Firm-internal key account management networks: Framework,case study,avenues for future research

Key account management (KAM) is used for managing relationships between a supplier and its strategically important customer firms, that is, the key accounts. KAM activities typically involve a firm-internal network of actors. While there is a rich body of literature on key account managers' work with external networks in customer firms, this study focusses on the much less explored KAM activities in interaction with the firm-internal network that is required to mobilise resources and develop activities towards key accounts. The purpose of this study is to develop a conceptual framework explaining how the firm's capability to manage the internal KAM network contributes to firm performance. We illustrate our framework using case study material and develop avenues for future research along the elements of our framework.     

Business capabilities for industrial firms: A bibliometric analysis of research diffusion and impact within and beyond Industrial Marketing Management

An extensive body of work investigates business phenomena from the capability perspective introduced by Teece, Pisano, and Shuen (1997). While several literature reviews on capabilities exist, research is still fragmented with ongoing debates between those trying to foster relevance and passionate critics in favour of rigour. This study contributes to the conversation by looking at how the community of scholars gathered around Industrial Marketing Management (IMM) has engaged with this body of work and, in turn, influenced other sub-communities. Specifically, using the CitNetExplorer software, we analyse all IMM capabilities-related publications and their direct influence on other journals. The findings unveil seven thematic clusters that highlight how IMM scholars have expanded capability research by deepening the understanding of its relational foundations. Our data not only reinforce prior warnings about weak validity, but also uncover signs that suggest that the IMM community is on a path of theoretical consolidation with potential benefits for the broader conversation.     

Inter-organizational collaborations for social innovation and social value creation: Towards the development of new research agenda and theoretical perspectives

The intensifying poverty and poorer living conditions, the need for greater social welfare along with ongoing damages to the natural environment in several contexts of the world have proved the increasing importance of social innovation for creating positive social and environmental change. This special issue addresses to the limitations in social innovation literature by providing insights into the role of inter-organizational collaborations in the process, practice and outcome of social innovation. Thus, the papers published in this special issue advance current knowledge and scholarship on different aspects of the social innovation phenomena occurring in inter-organizational contexts. The current paper reviews existing perspectives and studies on social innovation undertaken inter-organizational contexts, develops the future agenda for improving scholarship on social innovation occurring through inter-organizational collaborations, and provides the development of new theoretical ideas by focusing on some key studies in the literature and papers published in this special issue. With a focus on subsistence contexts that are characterized by limiting institutional environments, this paper identifies the types of partnerships that are being formed by social enterprises and individual social entrepreneurs, and how they may facilitate and foster social innovation practice and performance through social value creation.     

Technological advancements and B2B international trade: A bibliometric analysis and review of industrial marketing research

In the current business and political climate, deliberations concerning international trading agreements and their importance to B2B firms are increasing. Although the volume and value of international exchanges are growing, this study reveals that literature exploring issues concerning B2B international business, and particularly the role technological advancements play supporting B2B cross-border trade, is limited. This paper provides an overview of research contributions published in the Industrial Marketing Management (IMM) journal in order to reveal the current state of knowledge, identify research gaps, and propose further research directions. Following a two-stage approach, we reveal that although ‘trade’ is at the heart of IMM research, there is a scarcity of empirical studies examining technological advancements and B2B international, as well as local, trade; some attention, however, has been placed on the exploration of B2B international trade issues. Building on our findings, we propose future research directions.     

Digital mediation in business-to-business marketing: A bibliometric analysis

Digital mediation in business-to-business marketing is becoming increasingly important to firms, due to customer needs and evolving technological environments. The extensive research in this area for the past twenty years has created a need to synthesize extant research. This paper examines the literature in the domain, to create a classification scheme for subdomains and to explore future research directions. This study reviews 119 relevant articles published in 29 journals between January 1999 and March 2019, to detail the domain. In addition to providing details on most cited articles and published authors, our analysis classifies the digitally mediated business-to-business marketing literature into four subject clusters—a framework for digitally mediated business-to-business marketing, the digital business-to-business marketplace, value creation through digital marketing, and the use of social media for business-to-business marketing. Four shifts in the literature are described: the emergence of Internet research and business-to-business technology; the evolution of e-commerce; the focus on social media; and the broadening of research. Finally, directions for future research are identified and discussed.     

Connecting IMP and entrepreneurship research: Directions for future research

As a research field, entrepreneurship emerged from an increasing interest in fostering new business ventures. Over the past decade, interest in entrepreneurial phenomena also triggered several studies in the IMP research stream. We examine connections between these two research streams in terms of the phenomena in focus, key concepts, and approaches to identify research areas fruitful for advancing our understanding of entrepreneurial phenomena. In pursuit of this aim, we analyzed 48 IMP-based entrepreneurship studies and the abstracts of the 227 most cited papers in eight main entrepreneurship journals; among the latter, we conducted an in-depth analysis of 30 articles, in which we found connections with IMP studies. Based on our analysis, we identify four directions for future research, where confronting and bridging the key concepts has the potential to contribute to conceptualizing entrepreneurial phenomena and related theory development. The four areas are: variety in the context of new ventures; multiplicity of networks embedding new ventures; connecting the new venture to its context; and the new venture's learning and management.     

