Strategically Assessing International Business Course-Specific Learning Aims

Abstract

During the past 30 years, there have been calls for universities and business schools to internationalize curriculum, students and faculty. As most U.S. business schools have added international components to their respective programs, the assessment of these programs was subsequently recommended from accreditation and competitive perspectives. To sustain competitiveness, business schools must expand their program assessment activities and rigorously conduct assessment at the course level as well. We propose a model of international business course assessment that links learning aims to delivery methods and reviews two separate approaches based on that model.     

Variations in University entrepreneurship education: An empirical study of an evolving field

University entrepreneurship education is in the embryonic stage, still a new venture in itself. Recent years have shown unabated growth in the number of universities offering entrepreneurship courses, but the subject is still considered suspect by many faculty and administrators.Effectively meeting university resistance to entrepreneurship course-work first requires an appreciation of the perceptions and misperceptions of the faculty and administration. Once the viewpoints are understood, counteractive communication strategies can be developed. Perceptions may include the following: (a) “small business” (vs. entrepreneurship) is a low-status realm associated with poor-quality research, and small is by connotation less worthwhile than large; (b) sophisticated management practices reside in larger firms and these practices coincide well with the functional organization in business colleges; and (c) entrepreneurship is a fad. More important, however, is the perception that “non-industry, non-stage-of-the-business-life-cycle, non-size truths apply to all,” and that entrepreneurship is therefore too specialized an area for scholarly endeavor. Yet a hard sciences scholar recently pondered, “How could the business discipline ever hope to develop comprehensive theories of business behavior without the equivalent in biology of developmental biology? How do organisms grow and mature into Fortune 500 firms?”With this backdrop an in-depth survey of expert opinion is presented, based on the beliefs and experiences of 15 highly regarded university entrepreneurship educators. These peer-identified respondents reacted to a wide variety of factors that were hypothesized to affect the outcomes of entrepreneurship education efforts. They included (a) educational objectives, (b) administrative and program development issues, and (c) course attributes.Although there were a variety of educational objectives cited by the respondents, most important was to “increase awareness and understanding of the process involving in initiating and managing a new business enterprise.” Other important objectives included attention to entrepreneurship as a career option, contributing to understanding functional business interrelationships, and attention to the characteristics of the entrepreneur. Other objectives concerned building students' selfconfidence, opportunity sensitivity, and analytical skills. Attention to the role of new and smaller firms in the economy was not rated as important.Organizationally, it was viewed as critical to have the support of the college administration. It was not universally agreed that an entrepreneurship major is desirable, with a bimodal response distribution. For universities with multiple courses, there appear to be three conceptual bases, sometimes interspersed, including the business functions, the business plan, and the business life cycle. It was agreed that entrepreneurship coursework should be more experientally oriented than other business school coursework, that the involvement of adjunct faculty should not be minimized, and that faculty research is important to an entrepreneurship education program. There was lukewarm support for business outreach programs and disagreement over the desirability of a student entrepreneurship club.Entrepreneurship course features considered most important were development of a business plan project and entrepreneurs as speakers and role models. Cases ranked next in importance followed by lectures and assigned readings.The future will bring experimentation with various program and course attributes, more research on pedagogy with the measurement of learning outcomes, the increased entree of entrepreneurship Ph.D.'s, and the maturation of this early-stage venture into entrepreneurship education.     

Best practices to increase racial diversity in business schools: What actually works according to a nationwide survey of business schools

Many scholarly works have identified potential strategies for hiring underrepresented minority faculty members. However, no known nationwide study of business schools has explored whether these various strategies are associated with more faculty diversity. The authors explored best practices in corporations and higher education in the following areas: diversity priorities, strategic planning, outreach to underrepresented minority communities, administrative structures, and diversity training. The nationwide survey of business school deans showed that authority structures, which have proven to work in business, also are effective in academia. Similar to business results, training programs by themselves do not seem to be effective in increasing diversity.     

