汉中旅游与文化创意融合发展模式研究

文创旅游产品开发是促进区域文旅产业转型升级的重要途径之一。文化与旅游结合形成了旅游的新模式,这种新模式不仅可以展现引人入胜的美景,同时对文化资源所衍生出的旅游文创产品的创新性、独特性提出了更高的要求。文章首先分析国内外优秀旅游文创案例,然后分析陕西汉中已有的文创产品以及汉中本土的旅游与文化创意融合的现状,指出现汉中旅游及与文化创意融合发展存在的问题,最后探索汉中旅游与文化创意融合发展的新思路。     

创意旅游:文化旅游的可持续发展之路

正1创意旅游的兴起及其内涵20世纪80年代以来,无论是发达国家还是发展中国家,创意产业成为各国和各级政府促进产业转型与经济发展、解决经济社会环境问题的重要战略。旅游产业的体验性和参与性特征,以及显著的产业连带效应,使其能够与文化创意产业完美融合;加之旅游业本身就是与文化密切相关的产业,无论是广告、动漫、时尚与时装设计等现代创意产业,还是承载传统文化的手工艺品、表演艺术等传统创意产业,都能够与旅游业巧妙结合,产生强大的经济和     

创意转向与创意旅游

全球化时代,文化主导的旅游开发模式逐渐成为促进城市和区域经济发展、提升竞争力的重要战略手段。但同时,文化的重复生产和商品化现象也日益明显,导致了文化发展的创意转向。在此背景下,基于文化的创意旅游逐渐成为旅游发展的重要趋势之一。通过对国内外创意旅游概念的系统分析,本文总结了创意旅游的核心要素和特征,分别从生产和消费两个角度构建了创意旅游研究的基本分析框架,并对未来我国创意旅游研究进行了展望。     

南京国内旅游流时空演变研究

通过对南京国内旅游抽样资料的分析，讨论了旅游流在3个时间段面的地理分布、市场份额和ADod特点及变化原因。用ADod指标为半径绘制了ADod圈，并探讨了针对南京目前时空现状下国内旅游流的增长点。     

基于“一站式体验”的文化旅游创意产业园区研究

在旅游产业集群化发展趋势以及旅游产品越来越呈现出文化创意产业特点的背景下,文化创意产业与旅游业的融合产生了文化旅游创意产业;而文化旅游创意产业在特定空间的集聚构成文化旅游创意产业园区.本文尝试性地对"文化旅游创意产业园区"这一实践早于理论的新兴旅游产品进行了定义;从"一站式体验"的角度出发,总结了文化旅游创意产业园区开发的主流模式;以建设旅游目的地为目标,提出了文化旅游创意产业园区开发的对策.     

“创意旅游”时代的旅游规划体系创新思考

正随着旅游业的快速发展和人们生活水平的不断提高,传统大众观光旅游方式过于依赖自然、环境等元素,其文化含量不足、创新意识不够等弊端日益凸显。同时,伴随体验经济时代的到来,旅游者需求理念趋于成熟。一方面,个性化突出的旅游者不愿继续被动接受传统、单一的到此一游的旅游方式,而是追求旅游服务的差异化,希望成为自己旅游需求的生产者和设计者;另一方面,旅游消费中休闲娱乐的诉求比例不断增大,乡村体验游、主题公园游和动漫主题游等参与度高、娱乐性强和     

论旅游创意产业的发展前景与对策

创意产业的兴起推动了理念、智慧和科技向经济效益的转化,成为现代服务业中新的经济增长点,并以其动态性、艺术性、产业链效应和高附加值效应等特点,为其他相关产业注入了活力.旅游业中加入创意元素,会进一步增强其活动和产品的动态性和参与性.本文旨在通过分析创意产业的特点、品种形态和对旅游业的借鉴,探讨旅游创意产业的发展前景与发展途径.     

