and monetary receipts. This article more closely examines the effects of these unfortunate events on Malaysian tourism and identifies several strategic avenues that can contribute to restoring tourist confidence and reigniting tourist interest in travelling to disaster-stricken countries.     

Shopping orientation and online travel shopping: The role of travel experience

This paper investigates how consumers' shopping orientation toward travel shopping influences their tendency to shop for travel products on the Internet. The paper also looks into the role of consumers' travel experience. A conceptual model is developed and a number of hypotheses are forwarded and tested by structural equation modeling, using data from 256 respondents. The results support several of the stated hypotheses. Shopping orientation and travel experience both influence travelers' intentions to shop travel products online. Implications for management practice and further research are discussed at the end of the paper. Copyright © 2011 John Wiley & Sons, Ltd.     

The tourist experience of domestic VFR travellers: the case of Hungary

Visiting friends and relatives (VFR) is the main driver of domestic travel in many countries. This study is one of the first to analyse VFR travel from a perspective of tourist experience. This study aims to investigate the complex dynamics behind VFR-related travel, especially in aspects of trip activities and tourist experience formation. Based on a survey (N?=?879) examining domestic VFR travellers’ trip activities in Hungary, the paper discusses the formation of a tourist experience in context of short-haul domestic VFR travel, especially the role of influencing factors. The results reveal differences between the segments with trip motivation of visiting friends (VF) and visiting relatives (VR) – the two main types of VFR tourists. It was found that independent variables such as VF, staying for longer and participating in leisure and tourism-type activities have a positive effect on tourist experience evolvement; however, factors such as VR, being rather passive during such a visit and focusing on social acts and bonding negatively affect the formulation of a tourist experience. The paper’s novelty and uniqueness lies in applying a new perspective of analysing and discussing VFR travel: the theoretical concept of tourist experience formation.     

Travel guidebooks and the construction of tourist identity

Tourist identity is an important component of the postmodern identity. This review paper unveils the role of travel guidebooks as identity construction agents at a time when tourism has become an important postmodern phenomenon. The review offers a processual look at roles played by guidebooks in tourist information gathering and formation of cultural tastes and preferences, and portrays the influence of guidebooks on social change. The review points especially to the lack of a broad theoretical perspective in the research of the role of guidebooks in tourist identity formation as well as tourist motivation and consumer behaviour formation. Consequently, the paper suggests that future studies of tourist identity should adopt a socio-historical and cultural interdisciplinary approach focusing on travel guidebooks, using both quantitative and qualitative methodologies. Based on this proposed framework, the article suggests several further research directions for the study of social construction of tourist identity within a spatio-temporal context.     

The impact of crime on tourist arrivals in Jamaica

This paper examines the relationship between tourist arrivals and changes in the crime rate in Jamaica over the period 1962–1999. In particular, it uses a transfer function to account for variations in total arrivals and arrivals from the European market, owing to changes in the crime rate. The transfer function allows for the modelling of the immediate and delayed effect of crime rates on tourist arrivals. The paper finds first that although crime rates have a negative impact on tourism arrivals in both markets, it is of greater concern in the European market. Secondly, the impact of crime in the overall market is relatively small, because of increased advertising and promotion and the growth of all‐inclusive hotels. Finally the level of crime, especially violent crime, has to be reduced, because although the number of crimes against tourists has declined, high violent crime rates tend to raise concerns among tourists seeking a destination. Copyright © 2003 John Wiley & Sons, Ltd.     

Travel time use and its impact on high-speed-railway passengers' travel satisfaction in the e-society

The availability of wireless networks and the pervasive use of mobile ICT devices have allowed passengers to conduct various e-activities during journeys. These various e-activities, in turn, may change people's conventional perception of travel time from being “wasteful” and “unproductive,” to “desirable” and giving rise to satisfaction. Journeys on high-speed railway (HSR) is particularly relevant for transport researchers to probe into this question because of its characteristics of being medium to long-distance (typically taking half-an-hour or more), seat availability, and a smooth ride. Using a questionnaire survey on passengers along the Shanghai-Nanjing HSR route, this study aims to examine the nature of ICT device use and in-vehicle e-activities conducted by HSR passengers and the influence on their travel satisfaction with their on-board journey experience. Our results reveal a high percentage of ICT device use and a wide variety of e-activities such as e-working, e-communication, and e-reading for leisure on HSR trains. In addition, the higher use of ICT device was associated with an increase of passengers' travel satisfaction. Furthermore, we found a positive effect of work-related e-activities on travel satisfaction for business/work trips, while a positive effect of entertainment-related e-activities for non-business/work trips. Given that HSR is potentially a more sustainable transport mode, some possible policy implications are proposed to encourage people to use HSR, as opposed to driving or flying, for medium to long-distance intercity journeys.     

