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1.
《Business Horizons》2017,60(6):843-853
Embedded between the broader fields of social and digital entrepreneurship, the concept of ‘smart cities’ can be conceptualized as a domain that is currently pre-paradigmatic—that is, one in which multiple yet unaligned models exist, marked by the absence of a single dominant one. Despite such shortcomings, there is a reflective similarity across ecosystems as the various players attempt to converge on a common understanding of the term smart city. The common objective of smart city implementation is to spark economic growth and social development, facilitated by collaborative dialogue and innovations in technology. We integrate theoretical lenses to explore the roles played by ecosystem actors, stakeholders, and socioeconomic and political agents in creating economic value and solving societal problems—particularly highlighting opportunities and challenges to bottom-up innovation from local entrepreneurs.  相似文献   

2.
以商品众筹模式为研究对象,运用数据包络法对美国Kickstarter众筹平台的14种门类筹资项目的筹资效率进行分析,结果发现:筹资效率较高的项目门类具有受众群体轻龄化、产品科技化及口碑基础佳等特征;且在众筹融资的过程中众筹这一融资形式会不断强化该产品或项目的口碑传播和市场反馈。本文的研究结论对国内商品众筹平台具有一定的借鉴意义。  相似文献   

3.
This article explores the fast-expanding market of crowdfunding − a market that will have created over $62 billion in new capital, primarily for entrepreneurs and small and medium-sized business enterprises (SMEs), by the end of this year. We will look at the history of crowdfunding, the main drivers of the current market, the various platforms and business models, and the rapid and exponential growth of the market. We will discuss the importance of the concept of “shared value” in the development and evolution of this market, and look more closely at the United States’ current economy and how the mechanism of access to capital has been disrupted since the financial crisis. We will examine the premise that crowdfunding is the “crowd's” (anyone other than the top 1%) way of responding to this disruption and creating new capital. © 2015 Wiley Periodicals, Inc.  相似文献   

4.
With the rapid diffusion of smart technologies, a new retail mode, the smart shop, has received increasing attention from both academia and practitioners in the 5G era. However, previous studies on smart shops have largely focused on the effects of smart technologies on technology adoption rather than customer shopping behaviors. To fill this gap, this study applies the hedonic information systems acceptance model (HISAM) to identify the utilitarian and hedonic motivations affecting consumer shopping intention. In addition, we characterize a second-order formative construct, technology readiness, as a technology-related personality to test its moderating role in the research model in the marketing context when consumer behaviors may differ due to individual characteristics. Using structural equation modeling (SEM), we applied SmartPLS 3.2.8 to analyze 298 valid samples. The results show that perceived ease of use significantly affects perceived usefulness and perceived enjoyment, in turn, these three factors directly influence shopping intention. Additionally, perceived ease of use will have a stronger impact on perceived usefulness and shopping intention when the customer has a high level of technology readiness. Finally, theoretical and practical suggestions and future research directions are also discussed.  相似文献   

5.
《Business Horizons》2022,65(1):21-31
Though crowdfunding is no longer an atypical fundraising mechanism, its practical use remains limited, particularly when it comes to social entrepreneurship, owing to the numerous challenges unique to social-entrepreneurial ventures. By combining existing research on social entrepreneurship, value cocreation, the sharing economy, and digital platforms, this work offers practical insights into how existing platforms can be used for crowdfunding financial resources, sourcing creative ideas, collaborating, and gathering an array of nonfinancial resources. Additionally, this article discusses the ideal digital platform solution and explains how a multifaceted, multiuse digital platform can be created and utilized by new social ventures for meeting a multitude of needs. By focusing on a mission of social change and by understanding how digital platforms can avail crowdfunding, social entrepreneurs can overcome legitimacy issues and lack of traditional funding avenues. This taps into many of the typical aspects of the sharing economy: the benevolence of the actors, use of the internet for facilitation, and the motivation to engage in a new way of doing things. Thus, this article adopts a multidisciplinary view in exploring how crowdfunding can be coupled with the remobilization of idling resources using digital platforms to support social-entrepreneurial ventures in a myriad of ways.  相似文献   

6.
ABSTRACT

Rapid technological advancements have led to the emergence of smart services and smart consumers. This study focuses on smart consumers who voluntarily engage in value creation activities, in order to conceptualise smart experience co-creation (SEC) and the smart servicescape. Drawing on the Stimulus-Organism-Response (SOR) framework, a model is proposed and tested around the impacts of smart servicescape dimensions (aesthetics, superior functionality, social presence, perceived interactivity and perceived personalisation) on smart consumer experience co-creation. SEC is conceptualised as a second-order construct consisting of cognitive, hedonic, social/personal, and pragmatic/economic first-order dimensions. Results show that the technological environmental cues of the smart servicescape (S) collectively influence smart experience co-creation (O), and this co-created experience eventually influences consumers’ service brand equity and word-of-mouth (WOM) intentions (R). A major novelty of this study lies in uncovering the relationship between experience co-creation and service brand equity. Findings have theoretical and managerial implications for smart services.  相似文献   

