Exploring Individual Factors Affecting Business Students’ Willingness to Study Abroad: A Case Study From the Caribbean

Despite a low rate of student participation in study abroad programs in the Caribbean, there is insufficient research about the individual factors that help determine business students’ willingness to study or to participate in internship programs abroad. This study aims to explore business students’ attitudes toward study abroad. The positive perceptions of students toward study or internship abroad raises questions about individual factors for business students’ outflow to study or participate in an internship abroad. This study also explores business students’ preferences for short- and long-term international study or internship abroad, as well as certification programs in international business. Moreover, it provides some insight into the segments of business students that are more likely to support these programs.     

Valuing Short-Term Study Abroad in Business

Short-term study abroad courses often claim to provide a unique experience for students, but it is not clear how the value translates into a dollar amount. The paper uses the contingent valuation method to assess participating students' pre- and post-trip perceived dollar value of their study abroad courses at an AACSB accredited business school. We identify a number of benefits associated with the maximum willingness to pay and find that the maximum willingness to pay exceeds the actual cost of the trip, sometimes by a large margin. In addition, we offer a set of learning objectives appropriate to business study abroad courses.     

Business Students' Choice of Short-Term or Long-Term Study Abroad Opportunities

Recent years have seen a proliferation of short-term study abroad opportunities. Although they are both supplementing and replacing semester-long study abroad programs, research has focused primarily on semester (long-term) programs. We draw on the theory of planned behavior (TPB) to explore factors that predict why students choose long-term and short-term programs. Results indicate that students perceive more social pressure to engage in short-term programs, and higher barriers limiting participation in long-term programs. All TPB factors significantly predicted students' intentions to study abroad in both short-term and long-term programs with one exception; perceived behavioral control did not significantly predict intentions to participate in short-term programs. These findings can be used to improve marketing of short-term and long-term programs by addressing student concerns specific to each type of program, potentially increasing the number of students choosing to study abroad.     

Factors Affecting the Design of Short-Term Study-Abroad Programs: An Exploratory Study of Two Business Schools

Study-abroad programs have played a significant role in globalization of business curricula over the years. Short-term study-abroad programs (STSAPs) are proliferating in business schools and provide a viable alternative of studying abroad to students who are unable to participate in programs of longer durations due to disruption in family, work, and education schedules. This exploratory study attempts to understand factors that are critical to students’ participation in STSAPs offered by business schools. This research focuses on a combination of factors that include STSAP components and attributes as well student specific characterisitics. Initial analysis indicates that STSAP cost, STSAP content, and organizational and personal issues, in that order, are considered important by business school students. Significant differences exist in the perceived importance of different factors used by students to choose to participate in STSAPs based on gender, age group, family income, program level (undergraduate versus graduate), and program type. Results of this research have implications for the design of STSAPs in business schools that are offering or considering offering such courses or programs.     

Why Do Gen Y Students Study Abroad? Individual Growth and the Intent to Study Abroad

We propose that Generation Y college students’ motivations to study abroad are rooted in the desire for individual growth, which, combined with other motivation factors—gender, parents’ educational level, prior international experience, age, and household income—drives the intent to study abroad. The study samples juniors and seniors in business majors, thereby attempting to shorten the temporal distance between study abroad intent and action. A significant number of students declare intent to study abroad as freshmen, yet fail to act on those intentions when the opportunity presents itself a year or two later. Results showed that the desire for individual growth was significantly and positively related to Gen Y business students’ intention to study abroad. Students’ prior experience visiting foreign countries and younger age positively moderated the effect of the desire for individual growth on intent to study abroad. The time lag between intent and action, and the fact that study abroad is a high involvement activity creates promotional challenges on how to best promote study abroad to Gen Y students. The article suggests practical implications and suggests how schools might increase study abroad participation among Gen Y college students.     

A Case Study in Project-Based Learning: An International Partnership

As our world becomes more integrated, international business students should develop skills that match corporations' needs. Moreover, students need hands-on, problem-solving, team-based, critical-thinking skills that companies demand. Students need international business experience but many of them lack the funds or support to study or intern abroad. This article explains how one program developed a project-based course that addressed these skills by partnering with a local consulate office. It lays the framework for using a project-based course, explains the course's development, outlines the necessary and important skills addressed, and provides an agenda for other schools considering such a course.     

Factors Affecting Students’ Preferences to Study Abroad Programs: A Case of Indian Business School Students

ABSTRACT

This study makes an attempt to explore the factors affecting Indian students’ preferences to study abroad programs. A survey administered in one of the leading business schools of India and subsequent analysis reveals the significance and importance of study abroad for Indian students. Result shows that the top-ranked factors affecting students’ preferences to study abroad are: quality of education in the host country, safety issues in the host country, and reputation and ranking of the host institution. Also, USA was found to be the most preferred country for study, and students belonging to a family business prefer the USA for study. However, no significant relationship was found between country choice and gender of the student. Similarly, specialization of the study was not found to be a significant factor of country choice.     

