创新、超越、驾驭未来上海通用展异彩

以刚刚发布的别克凯越为代表的中级车，以别克君威GS3．0为旗舰的中高档轿车，再加上新版别克G／8陆上公务舱和不断升级的紧凑型家庭轿车别克赛欧，2003年上海国际汽车展，上海通用汽车在别克品牌旗帜下排出四大种类产品的矩阵，揭示了这家全系列汽车公司“创新、超越、驾驭未来”的参展主题。     

别克凯越“闭门造车”的胜利法则

“I believe I can fly……I believe I can touch the sky……”伴随着振奋人心的旋律．一辆为当代中坚人士量身定造的中级汽车——别克凯越，上海通用汽车的2003年度力作，已同时在中国各大城市的媒体频道中全速启程．它的问世．标志着中国汽车业界翘楚——上海通用汽车已经正式拥有了由别克君威、别克凯越、别克赛欧、别克GL8整合而成的全系列联合舰队。     

上海通用"诚新幸运星"花落广州

上海通用汽车诚新二手车联手全国经销商发起的“诚新服务诚信于你——寻找诚新幸运星”活动近日落下帷幕，诚新幸运星花落广州，于1999年5月19日购买了别克轿车的罗先生成为“诚新幸运星”得主，获得了由上海通用汽车诚新二手车免费置换的全新君威GL2．5一部。与此同时，诚新二手车开展的全国性置换业务推广活动引发了一轮广泛的置     

六年，成就强势而不张扬的品牌个性——本土化道路上开来的别克

六年之前(1998年)，别克来到中国，第一辆别克“新世纪”下线，未经提示的品牌知名度为14％；六年之后，别克系列汽车在中国市场上总销售量已逾四十五万辆，未经提示的品牌知名度达到现在的83％，成为中国汽牟市场上当之无愧的强势品牌。     

服务战越打越炽赛欧专场开锣

自2002年以来，别克售后服务每年都会配合长假出游或是季节特色，推出4-5次免费检测服务。2004年8月1日至8月31日，上海通用汽车的售后服务品牌“别克关怀”全情推出“温情赛欧月”主题活动。届时，全国近250家别克授权售后服务中心的技术顾问将坐堂会诊，为所有赛欧车主进行免费检测和发动机仓清洁。作为     

是什么成就了别克?

众所周知的“别克”轿车自从5年前开始在中国生产，就得到了全国汽车爱好者的认同，目前已经拥有17万用户。然而，是什么原因使别克在短短几年之间在中国市场上独领风骚呢?     

赛欧温情出击

随着国内汽车消费市场竞争的日趋激烈，各汽车厂商越来越注重通过不断优化售后服务来赢得潜在客户群，这对广大消费者来说，当然是个利好消息。记者刚刚获悉，最近国际权威调查机构对中国汽车用户满意度调查结果显示，上海通用汽车的别克系列以81.2％的客户满意度在所有国产车品牌中高居榜首。看来，上海通用汽车以“别克关怀，比你更关心你”的全新服务理念，在汽车售后服务领域中又走在了最前端。     

国产轿车八大创新广告

在激昂的音乐声中，几百个壮年男子推着一个硕大的球奋力向前。大球越来越近，原来球体上是别克的标识，画外音响起来：“当代精神当代车。”片尾在出现别克标识的同时，不忘告诉观众：“别克，来自上海通用汽车。”相信每个看了这一电视广告的人都会热血沸腾，特别是在1998年，中国经济刚刚摆脱亚洲金融危机的阴影，正奋力向前。此时播出的别克形象广告已超出品牌本身，而成为一种社会心理的宣泄，引起世人的共鸣也就在意料之中了。     

激情驾驭惊喜之旅

让一个由汽车组成的流动乐园，把汽车所带来的惊喜与快乐传到全国各地!这就是上海通用汽车在国内首创的全国汽车嘉年华活动——“别克汽车公园”。这一集试乘试驾、汽车游戏等活动的主题公园活动于3月29日在深圳首发，并将陆续在京、沪、穗等全国24个大、中型城市全面铺开。     

MPV成市场新卖点

国内MPV市场的兴起，无疑始于上海通用汽车推出的别克GL8。1999年12月，第一辆别克GL8下线，它为中国汽车市场引入了一个新概念，并迅速普及     

Machiavellianism,stakeholder orientation,and support for sustainability reporting

