Development and validation of a hospitality idiosyncratic deals scale

This study explores middle and senior hotel managers’ perceptions of their own idiosyncratic deals (i-deals) and develops a scale to measure i-deals in the Chinese hospitality industry. The study uses a mixed research method consisting of a questionnaire survey of 675 middle and senior hotel managers and in-depth interviews with 20 knowledge workers in the hotel industry in mainland China. The findings reveal that there are three types of i-deals in the Chinese hospitality industry: (1) career and incentives i-deals; (2) task i-deals; and (3) flexibility i-deals. The study proposes and validates a three-dimensional scale of hotel managers’ i-deals, thereby enriching our understanding of the idiosyncratic terms of employment in the hospitality industry.     

Managing Swiss Hospitality: How cultural antecedents of innovation and customer-oriented value systems can influence performance in the hotel industry

Research into innovativeness and customer orientation in the service industry is burgeoning, yet our understanding of the antecedents and consequences of both activities in hospitality management remain unclear. To address this problem we investigate the link between corporate culture, indicators of innovativeness and business performance in the Swiss hotel industry, because the Swiss have a proclivity toward innovation as well as a long established record in hospitality management. Data were generated from 96 businesses in the hotel industry and the results were analysed using structural equation modeling. They suggest that cultural dimensions are positively associated with customer orientation, innovativeness, and company performance. The implications of the findings are discussed along with limitations and future research directions.     

Impacts of peer-to-peer accommodation on the hotel industry: Hoteliers’ perspectives

The sharing economy is a new phenomenon that has considerable implications for traditional industries in general and the hospitality sector in particular. Although some recent studies have investigated the effects of sharing economy on the hotel industry, they primarily focused on quantifying its effects which are not exploratory for a phenomenon. This study attempts to achieve two research objectives. First, an exploratory qualitative method via a semi-structured in-depth interview is employed to investigate the impacts of P2P accommodation on the industry from hoteliers’ perspectives in China. Second, the current study provides valuable insights about traditional hotel marketing and operations. A social science perspective is proposed because prior hospitality research, merely in its commercial sense, fails to capture the essence of hospitality. Results indicate that P2P accommodation has effects on the hotel industry in terms of host–guest interactions, product offerings, staff empowerment, and platform collaboration. The study also suggests that the extent to which P2P accommodation impacts the hotel industry is different in terms of hotel star ratings and operating model. P2P accommodation and the hotel industry in China have a supplementary relationship. This study contributes to social studies of the hospitality literature by gaining insights from hotel senior management level. It also has great implications for the hotel marketing and management practices within the sharing context.     

饭店收入管理方法最新研究分析

收入管理是饭店业提高收益的重要方法。本文通过回顾国内外饭店收入管理研究状况,着重对饭店收入管理方法的六大研究内容：定价政策、客房存量控制、计算机收入管理系统研究、收入管理决策的最优化、细分市场收入贡献分析和收入管理绩效评估的研究进展、热点与不足及发展趋势进行了评述,并对我国饭店业收入管理应用提出了建议。     

When and how does leader humor promote customer-oriented organizational citizenship behavior in hotel employees?

This study explores whether leader humor can encourage staff to exceed job expectations in their positive behavior toward customers, even in the notoriously stressful context of the hospitality industry. Based on our findings, leaders who use humor are more likely to prompt employees to engage in customer-oriented organizational citizenship behavior (OCB). Leader humor affects customer-oriented OCB through the mediating effect of relational energy. In addition, employee traditionality and relational energy differentiation moderate the process. Using time-lagged data collected from 456 employees in 71 teams in China’s hotel industry, this study adds significant knowledge to the under-researched area of humor and leader humor in the hospitality industry. The findings suggest that hospitality leaders can implement humor to obtain positive effects by raising relational energy and triggering customer-oriented OCB, particularly among less-traditional workers and in situations of low relational energy differentiation.     

Hospitality Cobranding: An Experimental Investigation of Enhancement and Erosion in Consumer-Based Brand Equity

ABSTRACT

Cobranding is suggested as a competitive strategy for the hospitality industry due to its potential benefits. Although implied, the potential impact of cobranding on consumer-based brand equity of partner brands and the composite brand has not been empirically investigated in the hospitality industry context. Therefore, a quasi-experimental study design with a structured survey was applied to general tourist population in Hong Kong to identify the potential influence of cobranding on the brand equity of individual brands as well as the hotel–restaurant composite brand versus the hotel–retail composite brand. Surprisingly, results revealed brand equity erosion rather than brand equity enhancement for even the presumably fit hotel, restaurant, and retail brands. Theoretical and managerial implications and suggestions for future research are discussed.     

