The role of e-readiness assessment criteria in accepting e-commerce for small and medium size enterprisesmDevelopment of technology acceptance model

This paper develops Davis technology acceptance model by adding two criteria of e-readiness assessment. For small and medium size enterprises, the paper evaluates the credit of developed model in studying the efficient factors in internet technology acceptance, which is one of the most applicable communication tools in e-commerce. The added factors, taken from models and means of e-readiness assessment, are ＂existing information technology infrastructures＂ as well as ＂organization＇s training＂. The authors study 45 small and medium size enterprises in the city of Tehran, which are active in information technology products and services. Using Lisrel structural equation modelling, it is shown that there is a meaningful relationship between the added factors and the variables indicating internet network usage. Therefore, the better factors of e-readiness assessment lead to the higher acceptance level of electronic communication tools in e-commerce.     

A study of economic development in Tibet of China based on the ecological economic mode

The purpose of this paper is to study the issues on keeping the continuous development of Tibetan economy and the relative stability of its ecosystem. Hence, in order to achieve the object, the study analyzes the status quo of economic development in Tibet and the problems of resource exploitation. It especially discusses frailty of Tibetan eco-environment, and evaluates the contradictions between the traditional economic developing mode and the safety of plateau＇s ecosystem. It concludes that there is an inevitable clash between the development of Tibetan economy and the safety of plateau＇s eco-system; this problem cannot be avoided by any decision maker, Therefore, the character of Tibetan econvironment and the requirement of its economic development strategy determine that ecological economy developing mode is the only choice for Tibet. This paper suggests that it should be compensated by the national government to assure that Tibetan economy can keep a higher developing speed. In accordance with the feature of plateau eco-economy system and demand of Tibetan economic development, this paper also suggests several methods to apply the ecoeconomy developing strategy of Tibet.     

Research on the Sustainable Development of Chinese Small and Medium-Sized Enterprises - Construction and Application of R＆D Strategic Alliance

R ＆D strategic alliance is important for enterprises＇ sustainable development and it is a worth research for us. This paper firstly analyzes the condition and situation of tho small and medium-sized enterprises＇ strategic alliance. Then it points out that the small and medium-sized enterprises should choose a sttieable alliance organization, ally themselves with big enterprises, strive for the support of the government, and develop their technology through technology unions. Finally, it suggests that the government should create better innovation environment for R＆D strategic, alliance. A new way is also put forward for the applicotion and foundation of the small and medium-sized enterprises ＇ R＆D ,strategic alliance in China. It is also helpful for the sustainable development of small and medium-sized enterprises.     

The Research and Application of the Multi-regression Technique in the Course of Enterprises＇ Marketing Decision-making

The reformation of the economy system has led the functional departments and status of the enterprises into the variance state. Under the condition of the market economy, the kernel of the enterprises＇ functional department has diverted to that of marketing decision-making, which faces to market and meets with the need of consumption. Assuredly, the kernel of marketing decision-making is to prognosticate the future market requirement quantity of the production of enterprises accurately, so that it can ensure and realize the maximum of the enterprises＇ profit to increase. Applying the proof to test demonstration analytical method of economics and adopting the multi-regression technique, this paper analyzes the enterprises＇ production requirement quantity decision-making of the GMC （Global Management Challenge） and changes a great many of uncontrollable factors to the controllable ones of the enterprises. So, it can make the forecast order form closer to the actual prices of the future market requirement quantity in the production marketing decision-making of the enterprises and realize the optimizing combination and the working object with the minimum of the cost and the maximum of the profit. And it can insure the realization of the profit increase of the enterorises mostly in the life-cvcle of the production.     

The Status Quo and Policy to Develop International Logistics Aiming at Southeast Asia in Yunnan Province

This article focuses on the regional advantages to develop international logistics aiming at Southeast Asia in Yunnan province and intends to prove that it＇s of great significance to develop this kind of international logistics. Further, it analyzes the status quo, market demand and problems existing in Yunnan＇s international logistics and puts forward proposals as how to develop international logistics aiming at Southeast Asia in Yunnan province.     

The Analysis of Merging Strategies

The paper first analyzes the achievement of BOE＇s merging case and substantiates its success, then focuses on the strategy analysis of merger of the BOE, including the guidelines, merging way, strategic overall arrangement, culture conformity, financial guarantee etc., in a bid to offer valuable experience and reference function for the Chinese enterprises.     

Management innovation and core competitive advantages of SMEs

The paper first introduces the concept of core competence. Based on that, it proposes that small and medium enterprises （SMEs） should actively implement management innovation and describes the contents of management innovation. The conclusion is that SMEs should build the core competitive advantages through management innovation, in order to achieve better performance in the fierce market competition.     

