Red tourism: sustaining communist identity in a rapidly changing China

‘Red tourism’ is to exploit the historical heritage of the Chinese Communist Party for tourism development. Such tourism practice has been used by the nation state of China both to drive the country's economic growth and develop new patronage of the communist ideology among the young generation. From the broader context of China's economic and social changes since 1978 when the country started its open-door policy and economic reform, our paper attempts to examine ‘red tourism’ by analyzing how the nation state of China promotes the communist heritage through ‘red tourism’ in order to sustain the communist identity in a rapidly changing China. Research questions are raised to address the economic and social factors for the nation state involvement in ‘red tourism’: the specific roles of such involvement and the outcomes. Based on a case study, this paper presents how heritage is interpreted at a specific ‘red tourism’ site in order to portray a selective part of the communist heritage as a symbol of the Chinese nation. In so doing, ‘red tourism’ aims to serve the purpose of the nation state to sustain the communist identity in the continuing effort of developing a ‘socialist country of Chinese characteristics’.     

Gastrodiplomacy in tourism

This conceptual paper articulates gastrodiplomacy in tourism as an area of study and policy. Gastrodiplomacy, the strategic use of cuisine in influencing perceptions of a nation, is positioned within the public diplomacy spectrum, and the intersections among food, tourism and diplomacy – in theory and practice – are investigated. The roles of food and tourism in nation branding are explored, leading to a detailed exposition on the multiple ways in which tourism is implicated in national gastrodiplomacy campaigns, as well as in grassroots “citizen diplomacy” involving food. The “ambassadorial” roles performed by people and the various “zones of contact” at which gastrodiplomacy in tourism is played out are identified as aspects of particular relevance for study. The paper calls for more integrated and holistic approaches to gastrodiplomacy in tourism, both in research and in policy, that address the tourism “foodscape” of a nation as a whole, as a realm of diplomatic potential.     

Developing Local Citizenship through Sporting Events: Balancing Community Involvement and Tourism Development

Cities throughout the world have struggled to remain competitive in an era of globalisation and devolution. As a result, many have turned to tourism-related activities, such as hosting sporting events or mega-events, as part of development strategies (Hall, 1992). Within this context, questions of how these short-lived events affect resident and nonresident identities have been raised. In essence, questions of citizenship, community, and identity have become central with the on-going use of itinerant tourism strategies. Lepofsky and Fraser (2003) reasoned that community citizenship can no longer be viewed as a static concept, where rights to local citizenship are guaranteed by virtue of residential status. They propose the notion of flexible citizenship, where residents and nonresidents alike determine their level of citizenship by their ability to negotiate their contributions within the community. This paper uses this conceptualisation of citizenship to explore how community involvement in the hosting of sporting events – by organising, watching, or participating in an event – affects notions of community citizenship, and how these newly articulated citizenships affect tourism development.     

Destination competitiveness: evidence from Bali

Within the dynamic global tourism industry, understanding the reasons for a destination's competitiveness is essential in order to enhance its performance, facilitate more effective destination management, and inform its overall sustainable economic development. This paper applies Kim and Wicks’ (2010, July 30. Rethinking tourism cluster development models for global competitiveness, international chrie conference-refereed track, University of Massachusetts) tourism cluster development model to Bali – a small, mature destination in the developing economy of Indonesia. It demonstrates that there are complex relationships between: (i) cluster actors; (ii) barriers preventing effective networking; and (iii) the significance of these interactions for the local host community. This paper contributes to the debate by addressing new and different attributes and actors such as transnational corporations, universities, and the concept of co-opetition, as being significant attributes in Kim and Wicks’ initial model. Through a qualitative approach involving N?=?23 semi-structured interviews, this paper illustrates intricate issues and relationships that are identified in Bali, a small mature destination. Purposive sampling methods were employed to generate a range of key stakeholders who informed our understanding of ‘cluster actors’ in Kim and Wicks’ terms. The systematic examination of these key tourism elements provides a detailed analysis of the destination's strengths and weaknesses, and a more nuanced understanding of what facilitates a destination's competitive position.     

Location Shooting and the Filmic Destination: Transylvanian Myths and the Post-Colonial Tourism Enterprise

In this study, we examine a contested tourism proposal in Romania, Dracula Park, and its attempts to balance the indigenously produced history of the region with the powerful myths imposed by European and American filmic and literary influences: Bram Stoker's Dracula and the ‘heritage films’ it spawned. While the project was recently announced to be abandoned, the Romanian discourse on Dracula Park offers an avenue for a post-colonial critique which we explore in the context of globalisation, place, identity and various texts of the culture industry. A film-location-tourism spectrum helps illustrate some of the issues raised in this paper. Dracula films and Dracula Park (DP) occupy a problematic spot on this continuum, as myth and history are mediated around a real Transylvania by local-global cultural intermediaries. This helps us situate the political economy of tourism in settings like post-socialist Romania. We argue that the literary-film-DP example shows tourism as a postcolonial enterprise of a globalised culture industry. This industry, of which tourism is a part, not only shapes touristic spaces in ex-colonies within the developing (lesser developed) world, but also constructs identities and heritage in peripheral spaces within the cultural coloniser's Europe.     

