‘Personal memory tourism’ and a wider exploration of the tourism−memory nexus

This paper investigates the varied intersections between tourism and memory. It begins with a brief consideration of the parallel developments between the emergence of the ‘memory boom’ and that of the ‘tourism boom’, as well as the academic fields of memory studies and tourism studies, respectively. Memory is a crucial factor in choosing a destination; it impacts on the tourist experience at the destination and on the sharing of the experience with others after the trip, notably through narration, photography, and memory objects, such as souvenirs. Both memory and tourism rely on media and representation and on audience and consumption; both are allied with processes of identity formation. It is argued that tourism drives the memory boom as much as memory drives tourism. Bartoletti's [(2010). “Memory tourism” and the commodification of Nostalgia. In P. Burns, C. Palmer, & J.-A. Lester (Eds.), Tourism and visual culture (pp. 23–42), Vol. 1. Wallingford: CABI] conceptualization of ‘memory tourism’ as overlapping but distinct from ‘heritage tourism’ and Timothy's [(1997). Tourism and the personal heritage experience. Annals of Tourism Research, 24(3), 751–754] concept of ‘personal heritage tourism’ are discussed as foundations for what is then defined as ‘personal memory tourism’. The latter revolves around travel associated with personal memories – not only the revisiting of places associated with happy memories, but also the return to sites of personal trauma and suffering in a quest for healing.     

Knowledge dynamics in setting sustainable standards in tourism – the case of ‘Fair Trade in Tourism South Africa’

The development of standards and certification programmes in global tourism has gained importance in the production-consumption-nexus. This paper deals with the ‘Fair Trade in Tourism South Africa’ standard, one of the first innovative service standards with a focus on the social dimension of sustainability. Until now, there has been little detailed exploration in the evolutionary trajectories of sustainable tourism standards from a knowledge-based perspective. This paper contributes to a deeper understanding of standard creation in global–local interaction processes over time and its impacts on the micro level of firms. Conceptually, it builds on two scientific debates: the neo-institutional approaches in organisational theory focusing on institution building and the research on innovation and knowledge dynamics. Empirically, it is based on 32 interviews conducted with different actor groups.     

Simple living and tourism in times of ‘austerity’

The sharp increase in domestic tourism in the UK in 2009 and 2010 has prompted speculations about an embryonic quest for ‘simpler pleasures’ and greener, less exotic holidays. Absent from these debates is a more thorough reflection about the complex ways through which people negotiate everyday senses of normalcy, simplicity and excess in consumption and travelling. This is important to understand the political, economic, cultural and technological contexts that may facilitate a shift towards simpler, sustainable lifestyles. The paper presents results of fieldwork looking at ways in which tourists negotiate what is normal and excessive in holidaymaking. Data suggest that tourism is a highly valued symbolic aspect of modern life which few people are ready to sacrifice on environmental grounds and which is inextricably entangled with contested notions of accessibility, citizenship, equality and fairness.     

The inner struggle of visiting ‘dark tourism’ sites: examining the relationship between perceived constraints and motivations

Numerous conflicting factors impact the tourism decision process especially as it relates to dark tourism, that is, tourism that focuses on mortality. This research examines the relationships among constraints and motivational factors that affect tourists’ decision to visit the Memorial of the Victims of the Nanjing Massacre in China. Seven dimensions of constraints were revealed with the most important factor being an interest in other leisure activities. Of the three motivational factors discovered, the obligation the respondents feel to visit the site was discovered to be the most important. The major contribution of this research is its analysis of the relationship between motivations and constraints and the discovery that there are both positive and negative relationships between constraint and motivation factors. The most important finding may be that an increase in curiosity motivation may result in a decrease in disinterest constraints but an increase in the strength of the constraint of Chinese cultural perspectives on death and taboos. The findings suggest that the most effective marketing might not focus too much on the development of curiosity but on other motives, such as obligation and education.     

