A typology of solo independent women travellers

This paper aims to profile solo independent women travellers in Tropical North Queensland, describe their key motivations for travel and behaviours, and locate this group on a typology of solo independent travellers in Australia. Previous research has painted solo independent women at one end of a travel spectrum as fearful and risk‐adverse and at another end, as risk‐takers who have few concerns about safety within the destination. This analysis is based on visitor surveys completed over 21 months at Cairns Airport (n = 2,618). The results indicated that solo independent women travellers (n = 228) felt safe in the destination and participated in a wide variety of activities including those with some degree of risk. Copyright © 2009 John Wiley & Sons, Ltd.     

Rationalising terror‐related risks: the case of Israeli tourists in Sinai

Research into tourist reactions to terror requires qualitative studies that provide insight into the affective and cognitive processes that tourists experience when facing terror‐related risks. The study responds to this need by focusing on Israeli tourists who voluntarily travelled to the terror‐threatened destination of Sinai, Egypt. Applying ethnographic methods, the study identifies two major rationalisations tourists used to reduce their perceived risk: (i) inward‐oriented rationalisations that reduce the perceived risk of the destination by stressing the safety within it; and (ii) outward‐oriented rationalisations that reduce the perceived risk of the destination by emphasising the terror‐related risks, which exist elsewhere. Copyright © 2007 John Wiley & Sons, Ltd.     

International university students’ travel risk perceptions: an exploratory study

Tourism researchers have identified the impact of perceived risk on destination choice and travel behaviour, and differences in general traveller risk perceptions based on both traveller and trip characteristics. However, such research has neglected the travel of international university students, despite the expansion and economic importance of this market. This paper outlines an exploratory study conducted on international university students studying at an Australian university. A total of 407 valid responses from the sample were achieved. Factor analysis identified four main risk factors which were labelled ‘human-induced risk’, ‘social–psychological risk’, ‘financial risk’, and ‘health risk’. Student origins were found to influence risk perceptions. In particular, Asian students perceived higher levels of human-induced and social–psychological risks compared with students primarily from America and Europe. Travel experience and repeat visitation significantly reduced risk factors apart from health risks. Financial risks were higher for students planning to travel in Australia compared with Asia and America. The implications for destination marketing are considered, and future research avenues based on the results are outlined.     

Iran on the news – exploring videos’ effects on potential tourists

ABSTRACT

While previous tourism studies on the visual have tended to focus on the analysis of photos, only recently videos have received more attention by tourism scholars. Within the emerging tourism literature on videos, little has been written on the videos produced and shared by online news and documentary networks and their persuasive effects on potential tourists’ perceptions about a destination. By focusing on Iran, this work investigates whether videos produced and shared by online news and documentary networks influence viewers’ perceptions about the country and their willingness to travel to the country. This study employs semi-structured, in-depth interviews to explore the meanings and interpretations attached to two videos about Iran, which were produced and shared by an Iranian online news and documentary network. A total of 15 participants, including a film producer and 14 respondents as audience were interviewed. Overall, the findings of this study highlight that the videos’ interpretations by the participants were multiple and often diverged from the producer’s intentions. Moreover, although the videos were perceived as tools produced to attract tourists, they were not regarded as sufficiently persuasive to totally change previously formed images about Iran and create a strong desire to visit the country.     

Exploring the interplay between the use of risk-related information,risk perception formation,and the stages of travel product consumption

This study examined using patterns of risk and warning-related information by backpackers who develop their own travel risk perceptions. It looked at the preferences of information sources and usage levels among Israeli backpackers. Using a simulating approach, interviewees were asked to report on their preference and usage patterns in four stages of the travel consumption sequence – (a) prior to choice of destination; (b) after choice of destination but before departure; (c) during the trip, and (d) after returning home. Based on a sample of 467 former backpackers, the study revealed that they use a relatively wide range of risk-related sources of information yet their preference and usage levels in those sources vary as they moved from one consumption stage to the other. The most innovative finding of this study is that unlike previous findings there was a significant and direct correlation between the level of risk-related information consumption and the backpackers’ level of risk perception in each of the tourist product consumption stages. Further research directions derived from these findings as well as management implications are provided.     