Co-creation of tourist experiences: a literature review

This paper reviews the literature concerning co-creation of tourism experiences. It analyses the theoretical underpinnings of co-creation and discusses key dimensions of the concept from the tourist's perspective, highlighting the importance of active participation and interaction. The aim is to propose a psychology-focused definition of on-site co-creation tourism experience on which to base a conceptual framework relating important constructs. Opportunities for future empirical research in this area are suggested.     

Exploring the effect of geographic convenience on repeat visitation and tourist spending: the moderating role of novelty seeking

This article investigates the relationships among geographic convenience, tourists' visit frequency and travel spending as well as the moderating effect of novelty seeking. A curvilinear relationship between geographic convenience and visit frequency is first identified. The mediating role of visit frequency is then tested through path analysis, followed by an invariant model test that examines the moderating effect of novelty seeking. The findings reveal that frequency of visit fully mediates the relationship between geographic convenience and travel spending. The moderating effect of novelty seeking is also warranted in that the effect of geographic convenience is only significant for low-novelty seekers while the frequency-of-visit effect is more salient for high-novelty seekers.     

Estimating the impact of COVID-19 on air travel in the medium and long term using neural network and Monte Carlo simulation

The COVID-19 pandemic has had a substantial impact on the airline industry. Air travel in the United States declined in 2020 with significantly lower domestic and international flights. The dynamic change and uncertainty in the trend of COVID-19 have made it difficult to predict future air travel. This paper aims at developing and testing neural network models that predict domestic and international air travel in the medium and long term based on residents' daily trips by distance, economic condition, COVID-19 severity, and travel restrictions. Data in the United States from various sources were used to train and validate the neural network models, and Monte Carlo simulations were constructed to predict air travel under uncertainty of the pandemic and economic growth. The results show that weekly economic index (WEI) is the most important predictor for air travel. Additionally, daily trips by distance play a more important role in the prediction of domestic air travel than the international one, while travel restrictions seem to have an impact on both. Sensitivity analysis results for four different scenarios indicate that air travel in the future is more sensitive to the change in WEI than the changes in COVID-19 variables. Additionally, even in the best-case scenario, when the pandemic is over and the economy is back to normal, it still takes several years for air travel to return to normal, as before the pandemic. The findings have significant contributions to the literature in COVID-19's impact on air transportation and air travel prediction.     

An experiment on the role of tourist attribution: Evidence from negative nature-based incidents

More so than previously, in recent years tourists have been exposed to unexpected adverse situations, such as political instability, caused by the destination. Many aspects of the destination experience do not involve service delivery and product consumption; thus, such an experience needs to be treated uniquely. Acknowledging that the effects of tourists’ inner psychological processes in this context are crucial, this study applies attribution theory to examine how tourists make sense of negative incidents caused by the destination’s natural incidents. The results show the crucial effects of globality attribution in predicting the levels of satisfaction.     

Cruising,freighter‐style: a phenomenological exploration of tourist recollections of a passenger freighter travel experience

Opportunities to participate in freighter cruises, which use cargo ships outfitted with a small number of passenger cabins, have been growing in recent years. In order to better understand the experiential characteristics of this phenomenon, 22 respondents were selected to take part in a phenomenological study based on their recollections of the activity. The respondents discussed the issues of remoteness and the often limited tourism facilities they were able to access during their travels. Mostly though, they reflected on friendships made, opportunities for learning and places visited as being an important and enjoyable part of the freighter cruise experience. Copyright © 2008 John Wiley & Sons, Ltd.     

Exploring the interplay between the use of risk-related information,risk perception formation,and the stages of travel product consumption

This study examined using patterns of risk and warning-related information by backpackers who develop their own travel risk perceptions. It looked at the preferences of information sources and usage levels among Israeli backpackers. Using a simulating approach, interviewees were asked to report on their preference and usage patterns in four stages of the travel consumption sequence – (a) prior to choice of destination; (b) after choice of destination but before departure; (c) during the trip, and (d) after returning home. Based on a sample of 467 former backpackers, the study revealed that they use a relatively wide range of risk-related sources of information yet their preference and usage levels in those sources vary as they moved from one consumption stage to the other. The most innovative finding of this study is that unlike previous findings there was a significant and direct correlation between the level of risk-related information consumption and the backpackers’ level of risk perception in each of the tourist product consumption stages. Further research directions derived from these findings as well as management implications are provided.     

