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1.
《食品市场学杂志》2013,19(4):29-43
Results from a consumer survey of households in Louisiana and Texas suggest that socioeconomic factors affect consumption decisions on new food products, quail, alligator, or deer meat. Specifically, consumption of, or interest in consuming new food products are statistically associated with marital status, age, education, household size and income, race, religon, and occupation. The above-referenced socio-economic characteristics are all statistically associated with consumption decisions on qualiy and alligator meat, except for marital status and household size. Race and occupation are statistically associated with the consumption of, or interest in consuming deer meat.  相似文献   

2.
Agri-food business pricing practices assume that consumers know about prices and that price is an impediment to healthy food purchase and consumption. The present article assesses functional dairy food shoppers’ price knowledge accuracy and its determinants. The data were gathered from 207 face-to-face interviews with shoppers at the point of sale and were analyzed with binary logistic regression testing a number of set hypotheses. Results show that healthy food price knowledge is higher than for conventional food but still low, and consumers tend to underestimate the price paid. Price knowledge accuracy increases with high purchase frequency, promotional products, hedonistic consumption, and for enhanced function products. Results provide a basis for higher sustainable pricing strategies. Consumers’ inability to distinguish misleading pricing strategies calls for regulators to ensure fair and ethical market practices, especially for healthy food.  相似文献   

3.
The rise of the natural and organic products market follows a global trend of increasing demand largely due to the growth of environmental awareness and the concern of having a healthier diet. Thus, the objective of this study is to propose and test a theoretical model based on antecedent constructs of perceived value and repurchase intention on the consumption of organic products. The results, based on 256 consumers of organic products, confirm the positive relationship between environmental awareness and perceived quality, healthy consumption, and perceived price fairness. Moreover, they underpin the influence of healthy consumption, perceived price fairness and perceived quality on perceived value, and lastly, the influence of perceived value on repurchase intention. Therefore, this study can help practitioners and consumers comprehend in a more systematic way the buying behaviour of this food category.  相似文献   

4.
Region of origin labeled food products consumption is influenced both by cognitive motives related to the individuals' health and safety concerns and by affective motives in relation within the pleasure, the emotional states and the social values. The objective of our study is to examine the effect of involvement and its nature (cognitive vs. experiential) on consumer preferences toward region of origin labeled food products. Discriminant analysis shows that both the cognitive and experiential dimensions of involvement discriminate between the two groups: those who prefer regional food products and those who prefer either national or foreign products. By targeting each profile by an adequate communication strategy, food labels could meet consumer expectations. Thus, their acceptance becomes higher.  相似文献   

5.
This study examines how food marketers use advergames, custom‐built and branded online games, to promote food products to children and provides the nutritional content of the food products featured in the advergames. The results reveal that food marketers use advergames heavily, with candy and gum or food products high in sugar most frequently appearing in the analyzed games. Children are often invited to “play with” the foods integrated as active game components. Finally, despite the educational benefits of interactive games, fewer than 3% of the games analyzed in this study appear to educate children about nutritional and health issues.  相似文献   

6.
This article posits the development of a healthier food choice app as a means of contributing to facilitating nutritionally superior food selection among indigenous Australians living in remote communities. A significant health gap exists between indigenous and non-indigenous people in Australia. Further, indigenous Australians living in remote communities carry a significant and disproportionate share of this gap. One contributor to poor health is poor nutrition: current food consumption in remote communities is a diet dominated by highly processed foods and characterized by high levels of sugar, refined cereals, and low intake of fruit and vegetables coupled with excessive sodium intake and deficiency in a number of micronutrients. Employing two marketing-based concepts, the dual processing model of nutritional labeling and habit, as the basis for the development of a healthier food app, we contend that a food choice app has the potential to disrupt habitual behavior and generate new learning about healthier food choices in remote indigenous communities. The app would be based on the George Institute’s FoodSwitch app, which enables users to scan barcodes of food products at the point of purchase and determines if the food item is a healthy choice and otherwise suggests healthier alternatives. The proposed app would utilize existing imagery used by the Jimmy Little Foundation, a not-for-profit organization working in remote indigenous communities promoting healthier food and lifestyle practices, and would provide information in a culturally appropriate and clearly communicated form.  相似文献   

