Cultural distance and its implication for the duration of the international alliance in a high technology sector

This study examines the role of cultural distance in the duration of an international alliance in a high technology sector. The general view is that cultural distance between international partners can hamper the duration of the alliance. We propose the alternative argument that cultural distance can be a source of the alliance duration. We use cultural distance based on widely perceived five cultural dimensions (Hofstede et al., 2010). Overall, the result supports the proposition. The distance based on masculinity, uncertainty avoidance and long-term orientation tends to increase the duration of the alliance. The distance based on power distance and individualism tends to decrease the duration of the alliance. Nevertheless, the composite measure based on all five dimensions also shows a positive effect on the duration of the alliance. The study concludes that learning alliances prefer diversity of knowledge sources. Knowledge transfer is a context dependent phenomenon. The diversity of the context delays knowledge transfer. Therefore, learning alliances tend to be longer when there is a cultural distance between international partners. The article notes some implications and limitations for the future research.     

分类教学模式在高职酒店专业教育中的应用

高职生源的文化基础水平和知识结构呈现多样性和一定的层次性,分类教学是新形势下高等职业教育教学改革的必然选择。高等职业院校探索分类教学改革策略,逐步建立适应高等教育大众化发展趋势的职业教育人才培养机制,有利于促进高等职业教育健康持续发展。本文以高职中的酒店管理专业为例,从合理分班、教学培养方案的拟定、教学方法与考试考核手段的改革与实施等角度阐述了在酒店管理专业中实施分类教学可采用的具体模式与方法。     

试论如何提高口译员的跨文化交际能力

口译是一种跨文化交际活动,使用不同语言、来自不同文化背景的人通过口译中信息的文化语际转换,得以实现交流,以期达到预先确定的交际目的.口译不仅是语言的转换.还是文化信息的转换或传递.跨文化意识对于实现高质量口译至关重要.     

Operating Factors That Help to Improve Performance in Subsidiaries with Low Absorptive Capacity

This article aims to investigate the process of knowledge transfer from headquarters to subsidiaries located in developing countries. We studied four cases with activities in the industrial sector. The results obtained reveal that an efficient transfer of knowledge depends on the contribution of headquarters to overcoming cultural differences; evolution of the learning process and the contribution of the recipient; and implementation and consolidation of new knowledge in the subsidiary. The cultural influence is decisive in the evolution of the performance of the subsidiary through the local production and sale of new competitive products. The weak absorption capacity of local individuals means that the business model of the headquarters cannot be replicated in the Mozambican market.     

Improving competitiveness through city marketing in Spanish hotels

The degree to which hotels can be competitive depends upon some very important factors, such as city promotion initiatives and city knowledge networks. The purpose of this study is to analyse and present how a city marketing procedure could become an effective tool for knowledge development and the competitiveness of Spanish hospitality hotels. Our findings support the view that in order to implement a marketing city programme oriented towards hotels, municipal managers need to provide and support knowledge creation networks. Furthermore, a hotel's size is significantly associated with levels of city promotion initiatives. Therefore, to consolidate marketing city results among small hotels, municipal managers need to reinforce the environment in which hotel managers operate and provide them with the means to survive in the context of a competitive knowledge-based economy.     

Organizational learning as a situated routine-based activity in international settings

A large body of research has extensively studied the mechanisms behind organizational learning processes. However, there have been few studies of the learning process that explore the influences of history, context, and social meaning in international settings. Rather, the focus within the international management field has been on knowledge transfer. This study adopts a situated routine-based view of organizational learning to highlight the influence of national institutional characteristics on the acquisition and enactment of new knowledge. It is based on in-depth case studies that systematically compare the ways in which Japanese parent company knowledge diffuses to subsidiaries in the UK automotive industry. It concludes that organizational learning within the context of multinational corporations is shaped by actors’ enactment of new practices that are embedded in broader institutional contexts, where the links between knowledge transfer and the reinforcement of or change in routines are important in determining the level at which a subsidiary learns.     