Integrating destination positioning and identity salience to enhance childcare service experiences in family travel: An insight from Macau

Addressing the lack of an integrated view of family travel destination positioning and experience design, this study focuses on examining how a new form of family travel experiences, that is, childcare service experiences available during the hospitality and tourism consumption, combined with destination positioning to trigger travelers' positive perceptions of the overall tourism experiences in Macau. Furthermore, using the lens of identity salience, this study is among the first to investigate how the salience of self- or family-identity changes the impact of childcare service experiences on travelers' destination attitudes. The findings of the two scenario-based experiments suggested that compared to family travel destination positioning, individual characteristics (i.e., identity salience) exerted a significant strengthening effect on the impact of childcare service experiences on family travelers. This study is informative for destination marketers and hospitality and tourism managers and will help them to effectively design tourism experiences that appeal to family travelers.     

An accurate confidence interval for the mean tourist expenditure under stratified random sampling

It is of interest to make an inference about the mean expenditure per tourist per day (or per stay). A simple approach to obtain an exact t test under stratified random sampling is proposed in this study. The underlying assumptions include given prior probabilities, normality within each stratum, and the equality of within-stratum variances. Procedure to make an exact inference has been provided and illustrated. The proposed approach is effective and recommended for the studies where stratified random sampling is conducted and inference for the mean expenditure is desirable.     

Cruise travel motivations and repeat cruising behaviour: impact of relationship investment

Passenger retention is undoubtedly one of the major challenges for cruise lines. Given that little is known about passengers’ post-purchase behaviour in the luxury cruise sector, this study addressed this omission by empirically verifying the imperative role of motivations, values, image, desire, and relationship investment in generating repeat cruising intentions. The proposed conceptual framework comprising these triggers was in general supported. In addition, its prediction ability for repurchase decision was sufficient. Specifically, our empirical findings demonstrated the adequacy of the higher order structure of cruise travel motivations that considerably increase hedonic and utilitarian values. Our results further identified the comparative importance of overall company image in determining intention. The mediating role of the study variables was also found. Lastly, the results of the metric-invariance model assessment revealed that relationship investment significantly moderated the value–image–desire linkages. Implications for tourism academics and cruise practitioners and future research directions are discussed.     

Impacts of videoconferencing on business travel: the Norwegian experience

This paper assesses the impact of videoconferencing on business air travel. Results suggest that videoconferencing has only a limited effect on business air travel, with substitution rates of 2.5–3.5%. Thus, within the Norwegian market, videoconferencing is not considered a serious threat to the airline industry. The enterprises considered in this survey indicate low sensitivity to the threat of terror and the instability that has followed September 11 in the US. In Norway, air travel recovered after 4–5 months. Videoconferencing is expected to grow but remain supplementary to personal contact.     

The lighting dimension of perceived tourist image: the case of Barcelona

ABSTRACT

Perceived tourist image has been studied from different dimensions. However, destination lighting, as a dimension of the perceived tourist image, has so far been unexplored. This research letter analyses illumination of tourist sites as a dimension of the perceived night-time tourist image. Results show that lighting is a relevant issue for image perception, and is related to the image projected by some monuments and tourist attractions. Results show that age and origin are determining factors of this dimension of image perception. Some managerial and research implications are also considered and discussed.     

An exploration of the effects of past experience and tourist involvement on destination loyalty formation

Gaining the loyalty of visitors is one of the main challenges of destinations. Previous studies generally agree that satisfaction is the key driver of tourist loyalty. However, it is necessary to conduct a more thorough study of destination loyalty formation by exploring the role of other variables as direct antecedents of loyalty and as moderators of the satisfaction–loyalty relationship. With this in mind, this study examines the influences of two variables that are especially relevant in the study of consumer behaviour in tourism: past experience and involvement. The results obtained from a sample of 807 tourists visiting a destination in Spain suggest that (1) satisfaction and past experience have a significant influence on loyalty; (2) it is necessary to separately consider the two dimensions of loyalty (i.e. the intention to return to a destination and the intention to recommend it) to understand loyalty formation; and (3) past experience is a quasi-moderator variable as it directly influences tourist loyalty and moderates the satisfaction–loyalty relationship. The findings of this research may help managers make decisions about market segmentation and guide the marketing efforts to gain loyal tourists.     

The role of destination personality in predicting tourist behaviour: implications for branding mid-sized urban destinations

The purpose of this study was to explore urban tourists' perceptions of the personality of a mid-sized city destination in Greece and to assess the effect of destination personality on the city's overall image and tourists' behavioural intentions. Experience with the destination was taken into account as the sample consisted of three distinct groups of urban tourists: local residents, past visitors of the city and non-visitors. Through a mixed-methods approach, excitement and sincerity were found to be the predominant personality characteristics of the destination across all respondents. Further analyses offered support for the significant role of personality in influencing overall destination image and predicting tourists' intention to (re)visit the city or recommend it to others. Differences among the three groups as well as implications of the findings for branding small or mid-sized urban destinations are also discussed.