Using segmentation to compete in the age of the sharing economy: Testing a core-periphery framework

Airbnb has emerged as a credible competitive threat to the hotel industry. Consequently, hotel brands are having to rethink the experiences they provide to customer in an increasingly competitive environment. Despite these trends in the industry, experience-related research that examines and informs these developments remains under-represented in the hospitality and tourism literature. The present study offers a systematic approach to examine the potential differences in experiential consumption in the accommodations industry. Using a multiple-group analysis approach, it examines the moderating effects of individual characteristics and situational factors on the nature and dynamics of experiential consumption in the accommodations industry. The findings of the study culminate in the core-periphery framework of the hospitality consumption experience that can provide a relevant theoretical lens for future research into the different sectors and types of experiences within the hospitality and tourism industry. The study also outlines important implications for the hotel industry’s strategic experience design initiatives, from the standpoint of product development, the segmentation, targeting and positioning (STP) process, and marketing communications.     

Hospitality crisis management practices: the Israeli case

This study attempts to examine hospitality crisis management practices within the context of the Israeli hospitality industry. The study develops a questionnaire that evaluates the importance and usage of four categories of practices: marketing, hotel maintenance, human resources, and governmental assistance. The findings illustrate which practices managers consider important and which practices managers actually use during an industry crisis. The paper concludes with recommendations for future research and management of crises.     

Corporate brand strategy: Drivers and outcomes of hotel industry’s brand orientation

The MNC resellers are vastly competitive and capital-intensive. Based on the corporate brand orientation, the objective is to investigate how the individual dimensions of hotel industry’s brand orientation can improve a corporate experience and subsequently create superior hotel performance and retailer preferences. A model of the integration of the hotel industry’s brand orientation was tested in a survey conducted among MNC resellers from hospitality industry. Structural equation modelling was applied to gain insight into the various influences and relationships. The research makes two main contributions. It makes a theoretical contribution by classifying the integration of the hotel industry’s brand orientation for hospitality industry and from this extrapolate key suggestions for further study. The continuous evolution and economic influence of the hospitality industry require the application of innovative marketing practices.     

反垄断法视角中的饭店委托管理

饭店委托管理在我国饭店行业中已经屡见不鲜,从反垄断法角度审视饭店委托管理是一个崭新的视角.饭店委托管理是一种特许经营的经营模式,其价值目标与反垄断法恰恰相反,这就要求界定饭店委托管理在反垄断法方面合法与非法的界限.我国正在制定过程中的反垄断法应充分考虑特许经营和饭店委托管理这种特殊的经营模式,在特定市场认定、市场力量界定等相关问题上深入研究,制定出既符合我国国情,又符合各种产业特点,包括特许经营业和饭店委托管理特征的"经济宪法".     

The nexus between sustainable practices in hotels and future Gen Y hospitality students’ career path decisions

This study explored tertiary hospitality students’ attitudes and overall perceptions about green and sustainable practices; and how these may impact their future career paths in the hotel industry. A thematic analysis with data from 12 semi-structured interviews with students in a hotel management school in Australia was used to identify patterns and interpretive themes. Results revealed positive attitudes among Generation Y hospitality students towards working in a green and sustainable hotel environment. Implications highlight the need for sustainability education in the curriculum of tertiary education providers and strong emphasis on sustainability practices in employee training programs. The results also suggest possible impacts of sustainability practices in recruiting and hiring in the hospitality industry and how this may affect future hospitality employees and leaders.     

应用性大学课程设置改革探析——以饭店管理专业为例

按照市场需求培养应用型人才,是应用性大学寻求改变传统教学的出路所在。为此,我们以饭店管理专业为例,选择部分北京市中高星级饭店进行问卷调查与走访,切实了解饭店业对我们所设课程的意见和建议、对饭店管理人才的需求,以期调整课程设置,培养饭店需求的人才。     

Constraints to attracting new hotel workers: A study on industrial recruitment

The global hospitality and tourism industry is not only burdened with high turnover rates but also may soon be in the throes of a labor shortage. As such, a better understanding of industry employment perceptions has become a critical issue for hospitality managers. Of particular concern are the perceptions of those potential employees that do not have prior employment experience in the hospitality industry. Accordingly, the purpose of this research is to consider perceptions of hotel employment among the segment of the potential employee population that has no current or past experience working in hotels. Per the tenets of Constraint Theory, perceptions of pay, promotion opportunities, work-to-life conflict, and workplace-induced isolation are proposed to significantly affect potential employees’ attitudes toward hotel employment. In turn, these attitudes are proposed to affect both intention to apply for hotel work and the intention to recommend applying for hotel work to others.     

