Half a century of mass tourism: evolution and expectations

This paper presents a retrospective analysis of the service sector focusing on the hotel industry with reference to how internationalisation and globalisation are having a major effect on demand, and as a result how changes must be made to what is offered. The so-called mass tourism must evolve; we are about to enter the second decade of the twenty-first century and mass tourism needs to be transformed. A large number of issues need to be borne in mind, such as the influence technological progress is having on the ways of travelling and booking and on sustainable, environmental tourism. Also to be taken into account is the competitiveness of the so-called emerging nations, for which a mature country like ours can provide new tourist packages.     

衢州乡村旅游可持续发展问题与对策研究

乡村旅游作为生态富民的新途径,在衢州显示了良好的发展前景。但在大力发展乡村旅游的同时,也出现了不少的问题与不足。在分析衢州发展乡村旅游的有利条件、现状及存在的问题的基础上,剖析成因,提出了一定的建议和对策,以促进衢州乡村旅游的合理开发与可持续发展。     

Role conflict and changing heritage practice: ancestral tourism in Scotland

ABSTRACT

Developing mutually beneficial outcomes in service encounters can be challenging due to resource asymmetry within co-created experiences. Such encounters can result in role conflict for service providers. Limited attention has been paid to the effect on service providers of highly collaborative exchanges which require specific customisation. An example of this is ancestral tourism, a dimension of heritage consumption, in which visitors actively participate in the co-creation of experience at museums, archives and related heritage sites. These institutions, previously seen as repositories of historical information, now act as conduits for visitors to investigate their ancestral past. The purpose of this study is to explore the relationship between changing professional discourse in the cultural heritage sector, specifically ancestral tourism, and role conflict amongst staff. Through interviews conducted with professionals, the extent and outcomes of role conflict in complex and collaborative exchanges are explored.     

A Triple Bottom Line Dominant Logic for Business Sustainability: Framework and Empirical Findings

ABSTRACT

Purpose: A limited number of studies have attempted to reveal the mechanism underlying integration amongst the economic, environmental, and social components of business sustainability (BS). BS refers to a company’s efforts to go beyond focusing only on profitability, also to manage its environmental, social, and broader economic impact on the marketplace and society as a whole. The research objective of this study is therefore to develop and test a framework of BS, based upon the triple bottom line (TBL) approach.

Methodology/approach: Companies with more than 100 employees were identified to take part in the study. Respondents included executives in charge of BS initiatives, such as chief sustainability officers, sustainable business managers, and CEOs. Ultimately, 261 companies agreed to participate. Questionnaires (and an accompanying letter with survey details and contact information on the researchers) were sent to the targeted key informant in the company. A total of 110 usable questionnaires were returned, generating a final response rate of 42.1%.

Findings: To assess the underlying pattern of dimensions and items of the BS framework, factor analyses were conducted. An initial factor analysis revealed 3 separate subframeworks of BS (economic, social, and environmental dimensions of the TBL-approach), all of which demonstrate satisfactory factor solutions. A second factor analysis iteration, containing all subframeworks of BS (i.e., 20 dimensions and 60 items) generated a total explained variance of 80%, although the factor loadings of 3 dimensions and their items merged with 3 other dimensions. The final factor solution generated a satisfactory 17-factor solution and explained 83% of the variance, indicating satisfactory convergent, discriminant, and nomological validity, as well as reliability of each dimension.

Research implications: The study proposes a BS framework and concludes that the measurement metrics of the BS framework, which were developed and tested, are valid and reliable. Suggestions for applications, research limitations, and further research are provided. The BS framework may be used by companies to assess and monitor their sustainable business practices in the marketplace and society. The framework provides managerial structure and guidance in terms of the dimensions to be taken into consideration and also the items for measuring each of the dimensions of the BS framework in the market and society. The study is not without its limitations and further work is needed to verify the validity and reliability of the empirical findings of the BS framework across contexts and over time. As it stands, the investigation provides a foundation for further research, offering opportunities for updates, amendments, and refinements. Originality/value/contribution: A principal contribution of this study is the empirically developed and tested BS framework. It is based on the elements of the TBL approach, consisting of dimensions and measurement items. The BS framework and its hierarchical layers provide a structured contribution that assesses and monitors the managerial implementation of sustainable business practices and sustainable business models. Furthermore, the structural properties of the BS framework, in relation to contextual variables, provide additional research opportunities for the future.     

