我国服装产业集群营销模式研究——基于虎门服装产业集群的经验数据

基于文献研究,归纳总结出主要的集群营销模式。在此基础之上,进一步探讨了集群营销模式与集群所处的生命周期阶段二者之间的关系,从而得出主要研究结论:集群营销模式的选择应该与集群发展所处的生命周期阶段相匹配。最后,根据研究成果和虎门实地调研获得的资料,对正处于由成长期逐渐步入成熟期的虎门服装产业集群的营销模式的选择与升级提出相应的建议。     

产业集群信息化建设推进模式研究

各地产业集群注重依托自身优势,借助信息化手段加快发展。在分析企业信息化建设现状的基础上,探索具有地方特色的产业集群信息化建设新模式,并以随州专用汽车产业集群为案例,研究其信息化建设模式及内容、有效梳理和整合其产业链信息资源,全面提升集群的信息化水平。     

集群竞争理论与我国中小企业发展模式选择

中小企业集群的发展是一个逐渐演进和深化的过程,主要经历了三个发展阶段,即产品生产的专业化阶段、生产工艺专业化阶段和生产服务专业化阶段,发展模式有产业性集群模式、价值链集群模式、高新技术集群模式和生态集群模式等,其中生态模式是最高水平的,要求原料、能源、三废和各种环境要素之间形成立体环流结构,能源、资源在其中往复循环获得最大限度的利用,使废弃物资源化,并实现再生增值,它必将成为我国企业集群发展的目标。     

高新技术产业集群的模式选择

通过高新技术产业的集群效应提高产业经济效率和产业竞争力,是带动国民经济发展的大势所趋。在高新企业进行产业集群的过程中,如何选择合理的集群模式是关键之一。文章探讨了高新技术产业集群模式的选择思路,以期为高新技术产业选择合理的集群模式提供依据。     

产业集群中企业的技术创新模式选择分析

在产业集群地区，众多生产同类产品的企业同处一地，企业间易于形成良好的文化氛固和相互信任的关系。集聚不仅促进了竞争，也加强了企业在创新过程中的合作。本文结合产业集群的特点利用博弈论原理分析了产业集群地区的企业在技术刨新过程中的模式选择与合作博弈行为，     

吉林省中小人参企业集群融资模式探研

近年来,吉林省中小人参企业在振兴人参产业工程中得到了快速发展,基本形成了产业集群的态势,对吉林省中小人参企业集群融资模式的最佳选择,既可以破解吉林省中小人参企业融资的困境,又能促进吉林省经济的发展,从而推动我国东北地区经济的发展。本文结合吉林省人参产业集群的发展现状,选择出几种适合其发展的集群融资模式。     

中小企业集群向创新集群演进的模式选择

本文首先根据动力的不同对中小企业集群向创新集群演进模式进行了分类,分为自上而下和自下而上两种,然后从理论上对这两类模式进行了详细的比较,最后根据集群演进阶段的不同对演进模式进行了选择.     

产业集群企业创新行为的动态博弈研究

产业集群内企业的创新行为是一种复杂的动态博弈,企业具体创新模式的选择取决于不同模式下创新成功后的收益与风险的比较。应用博弈论理论分析了集群内企业的创新博弈行为,指出产业集群内的企业在技术创新开发活动中是趋于合作的。     

供应链集群创新系统成长模式选择

创新系统是供应链集群持续发展的核心,本文从生态位视角分析供应链集群创新系统的类型和生态位构成,并模拟供应链集群创新系统生态位扩充和创新产出增长过程,根据创新模式选择标准得出各阶段对应系统类型的创新模式选择策略:完全封闭集群创新系统可选择渐近式创新模式;对于半封闭集群创新系统,相对主导子系统选择渐近式或量子式创新模式而相对弱势子系统可选择量子式或破坏式创新模式;对于半开放集群创新系统,集群环境较好时选择渐近式或量子式创新模式,反之可选择量子式或破坏式创新模式;对于完全开放集群创新系统,劳动密集型系统选择渐近式创新模式,技术密集型系统选择渐近式或量子式创新,知识密集型系统选择量子式或破坏式创新模式。     

整合区域要素与企业集群发展——苏南企业集群的成功要诀

一、区域要素整合与企业集群竞争优势 1．区域要素整合及其相关概念。区域的经济条件、空间条件和社会条件的差异，是企业集群选择不同发展模式的主要依据。但任何一种模式的形成，都离不开对区域要素的有效整合，企业集群的形成发展过程是对区域要素进行有效整合的过程。     

Modes of fluctuation in metal futures prices

This article examines the stochastic structure of metal futures prices. First, this article presents a stationary multi‐factor model of fluctuations in the futures price curve. Next, the model is extended to allow for time variation in the factors or “modes” of fluctuation. The model is estimated using futures price data for three very different metals: copper, which is an industrial metal; gold, which is a precious metal; and silver, which is in transition from a precious metal to an industrial metal. The estimation results show that the shapes and importance of the various modes of fluctuation for gold and silver are much different from those for copper. Gold and silver futures price curves can be adequately modeled as a time‐varying one‐factor model. Copper, however, has a more complicated structure and should be modeled as a time‐varying two‐ or three‐factor model. © 2000 John Wiley & Sons, Inc. Jrl Fut Mark 20:219–242, 2000     

Managerial incentives and the international organization of production

We develop a model in which the heterogeneous firms in an industry choose their modes of organization and the location of their subsidiaries or suppliers. We assume that the principals of a firm are constrained in the nature of the contracts they can write with suppliers or employees. Our main result concerns the sorting of firms with different productivity levels into different organizational forms. We use the model to examine the implications of falling trade costs for the relevant prevalence of outsourcing and foreign direct investment (FDI).     