A Study of Business Student Choice to Study Abroad: A Test of the Theory of Planned Behavior

Study abroad experiences are becoming increasingly common with business students. In this study, we build upon previous research into the motivations of students to study abroad by using Ajzen's Theory of Planned Behavior as a theoretical basis for indentifying the factors which might influence their intention to study abroad. A survey administered to 188 business students and subsequent analysis supported Ajzen's theory that attitude, perceived behavioral control, and subjective norms all were significant predictors of intention. This study also identified gender specific differences in the various factors.     

Would you work abroad? The effect of English proficiency on Chinese employees’ willingness to accept international assignments

The process of globalization has led to a considerable number of expatriates working abroad. In this article, we investigate whether those with a higher level of English proficiency are more willing to accept international assignments. To examine our hypotheses, we conducted a time-lagged survey of 239 employees from Chinese multinational corporations (MNCs). The results reveal that employees’ English language proficiency is positively related to their willingness to accept international assignments, and that their openness to corporate globalization mediates this relationship. In addition, employees’ foreign language anxiety (FLA) moderates the mediating effect of English language proficiency on willingness to accept international assignments via openness to corporate globalization. Implications and future research directions are discussed.     

Developing Cultural Intelligence for Global Leadership Through Mindfulness

Understanding how businesses function in relation to cultural and societal influences is critical for today’s business leader who wants to interact competently across borders. However, developing and evaluating such competence is a challenge. One concept that provides a holistic conceptualization of intercultural competence is the notion of “mindfulness” or the ability to use reflection as a connection between knowledge and action. To facilitate the intercultural learning of a group of MBA students studying global leadership during a cross-cultural immersion experience in China, a model of cultural competence was introduced during their predeparture sessions. In order to demonstrate their understanding of intercultural competence, student papers were analyzed using a coding scheme for reflection. Data show that, overall, students increased their level of “mindfulness” and became more reflective, and in our hopes, more culturally sensitive as a result of this cross-cultural immersion program. Implications of this study can be used for teaching international business and improving study abroad assignments through reflection.     

Incorporating a Short-Term Study Abroad Service Trip for Educating International Entrepreneurship in the BOP Market

ABSTRACT

The bottom of the pyramid (BOP) market has gained importance in international entrepreneurship due to its large market potential. Drawing on the literature of international business education, as well as social entrepreneurship and international entrepreneurship education, we propose a course to educate students how to develop business intimacy with the BOP community. We employ the experiential-learning pedagogical framework and design elements including a short-term study abroad service trip, an entrepreneurship project, and structured reflections. Using both qualitative and quantitative data, we demonstrate that the course facilitates students’ learning in the key areas of international and social entrepreneurship, including the economic and social value of community embeddedness for BOP ventures, the emotional intelligence in interacting with BOP communities, and the attitude toward social entrepreneurship.     

Identifying College Students Likely to Participate in a Travel Abroad Volunteer Project

Foreign travel provides excellent opportunities for college students to broaden their global mindset. While empirical research focusing on variables that influence student participation in study abroad programs are available, there is a paucity of research that focuses on travel abroad programs relating to participating in volunteer projects. Using a sample of 193 undergraduate business students, this study attempts to develop profiles of students that are “not likely,” “maybe,” and “most likely” to participate in a travel abroad volunteer project. Those who were “mostly likely” to participate had traveled abroad before, demonstrated high levels of self-congruity and diversity seeking, and stated financial costs to be less of a constraint in participating in such a project. Discussion of findings and direction for future research is also provided.     

Do International Cocurricular Activities Have an Impact on Cultivating a Global Mindset in Business School Students?

ABSTRACT

In today’s integrated global economy, business executives of multinational corporations are required to have a flexible global mindset in order to cope with the driving forces of globalization. Thus, the global market forces stress the importance for business schools to graduate students with skill sets pertinent to functioning competitively in the ever-changing business environment. In this article, we conducted a survey of 165 students in the Albers School of Business and Economics at Seattle University to examine whether international cocurricular activities help achieve the goal of cultivating a global mindset in students. The results suggest that international cocurricular activities enhance students’ global mindset. Short-term study tours and international internships do have a significant impact on students’ global mindset as other long-term cocurricular activities, which may cost more time and money. We recommend that short-term study tours be used as an alternative cost-effective way to engaging business students in the internationalization of the business curriculum at their institutions.     