How and what to study about IoT: Research trends and future directions from the perspective of social science

The Internet of Things (IoT), as a new growth engine of the information and communications technology industry, has sparked global enthusiasm. However, academic deliberation has concentrated on technological aspects, discounting the multifaceted nature of IoT. Therefore, we reviewed non-technical papers to examine the current status of scholarly discourse and applied analytic hierarchy process models to assess the priorities for future IoT research. Although papers in science and engineering fields were excluded, analysis of 300 articles showed that a considerable number of papers were written by engineers, mainly concerning industrial content. Experts perceived that systematic methods and tangible subjects were the most necessary to motivate research in the social sciences sector. Multidisciplinary research was considered important regardless of the research disciplines, and user study was assigned a particularly large weight. According to the results, implications and suggestions for future IoT research are discussed.     

Transcending the pyramid: opportunity co-creation for social innovation

There is a lack of understanding of how social enterprises with their partners co-create opportunities to concurrently generate both social and economic value across the pyramid. Drawing on evidence from multiple case-studies, this paper addresses this gap to further our understanding of opportunity co-creation by social enterprises. We find that social enterprises co-create opportunities to simultaneously generate social and economic value with both the top of the pyramid (TOP) and bottom of the pyramid (BOP) partners; we thus call them Transcending Pyramid Social Enterprises (TPSEs). Opportunity co-creation comprises commercialising the social opportunity characteristics of prevalence, relevance, and accessibility to create both the demand and supply sides of a market. Supply side opportunity co-creation involves fulfilling institutional voids, developing relational capital with the BOP, and meeting the needs of the BOP. Demand side opportunity co-creation involves generating market access to the TOP, raising awareness of value generated by TPSEs, and fulfilling the needs of TOP customers. Co-created opportunities are thus capable of both addressing the economic and social and/or environmental issues of the BOP and meeting the altruistic and consumption needs of the TOP. The implications for social enterprises, their partners, and policy makers are discussed.     

A service design perspective on the stakeholder engagement journey during B2B innovation: Challenges and future research agenda

Innovation in business-to-business (B2B) contexts deals with highly dynamic, complex, and heterogeneous constellations of stakeholders with a diversity of goals, motives, and capabilities that further challenge successful management of B2B innovation processes and outcomes. Complex challenges, such as sustainability and digitization trends, push these B2B firms to embrace new innovation methods that help them manage disruptive change. Service design thinking has emerged as an innovation management practice emphasizing a human-centered innovation process of user interactions, creativity, and learning mindsets. In this article, we aim to evaluate the challenges and develop a research agenda on how service design can effectively enable stakeholders' engagement during the B2B innovation process. We argue that to advance service design opportunities for stakeholder engagement, we need to address the unique complexities and challenges of stakeholder engagement during innovation from a systemic and dynamic process perspective. From a systemic perspective, we zoom in on the building blocks of stakeholder engagement and address multi-level stakeholder engagement platforms (i.e., innovation networks). From a dynamic process perspective, we treat stakeholder engagement as an emerging process and zoom in on the temporal and relational connections and hybrid orchestration to allow for both structural and emerging stakeholder engagement during innovation. We develop a stakeholder engagement journey in which we integrate service and innovation stages and propose how service design activities can support and facilitate the aforementioned challenges and complexities. Finally, we identify concrete research questions and, accordingly, develop a research agenda for future research on stakeholder engagement in B2B innovation trajectories.     

Leadership research in Asia: A brief assessment and suggestions for the future

The main purpose of this essay is to discuss fundamental issues regarding future research on leadership in Asia. In order to meaningfully introduce these issues, I begin with an overview of leadership research in Asia, briefly covering some of the similarities and differences between Asian and Western leadership approaches. Throughout the essay, I rely chiefly on China as an example. I stress that instead of developing theories and measures unique to specific countries, such as China, the focus should be on the identification of moderators that explain relationships between leadership and both its antecedents and outcomes. I further argue that for such an approach to be viable, future scale development efforts should include respondents from multiple cultural contexts so that relatively universal boundary conditions/domains can be identified. I further contend that assessing differences between countries, such as China compared to Western countries, will be most beneficial if cross-level research designs and analyses are employed.     

Alliance capabilities: A systematic review and future research directions

The ability to manage, integrate and learn from strategic alliances is essential in today's interconnected and globalized economy. Despite the managerial relevance of alliance capability, there remain several open questions related to the conceptualization of alliance capabilities, their antecedents, processes and outcomes, and future research needs. We address these issues through a systematic review of 94 articles from top-tier journals focused on alliance capabilities. This study makes three contributions. The study (1) defines the concept of alliance capabilities when operating in a dyadic relational context by reviewing the rich alliance capability literature, acknowledging and bridging the works conducted in different fields. We (2) identify the main processes, antecedents and outcomes of alliance capabilities and, through this analysis, pave the way for (3) the creation of a comprehensive research agenda to direct future research efforts. Overall, this study extends the existing literature by providing an integrative view of alliance capability research in various fields.     