Bounded Tourism: Immigrant Politics,Consumption, and Traditions at Plaza Mexico

Conceived and owned by Korean investors, the shopping mall Plaza Mexico in Southern California embodies a unique case of invention and commodification of traditions for locally-bound immigrants and US citizens of Mexican descent, showing the force of the contemporary processes of deterritorialisation and reterritorilisation of identities and the recreations of imagined conceptions of homeland. The Plaza is a unique architectural recreation of Mexican regional and national icons that make its patrons feel ‘as if you were in Mexico’. Plaza Mexico produces a space of diasporic, bounded tourism, whereby venture capitalists opportunistically reinvent tradition within a structural context of constrained immigrant mobility. While most of the contemporary theory of tourism, travel and place emphasise the erosion of national boundaries and the fluidity of territories, the case of Plaza Mexico brings us to appreciate this phenomenon and its opposite as well – the strengthening of national borders and their impact on the (in)mobility of millions of individuals.     

Representing identities through tourism: encounters of ethnic minorities in Dali,Yunnan Province,People's Republic of China

In the current era of globalisation ȧand regional economic integration, localised concerns with cultural identity, historical memory and collective belonging are assuming a new significance. Rather than signalling the end of localised identities, however, the current period has infused processes of identity formation with elements of political economy. One central component of political economy through which these processes are being expressed is tourism. In this context, as the social sciences have begun to take tourism seriously when addressing broader issues of culture and society, this paper elaborates on new arenas through which processes of identity formation are being articulated. Drawing on a current research project focused on cultural tourism in Dali, Yunnan Province, China, the discussion emphasises the extent to which cultural identities are appropriated, constructed and traded through and around material objects of touristic exchange. Copyright © 2003 John Wiley & Sons, Ltd.     

Representing pace in tourism mobilities: staycations,Slow Travel and The Amazing Race

This article examines the way popular representations of tourism make sense of pace within the context of Western modernity and asks how certain ethical and ideological values come to be associated with speed, slowness or stillness. In the typical story of modernity, speed is commonly associated with positive values such as ‘freedom’ and ‘progress’, while slowness and stillness are often seen as marginal or undesirable modes of mobility. The analysis presented suggests that paying attention to pace and the way pace is socially encoded in media contexts reveals a more complicated narrative of mobility and modernity. The article draws on an analysis of media representations of three popular modes of tourism – the ‘staycation’, a neologism invented to describe vacationing at home; Slow Travel; an emerging social movement that advocates travelling slowly and locally; and the television programme The Amazing Race – to argue that the way pace is socially encoded in these representations is central not only to a more nuanced story of modernity, but also to a ‘politics of mobility’.     

The Role of the Tourism Industry in Transforming a Rentier to a Long-Term Viable Economy: The Case of Bahrain

During the past four decades, the tourism industry has emerged as one of the leading industries worldwide. In the Arab countries, however, despite its huge potential, the tourism industry is still in its infancy phase. With the exception of only a few countries, until recently most of the Arab countries almost ignored the economic potential of tourism. Since the 1990s, their traditional attitude of neglect toward the tourism industry has undergone a transformation, a fact that was not lost by the Gulf Cooperation Council (GCC) countries. Thus, since the mid-1990s, all of the GCC countries, without exception, have been trying to promote their tourism sector, which soon became a prominent economic sector. The paper concentrates on one tourism development case – that of Bahrain – the least ‘rentier’ within the GCC oil-economies. The main research question addressed by this paper is to what extent Bahrain has introduced a cohesive and economically viable tourism industry that contributes to a more sustainable economy of this country. This exploratory paper examines Bahrain's motivation to promote tourism; its tourism comparative advantage; the major difficulties facing Bahrain's further tourism expansion; and the overall role of the tourism industry in the Bahraini economy.     

Tourist stereotypes and servers’ attitudes: a combined theoretical approach

Local attitudes towards tourism comprise one of the most researched topics in tourism. However, researchers still need to examine attitudes of specific local groups, acknowledge tourist stereotypes as an influential factor and test different theoretical approaches, to develop a broader understanding and explanation of attitudes. Based on an emic perspective, this study analysed servers’ stereotypes of a specific group of tourists – locally known as chilangos – and associated attitudes in a Mexican resort. By adopting a combined theoretical approach drawn from social exchange theory and integrated threat theory, this study’s results reveal that individuals who depend economically on tourism do not always have positive attitudes and that negative stereotypes on their own are not the strongest predictors of attitudes. By combining both theories’ postulations, the findings show that perceived economic benefits and personal positive contact together account for positive attitudes but that these factors are significantly counterbalanced by negative tourist stereotypes. The practical and theoretical implications of these findings are discussed.     