Arctic ‘concessions’ and icebreaker diplomacy? Chinese tourism development in Iceland

This paper is based on a case study on a Chinese investment proposal in Iceland and sets out to explore the different ways in which actors from different backgrounds, with an extensive range of expectations and ideas of what a destination could and should be, produce and sustain ideas about tourism development. Our point of departure is how tourism represents a new globalised economic expansion possibly reflecting processes of empire building of days gone by. This research suggests that the conflicting worlds of Chinese investment plans, seemingly pregnant with imperial aspirations, core-periphery dichotomies, as well as contesting ideas of regional development, represent a need to begin re-thinking our understanding of tourism regional development from the perspective of what empires are.     

‘Troll alert!’: Provocation and harassment in tourism and hospitality social media

With the advent of Web 2.0, social media have emerged as new spaces of hybrid interaction, comprising customer-to-customer, as well as customer-to-business/service-provider communicative exchanges. In the best case scenario, social media sites are communities where members find and share information, experience a sense of belonging, and provide mutual support. However, in many instances, the relatively anonymous nature of social media relieves some of the inhibitions of social interaction, resulting in negative behaviours such as harassment (for instance, in the form of trolling), flaming, and hate speech. This paper examines the phenomenon of trolling as a form of online provocation and harassment which targets users (including customers and businesses) in tourism social media spaces. Trolling remains largely unaddressed in the context of tourism (and hospitality) social media. Specifically, drawing data from TripAdvisor and other online media, the paper examines the incidences of (perceived) trolling and considers TripAdvisor's responses to trolling behaviours.     

Communicating ‘normalcy’ in Israel: intra/intercultural paradox and interceptions in tourism discourse

This case study of Israeli tourism discourse during a time of heightened violent conflict compares official state discourse, which situates tourism in Israel as safe and the country's status as ‘normal’, with material–symbolic interceptions of individuals and occurrences. I locate an intra/intercultural dialectic of ‘normalcy’ used to signify several paradoxical meanings, to achieve and preserve security of being, and to strategically situate an ‘interpretive mismatch’ for ideological and economic intercultural consumption. I also reflexively examine the complicit and resistant roles of foreign media press trips in co-constructing state tourism promotion strategies, in part looking at my own role as a journalist as echoer of strategic intercultural regimes of truth and filterer of interceptions.     

Encounters in the Fields – Tourism to the Battlefields of the Western Front

The First World War is now slipping beyond the realm of lived experience, yet it continues to wield a profound fascination over the British modern imagination. The Western Front in France and Belgium, which was the decisive theatre of operations for the Allied troops, has fashioned its own mythology and imagery and has secured a firm place in modern memory. Although the unremarkable topography of the region now visually betrays little of the momentous nature of the battles fought across its expanses, thousands of British visitors travel to the area throughout the year. This paper explores the ways in which tourists embarking on commercial coach tours engage with the battlefield landscape by examining contemporary tourist performance. It also considers the role of the tour guide in setting and directing the tourist encounter.     

Panda and elephant – contesting animal icons in Thai tourism

In May 2009, during a period of rising political polarization in Thailand, a cub was unexpectedly born in Chiang Mai's Zoo to a pair of Chinese pandas. The authorities used the occasion to boost the crisis-ridden tourism to the northern Thai city, instigating an unprecedented national craze around the tiny cub, and promoting a massive pilgrimage of domestic visitors to the zoo. In a conspicuous act of protest against the prioritization of the foreign pandas, some elephant keepers in the Ayutthya kraal, painted their animals in panda colors, leading to an implicit contest between the two animal icons. In this case study, the wider theoretical and comparative implications of that contest are analyzed. Whereas previous studies of tourists engagement with captive wild animals paid scant attention to its wider social context, the article examines the cultural and economic background of the contest, and the manner in which it became implicated in the process of political polarization between the societal center and the periphery.     

Community Based Tourism in Namibia: ‘Reality Show’ or ‘Window Dressing’?

Since the 1970s, the African continent has experienced exponential growth in tourism, where growth in numbers of visitors has not necessarily meant economic, social or environmental benefits for the host community. A review of the literature concerning tourism development and its effects on local communities forms the basis for the investigation of the reasons behind community based tourism (CBT) being identified as a tool for development in Namibia. An assessment of the planning and implementation phases of the CBT strategy enables consideration on the role played by international and national governments and non-governmental organisations (NGOs) in laying down policies and providing proactive support for CBT related projects. This paper presents the results of an ongoing empirical research conducted since 2003 in the Kunene region of Namibia, which is an important part of the overall Namibian tourism destination, with world-renowned resources such as Etosha National Park, the Himba culture, Epupa Falls, the desert-adapted elephant and the rhino, to name just a few. By attempting an overall assessment of the Namibian current CBT situation, a set of considerations are offered with regard to its practicalities and in terms of benefits, problems and future outlooks for this sector.     

