Book Reviews

Caves, Richard E., and Associates, Industrial Efficiency in Six Nations, Cambridge, MA: MIT Press, 1992, xii + 492 pages.

National Research Council, Panel on Foreign Trade Statistics, Behind the Numbers: U.S. Trade in the World Economy, Washington, D.C.: National Academy Press, 1992, xi + 297 pages.

Fischer, Klaus, and George J. Papaioannou (eds.), Business Finance in Less Developed Capital Markets, Westport, CT: Greenwood Press, 1992, xi + 391 pages.

Krugman, Paul R., Currencies and Crises, Cambridge, MA: The MIT Press, 1992, xix + 219 pages.

Howell, Thomas R., Alan Wm. Wolff, Brent L. Bartlett, and R. Michael Gadbaw, Conflict Among Nations: Trade Policies in the 1990s, Boulder, CO: Westview Press, 1992, xiv + 633 pages.

Starr, Martin K., Global Corporate Alliances and the Competitive Edge: Strategies and Tactics for Management, New York: Quorum Books, 1991, xiii + 236 pages.

Liesch, Peter W., Government Mandated Countertrade, Aldershot, England: Avebury, 1991, xv + 172 pages.

Kotabe, Masaaki, Global Sourcing Strategy: R&D, Manufacturing, and Marketing Interfaces, New York: Quorum Books, 1992, xviii + 237 pages.     

Book review

Bayard, Thomas O., and Kimberly Ann Elliott, Reciprocity and Retaliation in U.S. Trade Policy, Washington, DC: Institute for International Economics, 1994, 503 pages.

Rugman, Alan M. (Ed.), Foreign Investment and NAFTA, Columbia, SC: University of South Carolina Press, 1994, xii + 340 pages.

Zahra, Shaker A., and Abbas J. Ali (Eds.), The Impact of Innovation and Technology in the Global Marketplace, Binghamton Haworth Press, 1994, 222 pages.

Connolly, Michael, and Jaime de Melo (Eds.), The Effects of Protectionism on a Small Country: The Case of Uruguay, Washington, DC, The World Bank, 1994, 172 pages.

Andersson, Thomas, Managing Trade Relations in the New World Economy, New York: Routledge, 1993, 183 pages.

Rondinelli, Dennis A. (Ed.), Expanding Sino-American Business and Trade: China's Economic Transition, Westport, CT: Quorum Books, 1994, ix + 270 pages.

Chukwumeiue, Okezie, Choice of Law and International Commercial Arbitration, Westport, CT: Quorum, 1994, xii + 218 pages.

Welford, Richard, and Kate Prescott (Eds.), European Business: An Issue Based Approach, 2nd Edition, Philadelphia, PA: Trans Atlantic Publishers, Inc., 1994, 384 pages.

Copeland, Laurence, Exchange Rates and International Finance, Second Edition, Reading, MA: Addison-Wesley, 1994, xiv + 455 pages.

Surajaras, Patchara, and Richard Sweeney, Profit-Making Speculation in Foreign Exchange Markets, Boulder, CO: Westview Press, 1992, 280 pages.

Esty, Daniel C., Greening the GATT: Trade, Environment, and the Future, Washington, DC: Institute for International Economics, 1994, 319 pages.

Scherer, F. M., Competition Policies for an Integrated World Economy, Washington, DC: The Brookings Institution, 1994, xxii + 133 pages.

Safarian, A. E., Multinational Enterprise and Public Policy: A Study of the Industrial Countries, Hants, England: Edward Elgar Publishing Limited, 1993, 581 pages.     