A Cross-Cultural Investigation of the Ethical Dimensions of Alcohol and Tobacco Sports Sponsorships

While the sport industry has grown into a multi-billion dollar international business with unique ethical concerns, there is little empirical research examining the ethics involved in sport sponsorships, especially sponsorship of alcohol and tobacco brands. This study investigates the potential influence of culture and gender on future practitioners' willingness to work in the tobacco and alcohol sport sponsorship areas. The nature of the relationship between sports, alcohol and tobacco is reviewed, along with past research on variables noted to influence ethical decision making. Three hypotheses are investigated for differences between American and Australian students. A cultural difference in ethical perceptions is supported, while gender differences are not significant. The implications of these findings are discussed, along with the study's limitations and future directions for ethics research in sport marketing.     

A Fast Track to Cultural Immersion

ABSTRACT

The internationalization of the business curriculum remains a priority for preparing students for a global workforce. Business schools continue to stress the importance of semester-long study abroad programs. Yet in colleges and universities with a growing population of non-traditional, working adult students, it is challenging to provide international study abroad opportunities. Options for such intensive immersion are limited and may include non-credit travel, travel as a small part of a credit course, or travel with a trade mission group. In short term international travel, quickly introducing students to culture shock and moving toward some minimal acculturation is the primary goal. This article describes a nine-day study abroad trip to Monterrey, Mexico that quickly exposed students to the local culture via a day-long structured scavenger hunt exercise. Suggestions for implementing such experiential activities into the curriculum of other study abroad programs are provided as well as a discussion of students and faculty learning.     

Study Abroad

To evaluate the impact on business student worldmindedness of a month-long summer study in Germany program, a questionnaire was administered before and after particpation in the program. Although the aggregate worldmindedness score for the group did not increase, the scores of those students in the top half of the class in initial scores tended to rise, while those in the bottom half fell. There is some suggestion that limited previous international travel is associated with lower worldmindedness.     

Examining Intercultural Growth for Business Students in Short-Term Study Abroad Programs: Too Good to Be True?

Changes in ethnocentrism, intercultural communication apprehension, international awareness and activities were examined in business students participating in a 16-day consulting program abroad and compared to a control group of students at the home university. Anticipated changes in the study abroad students were found; however, when compared to the control group, the changes had little significance. Study abroad students had higher ethnocentrism, intercultural communication apprehension and lower intercultural awareness prior to going abroad; thus, the study abroad experience brought the STSA participants to the post-test levels of the control group. Implications for STSA programs and directions for future research are discussed.     

Developing International Business Skills Through the Study of Eastern European Transitional Economies—An Inter-Cultural Case Method Approach

Abstract

This paper describes the educational experience of students enrolled on the BA (Hons) International Accounting and Finance degree at the University of Brighton, who undertake a case study visit to Kraków, Poland to study the transition of an economy and an enterprise and at the same time acquire skills relevant for international business. The paper is supported by a questionnaire survey of all five cohorts of students who followed this course. Three of these cohorts have now left the University and are in a position to reflect on their educational experience in the light of the skills required in their current employment. The course is also proposed as a forerunner of an MBA to be followed by the student later in their development.     

Bribery in International Business Transactions

Globalization leads to cross-border business transactions between societies with very different norms and regulations regarding bribery. Bribery in international business transactions can be seen as a function of not only the demand for such bribes in different countries, but the supply, or willingness to provide bribes by multinational firms and their representatives. This study addresses the propensity of firms from 30 different countries to engage in international bribery. The study incorporates both domestic (economic development, culture, and domestic corruption in the supplying country) and international factors (those countries’ patterns of trade and involvement in international accords) in explaining the willingness to bribe abroad. The propensity to provide bribes was the lowest when corruption was not tolerated in the multinational firms’ home countries, when the firms’ countries were signatories of the Organization for Economic Cooperation and Development (OECD) anti-bribery convention, and when those countries traded heavily with wealthier nations. Further, these findings are maintained when controlling for levels of economic development and cultural values in the supplying country. In terms of culture, firms from high power distance countries showed a somewhat greater propensity for providing bribes in transactions with less-developed nations.     

Insights for a post-Brexit era: marketing the UK as a study destination – an analysis of Arab,Chinese, and Indian student choices

ABSTRACT

Britain’s scheduled exit from the European Union (‘Brexit’) has long-term ramifications for strategic marketing. Faced with new challenges and uncertainty, UK universities are increasingly looking beyond EU borders to recruit international students. In this context, we draw upon country-of-origin theory to categorise the factors that influence non-EU international student decisions to select an overseas study destination and institution. Based on the results of a survey with 317 Arab, Chinese, and Indian students attending UK universities, we identify eight factors that influence international student decisions to study in the UK (social safety, education quality, entry obstacles, environment, recommendations, knowledge of host country, work and immigration, and meeting new cultures). The results address gaps in the literature, offering new insights that will help practitioners and academics to better understand how international students select a country and university as a study location.