西北干旱半干旱地区城市生态旅游开发与规划

西北干旱半干旱地区自然条件恶劣,生态环境脆弱,社会经济落后,在发展生态旅游方面存在困难,有必要对干旱半干旱地区的城市生态旅游发展新思路进行研究探讨。本文以可持续发展理论为指导思想,以生态城市的建设为基础,提出了新型的城市生态旅游的规划和若干构想。     

Tourism expansion and corporate earnings in the tourism industry

Although tourism expansion is theoretically assumed to have a direct influence on the tourism industry, previous studies have not found any significant connection between tourism expansion and tourism firms’ stock performance. This study argues that tourism expansion would have a more direct impact on tourism firms’ earnings than on their stock performance. Accordingly, whether tourism expansion can create significant growth in corporate earnings for tourism firms is tested on the basis of a Granger non-causality procedure using a four-variable vector autoregression model. Test results support the assumption that tourism expansion could significantly improve the corporate earnings of tourism companies. The analyses of the generalized impulse response function and variance decomposition further indicate the critical role of tourism expansion in explaining increases in the tourism industry's corporate earnings. Policy implications are provided to guide the government tourism authorities.     

长江三角洲旅游经济的区域差异与协同发展路径分析

长江三角洲地区旅游资源丰富,区位优势明显,交通便利,经济发达,其旅游经济也是全国最发达地区之一。但是,在区域内部,由于行政区划、旅游资源分布不均衡、地方经济发展水平存在差距等原因,使得各城市旅游经济发展差异显著。区域旅游协同发展是区域旅游合作的高级形式,长三角地区由于地域相邻,文化同源,经济发达,旅游资源在存在相似性与共生性的同时又具有差异性与互补性,且整个区域旅游线路呈网络化布局,贯穿性优良,具备区域旅游协同发展的可行性。为此,需要通过政府部门发挥协同发展的引导作用,旅游企业产品实施差异化开发,各地实行联合营销,共塑旅游形象,加快信息化建设,协同发展智慧旅游等途径,加强区域内16个城市之间的交流与协作,促进区域旅游协同发展。     

Sustainability Issues in Transnational Education Service: A Conceptual Framework and Empirical Insights

ABSTRACT

Many transnational education (TNE) services have been operating successfully to export education. However, many other TNE programs and partnerships have also been terminated. TNEs' sustainability is under-researched; specifically, its sustainability from the contexts of strategic partnership considerations, all recognized TNE activities, and its sustainability indicators. This conceptual article analyzes literature on TNE partnership issues, the standardization-adaptation (StandAdapt) concept of international business strategy and sustainability issues, with an aim to establish an initial route to develop TNE services that would sustain business viability, centered on transnational market-specific conditions. The analysis suggests that there is a consistent interrelationship between different sustainability indicators and market orientation, which has implications for incorporating sustainability issues into TNE services and transnational strategies. An initial framework is proposed to develop TNE services in order to sustain TNE businesses. Some empirical insights are developed in support of this conceptual framework. Further research areas are discussed.     

Sustainability and the False Sense of Legitimacy: How Institutional Distance Augments Risk in Global Supply Chains

Supply chain scholars have begun to recognize the institutional influences on supply chains, yet scarce attention has been directed toward the fact that global supply chains often comprise different institutions. This omission represents a severe shortcoming because the understanding of what constitutes legitimate behavior may vary substantially between contexts. This conceptual study employs the institutional distance concept to the case of supply chain sustainability risks. It focuses initially on paradoxical situations in which both the buyer and the supplier fully comply with stakeholder expectations within their own legitimacy contexts, yet the buyer's stakeholders still withdraw legitimacy from and harm the buyer. The study analyzes the causal microfoundations of how and why such paradoxical risks manifest, drawing on stakeholder theory and institutional theory. The analysis shows that accounting for the differing legitimacy contexts is necessary for explaining these risks, thereby substantiating our initial claim that institutional distance matters to global supply chains. The study yields important implications for corporate practice in that it highlights an inherent trade‐off in many global supply chains.     