The role of cross‐cultural absorptive capacity in the effectiveness of in‐country cross‐cultural training

Based on the theory of absorptive capacity, this study examines the following question. In the context of cross‐cultural training, can the amount of previously accumulated cultural knowledge affect the ability of a trainee to absorb further learning about a new culture, thus enhancing total knowledge and presumably cross‐cultural adjustment? In‐country cross‐cultural training was hypothesized to be more effective when the training components are divided and the sessions are distributed over time – resulting in increased cultural knowledge and greater cross‐cultural adjustment. Results from an experimental design suggested that in‐country cross‐cultural training can increase cultural knowledge, when distributed over time. The results also suggested that the training group had greater differences between pre‐training and post‐training scores on cross‐cultural adjustment, but the differences were not statistically different. The results, methodology and conclusions can be generalized to a variety of populations (e.g. international managers and expatriates) and organizations (e.g. multinationals). For international managers and expatriates, the results showed that in‐country cross‐cultural training, like predeparture cross‐cultural training, is also a viable intervention for knowledge acquisition.     

供应链伙伴特性对跨企业知识交易影响路径的实证研究——基于关系质量的中介效应

通过引入关系质量这一中介变量,构建了供应链伙伴特性、关系质量对跨企业知识交易影响的概念模型,其中供应链伙伴特性包括文化相容、资源依赖和知识距离等三个方面内容。利用结构方程模型结合256家供应链上下游企业的调查数据对上述概念模型进行了实证研究。研究结果表明,文化相容、资源依赖对关系质量与知识交易有显著的正向影响;知识距离对关系质量有显著的负向影响,对知识交易负向影响不显著;关系质量对知识交易有显著的正向影响;由于关系质量中介效应的存在,知识距离可以间接地影响知识交易,文化相容对知识交易总的影响最大。     

Relevant knowledge and recipient ownership: Chinese MNCS’ knowledge transfer in Africa

This paper examines emerging market multinational corporations’ (EMNCs’) knowledge transfer (KT) in emerging markets using case studies of Chinese MNCs (CMNCs) in Africa. CMNCs are found to transfer “relevant knowledge”, existing knowledge reconfigured so that recipients can apply it more effectively with less effort in the new context. Relevance is ensured through recipients exerting ownership of the KT process, influencing what knowledge is transferred and how it is transferred. We summarise EMNCs’ KT process in a “relevant knowledge recipient ownership model”. The model contributes to KT theory by refining and empirically testing a new type of knowledge – relevant knowledge – and a new transfer model – recipient ownership – associated with EMNCs. It leads to a “relevance-based view” in which EMNCs’ competitive advantage in emerging markets is significantly enhanced by knowledge relevance rather than superiority. This contributes to a better understanding of EMNCs’ competitiveness in emerging markets as created from distinct characteristics of their relevant knowledge (applicability, assimilability, affordability) and recipient-driven transfer (selection, scrutiny and synthesis).     

装配生产型供应链上下游企业间的联系与知识传递

在装配生产型供应链中,生产商与供应商之间技术关联程度较高,随着技术变化速度加快,它们之间的知识传递问题也越来越重要。本文综合装配生产型供应链的产品特征、供应链组织结构、上下游成员间关系、知识传递的行为和知识创造,针对上下游企业之间的知识传递问题构建了一个广泛的研究框架,并且对各个概念进行了细化分析,讨论了影响知识传递的重要因素和影响方式。     

微信群中知识贡献中心性形成的前因因素和影响后果：基于调节焦点观点的探讨

微信群是知识传递的重要方式,越来越多的企业开始使用微信群进行内部工作管理。不同于传统知识网络的形成,在微信群中每个人都可能是贡献知识的中心,然而微信工作群还存在种种问题,如成员并非总愿意去贡献知识。如何形成这种知识网络使得人们成为贡献知识的中心,同时将其转化为企业创新绩效,并没有实证研究进行相关探讨。文章基于调节焦点理论,探析了不同目标导向（促进型和防御型）的成员会对知识网络核心的形成有着不同的影响。这种影响并非一成不变的,而是受到任务相似性和任务模糊性的影响。同时,在微信群中形成的知识贡献中心性还将对企业创新绩效起促进作用。文章通过搜集一家大型连锁酒店的5个工作微信群、共116家店长的数据,通过实证研究得到的结果支持了提出的大部分假设。     

