Exploring combined tourist offerings: the case of sightrunning

This study provides preliminary empirical insight into the contemporary tourist phenomenon of sightrunning. This combined offering simultaneously concurs with and evades theoretical perspectives of hybrid tourists, sport tourism, cultural tourism and urban tourism, favouring examination of such phenomena through first-hand experiences of the participants. For the purpose of the empirical study, automated content analysis was applied in order to analyse 858 reviews of sightrunning tours extracted from Tripadvisor web pages. Results reveal that running is the dominant concept, which refers to a gratifying ‘way to see and experience the city’ (rather than the sights). Additional concepts and themes, such as knowledgeable guides and proper pace, further mediate and effect participant experiences. Findings suggest that sport tourists might be concurrently interested in involving cultural experiences, and this offers some preliminary theoretical and managerial implications. They namely identify the potentially neglected tourist segment, which is of relevance for conceptualization, research and management of tourist offerings and experiences from (and beyond) the perspective of ‘running shoes’.     

War as a tourist attraction: the case of Vietnam

This paper considers the challenges involved in the presentation of war as a tourist attraction, using the example of recent conflicts in Vietnam and a particular site there to illustrate the issues which arise. It begins with a general discussion about war and tourism, and then moves on to examine the development of tourism in Vietnam and the place of wartime heritage. Various aproaches to interpretation are identified and the problems facing those responsible are highlighted. The dilemma is one of achieving a satisfactory balance between education and entertainment while providing an appropriate experience for visitors who come with different needs and expectations. Political circumstances represent an added complication. Copyright © 2000 John Wiley & Sons, Ltd.     

Situating the tourist gaze: from appropriation to negotiation

For decades, scholars have emphasized the power of the Western tourist gaze to construct Third World destinations as the ‘Exotic Other'. Scholars have also shown that ‘Third World’ tourism fuelled by media fantasies of the Other represents neo-colonization in the twenty-first century. However, considering all its intentions/claims of impartiality, tourism research has generally travelled in only one direction (from the West to the East). In this study, conducted in Goa and Puducherry, focusing on the social contexts in which people are viewed and photographed, we ask – what do the ‘Third World’ people think of Westerners gazing at them, and their surroundings? How do Western tourists react when photographed by domestic tourists? What are the power relations within which the photographer and the photographed are located? We recognize that no simplistic analyses are possible in the postcolonial context. Directing a critical lens at the tourist gaze, this essay moves from an understanding of the gaze as appropriating to that of the gaze as negotiated.     

Tourist satisfaction and beyond: tourist migrants in Mallorca

This exploratory study analyses the role of tourist experience, especially tourist satisfaction, in subsequent migration from the UK to the municipality of Calviá, Mallorca, Spain. An overview and commentary is provided of theory relating to both tourist satisfaction and migration. Through a series of elite interviews, in‐depth micro‐studies and a questionnaire, which provides a small quantitative component, it is established that the motivation given by tourist satisfaction can be recognised as a key catalyst for migration. Classic migration motivations cannot be entirely discounted, and the migration decisions are multi‐stage through time. But tourist satisfaction—and particularly the two satisfaction components of performance and emotion—is especially relevant in the micro‐perspective of migration decision‐making. Copyright © 2008 John Wiley & Sons, Ltd.     

Co-creation of tourist experiences: a literature review

This paper reviews the literature concerning co-creation of tourism experiences. It analyses the theoretical underpinnings of co-creation and discusses key dimensions of the concept from the tourist's perspective, highlighting the importance of active participation and interaction. The aim is to propose a psychology-focused definition of on-site co-creation tourism experience on which to base a conceptual framework relating important constructs. Opportunities for future empirical research in this area are suggested.     

Sustainability in small tourist businesses: the link between initiatives and performance

This study explores the combined effects of adopting sustainable practices on small tourism companies’ performance. The existing literature provides insufficient data on sustainable behaviour because most studies on environmental practices focus on larger companies in the tourism sector, and a gap exists in social practices. This study is based on a survey of 374 restaurant managers. It uses structural equation modelling to study direct links between three dimensions – quality, environmental practices and social practices – and financial performance and market success factors. Significant differences with earlier studies are found. This study suggests that proactive sustainable practices can benefit small service companies by improving competitiveness even in difficult times. Practical implications are discussed in relation to sustainable practices.     