“学习型”旅游将成为消费新热点

在21世纪之初,一种新型的旅游形式——一“学习型”旅游,呈现出迅猛发展的势头,并以其独有的化内涵和化氛围而备受游客的青睐。     

关于洛阳旅游产品营销之研究——面向日本国际旅游市场旅游产品的设计

本文提出洛阳市应将玄奘故里,关林,杜甫坟墓加以适宜的规划并和龙门石窟形成主要旅游产品,以吸引日本游客,并制定了相应的营销方案。     

融入文化创意的旅游业前景展望

当前旅游业发展如火如荼,成为部分地区的支柱产业,同时蕴含诸多内容的文化产业,作为一种新兴朝阳产业,也在不断发展壮大。饱含文化创意的新型文化旅游业,已逐渐成为旅游业的发展趋势和潮流,展现出蓬勃的活力和广阔的前景。对此论文以文化旅游概念入手,全面分析了文化创意渗透下的旅游业,最后对二者相互融合下旅游业的发展前景作了积极探索。     

CHANNEL DESIGN FOR EFFECTIVE TOURISM DISTRIBUTION STRATEGIES

The issue of channel design has been virtually ignored in the tourism distribution literature. This article seeks to contribute to filling this gap by developing a practical step‐by‐step process to preparing an effective tourism distribution strategy. It is based on a review of the channel design literature and consideration of the strategic implications of a body of applied sector‐specific research on tourism distribution in New Zealand. The way in which this process was developed is outlined before the seven‐step channel design process itself is presented. Conclusions are then drawn and suggestions for future research are offered.     

NETWORK ANALYSIS OF TOURISM EVENTS: AN APPROACH TO IMPROVE MARKETING PRACTICES FOR SUSTAINABLE TOURISM

Farmers' markets have recently emerged as a new tourism event around the globe. Yet, little information is known about them. This article explores the network of stakeholders associated with farmers' markets through a qualitative analysis over a period of time of an Australian farmers' market. Multiple methods of data collection were used to build a case study of the farmers' market. The findings highlight the acute need for this farmers' market, and potentially many others that are similar, to strategically establish an appropriate and effective network of stakeholders for both organizational longevity and tourism sustainability.     

DEVELOPING A FRAMEWORK FOR ASSESSING RESILIENCE OF TOURISM SUB-SYSTEMS TO CLIMATIC FACTORS

Some researchers have argued that resilience is a useful concept for understanding impacts on social-ecological systems, such as tourist destinations. This paper presents the development of a resilience framework for tourist destinations with a particular focus on climatic disturbances or stress, and their impacts on tourism activity sub-systems. Building on the model of a ‘stability landscape’, this research uses primary data from the Queenstown-Wanaka destination in New Zealand to evaluate the concept of resilience and to formulate surrogates that describe the factors that shape resilience. Challenges for future research, including the proactive building of resilience, are outlined. This research represents a good example of an interdisciplinary approach that transcends existing epistemologies in tourism.     

ENGAGING TIMESHARE OWNERS IN TOURISM DESTINATION MANAGEMENT: TOURISM PLANNING AND TOURISM MARKETING IMPLICATIONS

It is important to understand tourists' willingness to participate in tourism planning and the factors influencing their willingness because they are an integral part of the destination and ultimately one of the main buyers of the product. Timeshare owners are a special group of tourists who have additional connections with the tourism destination through their timeshare. The purpose of this study was to investigate the relationships among timeshare owners' perceptions of tourism planning, civic engagement, sense of place, and willingness to participate in tourism planning.

This study was based on a questionnaire survey of U.S. timeshare owners. The total sample size was 302. A two‐stage structural equation modeling approach was applied in data analysis. Results from the measurement model suggested that the model fit the data quite well. Results from the structural model suggested that timeshare owners' perceptions of tourism planning, their past history of civic participation, and their sense of place significantly impact their willingness to participate in tourism planning, while timeshare owners' past experience in political participation did not significantly affect their willingness to participate in tourism planning. Implications of the findings in tourism planning and tourism destination marketing are presented.     

