成本差异对双寡头厂商定价行为的影响分析

引入异质产品线性需求函数,分析了异质产品的寡头市场中的伯川德博弈,并给出了在边际成本不同的条件下,双寡头厂商的最优定价策略,从而解释了现实中寡头厂商间常常不存在相同的均衡价格的原因。同时也给出了能够保证正利润伯川德博弈结果的条件。     

超市生鲜食品经营的经济学分析

厂商中间层理论的市场均衡观有别于新古典微观经济学,认为在完全竞争的市场结构中存在着内生的价格决定机制,这就是厂商.本文从这一视角分析中国超市生鲜食品经营面临的市场竞争结构、比较分析不同类型超市的短期均衡,解释了不同类型超市生鲜食品经营现状.     

网络型产品的消费特征及其影响

网络外部性是网络型产品的消费特征,在网络外部性的作用下,网络型产品的需求曲线呈U型,通过对市场均衡的分析,本文认为当网络规模达到临界容量时,会启动正反馈,步入产品生命周期的起飞阶段。本文还探讨了网络型产品生命周期各阶段消费者和供给商的市场策略。     

基于古诺模型的我国成品油定价机制与市场均衡

我国成品油市场是寡头垄断市场,在与国际市场价格滞期接轨的情况下,政府可以通过数量税的恰当调整实现成品油市场的古诺均衡;对于原油加成价格管制,合适的价格加成率可以实现成品油市场古诺均衡,但会降低炼油企业效率。要实现市场效率意义上的成品油市场均衡并同时兼顾我国的能源利益,我国成品油价格改革要在管制原油进口的基础上,放开成品油进口和生产的市场准入,并赋予各成品油生产企业以平等的购买原油资格。     

经济均衡与最优化均衡研究

在经济学中,均衡是广为运用的重要的概念,他最一般意义是指经济事务中有关的变量在一定条件下的相互作用下所达到的一种相对静止的状态。均衡状态包括均衡价格和均衡数量。一种商品的均衡价格是指该种商品的市场需求量和适量供应量相等的价格。在均衡价格水平下的相等的供求数被称为均衡数量;本文借助西方经济学的经典分析模型,从商品的总需求价值和总供给价值出发,给出了商品总需求价值函数和总供给价值函数,通过分析几何图形,提出最优化均衡的一般判断标准。     

浅论反倾销法律理论及其局限性

一、反倾销法的理念所谓倾销,是指外国厂商以低于其国内市场销售的价格在他国的市场销售其产品。即一国的生产者在不同国家的市场上以不同的价格出售其产品。无论外国厂商的产品在某国市场上的价格是否低于该国的相同产品的价格,只     

零售商业物业及其用地供需结构总量均衡研究

基于市场一般均衡价格的存在性,均衡价格使供需保持平衡的理论。从定量方面分析零售商业物业市场供需总量、结构比例情况,建立供需总量、结构均衡之间的数量动态平衡关系;通过容积率计算土地供给总量;为零售商业物业市场宏观调控做一些基础工作。     

互补平台企业横向差异化竞争策略研究

互补性和多边接入是双边平台企业的典型特征,它们影响着平台厂商的定价、竞争策略以及产品选择。本文研究了排他性和非排他性制度下平台的均衡价格及利润,认为平台市场早期阶段,平台可能采用排他性;在市场成熟阶段,非排他性更可能是一个结果。随着平台和互补厂商数目的增多,差异化程度的减小,消费者可能选择到非排他性接入,增加平台内互补厂商的数量,平台和互补厂商也可能受益。     

写字楼物业及其用地市场协调发展研究

基于市场一般均衡价格的存在性,均衡价格使供需保持平衡的理论。从定量方面分析写字楼物业市场供需总量、结构比例情况,建立供需总量、结构均衡之间的数量动态平衡关系;通过容积率计算土地供给总量;为写字楼物业市场宏观调控做一些基础工作。     

券商利用权证市场机制套利行为的研究

针对权证产品的爆炒,监管机构推出了全额抵押下的创设、注销机制,意在防范市场风险。本文结合我国目前的权证的创设、注销制度,从创设人角度分析,得出这套制度机制确实可以自身形成了一个均衡价格,然而在形成均衡价格的过程却给券商带来一种新的近乎无风险套利的赢利模式,使得该机制不但没能起到稳定权证市场的作用,反而在一定程度上加剧了权证市场的投机活动,券商们正是利用这种机制的漏洞,通过先创设、后注销的方式获取巨额利润。     

WTO框架下SPS措施选择的经济学:一个成本收益的观点

随着WTO的自由化进程,技术性贸易壁垒取代关税和传统非关税贸易壁垒,成为一种新兴的贸易限制措施。卫生和动植物检验检疫措施(SPS措施)是和农产品相关的一种技术性贸易壁垒,由于SPS协议强调的是科学的风险评估原则,各进口国保护本国产业和市场的决策有时偏离了福利最大化的经济学原则,本文提出根据成本收益分析方法对SPS措施的经济效率进行评价的观点,认为在WTO框架下,进口国SPS措施的实施应该更多地考虑社会福利。     

