我国企业跨国经营的障碍

随着我国社会主义市场经济的发展,一大批企业已经或正在冲出国门,走向世界,开展跨国经营.目前我国企业进入国外行业的规模偏小,行业偏窄,地区偏狭;进入的行业主要是加工业和餐馆服务业;进入的地区集中于香港、美国、日本、西欧等地.这种现象与企业在开展跨国经营的过程当中存在的诸多障碍有关,这些障碍的存在严重阻碍了跨国经营的开展.……     

Foreign investment and control of transnational enterprises

Foreign investment by transnational enterprises (TNEs) in less developed countries has been explained by the differential rates of return available to foreign capital at home and in the host country. However, an equally significant aspect of such investment is the issue of control of TNE operations in the host country. This forms the basic difference between foreign direct and foreign indirect investment. This paper addresses this issue showing that foreign direct investment is better for the host than indirect investment. We discuss how host government policy can affect the decisions of TNEs and achieve the best outcome for the host economy.     

Exploring the determinants of organizational emergence: A legitimacy perspective

In an attempt to explain why some nascent organizations become new organizations while others do not, we contend that the process of organizational emergence can be understood and predicted by viewing it as a quest for legitimacy. We subsequently find empirical evidence to suggest that the actions a nascent organization takes (or strategic legitimacy) may be more important than its characteristics (or conforming legitimacy) in explaining organizational emergence. Such a conclusion is important in that it provides a theoretical framework with which to understand organizational emergence and in so doing advances our knowledge of this important process.     

我国中小型企业的跨国经营

本通过分析当前经济全球化形势下，我国中小企业开展跨国经营所面临的内外部环境，及其所具有的优势，指出中小企业开展跨国经营是其发展的一条可行之路，并详细地阐述了中小企业开展跨国经营的一系列策略。     

International diversification of the emerging-market enterprises: A multi-level examination

This study develops a cross-level research model based on insights from the capabilities view and institutional theory. We examine the drivers of international diversification for firms from emerging economies, specifically how top managers’ prior experiences and a favorable institutional environment for human capital affects the international diversification of emerging-market enterprises (EMEs). This research demonstrates that firm- and country-level factors collectively influence the international diversification of EMEs. We find that an EME whose top managers have global managerial and technological experiences is more likely to venture into international markets when a favorable institutional environment provides globally competitive, highly skilled human capital. This study demonstrates that for a multidimensional phenomenon such as EMEs’ international diversification, a more complete picture emerges given a theoretical framework that builds on diverse perspectives which are empirically tested across levels.     

Organizational legitimacy of emerging multinational enterprises: An individual perspective

Drawing on the information processing perspective from psychology, the study builds and tests a conceptual model to explain how the country-of-origin image (COI) and media coverage are associated with the organizational legitimacy of emerging multinational enterprises (EMNEs), and how the relationships are moderated by the education level of individuals in a developed host country. This study investigates the relationships by highlighting the multidimensional nature of these concepts. Our findings suggest that affective COI is positively associated with both pragmatic and sociopolitical legitimacy, economic COI is positively associated with pragmatic legitimacy, and political COI is positively associated with sociopolitical legitimacy. The findings also demonstrate that media influence legitimacy; however, the extent to which media influence legitimacy depends on individuals’ education levels. These findings advance our understanding of organizational legitimacy and its antecedents, providing new insights into strategies for building legitimacy in foreign countries.     

The evaluative legitimacy of social entrepreneurship in capitalist welfare systems

Social entrepreneurs start ventures to tackle social problems, and these ventures have the potential to outperform other social service providers in welfare states. We leverage theories of legitimacy and Varieties of Capitalism to examine national experts’ (N = 361) assessments of the efficiency of social enterprises relative to state and civil society. Our multilevel analysis across 11 welfare states shows that social enterprises are perceived as a more efficient solution to social problems when a liberal or socialist logic dominates a given state’s market coordination and social welfare provision. However, when institutional logics are in conflict, the assigned legitimacy of social entrepreneurship is diminished.     

中国企业跨国并购中的文化整合策略研究

文化整合对企业跨国并购的成败及发展有着重要的影响.本文结合中国企业跨国并购的情况分析了跨国并购中存在的文化整合问题,并在此基础上总结了中国企业在跨国并购中应采取的文化整合策略.     