Foreign market entry mode in the hotel industry: The impact of country- and firm-specific factors

One of the key decisions in the internationalisation process of hotel firms is the choice of the entry mode into a foreign country. Many different factors influence this strategic decision. From a sample of 127 entries carried out by Spanish hotel firms between 2001 and 2003, this study provides new empirical evidence that cultural distance reduces the likelihood of choosing equity entry modes, while firm profitability and internal financial funds availability favour the assumption of greater commitment in the international expansion process.     

The Impact of Distance (External) and Organizational Factors (Internal) on the Knowledge Chain of Multinational Corporations: South Africa as a Host Country

The geographic dispersion of multinational corporations (MNCs) implies that while it gives them access to new and different knowledge from diverse localities, it also adds to the costs and complexities of managing that knowledge and its effective dispersal across geographies. The purpose of this article is to examine how knowledge is transferred within MNCs and provide a framework for this process, particularly focusing on the role that distance (external) and organizational (internal) factors plays therein. A qualitative study is utilized, focusing on two technology companies from different cultural home countries and the technology transfer process with their South African subsidiaries. We find that the standardization of knowledge impacts the creation and diffusion of knowledge; expatriates impact on the creation, diffusion, and adoption; and, finally, relevance and localization impact on the adoption and utilization of knowledge. We present a conceptual framework around trust and rationalization as regards transferring knowledge within MNCs and find some evidence of the impact of distance, particularly cultural, on the methods employed in this transfer. The article illustrates the practical ways in which MNCs organize their internal resources and overcome various dimensions of distance in ensuring knowledge transfers. By choosing companies from such divergent home countries (one industrialized and one newly industrialized, with very different cultural settings) and examining their knowledge transfers with their South African subsidiaries, we are able to unpack various dimensions of distance and how organizational mechanisms affect this process. © 2017 Wiley Periodicals, Inc.     

Team‐based learning and training transfer: a case study of training for the implementation of enterprise resources planning software

While traditional models of training such as behavioral modeling (BMT) have been found to enhance training transfer, research suggests that more active learning strategies such as error management (EMT) and team‐based learning (TBL) may be more effective. This paper analyzes BMT, EMT and TBL strategies to train employees on new enterprise resources planning (ERP) software and discusses which training leads to successful procedural and declarative knowledge transfer, knowledge retention and application, and tangible business outcomes. TBL was predicted to be the most effective training type, as it models several components needed to use ERP software in the actual job setting. Overall and procedural knowledge as well as knowledge application scores improved most for TBL participants, while declarative knowledge improved the most in the EMT condition. During training, all conditions showed significant improvement in knowledge application; however, the TBL condition showed the highest knowledge application gains. This paper discusses the elements of TBL that support its use as an effective strategy to increase knowledge transfer in an organizational context.     

Managing knowledge transfer in international alliances

Although managing knowledge assets is critical for firm success, organizational knowledge is hard to capture, transfer, and make useable. Because knowledge is embedded in organizational structures, processes, procedures, and routines, it is not easy to separate knowledge from the context in which it has been created. In addition, when knowledge is highly tacit, it is difficult to transfer without moving the people who have the knowledge. Thus, even though many studies have argued that the ability to transfer knowledge is a primary source for a firm's competitive advantage, relatively little is known about how to transfer knowledge within and across organizational boundaries. This article explores organizational knowledge transfer and illustrates the discussion with two cases of successful knowledge transfer. Two related and fundamental premises anchor the article: (1) knowledge‐transfer effectiveness can be actively managed and improved upon and (2) it is possible to design organizational strategies and structures to support and enhance knowledge sharing. © 2008 Wiley Periodicals, Inc.     