Emotions in motion: tourist experiences in time and space

Issues of crime in a destination area affect real and perceived visitor safety; away from rare but high profile incidents such as terrorist attacks, visitor security is more likely to be affected by a lesser criminal activity. This paper contributes to our existing understanding of how tourism can be affected by criminal activity by selecting a definable geographical area and investigating the dimensions, scale and nature of visitor-related crime and the perceptions, attitudes and behaviours of visitors in relation to safety issues. The results indicate that, although visitors believed the destination to be a safe one, the statistics indicated that they were more susceptible to crimes of dishonesty, in particular vehicle-related theft, and the times and places they were at risk evidenced different patterns to residents. With visitors accounting for less than 10% of the total population, these differences are not immediately apparent. Visitors are not homogenous and distinct groupings based on perceptions, attitudes and behaviours were found. TheREFore, there is a requirement to examine how crime is impacting on visitors by distinguishing them from the overall crime figures, but measures to protect visitors also have to be tailored to take cognisance of typologies of visitors.     

Tracks to tourism: Queensland rail joins the tourist industry

Long-distance passenger services operated by Queensland Rail entered into a state of decline as travellers began buying private automobiles and selecting air as their preferred mode of long-distance travel. Faced with significant operating costs and a Government reluctance to eliminate unviable passenger services, Queensland Rail has turned to tourism as a means of revitalising long-distance passenger rail services and increasing revenue. This paper examines the reasons for decline, the strategies adopted to enhance the tourism appeal of long-distance passenger rail services and the potential for the future. Copyright © 1999 John Wiley & Sons, Ltd.     

Gastronomy as a tourism resource: profile of the culinary tourist

The aim of this paper is to explore the characteristics and motivations of culinary tourists whose destination is the city of Córdoba (Spain) while attempting to determine whether gastronomy is an important aspect of the trip or if it is perceived simply as a secondary activity. Fieldwork was carried out among a series of restaurant establishments in the city of Córdoba. A demand survey was conducted in 10 particular establishments that were selected among those offering local dishes and which are regularly visited by tourists and the questionnaire was distributed among clients obtaining 206 valid answers. Our results reveal the strengths and weaknesses of Córdoba's restaurant sector. While 10% state that the cuisine is one of the main reasons for visiting the city, 68% believe that the local cuisine is an important but not an essential aspect of their trip and the rest view it as being secondary. These three types of tourists exhibit different kinds of motivation. This suggests that strategies should be designed and developed to promote gastronomy as one of the city's chief tourist attractions. Good tourism management based on initiatives such as the creation of culinary routes could be an alternative for implementing strategies aimed at the social and economic development and promotion of particular areas, for example turning typical food from rural areas in certain regions into a marketable attraction.     

The tourist experience of domestic VFR travellers: the case of Hungary

Visiting friends and relatives (VFR) is the main driver of domestic travel in many countries. This study is one of the first to analyse VFR travel from a perspective of tourist experience. This study aims to investigate the complex dynamics behind VFR-related travel, especially in aspects of trip activities and tourist experience formation. Based on a survey (N?=?879) examining domestic VFR travellers’ trip activities in Hungary, the paper discusses the formation of a tourist experience in context of short-haul domestic VFR travel, especially the role of influencing factors. The results reveal differences between the segments with trip motivation of visiting friends (VF) and visiting relatives (VR) – the two main types of VFR tourists. It was found that independent variables such as VF, staying for longer and participating in leisure and tourism-type activities have a positive effect on tourist experience evolvement; however, factors such as VR, being rather passive during such a visit and focusing on social acts and bonding negatively affect the formulation of a tourist experience. The paper’s novelty and uniqueness lies in applying a new perspective of analysing and discussing VFR travel: the theoretical concept of tourist experience formation.     

Appraising netnography: towards insights about new markets in the digital tourist era

Netnography, a naturalistic and predominantly unobtrusive technique developed by Kozinets for exploring online contributions, was the centrepiece of this appraisal. The authors argue that netnography could play a valuable role in enhancing our understanding of (a) rapidly changing tourist markets, (b) the growth of new markets and (c) the perspectives of culturally distinctive groups. The analysis of the blogs of Chinese recreational vehicle tourists who had visited Australia was chosen as a case study. In studying an emerging market segment from a rapidly changing and culturally different community, the case represented a key test of the value of the approach in generating insights. Practical steps to employ the method – entrée, data collection, data analysis, data interpretation and member checks – were illustrated. Issues arising from the case study for the application of netnography in tourism research were highlighted. They included the value of the detail inherent in the postings, the attendant ability to consider the material using conceptual schemes, the practicality of getting additional information, the need to fully address ethical concerns and the value of supplementary perspectives. Suggestions for ways to adapt the technique for better information retrieval and interpretation were also provided.     