When social movements close institutional voids: Triggers,processes, and consequences for multinational enterprises

Our research builds on existing literature examining institutional voids in emerging economies. Using data from two cases of mining FDI in Argentina, we conceptualize the triggers, processes and consequences of informal institution-building by a social movement. We found the cases to exhibit different ‘community sustainability orientations’, enabling two contrasting strategies, ‘bargaining’ and ‘gatekeeping’, to address the existing institutional void. This led to the development of new formal institutions – regulated CSR for the former and legal ban on mining operations for the latter case. Our study thus offers insights into the processes through which institutional entrepreneurship by social movements influences MNEs.     

The legitimacy of accountants' participation in social and ethical accounting, auditing and reporting

This paper discusses the legitimacy of accountants' recent involvement in social and ethical accounting, auditing and reporting (SEAAR). Support for accountants' legitimacy is proposed by highlighting some of the technical skills they offer to the SEAAR process as conceived in AA1000. It is argued that the relevance of these skills is strengthened within a conception of SEAAR which principally perceives it as a risk/stakeholder management process focused primarily on the concerns of corporate management as opposed to those of the wider society. However, the paper moves on to maintain that if we wish to promote a conception of SEAAR primarily focused on accountability to stakeholders (denoted as 'true accountability') as opposed to risk/stakeholder management, then, particularly in the domain of external social audit, the legitimacy of accountants' participation may be disputed. The paper therefore concludes by cautioning against facilitating the unquestioned entry of accountants into the realm of SEAAR.     

In search of the right fusion recipe: the role of legitimacy in building a social enterprise model

Social enterprises, as typical hybrid organisations, are embedded in a plural institutional environment in which some stakeholders regard achieving social goals as fundamental, while others see economic profit as the priority. A great challenge for social enterprises is dealing with the conflicts resulting from the diverse expectations of stakeholders. Based on the existing works on organisational legitimacy and the social business model, we propose a legitimacy‐based social enterprise model composed of three main phases, namely, legitimacy proposition, legitimacy strategy planning, and legitimacy strategy implementation. Our model is meant to serve as an effective legitimacy‐building tool for social enterprises of various kinds.     

Exploring the antecedents of social liabilities in CVC triads—A dynamic social network perspective

This study addresses the emergence of social liabilities by taking a social network perspective on intra- and interorganizational network configurations using the hitherto unexplored example of the corporate venture capital (CVC) triad (CVC unit, corporate business unit, and portfolio company). We investigate social capital and social liability resulting from network formation and transformation and assess their impact on interorganizational knowledge transfer and creation. Examining 12 CVC triads in Germany, we identify new antecedents of social liability, show that social capital can initially facilitate knowledge transfer and creation, and that structural and personal lock-ins may eventually turn that capital into a liability. We make key theoretical contributions to the social network and CVC literature.     

Building local legitimacy into corporate social responsibility: Gold mining firms in developing nations

A transnational model of global strategy suggests that multi-national enterprises generally rely on proven global capabilities to adapt existing business models. Alternatively, this paper argues that the transnational model needs to be amended to allow for a hybrid approach that balances local and global strategies for multi-national gold (MNGs) firms working in developing nations. This is illustrated by Newmont Mining's efforts to develop local legitimacy through contributions to community development around its gold mining operations in Peru. We then compare the Newmont case with corporate social responsibility (CSR) at other MNGs. We have found that there appears to be an industry-wide institutional environment developing which includes local CSR projects in an attempt to balance the effects of capitalism between global markets and developing nations.     

The microstructures of rhetorical strategy in social entrepreneurship: Building legitimacy through heroes and villains

For social entrepreneurs who seek to change existing community practices, the difficulties in building legitimacy may pose a challenge that compromises their ability to create sustainable institutional change. Case studies of 10 social enterprises reveal that rhetorical strategy aims to overcome this barrier. The findings suggest that the rhetorical strategy used by these enterprises casts the organization as protagonist and those that challenge the change as antagonists. The microstructures underlying this strategy include vocabulary sets that invoke socially accepted meta-narratives, and rhetorical devices that heighten the positive of the protagonist meta-narratives and the negative of the antagonist meta-narratives. The rhetorical strategy weaves together these protagonist and antagonist themes to create tension and persuade the audience of the organization's legitimacy.     