A critical discourse analysis of racial violence in South Carolina,U.S.A.: implications for traveling while Black

ABSTRACT

The purpose of this paper is to present a rich, detailed case that illustrates the way in which the discourse of racial violence has been constructed in the United States (U.S.), and how that has impacted Black travel. Using South Carolina, a state centrally-located along the East coast with historic, political, and social ties to the U.S. South as the context for this analysis, this paper employs a critical discourse analysis to examine the intersection of racial violence and tourism, situating cases of violence – historic to the modern. This study makes a case for more focused attention on the intersection of tourism and violence within the literature, as well as a call to the tourism industry to be proactive to discourses of violence, demonstrate a desire for diversity in their visitors, consider the critical issues of racial representation in their tourism products, and be aware of the emerging organizations supporting and facilitating Black travel.     

Mindfulness promotes sustainable tourism: the case of Uluru

Mindfulness refers to the state of being aware, taking note of what is going on within oneself, without any judgment. Mindfulness has been shown to affect decision-making, empathy, and sustainability in non-tourism contexts. We conducted an experiment to see if mindfulness can promote sustainable behaviours in a tourism context. After listening to a mindfulness-inducing audio track, participants expressed a lower preference for a group tour to Uluru, NT, Australia, that prominently featured climbing the sandstone formation as part of the package. Process data suggested that being mindful made participants more aware of the environmental and cultural consequences of their decisions. Our findings contribute to the growing literature on the many positive impacts of mindfulness on individual and social well-being – this time within a tourism context in which both mindfulness and sustainability are showing important applications as well as consequences.     

Tourism and economic development: analysis of geographic features and infrastructure provision

The idea of committing to tourism as a tool for economic development – a decision supported by a large number of countries and international organizations – is becoming widespread, since the potential of tourism has been advocated, without a doubt, to improve the socio-economic conditions of host countries. However, in recent years, a critical school of thought has emerged that questions the universal validity of tourism as a development tool, and therefore calls into question the solution implemented by these countries and institutions. In this context, this research study, after analysing the validity of each one of these two schools of thought, advocates for an intermediate situation based on the premise that there is no automatic relationship between the two dimensions, but instead a country must meet certain characteristics in order for this link to occur. In this sense, since the scientific literature has shown the importance of geography and infrastructure provision in improving the living conditions of the population, the aim of this work is to identify what are the determining factors that help or hinder the transformation of tourism growth into economic development.     

Artists' positioning in and creating authentic identities through place and tourism in New Orleans's Jackson Square

In this paper, I explore how artist identities are constructed in relation to processes associated with tourism and a tourist site in New Orleans. My analysis draws from literatures concerning art, tourism art, and artist identities as well as from Goffman's work on identity, particularly in relation to impression management through setting, appearances, and manners in front and back regions. Relying on archival and ethnographic data, I show how facets of the ‘venerated artist’ social identity, tourism, and a nostalgic historical geography have privileged the place of artists in Jackson Square's Pedestrian Mall and supported the construction of authentic personal and felt artist identities. However, in these same ways, potentially progressive cultural practices associated with art, place, and identities are foreclosed, creating a variety of exclusionary issues.     

Pictures and prose: exploring the impact of literary and film tourism

While literary tourism has a long history traceable back to the seventeenth century, the considerable growth of interest and popularity in literary tourism research among academics and the tourism industry has been recognised only since the mid-1990s [Hebert, D. T. (1996). Artistic and literary places in France as tourist attractions. Tourism Management, 17(2), 77–85]; [Squire, S. J. (1993). Valuing countryside: Re?ections on Beatrix Potter tourism. Area, 24, 5–10]; [Squire, S. J. (1994). The cultural values of literary tourism. Annals of Tourism Research, 21, 103–120]. With this in mind, this paper aims to investigate how tourism stakeholders can take advantage of the positive promotional impacts that a book and film linkage can have on specific destinations. It also examines how tourism patterns and trends in these destinations have been subsequently influenced and transformed. Within an exploratory case study mode, special emphasis will be placed on two international case studies (Ireland and Indonesia – in particular Bali) which have been associated with internationally recognised books and their subsequent blockbuster films. The findings suggest that both literary and film tourism have a positive effect on these destinations due to an increased growth in their tourism arrivals once the location was referred to in a book and afterwards used as the setting in the related film. This paper will add to the current knowledge base on film and literary tourism and create an awareness of the strength of this form of tourism for international tourism destinations.     