The relationship between the ‘push’ and ‘pull’ factors of a tourist destination: the role of nationality – an analytical qualitative research approach

Using qualitative research techniques, this paper explores the relationship between the ‘push’ and ‘pull’ factors of a destination and the influence of nationality on these factors. These relationships were explored for a sample of 103 international tourists to Mauritius. The data were analysed by using (a) thematic analysis and (b) an analysis using the text analysis programme, CatPac. The results indicated relationships between specific motives, cognitive and affective images and it was also found that nationality has a strong influence on these variables. Different motives for visiting Mauritius were found to exist between different national groupings. Implications for use of thematic and content analysis, management of destination, marketing and tourist experiences are provided.     

Iran on the news – exploring videos’ effects on potential tourists

ABSTRACT

While previous tourism studies on the visual have tended to focus on the analysis of photos, only recently videos have received more attention by tourism scholars. Within the emerging tourism literature on videos, little has been written on the videos produced and shared by online news and documentary networks and their persuasive effects on potential tourists’ perceptions about a destination. By focusing on Iran, this work investigates whether videos produced and shared by online news and documentary networks influence viewers’ perceptions about the country and their willingness to travel to the country. This study employs semi-structured, in-depth interviews to explore the meanings and interpretations attached to two videos about Iran, which were produced and shared by an Iranian online news and documentary network. A total of 15 participants, including a film producer and 14 respondents as audience were interviewed. Overall, the findings of this study highlight that the videos’ interpretations by the participants were multiple and often diverged from the producer’s intentions. Moreover, although the videos were perceived as tools produced to attract tourists, they were not regarded as sufficiently persuasive to totally change previously formed images about Iran and create a strong desire to visit the country.     

Bussing between hegemonies: the dominant ‘frame’ in Oxford's transport policies

In 1972, a revolution in local transport policy in Oxford resulted in the dominant doctrine of the previous 30 years—providing for car use—being replaced by an alternative policy ‘frame’ focussed around the promotion of bus use. Although subsequently challenged in the 1970s and 1980s, the pro-bus policy community remained sufficiently strong to implement a further level of bus-oriented policy in the 1990s. Bus use in Oxford has returned to levels not observed since the 1960s, against a trend of decline nationally. The present paper examines how the policy problems came to be framed around the bus and how the frame evolved to accommodate changes in the funding and regulation of public transport. The extent to which the Oxford experience informs future policy-making towards demand management in urban areas is considered and the explanatory value of the concept of framing is revisited.     

Nature-based Leisure and Tourism in England’s Humberhead Levels

An evaluation of nature-based leisure and tourism as drivers for change in the Humberhead Levels is part of ongoing research with the Countryside Agency (CoAg). The Agency wishes to facilitate objectives of the Value in Wetness (Land Management Initiative) to re-establish wetlands and wetter landscapes across much of the area. To achieve a more sustainable wetland landscape with a vibrant farming and rural economy it is necessary to identify barriers and triggers for change. Diversification into nature-based leisure and tourism in the context of sustainable tourism, focusing on water- and wetland-related initiatives could be a way forward. This paper reports a scoping study and audit of outdoor leisure and tourism assets. It follows reviews of the Outdoor Leisure Industry (Beard et al., 2000) and the Wildlife Leisure Industry (Rotherham et al., 2000). These developed the importance of Wildlife Leisure as a concept in sustainable tourism and rural development. The Humberhead Levels research moves this from concept to near implementation. Relevant tourism information was collated to help establish the importance of the sector to a geographic area such as the Humberhead Levels. The reasons for current failings are noted. Case studies of selected wetland creation and restoration projects are presented and discussed. The research indicates significant contributions of nature-based leisure and tourism to regional and local economies. It also highlights problems of awareness, coordination and absence of the necessary support infrastructures at all levels. The importance of attracting new visitors and retaining local users is discussed.     