Terrorism and domestic tourist risk perceptions

Previous research suggests that threats to security influence tourists’ risk perceptions and travel decision-making. This qualitative study investigates British domestic tourists’ risk perception in the light of the rapidly growing global trend of terrorism. This study yields three insights: (1) the incidence of terrorism produces an emotional response of fear and anxiety; (2) willingness to travel despite perceived travel risk varies depending on factors such as reason for travel, visual presence of security services and the one-off nature of the attack; (3) the media’s influence on travel risk perception is a function of how the media is perceived.     

Determinants hindering the intention of tourists to visit disaster-hit destinations

The purpose of this study is to propose and examine a new research model that is able to capture both the cognitive and affective components influencing potential tourists' behavioural intentions to visit a disaster-hit destination, which have negatively affected their perceived destination image. A survey of 357 participants provides strong support for the model. The results indicate that participants' perceptions of destination image are a strong predictor of their travel intentions. Factors relating to cognitive appraisals (e.g. perceived equipment risk, perceived natural risk and perceived social risk) as well as affective evaluations (e.g. perceived fear of ghosts, perceived unpleasantness, etc.) were found to be critical components that significantly, and negatively, influence potential tourists' perceptions of a destination image. Theoretical and practical implications of the results are discussed herein.     

Modelling information use,image, and perceived risk with intentions to travel to East Asia

This research empirically tested a tourism behaviour model explaining tourists' intentions to vacation for the first time in selected countries extending image research by Baloglu and McCleary [(1999). U.S. international pleasure travelers’ images of four Mediterranean destinations: A comparison of visitors and nonvisitors. Journal of Travel Research, 38(2), 144–152; A model of destination image formation. Annals of Tourism Research, 26(4), 868–897] and more recently Kaplanidou and Vogt [(2007). The interrelationship between sport event and destination image and sport tourists’ behaviors. Journal of Sport & Tourism, 12(3–4), 183–206]. Key factors that remain untested in modelling international travel propensity were identified as: information sources, cognitive and affective destination image, and perceived risk. On-site surveys were conducted in two US metropolitan areas with a purposive convenience sample. Data were analysed with structural equation modelling for three destination countries (China, Japan, and South Korea) so that positioning strategies were illustrated through empirical evidence. Modelling results supported previous research showing that stronger positive cognitive and affective destination images and lower perceived risks for vacationing in a destination positively influenced intentions to travel to the countries of interest. Of greater interest are findings on information usage influencing cognitively held images, particularly cultural experiences, but information use was found not to directly influence the affective component of image. Intent to travel to each of the three countries was heightened by different factors – for China it was affective image, for Japan cognitive image, and South Korea a reduction in perceived risks. Destination marketers can use this model to understand the use of information sources, in general or specific types, to influence cognitive images held and perceived risks associated with a foreign country, and to ultimately modify affective image and intent to visit a destination for the potential first-time visitors.     

Millennials’ travel motivations and desired activities within destinations: A comparative study of the US and the UK

Millennials are one of the largest groups to be targeted by tourism companies. This paper compares the travel motivations of Millennials from both the United States and the United Kingdom by ratings, rankings and perceptual structures of both push and pull factors. This exploratory study used a questionnaire to examine the inner motivations (e.g. push factors) and preferred destination activities (e.g. pull factors) of American and British Millennials (n?=?322). Data analysis included the non-parametric Mann–Whitney U test, Kendall’s coefficient of concordance, an alternating least-squares algorithm (ALSCAL) model and ordinal regression. The results reveal that American and British Millennials are quite homogeneous in their push travel motivations and destination activity preferences. The most important motivational factors for both are ‘to relax’ and ‘to escape from the ordinary’. Both nationalities also agree that the most attractive destination activities are ‘to try local food’ and ‘to go sightseeing’. The findings indicate that the US and UK samples are similar and that there is room for segmentation according to demographics.     

Travelling ‘green’: is tourists' happiness at stake?