The Status Quo of Reverse Logistics in China and Countermeasures

With the market competition becoming more and more fierce, awareness in the art and science of logistics is continuing to increase, and the field of Reverse Logistics is experiencing great interest. The purpose of this paper is to describe what Reverse Logistics is, what is it benefits, the status quo of Reverse Logistics in china and its difficulties, and give some suggestions and countermeasures on how to manage Reverse Logistics successfully under China＇s current situation.     

On Social Security of Losing-land Farmers

The appearance of losing-land farmers is an inevitable result of industrialization and urbanization. This paper introduces the status quo of social security of losing-land farmers, analyzes the causes that the social security system is in shortage or imperfect and points out the importance of establishing the system. The author comes out with some suggestions to set up and improve social security system of losing-land farmers, including increasing compensation of expropriating land, setting up fund of social security for losing-land farmers and strengthening its operation and management.     

Study on Chinese enterprises＇ internationalization mode and strategy

With the trend of world economic globalization, the enterprises must be influeced by the economic globalization. At the same time, Chinese economy has developed fast and entered WTO. There are opportunities as wetl as challenges for Chine.re enterprises; internationalization is the trend for Chinese enterprises to get more chances to develop. How Chlne.re enterprises take the multinational operatian is a hot topic for both Chinese enterprise sector and academe sector, as well as far the government saul all the Chinese people. This paper firstly reviews the multinational operation theories and thoughts of scholars from home and abroad, and describes the necessity for Chinese enterprises to take internation-alization road. Combined with the status quo and characteristics of Chinese enterprises＇ internationalization, it concludes four mades available for Chinese enterprises： low-cost expansion, mergers and acquisitions, OBM and OEM. and analyzes faur modes. Finally, it proposes same suggestions and eountermeasures from the aspects of enterprises and government according to the problems in the process of Chinese enterprises＇ internationalization.     

A Research on Unemployment in China＇s Transition Economy

Based on the theory of rigid wage of Keynesianism, this paper discusses the influence of rigid wage on unemployment in China＇s transition economy, and thoroughly analyzes the traditional concept of workers in state-owned enterprises. Then the paper puts forward that in order to activate employment market, solve current problem of the large quantity surplus labor, supply-demand rule of labor market should be obeyed, and the rigid wage of long-term contract should be replaced by the flexible wage of short-term contract. The solution of unemployment will be of great significance for Chinese economy growth and social development.     

The Study of Virtual Enterprise＇s Leader

With the fast changing of environment, virtual enterprises become a kind of new manufacture mode day by day. In the course of establishment and operation of virtual enterprises, the leader＇s status is very important. The study of the leader＇s characteristic, function and how to discern will contribute to realize the leader＇s function and guarantee the healthy and fast development of virtual enterprises.     

Strategic Research on China＇s Enterprises Green Logistics

Based on the principle of sustainable development, this paper analyzes the connotation of green logistics, and the problems in the development and the system in China. It also puts forward the strategy in the implement of green logistics of China＇s enterprises.     

Customer Asset Risk Discernment of E-commerce Enterprises Based on Case-based Reasoning

In the Internet economy of the twentieth century, the competition for customers between enterprises is stiffer so that they strive for customers by all means. As a kind of new thing in the Internet economy, E-commerce can attract customers and expand sales efficiently; therefore, E-commerce becomes a powerful means by which enterprises can improve customer asset rapidly. However, compared with customer asset of traditional commerce enterprises, E-commerce enterprises customer asset is more liable to be affected by the surroundings, which will result in risk. On the other hand, though enterprises pay close attention to the study of customer asset risk of E-commerce enterprises currently, the academic circles have made little research in this respect, which is not helpful for enterprises to improve customer asset by applying for E-commerce, nor can meet the actual requirement for the development of academic circles. Therefore, the customer asset risk discernment of E-commerce enterprises has been studied in this paper, and case-based reasoning（CBR） has been applied to the discernment of the customer asset risk of E-commerce enterprise, which provides quantitative basis for customer asset risk management of E-commerce enterprises and conduces to the prevention of customer asset risk and the efficiency improvement of E-commerce.     

Management of Foreign Market Entry： A Study of Czech Companies

Internationalization of company activities is the necessity of the development for majority of entrepreneurial subjects in the Czech Republic. Internationalization of entrepreneurial activities becomes a tool of business competitiveness. Selecting the right foreign entry mode is an important decision, which demands a lot of resources and thorough planning. The factors influencing company＇s choice of entry mode are divided into two main groups subsuming--external and internal factors. External factors consist of determinants regarding the company＇s environment while the intemal ones are determined by the company＇s specific factors. The opening of new markets such as in the Czech Republic has created the potential for small and medium-size enterprise （SME） expansion and investment. The objective of this paper is to present an application of the entry modes of the selected Czech entrepreneurial subjects. The companies included in the study are those that have undertaken internationalization activities and are incorporated in the Czech Republic. There were a total of 297 enterprises that participated in the research. The research method was an oral questioning and the main instrument was a questionnaire. A relatively low degree of Czech companies that have undergone intemationalization has resulted in the dominance of the least advanced forms of internationalization expansion, mainly exports with a small share of more advanced forms of foreign direct investments and a very low level of forms of international cooperation. Czech companies are in decision about the choosing the foreign entry mode influenced by the many factors. The greatest influence on the choice of foreign entry mode has entry mode variables. Entry mode variables constitute variables assessment characteristics of particular entry mode.     