自动顶空-气相色谱法测定胶囊中9种残留溶剂

[目的]建立自动顶空-气相色谱法测定胶囊中9种残留溶剂的分析方法。[方法]准确称取样品于顶空瓶中,加入N,N二甲基乙酰胺,加盖密封,放入自动顶空进样器,供气相色谱分析,外标法定量。对不同极性色谱柱进行选择性实验,最终采用DB-624毛细管柱和氢火焰离子化检测器测定,同时对平衡温度和平衡时间等顶空条件以及色谱条件进行优化。[结果]9种溶剂在各自的浓度范围内呈良好的线性关系,相关系数为0.9847-9986,平均回收率为84%-105%,相对标准偏差为0.29%-1.72%。[结论]该方法简便、快速、灵敏、准确,适合胶囊中9种残留溶剂的测定。     

Constructing a Business Writing Examination

Abstract

Core Business Program, Susan B. Rosenberg, M.B.A., and Lawrence Dyer, P. Fairfield, F. Robert Jacobs, Ph.D., and C. Gilles Van Wijk, New York: Facts on File, Inc., 128 pp. each, $7.95 each, 1985. Reviewed by Michael Ross Morris

College Accounting Procedures, Douglas Cloud, DBA., Edwin D. Waters Ph.D., C.P.A., and Don R. Cook Ph.D., C.P.A., New York: John Wiley &; Sons, 927 pp., $24.95, 1985. Reviewed by Michael Ross Morris

Whatever It Takes: Decision Makers at Work, Dr. Morgan W. McCall, Jr., and Dr. Robert E. Kaplan, New Jersey: Prentice-Hall, Inc., 132 pp., $14.95, 1985. Reviewed by Michael Ross Morris

To Flourish Among Giants: Creative Management for Mid-Sized Firms, Robert Lawrence Kuhn, New Jersey: John Wiley &; Sons, 482 pp., $19.95 Reviewed by Michael Ross Morris     

Principles involving marketing policies: An empirical assessment

We examined nine marketing textbooks, published since 1927, to see if they contained useful marketing principles. Four doctoral students found 566 normative statements about pricing, product, place, or promotion in these texts. None of these statements were supported by empirical evidence. Four raters agreed on only twenty of these 566 statements as providing meaningful principles. Twenty marketing professors rated whether the twenty meaningful principles were correct, supported by empirical evidence, useful, or surprising. None met all the criteria. Nine were judged to be nearly as correct when their wording was reversed.The authors thank the many people who commented on early drafts, including Eileen Bridges, Fred Collopy, Douglas Dalrymple, Alan Dubinsky, Andrew Ehrenberg, Jonathan Freeman, Raymond Hubbard, William Perreault, William Ross, Steven Schnaars, and Gerald Zaltman. Jennifer L. Armstrong, Gina Bloom, and Phan Lam provided editorial assistance.     

Now Read This: Book Reviews Translating Corporate Values into Business Behaviour

C. Henry, J. Drew, N. Anwar, D. Benoit-Asselman and G. Campbell, EVA Project Report of the Ethics and Values Audit , Preston: University of Central Lancashire, 1992, pp. iii + 131, pb, £12.     

Key Issues in Multichannel Customer Management: Current Knowledge and Future Directions

Multichannel customer management is “the design, deployment, and evaluation of channels to enhance customer value through effective customer acquisition, retention, and development” (Neslin, Scott A., D. Grewal, R. Leghorn, V. Shankar, M. L. Teerling, J. S. Thomas, P. C. Verhoef (2006), Challenges and Opportunities in Multichannel Management. Journal of Service Research 9(2) 95–113). Channels typically include the store, the Web, catalog, sales force, third party agency, call center and the like. In recent years, multichannel marketing has grown tremendously and is anticipated to grow even further. While we have developed a good understanding of certain issues such as the relative value of a multichannel customer over a single channel customer, several research and managerial questions still remain. We offer an overview of these emerging issues, present our future outlook, and suggest important avenues for future research.     