中国旅游报

《中国旅游报》是国家旅游局主管，中国旅游协会主办的中旅游行业惟一的全国性平面媒体，是宣传中国旅游业发展方针，政策和法规，传播旅游信息，交流国内外旅游经营管理经验，介绍旅游知识，指导旅游消费的权威媒体。     

TOURISM AND HOTEL COMPETITIVENESS RESEARCH

Competitiveness has been a subject of study in the manufacturing and related sectors since the early 1990s. However, only recently have some researchers started to examine the tourism and hospitality competitiveness, both conceptually and empirically, with a particular focus on tourism destinations and the hotel industry. The goal of this article is to review the published studies on destination and hotel competitiveness, provide critiques, and point out future directions in tourism and hotel competitiveness research. Such a review shall provide researchers with a good understanding of the current status of competitiveness research and with a vision for advancing the existing knowledge of destination and hotel competitiveness.     

A NETWORK ANALYSIS OF TOURISM RESEARCH

This paper uses network analysis to identify the pioneering scholars and seminal works which have influenced recent papers in leading journals. The analysis extends beyond rankings of scholars by using co-citation networks to visualize the relationships between the most influential scholars and works and to uncover the disciplinary contributions which have supported the emergence of tourism as a field of academic study. The networks of scholars and works illuminate invisible colleges, tribes and territories in tourism research and indicate that while the social sciences have been most influential, business-related citations are increasing. The findings contribute to the discourse about the epistemology of tourism research by using bibliometric techniques to offer insights into the interdisciplinary structure of tourism research.     

A STRATEGIC-RELATIONAL APPROACH TO TOURISM POLICY

Government is often prominent in tourism policy making and policy initiatives for destinations. It is important to understand whether and how government coordinates the tourism policies and activities among different actors, institutional arrangements and administrative levels, and how such government influence may evolve temporally. This issue is explored from a new institutionalism perspective that considers the co-evolution of structures and practices that shape tourism policies and activities. Use is also made of a strategic-relational approach to social theory to understand structure and agency relationships. These perspectives are applied to understand continuities and changes in government involvement in tourism marketing policies for Athens, Greece from 2000 to 2008, a period when the city staged the 2004 Olympic Games.     

GROUNDED THEORY OF INTERNATIONAL TOURISM BEHAVIOR

The dominant logic in conventional research methods involves collecting and analyzing data to rigorously test a deductive theory. In contrast, grounded theory posits constructing theory from data (Glaser &; Strauss, 1967 Glaser, B. G. and Strauss, A. L. 1967. The discovery of grounded theory, New York: Aldine.  [Google Scholar]). This analysis demonstrates the application of McCracken's (1988 McCracken, G. 1988. The long interview, Newbury Park, CA: Sage. [Crossref] , [Google Scholar]) long interview method to collect data for grounded theory development. Both emic (self) and etic (researcher) interpretations of international visitor experiences uncover important insights on leisure travel decisions and tourist behavior. Long interviews of tourists visiting Hawaii's Big Island enable mapping and comparing visitors' plans, motivations, decisions, and consequences. The results demonstrate the complexity of visitors' travel decisions and behavior.     

TERRITORIAL PLANNING AND TOURISM DEVELOPMENT TAX

An economic model of land taxation involving a local government and a private developer constitutes the theoretical framework in this research. The model hinges around a two-tier approach including both a conservation and an efficiency criterion. The analysis indicates that sustainable tourism calls for the use of land taxation and planning legislation simultaneously geared to the achievement of efficiency and the signaling of the government’s commitment to conservation policies. To provide support for the theoretical conclusions, an Italian case study is discussed, showing how the local government chose not to yield to a developer’s requests by not changing a norm prohibiting construction near of the coastline.