Logistics Innovation and Social Sustainability: How to Prevent an Artificial Divide in Human–Computer Interaction

Human–computer interaction (HCI) is a cornerstone for the success of technical innovation in the logistics and supply chain sector. As a major part of social sustainability, this interaction is changing as artificial intelligence applications (Internet of Things, autonomous transport, Physical Internet) are implemented, leading to larger machine autonomy, and hence the transition from a primary executive to a supervisory role of human operators. A fundamental question concerns the level of control transferred to machines, such as autonomous vehicles and automatic materials handling devices. Problems include a lack of human trust toward automatic decision making or an inclination to override the system in case automated decisions are misperceived. This paper outlines a theoretical framework, describing different levels of acceptance and trust as a key HCI element of technology innovation, and points to the possible danger of an artificial divide at both the individual and firm level. Based upon the findings of four benchmark cases, a classification of the roles of human employees in adopting innovations is developed. Measures at operational, tactical, and strategic level are discussed to improve HCI, more in particular the capacity of individuals and firms to apply state‐of‐the‐art techniques and to prevent an artificial divide, thereby increasing social sustainability.     

Gender and climate change: A sustainable tourism perspective

The aim of this article is to examine whether female tourism entrepreneurs are more interested in climate change than male entrepreneurs are as part of their focus on sustainable entrepreneurial endeavors. A qualitative study of female tourism entrepreneurs is examined that focuses on three main climate change strategies: conservative, compliant, and proactive. The findings suggest that female tourism entrepreneurs are more influenced by their social circle and general interest in environmental issues that lead them to focus on climate change actions. The results of this study will help tourism providers, businesses, government, and the community better understand the role of gender in sustainable tourism entrepreneurship. Climate change is a topic of immense interest in society particularly for those in the tourism industry. Sustainable tourism entrepreneurs often focus on climate change action as a way to compete in the global marketplace and to derive a competitive advantage. Less well understood is the role of gender in sustainable tourism entrepreneurship particularly in terms of perceptions around climate change action.     

Trade in tourism services: Explaining tourism trade and the impact of the general agreement on trade in services on the gains from trade

The article addresses two questions related with tourism as a service trade. Can tourism be explained as other export activities? Does service liberalisation have a positive or negative impact on tourism receipts in destination countries? Previous research has either focused on the demand side factors (i.e. factors of demand in the origin countries) or on tourism as a long-run factor of economic growth. The research shows that a complementary perspective such as that offered by trade in a supply side perspective can render additional insights towards understanding tourism. This approach can explain why countries have absolute and comparative advantage. Another finding is that tourism as an export can be explained by some of the same destination factors that explain other service exports. Using different panel estimators the importance of supply side factors that are to some extent exclusive to tourism are demonstrated: the general price competitiveness of the destination, tourism infrastructure and the provision of safety. The econometric models also confirm the relevance of other conventional explanatory factors of trade in services such as GDP per capita and internet usage. The last part of the article analyses the welfare gains from trade under the general agreement on trade in services (GATS). The revenue (tourism receipt) effect is decomposed into a volume (arrival) and price effect. Results suggest that liberalisers under the GATS gained especially from a volume effect with average higher growth rates in the number of arrivals. There is also found to be a positive effect on the average income earned per tourist from being a liberaliser.     

Tourism development,environmental pollution and economic growth: A theoretical analysis

We develop a two-sector dynamic model of a less-developed economy with an imported traded good sector and with a non-traded tourism service sector serving international tourists. Revenue earned from tourism finances imports. The model takes care of the negative effect of tourism development on environmental pollution. Environmental quality and capital stock accumulates over time. We analyse comparative steady-state effects and show that tourism development raises the level of capital stock as well as national income but lowers the quality of environment in the new steady-state equilibrium leading to a relative expansion (contraction) of the capital (labour) intensive non-tourism (tourism) sector. Pollution abatement policy produces a completely opposite effect; and so tourism development policies are to be accompanied by pollution abatement policies in order to ensure green growth.     

Ethics,CSR, and Sustainability Education in the <Emphasis Type="Italic">Financial Times</Emphasis> Top 50 Global Business Schools: Baseline Data and Future Research Directions

This paper investigates how deans and directors at the top 50 global MBA programs (as rated by the Financial Times in their 2006 Global MBA rankings) respond to questions about the inclusion and coverage of the topics of ethics, corporate social responsibility, and sustainability at their respective institutions. This work purposely investigates each of the three topics separately. Our findings reveal that: (1) a majority of the schools require that one or more of these topics be covered in their MBA curriculum and one-third of the schools require coverage of all three topics as part of the MBA curriculum, (2) there is a trend toward the inclusion of sustainability-related courses, (3) there is a higher percentage of student interest in these topics (as measured by the presence of a Net Impact club) in the top 10 schools, and (4) several schools are teaching these topics using experiential learning and immersion techniques. We note a fivefold increase in the number of stand-alone ethics courses since a 1988 investigation on ethics, and we include other findings about institutional support of centers or special programs; as well as a discussion of integration, teaching techniques, and notable practices in relation to all three topics.     