BOOK REVIEWS

Books reviewed in this article: Andreas, Carol, Meatpackers and Beef Barons: Company Town in a Global Economy Bowlby, Rachel, Shopping with Freud Folbre, Nancy, Who Pays for the Kids? Gender and the Structures of Constraint Frank, Dana, Purchasing Power: Consumer Organizing, Gender, and the Seattle Labor Movement, 1919–1929 Jakle, John A. and Keith A. Sculle, The Gas Station in America Krebs, Dagmar and Peter Schmidt, editors, New Directions in Attitude Measurement Lyon, David, The Electronic Eye: The Rise of Surveillance Society McPherson, Michael S., Morton Owen Schapiro, and Gordon C. Winston, editors, Paying the Piper: Productivity, Incentives, and Financing in U.S. Higher Education Morse, Richard L. D., editor, The Consumer Movement: Lectures by Colston E. Warne Parcel, Toby L. and Elizabeth G. Menaghan, Parents' Jobs and Children's Lives Poterba, James M., editor, International Comparisons of Household Saving Rubin, Rose M. and Bobye J. Riney, Working Wives and Dual-Earner Families Whiteley, Nigel, Design for Society     

层次分析法在李斯特氏菌快速检测方法中的应用

选用日常检测中常用的李斯特氏菌快速检测系统VIDAS LMO2、Reveal Listeria、VIP Listeria、Du-Pont Listeria和GeneQuence Listeria分别对150个人工污染样品进行检测,引用层次分析法对影响使用的因素（检测时间、成本等）进行综合比较。将总权重设为1,其中VIDAS的权重为0.2018,Reveal的权重为0.1971,VIP的权重为0.1907,DuPont的权重为0.2071,GeneQuence的权重为0.2032。其优先顺序为：Du-Pont、GeneQuence、VIDAS、Reveal、VIP。     

Book Reviews

Adjusting to Policy Failure in African Economies, DAVID E. SAHN (ed.) (Ithaca, london, Cornell University Press, 1994), pp. xiv and 421, £41.30 hardback, £16.50 softback, ISBN 0 8014 8136 8. Economic Crisis in Africa, Perspectives on Policy Responses, MAGNUS BLOMSTRÖM and MATS LUNDAHL (eds.) (London, New York: Routledge, 1993), pp. xiii and 353, £45.00 hardback, ISBN 0 415 09629 4. Labour and an Integrated Europe, LLOYD ULMAN, BARRY EICHENGREEN and WILLIAM T. DICKENS (eds.), (Washington DC, Brookings Books, 1993), pp. viii and 295, US $36.95 hardback, US $16.95 softback, ISBN 0 8157 8682 4 and 0 9157 8681 6. The Political Economy of Policy Reform, JOHN WILLIAMSON (ed.), (Washington, Institute of International Economics, 1994), pp. 596, £19.99 softback, ISBN 0 88132 195 8. Human Development Report 1994, THE UNITED NATIONS (Oxford, New York, Oxford University Press, 1994), pp. xi and 226, ISBN 0 19 509170.     

Self-Ratings and Expectations of the U.S. President, Ideal Physicians, and Ideal Automechanic

Relationships between self-ratings and expectations of an ideal U.S. president, were studied in 43 men drawn from a university setting in the eastern coast of the U.S.A. The men first rated themselves on personality variables, life choices (agentic and communal), peacefulness, spirituality, and morality. Then they were presented with a vignette requesting that they describe an ideal U.S. president on inventories measuring personality variables, life choices, peacefulness, spirituality, and morality. For the rating of the ideal U.S. president, they also were asked to respond to a 20 item questionnaire that was a composite of several factors on organization and leadership, morality, spirituality, and peacefulness. The respondents belonged to one of seven different political persuasions, similar in some ways to different cultures. Self-ratings of the men and expectations of the president were highly correlated for extraversion, openness, trait morality, agentic and communal life choices. However, no significant correlations were found between the self-ratings and expectations of the president for neuroticism, agreeableness, conscientiousness, peacefulness, nor state morality. The men were also presented with vignettes for the ideal physician and ideal automechanic and asked to rate each of them on the inventory items. Overall, the U.S. President was rated as more neurotic and immoral in terms of ingrained ideas of right and wrong, but also as more caring for others, transcendent, seeking goodness and truth, forgiving, cooperative, and most concerned with matters of justice and mercy, and more concerned with both agentic (power-seeking) and communal (community-minded) life choices than were either the ideal physician or ideal automechanic. The ideal physician was rated as highest in extra-version, openness, agreeableness, conscientiousness, and overall peacefulness, and lowest in neuroticism. The ideal automechanic was rated as highest in state or situational immorality, and lowest in both agentic (power-seeking, business-mindedness) and communal (community-mindedness) life choices, and also lowest in caring for others well-being, transcendence, seeking goodness and truth, forgiveness and cooperation, being concerned with justice and mercy, overall expectations, overall spirituality, and overall organization and leadership. In general, the self-ratings were significantly related to ratings/expectations, of the U.S. President, ideal physician, and ideal automechanic. The men seemed to identify more with the automechanic than with the present or physician.     

