麦当劳:更多欢笑不见了

Richard Steining对1973年获得麦当劳特许经营权时的欢喜还记忆犹新,"那真是让人难以忘怀的记忆."Steining说.那时他拥有两家麦当劳店,每家店的年销售额都超过8万美元,净利润超过15%.当时每小时工资标准只有2美元,汉堡包和薯条,甚至包括可口可乐加在一起的成本还不到1美元,这样的利润相当可观.     

The disappearing data source: Ameliorating relations between academics and business

Growing corporate disillusionment with survey research has put a strain on the relationship between businessmen and academicians. The situation is becoming critical, and researchers may lose access to a rich data base if ways of alleviating the friction are not found. The authors look for causes (one is the sheer bulk of questionnaires received), and suggest approaches that researchers can take to elicit the support of businessmen. If the researcher is to enjoy the cooperation of practitioners, he must be aware of several points: the executive is a valuable resource; if he participates in a study he can legitimately expect that the results will be accurately reported; and his company must somehow profit from the study.     

Identity theft: An exploratory study with implications for marketers

Identity theft is the fastest growing crime in America, and millions of people become victims each year. Furthermore, identity theft costs corporations over $20 billion per year, and consumers are forced to spend over $2 billion and 100 million hours of time to deal with the aftermath. This paper uses a system dynamics model to explore policy options dealing with identity theft and to provide implications for marketers. The results indicate that the current approach to combating identity theft will not work. However, inexpensive security freezes could be effective, because they result in a nonlinear reduction in identity theft that is similar to the “herd immunity” seen in epidemiology. Thus, identity theft can be addressed by protecting just a fraction of the total population.     

The US trade reform act of 1974

The 1974 Trade Act gives the US President extensive authority to engage in multilateral trade negotiations in the framework of GATT. The following article offers a survey of the provisions of the Act and discusses its possible impact on international trade relations.     

Price-Anderson act declared unconstitutional: The decision and its effects on nuclear power

In March 1977, the $560 million limit on liability in the Price-Anderson Act was declared unconstitutional. The Price-Anderson Act sets forth a combination private-public insurance and compensation system for handling risks associated with commercial nuclear operations. The limit was found to violate the due process and equal protection provisions of the Fifth Amendment of the U.S. Constitution. This paper examines the salient points of the decision which include: (a) the effects of nuclear plant operations on the plaintiffs; (b) the dependence of nuclear power development on the Price-Anderson Act; (c) the plaintiff's right to bring suit; and (d) the rationale for declaring the Act unconstitutional. The potential effects include the possibility that many utilities and suppliers of nuclear plant components will terminate their nuclear business, the availability of capital funds for nuclear plants will be reduced, and that cost of capital will be increased to reflect the greater risk of nuclear development.     

The family and medical leave act: What hospitality managers need to know

The complexities of the federal Family and Medical Leave Act can pose administrative headaches and legal liability for managers unaware of its provisions. Worse, managers have no legal precedents to guide their FMLA decisions.     

物权变动模式之分析

物权变动,无论从民法理论层面出发,还是从实践角度考量,一直是各国民法界关注的焦点.虽然我国<物权法>已颁布施行多年,但是人们对于我国物权变动模式的争论并未平息.本文试从比较民法的角度分析和论证不同物权变动模式的利弊,并论证我国<物权法>所确立的物权变动模式的合理性.     

内部审计是企业的“免疫系统”

内部审计作为企业的免疫系统理论的提出,对于我国审计工作的本质、职能和定位具有很强的实践指导意义。进一步加强和完善我国的审计工作,强化免疫系统建设,可以借鉴美国的萨班斯法案。即从法律上明确内部审计的地位和组织体系,完善免疫系统;从机构上提高审计的独立性,确保免疫系统顺畅运行;从方法上推行治理型内部审计,发挥免疫系统防护职能;从专业和道德两方面提高审计相关人员的素质,保障免疫系统监控职能。     

数字生活的就业效应:内在机制与微观证据

本文利用2010-2015年“中国综合社会调查”(CGSS)数据,采用双重差分法评估了数字生活对就业概率的作用和影响,并利用双重差分倾向得分匹配法(PSM-DID)进行了稳健性检验.实证结果表明,数字生活显著提高了个人的就业概率,PSM-DID回归结果与基准回归结果无明显差异;与非农业户口个体相比,数字生活对农业户口个体的就业概率影响更大.在排除了2012年后经济增速下行对就业概率的影响之后,数字生活的影响仍然显著为正.机制检验表明,一方面,数字生活能拓展“关系”网络,通过提升和维护社会资本增加个人就业概率;另一方面,数字生活能重塑个人发展路径,通过提升个人人力资本增加个人就业概率.异质性研究发现,与东部地区相比,数字生活对中西部地区个体的就业概率提升更大;并且,数字生活对男性就业概率的作用更大.本文研究结论对支持国家经济数字化转型、提升居民数字生活水平具有一定的参考意义,政策含义在于通过推进生活方式的数字化转型,为缓解我国经济常态下的就业压力提供新视角.