浅析我国企业的网络营销策略

我国企业网络营销存在着基础设施相对落后、网络安全问题突出以及地区发展不平衡等问题。在网络营销策略的制定过程中,企业应充分利用网络的互动性、实时性等特点,开发出适合我国国情和企业实际情况的网络营销新方式、新策略：以网站为主体的产品策略;个性化的服务策略;由顾客做主的逆向沟通策略;全方位满足用户的承诺策略;以价值为中心制定的价格策略。     

云平台支撑的科技服务价值网络的商业模式研究

随着全球经济和科技的飞速发展,企业要想长久发展必须提高自身技术水平,并以客户为中心构建企业价值网络来适应市场。云平台与价值网络为我们提供了诸多有效的快捷信息。云平台支撑下的科技服务企业价值网络为企业战略决策提供必要数据与运算支持,便于管理会计的预算决策以及企业的合理决策。在云平台支撑下的科技服务企业价值网络的商业模式下,我们要利用价值网络的共享性、对数据的处理性、支持多平台登录的特性以及云计算的功能,力争在愈演愈烈的市场竞争中立足。     

浅析电子商务中的网络安全

随着计算机网络和信息技术的发展以及商品交易的频繁进行,电子商务的业务量在迅速增加。因此,电子商务的安全性表现得非常重要,尤其是网络安全,更是电子商务顺利进行的物质基础,所以,做好电子商务中的网络安全是我们研究的重要课题。     

An Integrated Group Decision Making Support Model for Corporate Financing Decisions

The essential goal of corporate finance is to maximize corporate value while reducing a firm’s financial risks. Corporate financing decision is a kind of multi-criteria based group decision making that embodies major approaches to handle qualitative criteria and quantitative limitations. However, in literature related to financing decision making, very little research uses decision making trial and evaluation laboratory (DEMATEL) and analytic network process (ANP) methods to consider the impact and dependency of its factors, or uses Goal programming (GP) to find the satisfactory financing decision under the related financial constraints. This study proposes an integrated group decision making support (GDMS) model to assist corporate financing group decision makers (DMs) in obtaining a satisfactory group solution. ANP, DEMATEL and GP are combined in this GDMS model. By using this model, the group DMs can systemically structure a multi-criteria network framework and derive priority weights of those criteria, and then deal with the quantitative financial constraints for a satisfactory group solution. An illustrative case is demonstrated for the effectiveness and practicability of this GDMS model.     

The Effects of Social Information Cues Featured in SNS Ads on Unfamiliar Product Adoption

This study tests the effects of social information cues on ad responses and consumer decision making processes in the domain of unfamiliar product adoption. The findings show that participants having a huge size of the social network are particularly responsive to social information cues featured in the ads, showing an inverted U-shape pattern of purchasing intentions as the number of prior product purchasers increased. Findings suggest targeting and marketing strategies on social network service platforms.     

Costly Ties: Social Capital as a Retardant of Network‐Level Entrepreneurial Orientation

Challenging social capital research, we argue that network top management teams (TMTs) established to support entrepreneurship in strategic multipartner networks should be careful in developing ties to outside organizations and networks. We suggest that such ties limit the network TMT's ability to engage in the strategy‐making processes needed to facilitate entrepreneurial orientation on a network level. Based on five‐year panel data from 53 formalized networks of small and medium‐sized enterprises, we demonstrate that homogenous and highly educated network TMTs can compensate the negative effects of TMT ties to other organizations, but not the negative effects of interlocking directorates.     

Channel Structures of International After-Sales Service Networks

Abstract

The choice of an organizational architecture for providing after-sales services to customers spans two extremes. A firm may either supply the services itself, or it can supply them through an independent distribution network. Because of the importance of after-sales services both in establishing a firm's competitive advantage and in sustaining profitability, the choice of organizational design would appear to be of significant strategic importance. In order to explore this association, a comparative empirical study was made of the after-sales networks of two firms supplying international markets-one directly and the other through a network. Although there were trade-offs in the two organizations, there was equal success in providing customer service, which would suggest that a structure for this purpose does not exist. Instead, it was observed that contact near customer usage and devolved decision making were important in service success. Integrative devices, concerning both culture and knowledge, seemed to play a further role in maintaining these firms' competitive edge. In interpreting these results, network and temporary concepts were useful in describing processes of each organization. It was noted that the distribution channels for services were different from product distribution in both cases, which undoubtedly is of strategic importance in managing these operations.     

集群供应链网络组织治理模式与治理机制研究

作为产业集群和供应链相耦合的一种新型网络组织,集群供应链的治理模式和治理机制对于提升产业集群的竞争优势,维护产业集群的可持续性发展有着重要作用。本文在对集群供应链的网络组成要素进行全面分析的基础上,提出了集群供应链网络的治理模式和治理机制,旨在对集群供应链网络的治理活动起到借鉴作用。     

基于价值链的会计信息支持系统研究

企业可以看作是用来进行设计、生产、营销、交货以及对产品起辅助作用的各种活动的集合,所有这些活动都可以用价值链表示出来。价值链是从整个链条的角度来对企业实施管理,通过建构价值链的会计信息支持系统（包括网络平台、数据库系统、计算机应用体系结构、网格技术等）,可以实现．链条上各节点企业的共赢及整个链条的价值增值最大化。