Emotions and consumer behaviour: A review and research agenda

Consumers' emotions play a salient role in consumers' buying process, their consumption behaviours, and their engagement with product/service offerings, owing to which, it has gained much attention in recent years as an area of inquiry. However, literature in this field/subject is theoretically fragmented. Therefore, to enhance the conceptual understanding, this study synthesizes extant literature, using a hybrid review approach. Herein, we attempt to integrate bibliometric analysis, along with the theories, contexts, characteristics, and methodology framework, while consolidating and classifying the domain knowledge, trends, and progress/citation analysis using the bibliometric approach. In the process, we reviewed 384 conceptual and empirical articles, published during the period 1967–2021. The idea was to identify key theories, constructs, research contexts, and methods, based on which, we propose a few potential research areas. Based on our thorough analysis, these areas include (1) consumer co-creation, (2) consumer engagement, (3) service employee interactions, (4) consumer decision making, and (5) consumption experience.     

Book Reviews

Geography and Trade by PAUL KRUGMAN (Cambridge MA, London, MIT Press, 1991), pp. xi and 142, £15.95 hardback, ISBN 0 262 11159 4. Reforming Central and Eastern European Economies — Initial Results and Challenges by VITTORIO CORBO, FABRIZIO CORICELLI and JAN BOSSAK (eds.), (Washington: The World Bank, 1991, obtainable in the UK from Microinfo Ltd., Po Box 3, Omega Park, Alton, Hampshire, GU34 2PG) pp. xiv and 299, ISBN 0 8213 1893 4. Financial Enterprise in South Africa Since 1950 by STUART JONES (ed.), (Basingstoke: Macmillan, 1992), pp. xiv and 316, ISBN 0 333 52412 8. Commodities in Crisis by ALFRED MAIZELS (Oxford, New York, The Clarendon Press, 1992), pp. xviii and 307, £35.000 hardback, ISBN 0 19 828387 An Economic Analysis of the EC by JØRGEN ULFF-MØLLER NIELSON, HANS HEINRICH and JØRGEN DRUD HANSEN (London, New York: McGraw-Hill, 1992), pp. xiii and 247, £17.95 softback, ISBN 0 07 707422 X. Economic Integration and Financial Liberalization, Prospects for Southern Europe by HEATHER D. GIBSON and EUCLID TSAKALOTOS (eds.), (Basingstoke: Macmillan in association with St Antony's College, Oxford, 1992), pp. xiv and 209, ISBN 0 333 54444 7. Dynamic International Oil Markets, Oil Market Developments and Structure 1860–1990 by COBY VAN DER LINDE (Dordrecht, Boston, London: Kluwer Academic Publishers Group, 1992), pp. 224, Dfl 165.00, US $94.00, £56.00 hardback, ISBN 0 7923 1478 6. GATT and Conflict Management, A Transatlantic Strategy for a Stronger Regime by REINHARD RODE (ed.), (Oxford: Westview Press, 1990), pp. 125, US $28.50, £18.95 softback, ISBN 0 8133 7967 9.     