基金资产管理中的信号传递规律

建立了一种离散状态的信号传递模型,在该模型中,投资人首先聘用一位能力未知的基金经理来管理其资产,然后根据资产收益来修正他的信念。分析在稳健模式和激进模式下投资人关于基金经理能力信念的动态转移规律,决定两种模式优劣的条件。     

A heuristic-systematic processing analysis of the effectiveness of product warning labels

In this article we present the heuristic-systematic model (Chaiken, 1980, 1987; Chaiken, Liberman, & Eagly, 1989) as a theoretical framework for research on product warning labels. The model proposes two fundamental information processing modes. When processing systematically, perceivers access, scrutinize, and integrate all useful information to reach their judgment. In contrast, heuristic processing involves the use of learned knowledge structures in the form of simple decision rules, or cognitive heuristics, to reach judgments. In addition to proposing when either or both of these processing modes will occur, and with what effect, the model also specifies three different underlying types of processing motivations, termed accuracy, defense, and impression, each with implications for information processing and judgments. This model is used to explain past findings on the effectiveness of product warning labels, and to suggest new areas for future research as well as practical guidelines for the design of warning labels. © 1998 John Wiley & Sons, Inc.     

In search of corporate governance in franchising

Abstract

A firm’s governance structure and business model might explain the firm’s failure or success. Franchising is a business model that has not received much attention within the corporate governance (CG) literature even though it obviously brings several unique CG challenges. Therefore, we review articles at the interface of CG and franchising. We identify and thematize the literature in four focus areas, each with a different relationship to CG: 1) traditional CG, 2) governance challenges unique to franchising, 3) governance modes, and 4) contracts. We find that the literature largely ignores the traditional view of CG when examining many aspects of franchising. We also find that the franchising literature covers governance topics when discussing governance modes, which provides a basis for developing CG theories. Altogether, our findings open a promising avenue for future research that incorporates CG into studies of franchising.     

不同运行模式下浙江纺织集群成本结构比较研究

文章通过对浙江典型的纺织集群的不同运行模式的研究,运用多元线性回归分析典型运行模式下产业集群成本及其结构的不同,剖析不同成本要素对不同运行模式的产业集群总成本的影响程度,试图探析中国产品低成本的形成机理,以寻求进一步拓展中国产品低成本优势的方法和途径。     

Modes of production in home maintenance: accounting for the choice between formality,off the books and self‐provisioning

Households depend on the existence of a home, and therefore, maintenance plays an important social and economic role. Formal outsourcing is often overestimated here and alternative modes, such as informal outsourcing and do‐it‐yourself (DIY), are overlooked. This paper estimates and accounts for the choice of one mode of production in Flemish households. First, the different modes of production are quantified according to two different methods. Further, an explanation of the choice made is constructed. The complexity of maintenance work has an impact as well as the dimensions of social and cultural capital. Factors such as dexterity, occupational acquaintance with maintenance work, social trust and social contacts play a role. Finally, a model of a sequence of decisions is tested. This ramification mechanism shows that the primary choice is formal commissioning or not, inspired by technical complexity. The second choice between off‐the‐books outsourcing and DIY is influenced by the capital resources of the households.     

从中俄边境贸易看“伞”型模式的可行性

中俄区域合作＂伞＂型模式的框架和具体内容都是紧紧围绕着中俄两国的优势提出的。与以往的区域合作模式不同,＂伞＂型模式强调技术贸易的重要作用;关注以中俄双方的互补优势为基础而创造出的新优势,着力打造中俄互利共赢的新局面。从边境贸易的视角,在传统贸易理论、新地理经济学、后发优势理论方面对＂伞＂型模式的可行性进行了分析;同时,对＂伞＂型模式可行性的现实条件进行了研究,指出＂伞＂型模式可以有效解决边境贸易发展的瓶颈问题;中俄货物贸易是发展＂伞＂型模式的基础;技术贸易能从更高的层面发展＂伞＂型模式;服务贸易能促进＂伞＂型模式更好地发挥作用。积极的政策环境是＂伞＂型模式顺利实施的保障;而获得共同的经济利益则是推动＂伞＂型模式顺利实施的微观动力。     

Free samples, profits, and welfare: The effect of market structures and behavioral modes

This paper addresses an important and underresearched issue in the economics and marketing literatures: what are the managerial and social consequences when firms use business models that are based on the dissemination of free samples? We develop an analytical model of free samples for both digital and physical goods that addresses three fundamental managerial and social questions. First, what is the effect of different market structures (i.e., monopoly and oligopoly) and cost structures on optimal marketing policy and prices? Second, what is the effect of different behavioral modes on prices and free samples? Third, how do different market structures and behavioral modes affect social welfare?The main conclusion is that a number of standard results do not hold when firms have the option of selling products and of distributing free samples. For example, the optimal strategy for oligopolists who produce homogeneous goods and coordinate their marketing policies is to increase - not decrease - the quantity of sold output. Similarly, under well-defined cost and demand conditions, monopoly can lead to a socially inferior outcome to competition. From a policy viewpoint, the managerial and social welfare implications of free samples depend on the type of market structure (monopoly or oligopoly) and the behavioral modes chosen by the firms in an industry (e.g., whether to coordinate their free sample policies or to behave non-cooperatively).     

非物质文化遗产旅游开发模式分类研究

非物质文化遗产的旅游开发问题是当前我国文化遗产研究的热点。不同类型的非物质文化遗产由于其内涵、承载形式的不同其旅游开发模式也有较大差异。本文针对不同类型的非物遗产研究提出了不同的旅游开发模式及对策。