Several western governments have implemented environmental policies which increase the cost of air travel. Such policies aim to reduce the impact of air travel on climate change, but at the same time they restrict tourists in their travels. This study examines the extent to which the average tourist's happiness is affected by ‘involuntary green travel’, defined as reduced CO₂ emission travel imposed by government regulations. This issue was addressed in a study among 588 Dutch citizens who completed a self-report questionnaire containing questions about their happiness. The strongest determinant of tourists' happiness is freedom in choosing a destination. Any policy measure that interferes with tourists' freedom in destination choice will negatively affect tourists' happiness. Six percent of their happiness is at stake and potentially 17% of all holiday trips are affected. The number of tourists involved is possibly much smaller. The best options for governments are to impose taxes on long-haul destinations, which affect only a small share of all tourists, and air routes which can also be travelled by a variety of alternative modes of transport and thus less limiting to destination choice within this market segment.     

Determining the predictors for ease of sleep while on aircraft: Regression and qualitative analyses

BackgroundFactors predicting passengers’ ability to fall asleep and levels of sleep anxiety, while traveling on a commercial flight, are investigated through a two-study mixed design.MethodsData collected from approximately 400 participants contributed to the development and validation of multiple regression equations and model fit analysis; and participants responded to related open-ended questions.ResultsRegression equations yielded between two to seven predictors and predicted between 6.7% and 27.7% of the variance, ps < .001. Model fit was strong in all cases. An inductive qualitative approach provided detailed insight into passengers’ concerns and barriers over sleeping on a commercial flight.DiscussionAs the field of commercial aviation continues growing, researching and understanding passengers' experiences and perceptions is crucial to the success of the industry as consumers ultimately drive the market. Passengers’ perceptions of sleep quality on commercial aircraft is a key factor influencing their traveling decision. Therefore, a better understanding of this phenomenon can provide crucial information to future passengers, airline companies, regulatory agencies, and manufacturers, potentially influencing the future success of the aviation industry.     

Mode substitution effect of urban cycle tracks: Case study of a downtown street in Toronto,Canada

With the growing environmental and health concerns associated with automobile dependence, municipalities across the Western world are investing in cycling facilities to encourage drivers and transit users to take up cycling as a mode of transportation, a process that is known as the travel mode substitution. This study explored the potential impact of cycle tracks on short-term travel mode substitution behavior. We present a case study of Sherbourne Street, located in downtown Toronto, Canada, that was redeveloped in 2012 to include a cycle track that replaced an existing bicycle lane. A street intercept survey was conducted in Fall, 2014, to record quantitative data on current and retrospective travel behaviors of cyclists (n = 214). A mode substitution effect was observed, with 38% of the respondents reporting that they would use travel modes other than cycling before the Sherbourne Street redevelopment, for making a trip to their current destination; the majority of them were previously transit users. Binary logistic regression models indicated that younger cyclists were less likely to substitute a car trip for a cycling trip. Those who did not use Sherbourne Street previously were more likely to substitute their travel mode. Improved safety was the most commonly reported reason for mode substitution. This study contributes to a limited literature by providing much needed insights into the impacts of cycle tracks on travel behavior in a North American context. This paper can also inform the development of easy-to-implement survey/audit tools to be used by professionals at the community level.     

Negotiating stigmatisation of deviant behaviour: an exploration of locals’ perceptions of nude tourists

ABSTRACT

Stigma may result in tense social interactions and discrimination between stigmatisers and stigmatised individuals. Despite its social relevance, stigma has been largely neglected in tourism sociocultural studies. Framed by Goffman’s and Falk’s theoretical propositions of social stigma, this paper aimed to explore local’s stigmatisation of tourists’ behaviour. This study revealed that locals’ stigmatisation of tourists’ behaviours can be spatially negotiated and deconstructed through social interactions. The data analysis also found that not all tourists are equally stigmatised and that tourists’ conduct can be highly stigmatised if adopted by locals. Based on in-depth interviews, these findings were drawn from an examination of locals’ perceptions of tourists’ nudist behaviours in a Mexican destination. This research’s results contribute to a fuller understanding of how locals (de)construct their stigmas of tourists’ behaviours through local-tourist sociocultural interactions.     