This study investigates the relations among Machiavellianism, the stakeholder orientation, and Italian managers' support for corporate social and environmental reporting (SER). These relationships have not previously been investigated among a sample of experienced managers but have important implications. As anticipated, Machiavellianism had a strong negative association with the support for SER. Machiavellianism was also negatively related to the stakeholder orientation, which in turn was positively correlated with the support for SER. Support for the stakeholder orientation partially mediated the association between Machiavellianism and SER. The findings advance our understanding of the motivations for sustainability reporting by documenting that managers' fundamental personality traits and economic ideologies are closely associated and are important determinants of normative support for social and environmental disclosures. We further suggest that the results support the case for mandated compliance‐with‐standard sustainability reports coupled with a requirement that such reports be independently audited.     

Fractionalization,entrepreneurship, and the institutional environment for entrepreneurship

The vast majority of the literature on ethnicity and entrepreneurship focuses on the construct of ethnic entrepreneurship. However, very little is known about how ethnic heterogeneity affects entrepreneurship, and the institutional arrangements affecting entrepreneurship. This study attempts to fill the gap, and thus examines the effect of ethnic heterogeneity on various outcomes associated with entrepreneurship and the institutional environment for entrepreneurship. Using indices of ethnic and linguistic fractionalization, we show that ethnic heterogeneity negatively influences entrepreneurship. We argue that potential channels that can explain the negative effect of fractionalization on entrepreneurship include trust, social network, and innovation, among others. This study provides a new perspective on the existing debate that seeks to understand why the levels of entrepreneurial success vary across countries.     

Simultaneous-Equation Model for Estimating Consumer Risk Perceptions,Attitudes, and Willingness-to-Pay for Residue-Free Produce

The study develops a theoretical model, which posits a simultaneous structure among three psychological and behavioral constructs, to analyze consumer risk perceptions, attitudes, and behavioral intentions. Results suggest that risk perceptions have a positive and significant effect on consumers' attitudes toward pesticide use, which in turn influence their risk perceptions and willingness-to-pay for residue-free fresh produce and vice versa. The linkage between risk perceptions and willingness-to-pay, however, is not empirically significant as expected. Results suggest that education programs which address the food safety issues need to target female, black, middle-aged, and less educated consumers.     

Communicating Deception: Differences in Language Use,Justifications, and Questions for Lies,Omissions, and Truths

The use of linguistics to detect deception is a growing field of study. This experiment used naturally-occurring deception to test the propositions and fundamental assumptions of this line of inquiry. One participant (allocator) was given 6 dollars to divide between herself and another participant (receiver). Receivers were not told how much money allocators received. In 1/3 of interactions, the recipient was deceived either with a lie or deceptive omission. Linguistic differences associated with deception (fewer first person pronouns) were found for lies and omission, but higher word count was only found for omission. We found no evidence of a relationship between negative emotion and linguistic factors related to emotion (negative emotion words, negations, pronouns). Coding of justifications found allocators used more justifications for their offers when recipient was suspicious. Liars used more justifications providing details about how they obtained the money. Justifications about offer fairness were related to increased detection accuracy.     

Identity,Self-Awareness,and Self-Deception: Ethical Implications for Leaders and Organizations

The ability of leaders to be perceived as trustworthy and to develop authentic and effective relationships is largely a function of their personal identities and their self-awareness in understanding and making accommodations for their weaknesses. The research about self-deception confirms that we often practice denial regarding our identities without being fully aware of the ethical duties that we owe to ourselves and to others. This article offers insights about the nature of identity and self-awareness, specifically examining how self-deception can create barriers to self-awareness within both a personal and a business context.     

Medicaid, State Finances, and the Bottom Line for Businesses

Current Medicaid expenditures account for about nine percent of the federal budget and almost a quarter of state budgets and are growing rapidly. State Medicaid budgets are especially vulnerable to recession since states cannot incur large and sustained fiscal deficits. Without change, Medicaid burdens will cause state finances to be diverted from infrastructure and education, with negative effects on the costs and productivity of business. Also affecting business are the state governments experimenting with policies that shift Medicaid burdens to private employers. Simultaneously, the states are initiating efforts to ease Medicaid’s relentless cost increases and address its long-run problems. JEL Classification I180,H720