Trade Liberalization, Corruption, and Software Piracy

As multinational firms explore new and promising national markets two of the most crucial elements in the strategic decision regarding market-entry are the level of corruption and existing trade barriers. One form of corruption that is crucially important to firms is the theft of intellectual property. In particular, software piracy has become a hotly debated topic due to the deep costs and vast levels of piracy around the world. The purpose of this paper is to assess how laissez-faire trade policies and corruption affect national software piracy rates. Using invisible hand theory, as well as literature from the fields of international strategy and ethics, formal research hypotheses are posited and tested. Results suggest that corruption mediates the relationship between economic freedom and software piracy. Implications for multinational managers and researchers are also addressed. Christopher J. Robertson (B.S. University of Rhode Island; M.B.A. and Ph.D., Florida State University) is an Associate Professor in the International Business and Strategy Group at Northeastern University. He has taught in Virginia, Florida, Spain, Peru and Ecuador and is a two time Fulbright Scholar. Professor Robertson’s Primary research stream is cross-cultural management with a focus on ethics and strategy. His work has been published in journals such as the Journal of World Business, Strategic Management Journal, Journal of Business Ethics, Management International Review, Organizational Dynamics and Business Horizons. K Matthew Gilley (B.A and M.B.A University of North Texas; Ph.D., University of Texas at Arlington) is the Bill Greehey Endowed Chair in Business Ethics and Corporate Social Responsibility in the Greehey School of Business at St. Mary’s University. His primary research explores issues of executive compensation, governance, international ethics, and outsourcing. His work has appeared in the Strategic Management Journal, the Academy of Management Journal, the Journal of Management, the Journal International Business Studies, and other outlets. William F. Crittenden, Senior Associate Dean, Dean of Faculty and Professor, General Management Group. A consultant and advisor to various private, public, and nonprofit organizations, Professor Crittenden has worked with such U.S based organizations as Boston Beer Company, BAE Systems, EG&G, Intronics, Lotus Software, Wal-Mart Stores, Boston Management Consortium, Head Start, Jefferson Hospital, Nazareth, the new England Association of Quality Clubs, and The Professional Council, and with Funducion CANE in Buenos Aires, Argentina, and Banco Nacional de Comercio Exterior of Monterrey, Mexico. He is a member of numerous professional organizations including the Strategic Management Society, the Academy of Management, and the Academy of Marketing Sciences. He is a former Chair of the Public & Nonprofit Division of the Academy of Management. Professor Crittenden holds a BA from the University of Michigan, an MBA from Aubum University, and a PhD from the University of Arkansas.     

The Antecedents of Music Piracy Attitudes and Intentions

Piracy is the greatest threat facing the music industry worldwide today. This study developed and empirically tested a model examining the antecedents of consumer attitude and behavioral intention toward music piracy behavior. Two types of music piracy behavior, unauthorized duplication/download and pirated music product purchasing, were examined. Based on a field survey in Taiwan, the results showed that attributive satisfaction, perceived prosecution risk, magnitude of consequence, and social consensus are very important in influencing customers attitude and behavioral intention toward two types of music piracy behavior. In addition, singer/band idolization can affect the attitude and behavioral intention in the case of pirated music product purchasing. Perceived proximity was found to affect the attitude and behavioral intention in the case of pirated music product purchasing. However, it only influenced behavioral intention in the case of unauthorized duplication/download.Jyh-Shen Chiou (Ph.D. in Marketing, Michigan State), is professor of Marketing, Department of International Trade, College of Commerce, National Chengchi University, Taiwan. His research focuses on consumer behavior and strategic marketing. His work has been published in Information & Management, Journal of Interactive Marketing, Journal of Service Research, International Journal of Advertising, European Journal of Marketing, Psychology & Marketing, Journal of Social Psychology, Genetic, Social, and General Psychology Monographs, etc.Chien-yi Huang, Associate Professor, Department of Infant and Child Care, National Taipei College of Nursing. Sin-hui Lee, Graduate student, Department of International Trade, National Chengchi University.     