7.
This study focuses on analyzing food wastage behavior of consumers in Singapore. Qualitative research with experts from food waste management organizations and restaurant operators indicated key reasons for food wastage to be food spoilage, risk of hurting brand due to substandard food, lack of appropriate methods for sorting food, reverse logistics for proper waste collection/disposal, and appropriate recycling facilities. High costs of waste disposal, lack of government incentives or regulations governing service providers, and lack of awareness among consumers also contributed to solid food waste in Singapore. A survey with consumers recorded their habits with regard to planning food purchases, food wastage while cooking, and wastage during consumption of cooked, canned, and ready-to-eat products. A stepwise multiple discriminant analysis done on a key categorical variable “How much effort do you take to minimize amount of uneaten food you throw away?” yielded two groups that differed significantly along several attitudinal/behavioral dimensions.  相似文献   

8.
《食品市场学杂志》2013,19(2):37-58
Abstract

A review of empirical food consumption studies is offered in this paper. A large number of recent food consumption studies from the areas of food and nutritional science, psychology, social psychology, sociology, anthropology, and consumer research are brought together. Twelve research themes are identified from the literature review and key findings and their implications are discussed. A heuristic and evaluative classification is developed to get a systematic understanding of the research issues covered by current food consumption research. A few suggestions for future food consumption research are mentioned on the basis of research gaps identified by the classification. To conclude, the theoretical prospects of studying food-related value conflicts and cross-cultural differences in emotional eating are spelled out in detail.  相似文献   

9.
ABSTRACT

This study examines predictive factors of consumer behaviour in food, employing a study of 485 Romanian respondents using the Theory of Reasoned Action (TRA). Drawing on a structural equation models approach, causal paths for six products were estimated. Habit emerged as the most significant predictor of behavioral intention. The results of this empirical study support the notion that attitudes and habits influence behavioral intentions toward food consumption. A modification of the TRA, within the context of income constraints, is proposed in the form of willingness to consume. Competing structural models are discussed, and the implications of the study for both marketers and consumers are highlighted.  相似文献   

10.
Food items are very good indicators of cultural differences between classes because the relative cost of food has generally decreased, thus allowing consumers more scope to choose personal food consumption models. The first purpose of this study was to make a comparison of classes and food choice between Britain and Finland. The analysis of Finnish data was conducted in an analogous way with the earlier British study. The results were in line with the findings of the British study: the boundaries between classes have been quite firm and stable from the 1960s to the 1990s. The second purpose of the study was to investigate some developmental trends of food choice on social classes in Finland in comparison with other relevant background variables. This study revealed that in 1990 there were still clear differences between the social classes in food consumption patterns. However, the impact of the socioeconomic group has slightly decreased, when the impact of type of household and the impact of income group is controlled.  相似文献   

11.
农村居民食物消费的可持续发展不仅决定着农村居民的健康水平 ,还决定着农村居民食物消费的可持续性。通过对我国农村居民食物消费的合理性分析 ,提出了农村居民食物消费的合理选择和可持续发展对策。  相似文献   

12.
The act of hand washing has been a routine part of hygienic practices across time and society. Aside from its physiological effects, hand washing has also been shown to symbolically cleanse individuals of their transgressions. However, most research demonstrating the metaphorical effect of hand washing has mainly been focused within the domain of morality. The objective of the current research is to explore the role of hand washing on consumption behavior, and more specifically, hedonic food consumption. Across two studies, this article establishes the role of hand washing after hedonic food consumption as well as prior to a hedonic food choice. In Study 1, washing one's hands after consumption of hedonic food decreased perceived guilt. In Study 2, washing one's hands prior to choice led to an increased likelihood of choosing a more hedonic (compared to less hedonic) food item. Thus, by washing one's hands, individuals are provided with a license to indulge in hedonic foods without the guilt that is commonly associated with such a choice. Several implications for consumer behavior research and the effects of hand washing on food decision making are discussed.  相似文献   

13.
In recent decades, gradual changes have been occuring in the socioeconomic environment and the demographic structure of the U.S. population. These changes, in combination with technological advancements in agriculture and marketing, have significantly influenced food consumption patterns. Changing food consumption patterns as well as emerging sources of food supply are impacting the entire food industry. To insure industry growth, food professionals need to continually monitor the activities and lifestyles of the buying public. The objectives of this article are: to provide an overview of food consumption trends during the last two decades, to identify factors responsible for such changes and finally, to discuss the effects of changes in domestic demand on the food industry.  相似文献   

