把脉中国汽车市场

近三年我国汽车市场产销发展迅猛，市场环境急剧变化，使我国汽车产业面临重组和整合压力，企业利润不断下降。这就迫使汽车企业不断地适应市场变化，寻找新的利润增长点，从而获得长足的发展。对于我国的汽车生产企业来讲，现实的可行之路就是必须迎合市场需求变化、提高服务水平、建立自主品牌、选择适合的销售模式，才可在更加激烈的竞争中寻求自身的发展。     

中国汽车市场情况

2002 witnessed a robnust China‘s auto market.After a year,people are becoming more optimistic about the auto market in 2003.Experts predict that this year China‘s auto industry will keep a rapid growth momentum.Meanwhile,in the development process China auto industry also encounters some difficulties,among which one prominent is that the city road construction can‘t satisfy the demand of a quick growing auto industry.     

日产汽车登陆中国市场

2002年北京第七届北京国际汽车展,吸引了来自世界各地知名企业和品牌汽车,规模之大,品牌之多,不仅让中国的消费者领略到了国际汽车发展的潮流,同时也为世界名牌汽车进入中国市场搭建了一个施展才华的舞台.     

中国汽车市场经销商现状

<正>中国汽车市场——新千年的成功故事近年来,中国迅速赶超日本和欧洲主要市场,成为世界上仅次于美国的第二大汽车市场。随着预期20%的年销售增长,中国也注定在未来3年内成为世界最大的汽车市场。即便是最保守的估计,中国也将在2015年之前跃居世界汽车市场首位(图1)。     

China Auto Market Suppliers List

Company Name： Best Choice International Trade Co., Ltd.
Company Profile： Best Choice International Trade Co., Ltd, located in Beijing, is a professional and famous Chinese tyre dealer. We have expanded our business to more than 100 countries in North America, South America, Middle East, Africa, South-East Asia, Australia and Europe.     

洞察不同档次轿车消费群体特征及需求

<正>理解消费者才能理解市场。从价格区间上看,15万￣50万元的轿车是中国轿车市场的主力,我们根据价格区间进一步将其划分为3个档次:中档轿车(15万元左右)、中高档轿车(20万￣30万元)和高档轿车(35万￣50万元)。这3个档次轿车相应的消费群体之间是否存在差异?针对每个档次相应的消费群体内部是否存在共性?     

A Successful Seminar on China Auto industry and International Market

Since January 2004, the sales of autos are slowing down. it is mature for the fast developing Chinese auto industry to go out to the international market. Meanwhile, the “early harvest“ scheme is implemented in China and ASEAN Free Trade Area and the exchange visits of high-ranking officials are more frequently. After the ASEAN Business Meeting held in Malaysia this April, China-ASEAN Summit on Investment and Trade is to be held in Laos in November.In order to promote Chinese autos to go out cooperating...     

Heat Up Vietnam's Market——The 2nd China Auto International Exhibition Tour

China Auto International Exhibition Tour was held for the first time as early as 1995, as an important pioneering undertaking. In fact, the first session of the tour was more appropriate to be called ＂National Exhibition Tour＂, as the tour team only traveled within China＇s borders. 28 cars and motorcycles from China＇s four major manufacturing groups took 20 days to travel around half of China. This exhibition tour held at the time of China＇s auto industry was just about to take off, turned out a big hit with profound influence.     

The Progressing Auto Parts Sector in China..

The auto parts sector was not only the basis for the entire auto industry in China, but continues to be an important part of industry development. China's auto parts sector had lagged behind the world's auto industry for a long time; however, since the start of the new century, the coun-     

汽车市场,广告烧钱可以休亦!

现今,中国汽车市场竞争已经进入品牌时代。艾力森研究发现,原来的产品创新、技术创新随着产品的同质化,已经失去竞争的威力。而随之显现的是服务满意度,是营销管理,是广告策略和效果,即真正的品牌竞争战咯。因此,我们认为,汽车行业的火烧广告等许多落后的营销行为已经到了非彻底扬弃不可的时候了。     

World Auto Parts Market Thriving

In a global market with increased competition, the global auto industrial chain in some regions of Europe, the U.S. and Japan is transforming into a new relationship between the auto parts producers and complete vehicle producers. It is clear that global auto parts producers have been keeping house for the complete vehicle manufacturers, which has greatly changed the vertical unified model of the industry. Now, complete vehicle makers and auto parts suppliers have entered into a strategic partnership.