Patterns of social reporting from an Islamic framework and the moral legitimacy factors that influence them

The objective of this study is twofold: to examine the patterns that govern social reporting with reference to an Islamic framework and to identify the moral legitimacy factors that influence them. We select 146 publicly listed Sharia‐compliant companies and classify the disclosures in their annual reports according to an Islamic framework that categorises items as either Required, Expected or Desired to indicate the degree of importance each item carries from an Islamic perspective. Based on this framework, we then analyse moral legitimacy factors, specifically the type of Sharia screening body and the proportion of Muslims in the population, that may influence the prioritisation of the different categories of social reporting. We find that disclosures that fall into the Required category of our framework—especially those that relate to companies’ involvement in “haram” activities (activities not permissible in Islam)—are still few among the companies studied. Our research also reveals that both moral legitimacy factors under investigation influence the three categories of social reporting, although in different ways. This research contributes to the existing literature by empirically examining how organisations prioritise their disclosure of virtues and the moral legitimacy factors that influence that prioritisation.     

The research frontier on internationalization of social enterprises

Social enterprises (SEs) are hybrid organizations that simultaneously pursue financial and social goals, while addressing institutional voids. Despite the extensive cross-border activities of SEs, the state of research addressing such flows of funds, technology and personnel is undeveloped. In this introductory article, we discuss the unique aspects of SEs and explore how the international business literature can inform our understanding of their internationalization. We outline promising areas for future research related to the drivers of and the processes underlying SE internationalization as well as its consequences. With this as a background, we introduce the five articles in this Special Issue.     

The scope of corporate social responsibility in networked multinational enterprises

The extent of corporate social responsibility of a multinational enterprise along a global production system or chain is contested. Legal approaches highlight ownership, causation, and awareness. The stakeholder approach broadens responsibility but fails to address the directness of linkages. Adopting a social network perspective to examine international production within modern global factory systems, we argue that the extent of responsibility of the lead firm is impacted by all activities and participants in the chain. The full extent of responsibility is likely to be determined by whether indirect partners are exclusive or non-exclusive. Global factory systems, while contributing to geographical, ownership, and task fragmentation, significantly amplify linkages, interactions, and awareness implying a concomitant increase in corporate social responsibility when viewed from a social network perspective.     

Exploring social change through social media: The case of the Facebook group Indignant Citizens

This study examines the role of social media in facilitating the network of a social movement, the novel forms of exchange networks that are fashioned by participants of this movement and the drivers and effects of individuals’ engagement therein. Specifically, using the lens of political consumerism, we look at the movement of self‐described Indignant Citizens in Greece to reveal the underlying motivations for participants to engage in this social movement, the dynamics of their engagement and the ways in which Indignant Citizens’ online presence enables identity expression, community building and social change. We draw on interpretive analysis of findings from eight focus groups with members of Indignant Citizens. The findings reveal how this movement and the shared identity developed amongst its members empower our participants by giving them a voice and engage them in role mobilization, drive specific actions towards the conceptualization of a shared utopia and provide them with a platform to organize action and employ desired practices for the co‐creation of useful and gratifying exchanges.     

Exploring the social value of organic food: a qualitative study in France

The purpose of this paper is to investigate whether organic foods are used to signal social identity, class or status, i.e. if they have social value. Our analysis is based on two sociological approaches: Bourdieu's theory of social reproduction and symbolic interactionism. This paper analyses three research questions: (1) does organic food have social symbolism?; (2) does the social value of organic food depend on the venue where it is obtained?; (3) are other symbols associated with the social value of organic food? To answer these questions, we gather qualitative data from organic food shoppers' perceptions of the social value of organic food, using a qualitative study, with four group interviews in Montpellier (France) with a total of 20 participants. Results indicate that organic food has a social value for the participants in our group interviews. This social value depends on the venue (community‐supported agriculture, market or supermarket) where organic foods are purchased and also on whether consumers or producers exhibit additional green behaviours to validate their commitment to sustainability. Our results imply that a quantitative study on social value of organic food would be useful to investigate these findings in a larger sample since these findings have several marketing and advertising implications.