14.
This exploratory research examines the purchasing and consumption behavior of snack food consumers. A structured questionnaire and intercept interviews were used to collect quantitative data from respondents inside supermarket stores. For marketers, a key contribution of this study is the importance of the price attribute and certain product claims. Sugar and total fat were found to be the most important nutritional factors that consumers consider when making a purchase decision, but it was also found that only around one half of all consumers actually read product labels when purchasing snack foods. Matters of particular concern that are highlighted by this study are that one third of consumers do not consider their snacking behavior to be healthy, and one quarter of consumers choose to snack in secret. This study addressed a number of gaps in current knowledge by identifying the snack food products that are most frequently consumed, the reasons for consuming snacks, whether consumers read snack food product labels, the importance of various attributes and product claims, whether consumers regard their snacking behavior to be healthy, and whether they snack in secret.  相似文献   

15.
徐翔  鲁强 《财经论丛》2016,(12):103-112
基于不完全信息理论下责任制度分析框架,从规制者、原有食品厂商、新增食品厂商和消费者的四方博弈出发,逐步分解模型中多方博弈主体的行为、收益以及最优食品安全水平下的约束条件和均衡解。研究发现:政府在把握规制的度的情况下,食品厂商类别、规制次数对于政府客观公正的监管规制无影响。提高不同食品厂商的食品合格率是增加消费者满意度、支付意愿以及食品消费规模的关键举措。同时,保障政府监管和信息传递的有效性是四方博弈主体收益增加的前提。原有食品厂商和新增食品厂商之间在食品价格、食品质量以及消费者期望效用方面存在正相关关系。  相似文献   

16.
罗国亮 《商业研究》2004,(23):49-53
对影响我国城乡居民食品消费的因素进行实证分析。分析表明影响我国居民食品消费的主要因素包括人口结构、收入、消费结构和价格 ,长期以来 ,我国城市化进展缓慢 ,城市化对食品消费的影响并不明显  相似文献   

17.
SUMMARY

Laws and regulations govern many aspects of life in order to guide and protect individuals. The Food and Drug Administration regulates the development, production and marketing of foods, pharmaceuticals, and biotechnologies to maintain safe and high quality products for consumers. However, in recent years, food manufacturers seem to have forged ahead of the FDA's regulations and entered uncharted, unregulated areas. This paper examines the impact the FDA has on new food product development, particularly the impact on new technological food products and suggests the use of a team-based approach in evaluating and establishing regulations in the food industry.  相似文献   

18.
北京市城乡居民食品消费行为比较分析   总被引:1,自引:0,他引:1  
北京城乡居民在食品消费总支出、消费种类、消费数量、增长速度上存在差异,主要原因是其收入水平存在差距。优化北京城乡居民食品消费结构,要提高农村居民消费水平;加强社会保障体系建设;发展食品市场,增加食品种类,保证食品质量;大力发展餐饮业,提高服务水平;完善物流配送体系,尽可能使居民的不同需求得到最大化的满足。  相似文献   

19.
The objective of the present study was to examine the effect of friendly food labels on packaged food consumption intention. A questionnaire method was adopted for data collection. The data were collected from 14 Pakistani universities. The systematic random sampling technique was used to draw the required sample size. The sample size was 365, where 730 questionnaires were distributed among students of 14 universities to achieve the required sample. Findings disclosed that a friendly food label has a positive and significant relation with packaged food consumption intention. But in the intervening effect of personality traits between exogenous and endogenous variables, only three personality traits have positive significant mediation—extraversion, conscientiousness, and openness—whereas no mediation was found with neuroticism and agreeableness. Studies have unveiled the fact that there is need to investigate the decisiveness of personality traits for the selection of healthy food (Friedman & Kern, 2014).  相似文献   

20.
《Journal of Retailing》2019,95(4):170-185
Could directly touching food with hands make it tastier and more desirable? The present paper presents four studies that explore how sampling and eating food by touching it directly with hands affects hedonic evaluations and consumption volume. The studies demonstrate that for consumers who apply self-control in their food consumption (high self-control consumers) touching food directly with hands enhances the sensory experience and increases hedonic evaluations of the food. Importantly, direct touch increases the consumption volume for high self-control consumers. These findings contribute to understanding of how touch as a proximal sensory factor affects food evaluation and consumption, and thus offer retailing implications in the context of in-store food sampling, food catering, presentation and consumption of food in restaurants.  相似文献   

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