The role of new ICTs in the sustainable development of industrial cluster： a case study of Yangxunqiao textile cluster

The wide application of new information and communication technologies （ICTs） has been argued to be critical in local economic development, while the application of new ICTs will affect the development of industrial cluster, especially those small and medium-sized enterprises （SMEs）. This paper examines Yangxunqiao textile cluster located in Zhejiang Province as a case study to focus on the role of ICTs in the sustainable development. We argue ICTs application in firms boost flexible and customized production approach, improve e-commerce market channel and raise supply chain management. We also pay special attention to the spatial implication of ICTs adoption in industrial cluster, and suggest that application of ICTs tend to lead to further clustering of SMEs in the location with mature production chain. Our analysis shows that new ICTs are a facilitator in the sustainable development of the industrial cluster.     

Competition in Marketing： Survival Yardstick for Small and Medium Enterprises （SMEs） in Nigeria

The topic investigated competition in marketing as a survival yardstick for small and medium enterprises （SMEs） in Nigeria. The objectives addressed by this study were： （1） identifying different types and intensity of competition that SMEs are exposed to along the life-cycle portfolio in Nigeria; （2） quantifying the strength of SMEs vis-a-vis some foreign enterprises in terms of market competition; and （3） proffering solutions on how best they could match competitively these foreign enterprises. Relevant models and theories were employed in literature to evolve detailed analysis of issues relating to the variables used in terms of competition in marketing and survival of juice-producing SMEs. Two hypotheses were investigated through the survey of 20 prominent Ikeja based SMEs using Cluster sampling, 5-points Likert summated rating scale was adopted, while Yard＇s formula with 95% confidence level and 5% error tolerance was used. Alternative form validity of the instrument was measured at 0.63 while its reliability was measured at Cronbach＇s alpha of 0.70. Pearson＇s product-moment correlation was used in testing hypothesis 1 while standard multiple regressions were used to test hypothesis 2. Findings revealed that there was strong relationship between survival of juice-producing SMEs with forms of competition on a firm＇s life-cycle; while competition had positive effects on survival components for the enterprises. It was concluded that since competition subsists in any firm＇s life-cycle, strategies to support operations for survival must be adopted. It was recommended that operators of SMEs have to monitor and manage competition as it affects their businesses positively and/or negatively.     

Return threshold model analysis of two stock markets： Evidence study of Italy and Germany＇s stock returns

This paper discusses the model construction and the association between the Italy and the Germany＇s stock markets. The period of study data is from January 3, 2000 to June 30, 2008. This paper also utilizes Student＇s t distribution to analyze the proposed model. The empirical results show that the two stock markets are mutually affected each other, and the dynamic conditional correlation （DCC） and the bivariate asymmetric-GARCH （1, 2） model is appropriate in evaluating the relation between them. The empirical result also indicates that Italy and Germany＇s stock markets show a positive relationship. The average value of correlation coefficient equals to 0.8424, which implies that the two stock markets return volatility have a synchronized influence on each other. In addition, the empirical result also shows that there is an asymmetrical effect between Italy and the Germany＇s stock markets, and demonstrates that the good news and bad news of the stock returns＇ volatility will produce the different variation risks for Italy and the Germany＇s stock price markets.     

Research on mechanism of technological diffusion in industry cluster

The main aim of the paper is to explain the reason and mechanism of technological diffusion in industry cluster. Following the idea showed in Zhou Qin＇s model, we further develop the theoretical analysis that how the technological gap between strong enterprises and weak enterprises determines the level and speed of technological diffusion. The bigger the technological disparity between strong enterprise and weak enterprise is, the quicker technology spreads and knowledge overflows; on the contrary, the smaller the technological disparity between strong enterprise and weak enterprise is, the slower technology spread and knowledge overflows. Therefore, this kind of mechanism is helpful for enterprises in an industry cluster to learn from each other and to enable each enterprise close to the ＂the average level＂ of technology or knowledge. As a result, we think that, there exists a close relation between technological gap and technological diffusion. The paper puts forward the way of knowledge overflows of the strong enterprises： imitationdemonstration effect, the longitudinal connection in the industrial chain, the labor force flow and transfer, informal exchange.     

Study on Chinese enterprises’internationalization mode and strategy

1. Introduction Enterprise internationalization means that enter prises take the production, operation, investmen activities internationally and actively participate in international competition. In the world economi globalization, enterprises cannot avoid having rela tionship with the world economy, including Chines enterprises. Therefore, this paper starts from th analysis on the internationalization theory and ex plains the status quo of Chinese enterprises, th characteristics and necessit…