Capitalizing on emerging markets

Miller, R. (1998) Selling to Newly Emerging Markets, Westport, CT: Quorum Books, 274 pages, ISBN 1 56720 044 3 Dixon, J. and Newman, D. (1998) Entering the Chinese Market: The Risks and Discounted Rewards, Westport, CT: Quorum Books, 1 56720 137 7 Bullis, D. (1998) Doing Business in Today's India, Westport, CT: Quorum Books, 320 pages, ISBN 1 56720 136 9     

Book Reviews

The United States and the Politicization of the World Bank, BARTRAM S. BROWN (London, New York: Kegan Paul International Ltd, 1992), pp. xvii & 295, £45.00 hardback, ISBN 0 7103 0424 4. Open Economies: Structural Adjustment and Agriculture, IAN GOLDIN and ALAN WINTERS (Cambridge, New York: Cambridge University Press, 1992), pp. xxi & 320, £35.00, US $59.95 hardback, ISBN 0 521 42056 3. Current Issues in Development Economics, V.N. BALASUBRAMANYAM and S. LALL (eds.) (Basingstoke: Macmillan, 1991), pp. xii & 287, £40.00 hardback, £12.50 softback, ISBN 0 333 51323 1 and IBSN 0 333 51324 X. International Financial Markets, Integration, Efficiency and Expectations, JEROME L. STEIN (Oxford, Cambridge, MA: 1992), pp. x & 159, £30.00 hardback, ISBN 1 55786 230 3. Tax Policy in Developing Countries, JAVAD KHALILZADEH-SHIRAZI and ANWAR SHAH (Washington: The World Bank, 1991, obtainable in the UK from Microinfo Ltd, PO Box 3, Omega Park, Alton, Hampshire GU34 2PG), pp. xxiv & 252, softback, ISBN 8213 1990 6. Does Debt Management Matter?, JONAS AGELL, MATS PERSSON and BENJAMIN M. FRIEDMAN (Oxford: Oxford University Press, 1992), pp. viii & 155, £25.00 hardback, ISBN 019 828361 X. Authority and Academic Scribblers — The Role of Research in East Asian Policy Reform, SYLVIA OSTRY (ed.) (San Francisco: International Center for Economic Growth, 1991), pp. xiii & 181, $A24.95 hardback, $A12.95 softback, ISBN 1 55815 133 8 and 1 55815 132 X. Global Protectionism, DAVID GREENAWAY, ROBERT C. HINE, ANTHONY P. O'BRIEN and ROBERT J. THORNTON (eds.) (Basing-stoke: Macmillan, 1992), pp. ix & 310, £45.00 hardback, ISBN 0 333 52969 3. Japan and the Third World, WILLIAM R. NESTER (Basingstoke: Macmillan Press, 1992), pp. x & 323, £45.00 hardback, ISBN 0 333 52642 2.     

Residence after retirement: A review and bibliometric analysis

This study reviews the literature on the residence after retirement via Systematic Literature Network Analysis, which consists of the systematic literature review and bibliometric network analysis. There are three research questions, including (1) what the most recent studies are on the residence after retirement, (2) Who the most significant authors, documents, and sources are in residence after retirement, and (3) whether the extant research structure could guide the future agenda for the residence after retirement. Based on the systematic literature review, this study extracts 50 publications from the Scopus database by keyword, document type, source type, publication period, language, and subject area relevant to the residence after retirement. This study analyzes data employing Nvivo, VOSviewer, and SciMAX. The clusters of authors, countries, keywords, documents, and sources linked with relevant studies on the residence after retirement are according to the co-authorship (1) author, (2) country/territory, (3) keyword, and (4) document. Skitmore, M., Xia, B., Buys, I., Hu, X., Hu, Y., and Chen, Q. who the most influential authors are in residence after retirement. The themes of aging, continuing care retirement community, retirement village, and their associated keywords contribute to future research on the residence after retirement.     

BOOK REVIEWS

Book reviewed in this article McCracken, Grant, Culture and Consumption Johnson, Donald E., Larry R. Meiller, Lorna Clancy Miller, and Gene F. Summers, (editors), Needs Assessment: Theory and Methods Theil, H. and K. W. Clements, Applied Demand Analysis: Results from System-Wide Approaches Hawthorn, Geoffrey (editor), The Standard of Living: The Tanner Lectures, Clare Hall, Cambridge, 1985. Keilman, Nico, Anton Kuijsten, and Ad Vossen, (editors), Modelling Household Formation and Dissolution.