Teaching business ethics

Business ethics should be taught in business schools as an integrated part of core curricula in MBA programs with a dual focus on both analytical frameworks and their applications to the business disciplines. To overcome the reluctance of many faculty to handle ethical issues, a critical mass of faculty must develop suitable materials, educate their peers in its use, and take the lead by introducing it in their own courses and on senior management programs.Jeffrey Gandz is an Associate Professor in the School of Business Administration, The University of Western Ontario. Following ten years of management experience in Europe and North America, Professor Gandz completed his Ph.D. at York University. He is active as a mediator and arbitrator in labour disputes, teaches Organizational Behavior, Human Resource Management, and Labour Relations at Western, and has published widely in those fields.Nadine Hayes is a Ph.D. candidate at The University of Western Ontario and a graduate of Western's Honors Business Administration Program. She has written several case studies in the field of Business Ethics and has worked with Jeffrey Gandz in developing the School's approach to the teaching of business ethics.     

Social entrepreneurship as an essentially contested concept: Opening a new avenue for systematic future research

Social entrepreneurship has emerged as an active area of practice and research within the last three decades. Nevertheless, in spite of its growing popularity, scholars and practitioners are far from reaching a consensus as to what social entrepreneurship actually means. This has resulted in a number of different definitions and approaches within the field of social entrepreneurship. The purpose of this article is to shed light on the ongoing contestation of social entrepreneurship and to offer a novel conceptual understanding of the concept that can facilitate the development of systematic and structured future research. To this end, we analyze social entrepreneurship on the basis of the theory of essentially contested concepts, which was proposed by Walter Bryce Gallie in 1956. Building upon this theory, this article shows that social entrepreneurship can be regarded as an essentially contested concept and that a universal definition that would be accepted among contestant parties is hardly possible. Responding to this recognition, the article proposes the conceptualization of social entrepreneurship as a cluster concept, which can serve as a conceptual tool to help advancing social entrepreneurship as a coherent field of research despite its contested nature.     

Internationalization of MBA Program in Asia-Pacific

Abstract

With the global village becoming a reality, efforts at the internationalization of business education have ceased to be merely fashionable. The internationalization of business education has become an increasing relevant and important goal for business schools. Most of the efforts have been focused at the internationalization of MBA programs as this is the level of business education targeted at the training of middle management personnel, for whom the creation of a global mindset and the exposure to the international realm of business would have the most immediate effect. With the Asia-Pacific becoming a major arena of international trade and business in what has been called the Pacific century, the internationalization of MBA programs in Asia is of great interest as most of the efforts at internationalization of MBA programs have taken place in developed countries, with much of the literature being about the North America and European experience. Little is known about the MBA programs offered in Asia and their internationalization. This paper provides some insights on the internationalization efforts at the Nanyang Business School (NBS), Singapore. The experience at the NBS is unique because its efforts at internationalization have coincided with government policy initiatives in encouraging Singapore businesses to extend their operations into countries of the region. The paper provides some lessons from the experiences at regionalizing the MBA programs in China, India and the transitional economies of Vietnam, Myanmar and Cambodia. Apart from the admission of international participants to its programs and the changes to its Business Study Missions, new initiatives have been introduced in the form of the MBA in International Business. The paper also explores other future initiatives for the internationalization of MBA programs in Asia-Pacific.     

Foreign market entry mode of service firms: The case of U.S. MBA programs

While international expansion has become an important strategic imperative on the part of knowledge intensive service firms such as U.S. business schools, little empirical support is available on how these business schools enter foreign markets. If U.S. based business education programs are expected to prosper in light of the potential onslaught of international competition, expansion to overseas markets will be one of the most sought after options available. A poor choice in market entry strategy, or the lack of international market entry, can result in a negative impact on the educational institution. This research focuses on developing, measuring, and empirically testing a framework of key factors influencing international market entry mode choice of U.S. business schools by using primary data from faculty and administrators of U.S. Master of Business Administration (MBA) schools.     

The Territorial Dimension: The Component of Business Strategy that Prevents the Generation of Social Conflicts

Taking advantage of economic opportunities has led to numerous conflicts between society and business in various geographies of the world. Companies have developed social responsibility programs to prevent and manage these types of problems. However, some authors comment that these programs lack a strategic vision. Starting with the Working with People model, created for the field of rural development planning, this paper proposes a methodology to prevent the generation of social conflicts from business strategy: the territorial dimension. The proposal emphasizes that local development support prevents the generation of social conflicts. Finally, an experience in Peru, a country that has been characterized in recent years by high economic growth and also by the presence of social conflicts that have stopped entrepreneurship is analyzed.     