The lighting dimension of perceived tourist image: the case of Barcelona

ABSTRACT

Perceived tourist image has been studied from different dimensions. However, destination lighting, as a dimension of the perceived tourist image, has so far been unexplored. This research letter analyses illumination of tourist sites as a dimension of the perceived night-time tourist image. Results show that lighting is a relevant issue for image perception, and is related to the image projected by some monuments and tourist attractions. Results show that age and origin are determining factors of this dimension of image perception. Some managerial and research implications are also considered and discussed.     

Restoring tourist flows and regenerating city's image: the case of Belgrade

The aim of this research is to examine the effects of the post-1990 transition on the relocation of tourism and changes in the structure of tourism over the last 20 years in Belgrade. Economic and social development altered spatial relations of tourist factors and elements. Apart from the old city core, new tourist zones and directions appeared. Tourist flows and economic challenges influenced the rationalisation of doing business and relocating the hotels outside the central city municipalities. Belgrade has been acknowledged as a low-cost destination of fun and nightlife and the city's new image has attracted more foreign tourists. Both the volume of foreign tourists and their countries of origin have changed significantly over the last several years. However, there have been negligible economic effects on the city's economy, despite this increase in the number of foreign tourists. In conclusion, we examine the implications of new directions in tourism development for the future position of Belgrade as a tourist destination in a competitive European market.     

Travel guidebooks and the construction of tourist identity

Tourist identity is an important component of the postmodern identity. This review paper unveils the role of travel guidebooks as identity construction agents at a time when tourism has become an important postmodern phenomenon. The review offers a processual look at roles played by guidebooks in tourist information gathering and formation of cultural tastes and preferences, and portrays the influence of guidebooks on social change. The review points especially to the lack of a broad theoretical perspective in the research of the role of guidebooks in tourist identity formation as well as tourist motivation and consumer behaviour formation. Consequently, the paper suggests that future studies of tourist identity should adopt a socio-historical and cultural interdisciplinary approach focusing on travel guidebooks, using both quantitative and qualitative methodologies. Based on this proposed framework, the article suggests several further research directions for the study of social construction of tourist identity within a spatio-temporal context.     

Using the car in a fragile rural tourist destination: a social representations perspective

The visitor experience of place is inextricably linked to our ability to travel around an area at will, yet this mobility creates many problems especially in scenic rural areas of the UK. The study presented here attempts to unravel visitors’ experiences of mobility using Moscovici’s social representations approach. Travel diaries were employed to explore visitors’ transport choices and mobility patterns during the peak season in Purbeck, Dorset, UK. Analysis focuses on how such patterns reflect a social representation of mobility and the implications this has for visitor travel at destinations.     

Holiday in Mexico: critical reflections on tourism and tourist encounters

This article examines the role of tourism as a motive and mechanism for change in contemporary cities, considering how the theming of space with tourists in mind necessarily involves other kinds of spatial and social transformation, and asking what role actual and hypothetical tourists play in local contests over space and representation. Looking closely at Belfast's Gaeltacht Quarter provides an insight into how global fashions in place marketing, tourism and minority language promotion intersect with the particularities of areas to which they are applied. This paper argues that the superficially value-neutral, internationally recognisable language of economic development can be used both as a means of transcending, and a means of strategically negotiating, intense struggles over space, identity and status.     

A model of wine tourist behaviour: a festival approach

The study constructs a temporal model of wine tourist behaviour on the basis of the social psychologist' theory of consumer attitudes and related concepts with regard to past behaviour, satisfaction, perceived value and behavioural intentions. More importantly, this study added two dimensions to this model by proposing that satisfaction and perceived value had an impact on the attendees' intentions (i) to visit a local winery and (ii) to buy local wine products. Using a path analysis approach and data collected from the attendees at a regional wine festival, the study examined the above relationships. The results of this path analysis can be summarised as: (i) past behaviour influenced the intention to revisit and the level of perceived value, but had no effect on the level of satisfaction; (ii) perceived value strongly affected the level of satisfaction; (iii) satisfaction had a strong impact on future intentions to revisit and also an effect on intentions to visit local wineries and to buy local wine products; and (iv) perceived value affected the intentions to revisit the festival and to visit local wineries but did not influence the intentions to buy local wines. It is believed that the results of the present study will be useful to organisers of wine festivals and/or wine tourism developers. Copyright © 2008 John Wiley & Sons, Ltd.