A bibliometric analysis of extended key account management literature

Key account management (KAM) has played an important role in business, and this study reviews key account management research using bibliometric techniques. This review includes 373 KAM relevant articles published in 68 journals between 1979 and 2016. In our analysis, we extend the discussion on KAM literature by highlighting areas such as the roles of technology and conflict as well as relationship planning and implementation. We discuss the value of co-creation, inter-organizational design elements, and dyad-level performance measures. We examine five distinctive time-periods and find that KAM relevant literature has progressed 1) from selling and relationship-building approaches to key network management, 2) from network innovation to governance, 3) from network-level performance to co-creation of business solutions and values, 4) from product and service performance to incorporating sustainability. Finally, we present the fifth transition based on a network-view of KAM and identify future research aimed at integrating areas such as network-based orientation, applications of organizational theories, organizational innovativeness, network competence for optimal structure and processes, network-based KAM teams, value-sharing mechanisms, co-created value measurement, and value sustenance within networks. We identify areas of future research and expect the adoption and application of key account management concepts to grow across multiple disciplinary fields.     

Automation and the future of work: A social shaping of technology approach

Recent years have seen enormous attention paid to automation and its potential implications for the future of work. This study rejects unhelpful speculation and, instead, poses the question ‘what is shaping automation and its predicted effects?’ In contrast to the technological determinism framing much of the current debate, this study utilises the social shaping of technology (SST) approach, a theoretically informed body of research largely overlooked by sociology of work scholars. Compared with mainstream commentary, which treats technology as separate from the social world, SST facilitates examination of how the development and use of technology are shaped by broader socioeconomic concerns and politics. The analysis presented is based on an understanding of how technology is shaped by existing technology, economics, social relations, gender and the state.     

以知识创新为中介的社会资本对技术创新影响的模型分析

社会资本对技术创新的影响是学术界和实践界关注的热点问题之一,然而其路径和机理仍不明确。为此,试图通过一个模型分析了知识创新为中介的社会资本对技术创新的影响。首先,借鉴场论,提出了以知识创新为中介的社会资本影响技术创新的概念模型;其次,提出了修正的创新价值链模型和扩展的知识创新模型,并分析社会资本对知识创新和技术创新的直接影响,以及社会资本通过知识创新对技术创新的间接影响;最后,探究了社会资本通过知识创新影响技术创新的路径和机理,以期为企业技术创新更好地展开提供一些借鉴。     

Charting the reach and contribution of IMP literature in other disciplines: A bibliometric analysis

The acknowledgement of a research tradition by other disciplines shows its contribution to the development of the broader body of scientific knowledge. This paper investigates the contribution of IMP (Industrial Marketing and Purchasing) research to broader research disciplines by analyzing how researchers within and beyond IMP have cited core IMP articles. First, through quantitative bibliometric analysis, the paper identifies the diffusion to other research disciplines. Thereafter, through qualitative analysis, the impact of the IMP perspective is captured to understand how strong these imprints are. The analyses show that IMP research has been noticed among a range of adjacent research disciplines. However, the use of IMP references has generally been rudimentary, and without a deeper understanding of the IMP ontology, meaning that IMP still has some “weak ties” to the other disciplines. Establishing IMP's contribution through enduring imprints would need further engagement with researchers from other research disciplines and publications in top journals. The paper contributes empirically with how the IMP perspective has spread beyond the IMP Group and theoretically by adding insight into how research ideas travel and transform to other disciplines.     

Networks and cronyism: A social exchange analysis

From the perspective of social exchange theory, we explore the downside of social networking. In particular, we discuss the impact of network properties on cronyism. We identify two types of network, clique and entrepreneurial, and two forms of competition, inter- and intra-network. We argue that network competition generally increases the likelihood of cronyism, and the effect of competition on cronyism is moderated by network type. We outline directions for future research and derive practical implications.     

近期中国消费柴汽比特点分析及未来趋势预测

2008年9月至2009年初,中国柴油消费快速下降,汽油保持小幅稳定增长,柴油资源明显过剩。至2009年1月,消费柴汽比已从上年9月的2.2左右大幅回落到1.4,为1999年以来的月度最低水平。分析柴汽比矛盾较为突出的原因,金融危机对柴油消费结构的影响是主要因素,消费柴汽比的季节性特点、社会库存的释放以及提高成品油消费税等因素则加剧了消费柴汽比的下滑。预计2009年消费柴汽比仍将在低位遵循月度消费的特点进行变化,虽然不排除个别月份柴汽比较高,但全年总体消费柴汽比反弹到2以上的可能性不大,2010年有望逐步回归到2以上的正常水平。从中期看,通过对比国外发达国家柴汽比变化特点以及考虑我国经济结构变化趋势,预计国内成品油年度消费柴汽比仍将在58年的时间内处于2以上水平,之后随着工业化进程的结束,将逐步向下衰减。