Seaside tourism in Europe: Business,urban and comparative history

This article explores aspects of the relationship between business history and urban history through a discussion of the seaside resort as a type of town that might also be regarded as a business (as might other kinds of town specialising in leisure and tourism). In the process it looks comparatively at aspects of the development of such towns across Europe, at the range of ways in which an understanding of seaside tourism contributes to a more satisfactory grasp of how businesses and societies function, and at the reasons for the enduringly marginal status of research in this sector and its limited integration into the perceived ‘mainstream' of all kinds of history, including business history.     

Hope across the seas: the role of emotions and risk propensity in medical tourism advertising

Rising US medical costs as well as more competition in the health care industry have led many Americans to pursue health care in foreign destinations. As a result, leading countries in medical tourism have begun launching international advertising campaigns. A growing trend in much of this advertising is the use of emotional appeals. The purpose of this research is to examine whether the use of emotional appeals by non-domestic health care providers contributes to more favourable evaluations of the target health care provider than rational appeals. Specifically, two experimental studies investigate the efficacy of advertisements that induce the emotion of hope to determine whether these advertisements increase trust perceptions and reduce perceived risk, given an individual's level of risk propensity. Implications for public policy makers and marketing managers who work in health care are discussed.     

Wine tourism in the Mediterranean: A tool for restructuring and development

Mediterranean countries have long been associated with wine production. However, only recently, as regions come to face the implications of global rural restructuring, have wine and tourism been utilized for regional development and re‐imaging strategies. This article provides a review of the concept of wine tourism and its development. Using a number of case studies, the article then examines how the relationship between wine and tourism is being encouraged through European Union development programs and national and provincial government policies, and evaluates their relative success. The article concludes that wine and tourism are becoming increasingly integrated in tourist promotion and product‐development activities in the Mediterranean. However, their contribution to solving problems of rural restructur‐ing may be more problematic, and greater attention needs to be given to establishing stronger links between industry stakeholders and in adding greater value to the wine and food product in rural areas. © 2000 John Wiley & Sons, Inc.     

Information technology and consumer behavior in travel and tourism: Insights from travel planning using the internet

Sustaining business success hinges upon a firm׳s ability to understand and capitalize on consumer behavior trends. Synthesizing information from a variety of sources, this paper discusses the nature of use of the Internet by American travelers. In general, the adoption of the Internet has reached a level of saturation and some traditional channels such as online travel agencies (OTAs) continue to dominate travel planning. While traditional means of Internet use for travel planning appears to be widespread across all customer segments, higher-order Internet uses (i.e., social media) are now prevalent among some segments, particularly among travelers of Generation Y. Also, there seems to be an important bifurcation in the traveler population in that the traditional online consumers remain unchanged with their pattern of use of online tools while sizable groups are adopting emergent information sources and transaction channels. This article details the particulars of these trends and offers managerial implications and future research directions.     

The future of standardised quality management in tourism: evidence from the Spanish tourist sector

As quality management has become more important in the tourist sector, the implementation of standardised quality management systems has become more common in this industry. A forerunner in this development has been the Spanish tourist sector, in which 17 specific quality management standards have been developed over several years in various tourist sub-sectors, including hotels, rural accommodation, restaurants, spas, and travel agencies. The present study, which is exploratory in nature, analyses the diffusion of these standards using a model that has been well attested in the specialised literature, together with a qualitative analysis of three practical cases. The study concludes that the standardisation of quality management in tourism will increase in coming years. The worldwide diffusion of ISO 9001 and ISO 14001 in many service sectors and the findings of the present study with respect to the increasing implementation of the Spanish standards provide an indication of what is likely to happen in the service sector as a whole in most countries.     

Understanding communal and individual customer experiences in group-oriented event tourism: an activity theory perspective

ABSTRACT

The purpose of this study, grounded in activity theory, is to empirically investigate the communal and individual mechanisms that simultaneously shape the customer experience in group-oriented event tourism. Based on a survey of 389 respondents with group travel experience to major events, the results confirm the research model, suggesting that the customer-experience construct constitutes a multidimensional structure comprising second-order components reflecting individual and communal experiences, with each containing first-order constructs. The results further confirm that the customer-experience construct predicts post-consumption evaluations of perceived value and satisfaction. Limitations of the study are outlined, and implications for research and managerial practice for the creation of customer experiences that are valuable and satisfying for group-travel consumers to events are discussed.