Literature,cultural identity and the limits of authenticity: a composite approach

Although tourism scholarship has paid much attention to the concept of authenticity in relation to the homogenisation of tourism representation, this term has limits that curb its usefulness for analysing subtle interrelations of place, representation and identity. Some recent work has attempted to recuperate authenticity by associating it with experience and activity, however we suggest that the concept of cultural identity allows for greater attention to the fluid movements of social power relations that inform the tourist site. By undertaking a comparative analysis of three global tourist sites located in the Middle East (Jerusalem), North America (Moose Jaw, Saskatchewan) and Europe (Isle of Wight), this article discusses the politics of representation vis à vis identity as manifested in a spectrum of tourism‐related literature ranging from pamphlets, maps and guidebooks, to more creative approaches in contemporary novels and poetry. This comparative survey of literature explores questions of identity on several fronts: first, it prompts questions about how religious, historical and national identities are formulated in and through the tourist site; second, it leads to an assessment of a site's claim to status as a work of art that prompts aesthetic identification; and finally, it allows one to consider how other works of art — in this case, novelistic or poetic representations — both affirm and question identities presented by standard tourist literature. These alternative textual representations demonstrate not only how cultural identity as represented in the tourist site is an active site of struggle, but also present alternative politics of place and identity that enable a greater diversity of interpretations of the tourist site. Copyright © 2004 John Wiley & Sons, Ltd.     

Tourism to a realm of memory: the case of a Thai royal craft

ABSTRACT

Modernisation brings the decline of traditional crafts and practices and thereby of their old, linked communities. Memories of these communities might survive though only for a time. A public policy dilemma presents – whether to conserve communities and their crafts as ‘living museums’ (akin to a milieu de mémoire in Pierre Nora’s terms) for tourist titillation; alternatively to merely retain the traces of that culture, as a museum more conventionally understood (lieux de mémoire); or, alternatively again, to accept the ephemerality of culture and its metamorphosis? And, if the last, then how is that to be presented to the discerning tourist? The paper mostly uses the case of the ancient goldsmith community of Wat Koh in Phetchaburi city, Thailand, to reflect on this dilemma. At stake academically are two sets of dialectic opposites: history against memory, and memory against nostalgia – also the contingent dichotomy of tourism and memory.     

Interorganisational Relations in the Protected Area – Tourism Policy Domain: The Influence of Macro-economic Policy

A considerable body of work suggests that sustainable tourism development may only be achieved when sectoral fragmentation is overcome and collaborative planning achieved. This paper describes the findings from research that identifies obstacles to and opportunities for collaboration between two key stakeholders in a tourism policy domain. Specifically, the paper focuses on the influence of government macroeconomic policy on interorganisational relations between two government agencies. Generally, economic policy and practice provides not only the context, but also the rationale and legitimation of certain activities, and therefore shapes the nature of interorganisational relations, particularly when those organisations are reliant on state funding. Using an interorganisational relations framework, two federal government organisations in Canada involved in the 'national park – tourism' policy domain were studied to identify the influence of fiscal policy operating through a range of facilitating and inhibiting factors, on the formation and maintenance of relations between the organisations. The material for this paper has been drawn from a larger study that considers relations between a wider group of stakeholders in the Canadian 'national park-tourism' domain.     

The British working class on holiday: a critical reading of ITV's Benidorm

Informed by the thesis that media representations are influential channels for the birth and reinforcement of discursive constructions, this article will focus on representation in ITV's successful sitcom Benidorm (2007–). The corpus analysed includes the show's first four seasons and 2009 special, which are all the Benidorm materials available on DVD at the time of writing. Given this TV production's subject matter, insights will be provided into Spain's sand-and-sun tourism industry, with particular reference to the resort of Benidorm. Benidorm will be placed within the wider British sitcom tradition and humour will be treated as intersecting with power and social structures and so inseparable from social and national discourses. The interface will be explored between televised humour and the discourses of tourism, with particular reference to current British identity issues such as how British classed identities perceive Other imagined communities, in particular, Spain and the Spanish; and how such identities are performed spatially whilst on holiday.     

Profiling the Heritage Experience in Macao's Historic Center

This paper applies Pine and Gilmore's four realms of experience – Esthetic, Escapism, Entertainment and Education – to investigate Macao's Historic Center in terms of the experience value attached to different heritage sites by tourists, with implications for understanding the experience profile of heritage tourism sites in general. The research is based on a survey of 700 tourists. Dominant experience profiles for the sites, which differ from that of the Historic Center as a whole, are identified and discussed, as are the implications of specific synergies identified between different dimensions of the experience of these heritage sites. Copyright © 2015 John Wiley & Sons, Ltd.