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9.
This paper presents an analysis of the determinants of the location dynamics of advanced producer services firms in global cities. By gauging the importance of the presence of leading firms for the years 2000 and 2004, a measurement of the aggregate location change is produced. This measure is used to search for determinants of the observed location change, both in general and in sectoral terms (management consultancy and banking). We also investigate how the presence of firms from the same and from other sectors influences the dynamics of a firms' location strategy.  相似文献   

10.
蔡国华 《中国市场》2010,(50):62-66
我国总体上正处于工业化中期阶段,以工业化推动城市化、特别是推动中小城市发展是各地区普遍面临的重要课题。本文以烟台市为例,通过剖析烟台工业化进程中城市化的实践经验,指出以工业化推动城市化,是实施城市化战略必经之路;加快发展中小城市,是今后30年实施城市化战略的主要方向;培育具有区域特色支柱产业,是推进中小城市发展的重要载体;坚持改造传统产业与培育新兴产业并重,是推动工业化和城市化发展的重要举措;运用资本力量加速工业化和城市化发展,是加快中小城市发展的推进器。  相似文献   

11.
While entrepreneurial activity has been an important force for social and ecological sustainability; its efficacy is dependent upon the nature of market incentives. This limitation is sometimes explained by the metaphor of the prisoner's dilemma, which we term the green prison. In this prison, entrepreneurs are compelled to environmentally degrading behavior due to the divergence between individual rewards and collective goals for sustainable development. Entrepreneurs, however, can escape from the green prison by altering or creating the institutions—norms, property rights, and legislation—that establish the incentives of competitive games. We provide a variety of evidence of such entrepreneurial action and discuss its implications for theory and practice.  相似文献   

12.
The smart speaker market, which is considered an early-stage market, is expected to grow rapidly as smart speakers become a part of daily life. Consequently, manufacturers are trying to dominate the market. To achieve this, they must analyze users' reactions to their products and find insights for product improvement through comparison with competitors. We propose a four-step methodological framework for identifying meaningful opinions from a large number of online user reviews. First, network analysis is conducted to compare differences between brands. Next, through topic modeling, the attributes of speakers that users consider the most crucial are extracted for each brand. Third, sentiment analysis is conducted to examine how users' emotional polarities differ for each attribute. Through this, product improvement and product sales plans can be derived. Finally, in order to clarify the strengths and weaknesses of each brand, brand positioning is conducted and user opinions that have changed along with the evolution of the speaker's generation are analyzed. Our study identified the factors that positively or negatively affect the experience of smart speaker users. In addition, the proposed method is highly useful because it can be used to derive insights from a large amount of user opinion data regardless of the search term.  相似文献   

13.
《Business Horizons》2017,60(6):865-874
Two billion people in developing economies have limited or no access to formal financial services, creating cause for substantial research interest in financial inclusion as a complex multidimensional phenomenon. Digital finance technologies, including blockchain, have empowered a type of crescive entrepreneurship that seeks opportunities in relation to financially excluded individuals. This article hypothesizes that nonmonetary causal factors and informal financial practices play a major role in habits of the financially excluded, which would favor blockchain’s disintermediation features over the incumbent approach. After applying fuzzy-set Qualitative Comparative Analysis (fsQCA) to determine the conditions related to financial practice and motivations that explain the absence of a formal bank account, I prescribe five sensitivities that blockchain entrepreneurs need to consider when targeting this segment. The value of this article’s approach extends well beyond traditional unisystemic views for financial inclusion, as blockchain-based entrepreneurial opportunities emerge to reveal alternative forms of disintermediated financial services, which we exemplify in startups modeling informal practices. Blockchain entrepreneurship can generate semi-formal financial services that bring financial aspirations closer to people. My perspective is relevant to blockchain entrepreneurs who aim to understand the practices of the unbanked as source information for the development of innovative solutions.  相似文献   

14.
Using a sample obtained from a survey conducted in the United States during summer 2002, we study the variables related to observed differences in the rate of entrepreneurial involvement between black and white Americans. We find strong evidence that differences in subjective and often biased perceptions are highly associated with entrepreneurial propensity across these two racial groups. In addition, we find that black Americans tend to exhibit more optimistic perceptions of their business environment than other racial groups and are more likely than others to attempt starting a business. In fact, our results show that blacks are almost twice as likely as whites to try starting a business. Thus, our results suggest that the under representation of black Americans among established entrepreneurs is not due to lack of trying but may instead be due to stronger barriers to entry and higher failure rates.  相似文献   

