U.S.-American and German Business Ethics:An Intercultural Comparison

The differences between the "habits of the heart" in German and U.S.-American corporations can be described by analyzing the way corporations deal with norms and values within their organizations. Whereas many U.S. corporations have introduced formal business ethics programs, German companies are very reluctant to address normative questions publicly. This can be explained by the different cultural backgrounds in both countries. By defining these different "habits of the heart" underlying German and American business ethics it is possible to show the problems and questions within the intercultural management of values, but also the possible solutions.     

Marketing in an Electronic Age. Buzzell,Robert D. (Ed.). Boston,MA: Harvard Business School Press, 1985. 404 Pp. $32.50

Abstract

American and Japanese print ads were content analyzed to examine how advertising expression and content differed in the two cultures. The degree of emotional appeals, informativeness, and comparativeness of advertising were the dimensions studied. As hypothesized, Japanese ads were evaluated as more emotional and less comparative than American ads. In contrast to a priori notions, Japanese ads were found to contain at least as many information cues as American ads.     

Business Ethics in Brazil and the U.S.: A Comparative Investigation

In this comparative survey of 126 Brazilian and U.S. business professionals, we explore the effect of national culture on ethical decision-making within the context of business. Using Reidenbach and Robin's (1988) multi-criteria ethics instrument, we examined how these two countries' differences on Hofstede's individualism/collectivism dimension are related to the manner in which business practitioners make ethical decisions. Our results indicate that Brazilians and Americans evaluate the ethical content of actions or decisions differently when applying utilitarian criteria. By contrast, business people from both countries do not differ significantly when they use egoistic criteria in evaluating the ethical nature of business decisions.     

Todd A. Knoop. Recessions and Depressions: Understanding Business Cycles. Westport, Conn.: Praeger, 2004. xv + 289 pp. ISBN 0-275-98162-2, $49.95.

This book covers "the empirics, the theory, and internationalcase studies of recessions and depressions" as a "contributionto the ongoing debate over the nature and causes of recessionsand depressions" (p. xiv). It does this with non-technical narrativesthat can be understood by upper-level undergraduates and thegeneral reader with some economics background: a welcome goalthat the author achieves. Chapters include useful data tablesand charts without being overwhelming and conclude with furtherreading suggestions.     

Human Rights and Business Ethics: Fashioning a New Social Contract

This paper argues that widely accepted understanding of the respective responsibilities of business and government in the post war industrialized world can be traced back to a tacit social contract that emerged following the second world war. The effect of this contract was to assign responsibility for generating wealth to business and responsibility for ensuring the equitable sharing of wealth to governments. Without question, this arrangement has resulted in substantial improvements in the quality of life in the industrialized world in the intervening period. I argue that with advance of economic globalization and the growing power and influence of multi national corporations, this division of responsibilities is not longer viable or defensible. What is needed, fifty years after the United Nations Declaration of Human Rights, is a new social contract that shares responsibilities for human rights and related ethical responsibilities in a manner more in keeping with the vision captured by the post war Declaration. I conclude by suggesting some reasons for thinking that a new social contract may be emerging.     

Business Students' Perception of Ethics and Moral Judgment: A Cross-Cultural Study

Business relations rely on shared perceptions of what is acceptable/expected norms of behavior. Immense expansion in transnational business made rudimentary consensus on acceptable business practices across cultural boundaries particularly important. Nonetheless, as more and more nations with different cultural and historical experiences interact in the global economy, the potential for misunderstandings based on different expectations is magnified. Such misunderstandings emerge in a growing literature on "improper" business practices – articulated from a narrow cultural perspective. This paper reports an ongoing research on the cultural and contextual aspects of business ethics. The objective is to investigate how the perception/attitudes of business students towards the ethical dimension of doing business varies in different countries; Whether there are socio-cultural factors that influence the perception of ethicality in business practices. Research findings among business students in six countries: China, Egypt, Finland, Korea, Russia, and the U.S.A. are reported. While all groups had basic agreement on what constitutes ethical business practices, differences are found in the respondents' tolerance to damage resulting from "unethical" behavior. Without underestimating the role of national culture, variations in research results also point to the importance of current socio-political developments in the relevant countries. Implications for business teaching and management development are discussed.     

Business,Cinema and Sin

In less than fifteen years after the inventionof the movie camera in 1895 movies in theUnited States became very popular and haveenjoyed that popularity for almost a century.Films are big business, but also an art formand tension between film as business and filmas art was present at the beginning andcontinues today. A philosophy of art and aphilosophy of beauty with a direct reference toGod as Absolute Beauty reveals the enormouspower of film to influence and shape ourconsciences. Movies tell stories and exposureto stories help us to become who we are.Beautiful stories have the power to help us bemoral.