International Supply Chain Management Courses: Semester-Long Versus Study-Abroad Formats

Short-term study-abroad programs are gaining in popularity at business schools around the United States. We discuss the innovative 4-week program we have developed at Duquesne University where we offer two three-credit, required business core courses. In particular, we focus on the structure of a 2-week core supply chain management course. By analyzing student performance on a common final examination, we show that the study-abroad students attain the same level of mastery of the course material as students do over a semester-long course.     

A retrospective of international business education in the United States over the past fifty years

International business relationships are almost as old as mankind, but the idea that people needed to be educated to manage global business enterprises is less than 50 years old. The American Graduate School of International Management (Thunderbird), established in 1946 was the first school to provide languages, international studies, and business management as a basic education in international management. Business schools in America have been slow to realize and to promulgate courses and curriculums in the field. It has only been in the last ten years that the American Assembly of Collegiate Schools of Business, composed of over 700 colleges and universities in the country, has become an advocate through a revision in its standards. After the words “and worldwide” were inserted in the AACSB standards of accreditation, international business education began to permeate the offerings of American business schools.     

The Role and Value of Global Business Research: Perspective of a Business School Dean

The scope of this article is two-fold. First, it looks at business research in general, in various countries, as a task that the dean wants to have faculty members pursue, to attain goals such as accreditation and ranking with organizations such as the AACSB, Equis, the Financial Times, and US News & World Report. And second, it looks at international business research as part of what business schools produce and what a dean can encourage. As more academics realize the importance of international competition, and also of dealing with people from other cultures and countries, IB research is becoming more acceptable in mainstream publications as well as in specialized international business ones. Key questions discussed here include encouraging, measuring, promoting, and financing international business research.     

Developing an Interdisciplinary Major in International Business

ABSTRACT

Since the change of the accreditation standards by the American Assembly of Collegiate Schools of Business (AACSB) requiring internationalization of the business school curriculum about twenty years ago, different models of internationalization have been developed and tried by different types of business schools across the nation. However, no single model has emerged as an ideal model suitable for all kinds of institutions, large or small, urban or rural. At small and rural universities, internationalization efforts pose some extra challenges because of the general lack of global exposure and practices among its faculty and students, lack of adequate resources, financial crunch and locally centered vision of its leadership. This paper describes how a small and rural university has successfully implemented its own model to internationalize its business programs in spite of all the financial and non-fiscal challenges. Such a model could be emulated by similar small and rural institutions across the country.     

Researchers,Scholars and Ivan

Over the decades, schools of higher education seem to evolve, or at least change. Colleges that in the 1970s had some moderate expectations for faculty research activity changed their names to universities, started doctoral programs, and now require faculty to produce “significant” research publications for tenure or promotions. Other schools moved from expecting minimal evidence of research to requiring publications in “major” journals. Where business faculty used to be professionally qualified by running consulting businesses, they now have to obtain doctorates and publish research work on a regular basis. Unasked is whether the proliferation of researchers and their output is desirable. In some ways, there is a potential value to have faculty doing research that isn't good enough to be published in Journal of Consumer Affairs. But to have that value, the faculty themselves must be wise enough to perceive it.     

Impact of International Business Education on Ethnocentricity

Abstract

As evidenced by recent surveys of American managers, there is a serious shortage of qualified candidates on the US job market. This shortage is most evident in two specialization areas: high-technology knowledge workers and internationally competent managers. Indeed, American companies rate lack of qualified high-technology personnel as their number one reason for slower than desired business expansion. The other less glamorized, yet serious shortcoming of the American educational system is its inadequate training of cross-culturally competent workers for this truly global post-industrial era. In response to this human resources crisis, realizing that “the future economic welfare of the US will depend substantially on increasing international skills in the business community,” the United States Department of Education began an active campaign of promoting international education and research in several major American universities in the late 1980s. Since 1988, nearly 40 universities have been awarded tens of millions of dollars to engage in such activities as developing formal international business curricula, offering foreign language courses, promoting internationally-oriented research, provoking international education and research dialogues among the faculty, exchange programs between American and foreign universities for students and the faculty and similar activities. This research is a first attempt in evaluating the impact of one such program on the internationalization level of American students. It will be shown that the international education program at one major American university has successfully produced a cadre of more global and less ethnocentric workforce for American corporations.     