Leadership competencies for hospitality management staff in Thailand

This study investigates factors that influence leadership in Thailand's hospitality industry. The results show that interpersonal skills are the most important competency for Thai hospitality managers. There were significant effects of age, managerial experience, and hotel management types on the importance of levels of leadership competencies. The few studies which exist on Thai hospitality management competencies are combined with the results of this study to propose a leadership competency framework that can be used as a basis for further developing an internationally competitive Thai hospitality industry.     

Hospitality crisis management practices: The case of Indian luxury hotels

This study examines hospitality crisis management practices within the context of the Indian hospitality industry. The study is a replication of a study previously conducted in Israel. The study employs a questionnaire that evaluates the importance and usage of four themes of practices: marketing, hotel maintenance, human resources and governmental assistance. The findings illustrate which practices managers consider important and which practices managers actually use during a crisis. The paper concludes with recommendations for future research and management of crises.     

Knowledge agents as drivers of environmental sustainability and business performance in the hospitality sector

This study examines the role of knowledge agents as key enablers in the process of creating and updating the environmental knowledge base of a firm and, in doing so, having a positive effect on business performance. From the perspective of a hotel as the most important cog in the machinery of the hospitality sector, knowledge agents are those individuals who can provide information and knowledge that enables the firm to deal with environmental issues effectively. The paper describes an empirical, longitudinal study of 87 organisations in the Spanish hospitality industry. The results highlight the importance of the relationship between knowledge agents and environmental knowledge for business performance. Furthermore, our findings indicate that the role of knowledge agents is also relevant for the future management of the environmental knowledge base of a firm within the hospitality sector.     

An assessment of adopting lean techniques in the construct of hotel supply chain

This paper assesses the adoption of lean techniques across the supply chains of hotels. Literature indicates a growing awareness of sustainability issues and lean adoption for value creation in the hospitality industry. However, there are limited exploratory studies that outline sustainability in terms of lean techniques in the context of a hotel supply chain. This paper addresses this gap using a structured study plan with specific research questions. To this end, a theoretical framework of lean assessment for value creation is first developed and a SIPOC-based construct of a hotel supply chain is used to identify and categorize hotel waste. An empirical study is then conducted to answer research questions and assess the extent of using lean techniques. Study results and the developed framework can be subsequently used by practitioners and researchers in conceptualization and assessment of lean adoption across the supply chains of hotels in different contexts.     

Measuring hotel performance: Using a balanced scorecard perspectives’ approach

This paper provides an examination of hotel performance research published in the seven leading hospitality and tourism journals from 1992 to 2011, through the lens of the balanced scorecard (BSC). The review seeks to answer three questions. What BSC perspectives are included in hotel performance research published in major hospitality and tourism journals? What are the trends and implications for future hotel performance research? What are the main geographical areas of publication outputs?Eleven hypotheses were tested using a database of 138 articles that fully met the key word selection criteria of hotel, BSC and performance. The results suggest hotel performance attracts widespread attention from hospitality scholars, but significant gaps remain. Researchers have recognised the benefits of including financial and non-financial indicators. Yet, more research is required in this area to offer hotel organisations better approaches to the management of their performance. We conclude by identifying three research gaps.     

How do hotels adapt their pricing strategies to macroeconomic factors?

The hospitality industry is naturally highly sensitive to subtle changes in the external environment, and its performance is affected by various external factors. Therefore, hoteliers should carefully monitor the various macroeconomic indicators affecting the market, when making important strategic management decisions. In particular, hotels’ pricing decisions are important because they play a crucial role in the determination of hotel revenue and in the process of profit maximization. In this paper we classify hotels by business model (i.e., chain management, franchise and independent) and analyze how these different types of hotels in Switzerland adapt their pricing strategies to macroeconomic factors (i.e., exchange rate, room supply and market demand). We find that hotels adopting different business models react differently to the same macro shock. Implications of our findings and future research directions are discussed.