An assessment of air passenger confidence a year into the COVID-19 crisis: A segmentation analysis of passengers in Norway

The COVID-19 crisis has become the most intense and long-lasting in the history of aviation. There is already a significant literature on the immediate impact of the outbreak, as well as on speculation on the future evolution of the industry. This paper seeks to contribute to this discussion by assessing a year into the crisis the demand related aspects and passenger behavioural impacts of the pandemic. Specifically, the paper aims to identify discrete market segments of air passengers according to their shared attitudes and preferences about air travel in light of the COVID-19 crisis, as well as past behaviour and future travel intentions. To achieve this, we analyse data from a large (n = 2096) online questionnaire survey of air passengers in Norway. The cluster analysis identifies four distinct passenger segments, with each displaying varying attitudes, behaviours, and levels of concern about air travel. One of these groups, described as the ‘Apprehensive Elders’, were identified as having the highest level of concern about flying, and subsequently showed a sharp decline in their intention to travel in the future. Another group, termed the ‘Cautious Commuters’, showed similarly enhanced levels of concerns about flying, but maintained a high propensity to fly following the pandemic despite these concerns. Regarding possible interventions to increase confidence in flying in the future, across all segments the data shows a clear preference for more ‘traditional’ active interventions, including wearing of face masks and enforcement of physical distancing, over and above passive or technological interventions. Norway represents a valuable case as a possible signal for future policy and practice in relation to the recovery of air travel following the pandemic. The findings have important implications for air transport managers and decision makers in terms of managing the perceptions and expectations of different passenger groups as air travel begins to return.     

‘Tour me onshore’: understanding cruise tourists’ evaluation of shore excursions through text mining

ABSTRACT

The aim of this paper is to shed light on the elements underlying cruise tourists’ evaluation of shore excursions, approaching them as an interaction of expressive and instrumental components.

To fulfil the aim of the investigation, a thematic content analysis of 1296 online reviews was conducted using the text-mining software Leximancer. The results of the study revealed that cruise visitors with different overall satisfaction with their guided tour focus the narrative of their opinion on different tour attributes. Thus, the dominant themes of the cruise passengers delighted with their tour included the performance of the tour guide, the arrangement of the tour, as well as the cruise destination sightseeing. On the other hand, instrumental components such as crowded bus tours, limited time at the port of call, and inadequate excursion design appeared to be the main aspects appointed by those unsatisfied with their onshore experience. Furthermore, the study assessed and compared the perceptions of the tour experience across cruise passengers from the contemporary, premium and luxury cruise line segments.     

Emotions in motion: tourist experiences in time and space

Issues of crime in a destination area affect real and perceived visitor safety; away from rare but high profile incidents such as terrorist attacks, visitor security is more likely to be affected by a lesser criminal activity. This paper contributes to our existing understanding of how tourism can be affected by criminal activity by selecting a definable geographical area and investigating the dimensions, scale and nature of visitor-related crime and the perceptions, attitudes and behaviours of visitors in relation to safety issues. The results indicate that, although visitors believed the destination to be a safe one, the statistics indicated that they were more susceptible to crimes of dishonesty, in particular vehicle-related theft, and the times and places they were at risk evidenced different patterns to residents. With visitors accounting for less than 10% of the total population, these differences are not immediately apparent. Visitors are not homogenous and distinct groupings based on perceptions, attitudes and behaviours were found. TheREFore, there is a requirement to examine how crime is impacting on visitors by distinguishing them from the overall crime figures, but measures to protect visitors also have to be tailored to take cognisance of typologies of visitors.     

Historical blueprints of tourists’ paths from Poland to the former USSR

ABSTRACT

This article is a contribution to the developing body of research on tourism within the region of the Central and Eastern Europe. Our aim is to explore if and how Polish tourists to the former Soviet Union incorporate a historic past in their imaginaries. Sixty interviews carried out between 2008 and 2012 are analysed in order to establish if there are references to the past in tourist accounts although the fact history was not a major travel motivation. We were also interested in how the past co-creates tourist experiences and destination images. We found out that tourists may question dominant versions of historic memory in their straightforward references to the past. We also discovered that sources of memory are multiple and include not only first-hand memory but also family memory as well as non-representational memory. Some tourists purposefully suppressed the past. We suggest that more attention should be paid to ‘traces’ of the past in tourism imaginaries.