15.
ABSTRACT

Capital cities are significant drivers of visitation to their countries and therefore it is important to understand how the destination brand personalities (DBP) of capital cities are projected and positioned. Hence, the aim of this research is to develop a projected DBP scale for European capital cities, and to investigate their relative positioning. Content analysis of the cities’ main tourism websites was used to develop a projected brand personality scale. This was followed by correspondence analysis to investigate the relative positioning of the city brand personalities. The DBP scale included six dimensions: excitement, malignancy, peacefulness, competence, ruggedness and conservatism. Excitement is the most strongly communicated dimension across all cities, followed by peacefulness and competence. No city rated highly on ruggedness. The correspondence analysis clusters cities into three projected DBP groups: (1) Warsaw and Moscow, (2) Athens, Rome, Madrid, and Berlin, (3) Amsterdam, Paris and Vienna.  相似文献   

16.
《Business Horizons》2022,65(1):59-67
In this article, we look at how to leverage the positive face of the fear of missing out (FOMO) to foster brand community-building in the context of equity crowdfunding in the post-COVID-19 era. Using thematic analysis from 15 interviews with crowd investors across Europe and North America, we investigated how FOMO influences the decision-making of crowd investors. Findings suggest that FOMO is a powerful belongingness facilitator that can support the crowd investor’s self-determination strategies and thus their willingness to take part in a crowdfunding community, sharing in its values and beliefs. FOMO can be used by entrepreneurs to activate identification mechanisms through which they can create a loyal fan base. We conclude by proposing an entrepreneurial action plan to guide the entrepreneur in making the most of FOMO in equity crowdfunding ventures.  相似文献   

17.
ABSTRACT

The aim of this study is to provide a better understanding of the factors that explain consumer resistance to smart services from a privacy perspective. To this end, an exploratory qualitative study and a quantitative study were carried out. 653 French consumers answered an online questionnaire regarding smart services in the banking sector. Structural equation modelling was used to test the conceptual model. The findings show that information privacy, the unauthorised secondary use of personal information and perceived intrusion have an impact on consumer resistance to smart services. Moreover, our research highlights the major role of the ‘Big Brother effect’ as an antecedent to these various privacy concerns.  相似文献   

18.
In this study, the authors analyse the influence of specific combinations of online and physical channels (webrooming and showrooming) on the customer experience, specifically, on smart shopping perceptions and feelings. Taking into account that cross-channel consumers are driven by different motivations, the influence of shopping motivations is controlled. The results of an experiment in the fashion industry show that webroomers have greater perceptions of time/effort savings and of making the right purchase, and greater smart shopping feelings, than showroomers. Furthermore, webrooming leads to higher personal attribution than showrooming, meaning that consumers feel responsible and in control of their purchase outcomes. Personal attribution then mediates the impact of webrooming on smart shopping feelings. Although companies may have difficulties in tracking consumers’ use of online and offline channels, their enhanced control over the process may improve their experience through smart shopping perceptions and feelings.  相似文献   

19.
This study focuses on institutional change as a determinant of entry mode. It examines the relationship between the choices of entry implemented by firms seeking cross-border corporate growth in Europe. In doing so it aims to understand how the evolution of Europe as a unified business environment and how the membership of the host country in the European Union affect this outcome. Additionally, it seeks to determine how other related aspects of economic geography, such as global cities, impact entry mode decisions. Overall, the results indicate that institutional changes in Europe, EU membership, and global cities all shape the governance choices of MNEs.  相似文献   

20.
Oysters represent an excellent source of major nutrients, especially proteins, vitamins and minerals. The consumption of oysters in Australia has not grown enough to match to their increased availability. This study is designed to provide information for the oyster industry to better attract more consumers to eat oysters. Six antecedent variables affecting the consumer choice of oysters: quality, safety, labelling, presentation, psychological aspects and preferred values for packaging and price, were identified by principal component factor analysis. A logistic regression approach predicts the consumer choice of oysters using these six factors and the demographic factors in the binary choice model. The outcome of the modelling predicts that the consumer choice of ‘dine in or out’ for oysters is significantly linked to age, gender, residence, labelling and preferred values, while the frequency of eating oysters annually is significantly influenced by the factors of age and preferred values. The oyster promotions such as nutritional marketing of oysters that have low cholesterol, cooking shows and special activities that target specific subsections of the consumer market are recommended in the study.  相似文献   

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