The impact of AACSB accreditation: A multiple case study of Canadian university business schools

Over the last two decades there has been a significant increase in the number of university business schools seeking accreditation from the Association to Advance Collegiate Schools of Business (AACSB International). Despite this remarkable growth there has been limited empirical research on this phenomenon. Using a qualitative multiple case study approach, this research explores the impact of accreditation on four Canadian university business schools. Participants reported seven main effects, with the most important being enhanced reputation, leverage for change, increased management efficiencies, and focus on research. These impacts were influenced by the context in which accreditation took place. Environmental uncertainty as a contextual dimension is discussed. Copyright © 2013 ASAC. Published by John Wiley & Sons, Ltd.     

The Social Entrepreneurship Zone

Social entrepreneurship is still in the developmental stage as a field of inquiry. In this article we introduce the concept of the social entrepreneurship zone. This new construct positions social entrepreneurship relative to the ways organizations plan to implement social change and the degrees to which they apply business practices to do so. Two new categories of organizations, social transformation entrepreneurial ventures and social improvement entrepreneurial ventures, reside in the social entrepreneurship zone. This categorization separates social entrepreneurial ventures into 2 distinct groups with their own unique set of characteristics. The social entrepreneurship zone construct should help researchers and other stakeholders better understand this emerging field so it can be further studied and developed.     

Is international entrepreneurship a field? A bibliometric analysis of the literature (1989–2015)

The abundant academic literature on international entrepreneurship has attracted the attention of many researchers in various fields (international business, entrepreneurship, management, marketing, to mention a few). A debate has been opened on whether international entrepreneurship is indeed a field. In this article, we seek to contribute to this debate. We applied a bibliometric analysis to 567 articles on international entrepreneurship published during the 1989–February 2015 period. The main indices that this is an emerging field are as follows: a concentration of publications on central contributors and universities, key dates of social events, the creation of a journal dedicated to the topic and a strong identity of keywords. A co-citation analysis shows that the international entrepreneurship field is structured on a stable body of references, organised into five key clusters, distinct from its mother disciplines: international business and entrepreneurship. Our work helps to identify the paradigmatic approaches that structure international entrepreneurship.     

Business Students' Perceptions of Potential Ethical Dilemmas Faced by Faculty

Because students' ethical behavior may be modified through socialization contact with faculty, the perspectives of students relating to faculty ethics is an important topic. Prior research on business schools and ethics has not included students' perceptions of ethical dilemmas that often confront faculties of business schools. Student questionnaire data provides two important insights into students' perceptions of the ethics of faculty behavior. In the aggregate, students viewed 29 potential ethical issues as more serious than did faculty. Based on students' perceptions, four factors of ethical dilemmas were isolated: Regulations, Academic Job Performance, Dating, and Personal Benefits.     

Research Expectations at Business Schools: Responding to Changing Business Education Pressures

This exploratory study examined the importance of various types of research for promotion and tenure decisions given the need of business schools to respond to internal and external pressures for change, such as globalisation and managerial relevance. U.S. business schools were classified as AACSB- and non-AACSB-accredited and as high-teaching-emphasis and low-teaching-emphasis schools. Respondents included management and marketing faculty and business deans. Contrary to expectations, few significant differences were found between the two classifications of business schools. While schools differed regarding the importance of theory-based and empirical research, no significant differences were found in terms of the importance of internationally oriented and managerially relevant research for promotion and tenure decisions. Significant differences, however, were found between deans and faculty responses, with deans being more responsive than management and marketing faculty to these pressures. Also, perceptions regarding monetary and non-monetary support varied significantly for all classifications.     

An Examination of Entrepreneurship Centers in the United States: A National Survey

This study fills a gap in previous research by performing an in-depth analysis of 146 entrepreneurship centers in the United States. This two-part study looks at the characteristics of the entire sample of entrepreneurship centers and then examines the differences between top-ranked centers and nonranked centers. The findings indicate that top-ranked centers have three times as many endowed chairs as nonranked centers. Top-ranked centers also offer more comprehensive graduate programs. Overall, top-ranked centers have more resources and personnel. The findings of this study will assist students, faculty, staff, administrators, directors, and other stakeholders of entrepreneurship centers.