Tourism,development and ‘destination Dubai’: cultural dilemmas and future challenges

The aim of this conceptual paper is to provide a critical assessment of Dubai's approach to tourism development, focusing on its cultural implications. The work initially observes ways in which the destination is building an image based on iconographic grandeur, monumental innovation and super-modernism. In doing so, the enquiry indicates that one fundamental sociological concern for destination Dubai is its perceived lack of cultural consistency, particularly in terms of the absorption of the old into the new. This position is evident through a paucity of heritage resources and institutions associated with the tourism market, as well as limited public knowledge concerning the ethnic and traditional elements of the indigenous society. Emphasising a more culturally focused tourism agenda could help to socially sustain and ground local communities (and identities) threatened by rapid urbanisation and Westernisation. However, one noted dilemma relates to the complexity of defining and deconstructing indigenous forms of ethnicity and identity. Nevertheless, the discussion claims that it is imperative not to lose sight of the possible opportunities for the productive advancement of localised forms of tourism and cultural capital. The paper concludes by highlighting the importance of examining the diversity of local perceptions of tourism, culture and development within an empirically informed framework.     

Tourism knowledge and neocolonialism – a systematic critical review of the literature

Despite the official end of colonialism in the twentieth century, neocolonial structures of power have kept influencing the political, socio-cultural and economic arenas worldwide. Within this scenario, the tourism academy has seen its landscape develop with its own set of power structures, which have shaped its knowledge production and dissemination. However, whether and how neocolonial forces have exerted their influence on tourism knowledge production and dissemination is still a subject of debate among scholars. This paper was conceived as an attempt to cast additional light on the nexus between tourism knowledge and neocolonialism. More specifically, through a systematic review of the articles published in tourism journals in the last decade (2007–2017), this work assesses the status of the current tourism knowledge through the lens of neocolonialist theory. Overall, this critical review highlights that with some exceptions, most of the previous reviews concerning tourism knowledge only evaluate the work published in English in highly ranked tourism journals and tend to neglect knowledge systems outside the English-speaking global centres. Furthermore, previous studies exploring structures of power affecting tourism knowledge production and dissemination present limitations in terms of the themes and perspectives identified.     

Pro-Poor Tourism: From Leakages to Linkages. A Conceptual Framework for Creating Linkages between the Accommodation Sector and ‘Poor’ Neighbouring Communities

The concept of pro-poor tourism (PPT) has in recent years received attention from academia, key industry and donor organisations. While several ‘How to…?’ manuals have been written, little emphasis has so far been given to situating the PPT debate within the general literature on tourism and development. This paper contributes to the PPT debate by linking macro-economic concepts such as leakages and multipliers to micro-economic action opportunities for the mainstream accommodation sector in developing countries. As such it brings together the well-established tourism literature on economic impacts on the macro level with the more recent PPT literature that focuses on action on the ground. A conceptual framework for analysing and developing linkages between the accommodation sector and ‘poor’ neighbouring communities is suggested. This framework is based deductively on a critical review of the literature, coupled with first-hand experience in PPT action-research. It is suggested that PPT action opportunities encompass both core and non-core activities within the accommodation sector. Bringing together a wide range of past and present research, four types of potential linkages are proposed which are (1) employment; (2) sourcing and procurement; (3) SMME development and outsourcing; and (4) other types of partnerships such as donations.     

‘Be global,go local’ – innovation and creativity in the development of alternative guiding services in Budapest

Based on qualitative research methods, the paper explores the emergence of creativity and innovation in the development of guiding services, and analyses the cultural and spatial characteristics of alternative guided tours developed for niche markets in Budapest, Hungary. The study is part of a 3-year (2011–2014) research programme entitled ‘Creativity and its contribution to niche tourism development – following and creating trends’ that aimed to investigate the potential of niche tourism products in the Hungarian market. In order to understand the development process, characteristics and significance of alternative guiding in the city, a complex methodology of interviews, participant observation and content analysis of service providers’ websites and customers’ feedback on social media sites was used. The analysis suggests that although the impact of these alternative guided tours on the city’s tourist image is currently limited, they contribute to the repositioning of the destination and enrich its ambiance.