Payment in the Hotel Industry: The Role of Fringe Benefits

Is has long been recognised that the monetary wages paid to many hotel workers do not constitute their total earnings. Additional monetary and non-monetary rewards are a feature of hotel employment. Surprisingly, little is known about these additional rewards or fringe benefits, which are growing in significance in wage and salary administration. Until now the state of knowledge has remained partial and fragmented, and debates conducted in an arena of almost total ignorance. Central to this debate is the comparison of hotel worker earnings with those in other industries. The author describes the research methodology and discusses his empirical data useful to clarify the role played by fringe benefits in the ‘earnings gap’ debate. The results constitute a distinct contribution to our knowledge. The author argues that further development of the techniques for comparing elements of reward, other than basic pay, is of particular importance. However, much remains to be done particularly in removing the constraints on comparability before the total payment system can be fully understood.     

Family firm,health resort and industrial colony: The grand hotel and mineral springs at Mondariz Balneario,Spain, 1873–1932

There is a considerable literature on histories of family businesses, but very little dealing with the tourism and hospitality sector, despite growing recognition of its importance. This case study of a Spanish mineral springs resort between the 1870s and the 1930s sets the trajectory of Mondariz Balneario, Galicia, a family-run spa hotel with an elite clientele, in national and international context. It seeks to explain the resort's inter-generational success in terms of amenity, paternalism, imaginative publicity and networking, and a conscious quest for what would later be called sustainability, with added ingredients of Galician cultural patriotism and integration into the wider regional economy.     

基于入住经历的高星级酒店吸引力要素研究——以扬州为例

通过对扬州市高星级酒店的住客进行的问卷调查及对酒店相关人员的访谈,反映出初次入住酒店的顾客和入住经历两次或两次以上的顾客对酒店的吸引力要素存在感知差异。这些要素包括清洁度、位置、房价、安全、服务质量、酒店声誉、个性化(卓越)服务或设计、酒店文化氛围等方面。再结合IPA的分析方法得出结论:高星级酒店可以将顾客入住经历作为市场细分的一个依据。对于初次入住酒店的顾客可以在环境、服务质量和酒店声誉上下功夫;另外要留住顾客,提高其忠诚度,酒店就必须对酒店产品科学定价,酒店整体的设计上融入地域性的文化因素,在规范化服务的基础上追求个性化的卓越服务。     

Knowledge translation through expatriates in international knowledge transfer

Studies of international knowledge transfer usually focus on the transfer of knowledge without loss between organizational units. However, this research has frequently been inconclusive because of the tacit nature of knowledge and the difficulties of measuring the results of knowledge transfer. Therefore, we suggest a paradigmatic shift of research from knowledge transfer without loss, to knowledge translation as a matter of modification of knowledge when transferred from one context to an other. According to this perspective, the knowledge transfer between the MNE HQ and foreign subsidiaries is a socio-cultural process in which expatriates can be expected to play an important role.In this paper, we study the impact of expatriates in knowledge translation from MNE HQ to foreign subsidiaries. Through an empirical analysis, we examine how the characteristics of expatriates influence the usefulness of knowledge transferred internationally. An important result of the study is that the expatriation experience and, in particular, the relationship development capability has significant positive effects on the international knowledge translation process. However, we did not find any statistical evidence that an expatriate's experience of the particular industry or the particular country has a significant effect.     

Does Cultural Background Affect Volunteering Behavior?

The purpose of this qualitative investigation is to help nonprofit organizations which rely heavily on the support of volunteers increase the effectiveness of their marketing by accounting for differences in cultural background among community members. It was conducted in the multi‐cultural Australian context and included 79 participants from different cultural backgrounds. Findings indicate that as a whole, cultural groups differ significantly with respect to their attitudes, social norm and perceived behavioral control over volunteering. Nonprofit organizations are unlikely to be successful in attracting volunteers from a range of different cultural backgrounds unless they account for heterogeneity among volunteers and customize marketing messages. To the authors' knowledge this is the first study that investigates differences in attitude, social norm and perceived behavioral control regarding an important social marketing issue: changing the volunteering behavior of individuals in a multi‐cultural society.