Why volunteer teaching tourism? Empirical evidence from China

Volunteer teaching tourism, as a particular type of volunteer tourism supported by China government, has become an effective supplement to and acceleration for education development in the regions of China where education resources are limited. The motivation and experience of volunteers have a direct impact on the healthy and sustainable development of volunteer teaching tourism. This study therefore aims to identify motivation of Chinese youth participating in volunteer teaching tourism in China, and the relationships between motivation, satisfaction, and behavioral intention are further examined. Empirical results show that in addition to the six motives advanced by Clary et al. (1998), two unique motives are further identified: love of children and desire to travel. Among these eight motives, three have significant effects on post-trip satisfaction, and post-trip satisfaction further influences behavioral intention. The implications benefit both organizational and governmental bodies who seek to develop both national and international volunteer teaching tourism.     

Volunteer tourism: On-the-ground observations from Rwanda

Volunteer tourism is the combination of leisure travel and voluntary work. Although it is increasing in popularity, one area that remains underexplored in the literature is the centrality of project facilitators in the on-the-ground experiences of volunteer tourists. This study, therefore, interrogates the relationship between facilitation and implementation of volunteer tourism experiences and the volunteer tourists’ lived experiences. By placing in conversation on-the-ground volunteer tourism experiences in Nyakinama, Rwanda with current literature in volunteer tourism, this study finds that volunteer tourism is a gratifying experience, especially as it relates to self-development, bonding with local people and experiencing of local lifestyle. The study, however, suggests that certain managerial actions and transparency measures must be introduced so as to maximize the social role of volunteer tourism.     

The Development of Cross-Cultural (Mis)Understanding Through Volunteer Tourism

Volunteer tourism is an increasingly popular activity in which individuals combine travel with voluntary work. On the whole, existing literature has provided an optimistic view of volunteer tourism, suggesting that it represents a more reciprocal form of tourism and facilitates the development of cross-cultural understanding among participants. However, more recently, it has been argued that if volunteer tourism programmes (VTPs) are not carefully managed, they may lead to cross-cultural misunderstanding and the reinforcement of cultural stereotypes. Through conducting an Appreciative Inquiry into a number of volunteer programmes, this research sought to explore these ideas further and, in particular, identify the role that volunteer tourism sending organisations can play in order to ensure that cross-cultural understanding develops through volunteer tourism. The findings from this research suggest that the development of cross-cultural understanding should be perceived as a goal of volunteer tourism rather than a natural result of sending volunteers overseas. This paper argues that sending organisations can play an important role in facilitating the achievement of this goal through pro-active management prior, during, and after their VTPs.     

Design of a curriculum for destination studies

Since vocational tourism courses started at Sydney Technical College in 1973, there have been problems in teaching about tourist destinations. Historical analysis of the subject's development indicates that problems stem largely from an absence of tourism theory. Throughout this subject's development, there have been four major influences: the vocational needs of tourism students; the definition of tourism systems; the adoption of a primary orientation towards the study of the causes of tourism; and developmental work on the nature of tourist attractions. The current curriculum is described and it is suggested that due to these influences it overcomes many former problems with its integrated inter-disciplinary approach employing tourism theory as the core discipline.     

Backpacker tourism: sustainable and purposeful? Investigating the overlap between backpacker tourism and volunteer tourism motivations

Alternative tourism, particularly backpacker and volunteer tourism, has developed significantly in recent times. This rapid development has contributed to criticism of potential negative effects, notably of the environmental, cultural, economic and social impacts associated with backpacker tourism. Volunteer tourism, by contrast, has been seen in positive terms as more sustainable, combining altruistic motivations with the travel concept. This paper explores backpacker interest in volunteer tourism and identifies overlaps in motivations between the two forms of tourism; 249 self-administered questionnaires were collected from backpackers within backpacker hostels in central Melbourne, Australia. The findings of this study suggest that a motivational overlap exists between backpacker and volunteer tourists, indicating potential for the creation of volunteer tourism products catering specifically for the backpacker market. This may encourage more sustainable tourism experiences within the burgeoning backpacker market, thus addressing some of the negative criticism of the latter. This paper also discusses the implications of these findings for the marketing and development of volunteer tourism products for both the backpacker and volunteer tourism markets.     

Applying a transformative learning framework to volunteer tourism

This paper applies the educational theory of transformative learning to reconceptualising the practices of volunteer tourism. The theory of transformative learning posits a 10-step process to experience a radical shift in consciousness that dramatically and irreversibly alters how participants see their place in the world. Volunteer tourism has commonly been seen as a form of alternative tourism that provides a cathartic experience for the volunteer tourists and benefits to the hosting organisation and the natural and/or social environment of the project. Existing research suggests that these outcomes have not, as yet, been achieved by current practices in this sector. In referring to the theory of transformative learning we note that some, but not all, of the 10 steps have been applied and that we might therefore expect volunteer tourism to fall short of its promises. We conclude that the theory of transformative learning offers a useful framework for volunteer tourism, providing insights into the need to create opportunities for participants to complete the transformative process. We suggest that volunteer tourism organisations redesign their activities to include the remaining steps of transformative learning to improve their product for both the tourists and the sustainability outcomes of the projects.     

VOLUNTEER TOURISM—“INVOLVE ME AND I WILL LEARN”?

Voluntourism or volunteer tourism is increasingly available and popular amongst everyday tourists in different parts of the world. Despite its seeming virtue and it often being positioned as a form of “justice” or “goodwill” tourism, critics in the public media have begun to question and criticize the effectiveness or “real” value of volunteer tourism. However, academic work has not yet critiqued volunteer tourism in the same manner. This paper thus provides a critical and timely review of volunteer tourism, using interviews and participant observation with 11 respondents on a volunteer tourism trip to South Africa. This paper reviews volunteer tourists’ motivations (what prompted their participation); performances of the “self” in volunteer tourism; and the tensions and paradoxes surrounding volunteer tourism.     

Towards an Integrated Image-based Typology of Volunteer Tourism Organisations

This paper focuses on volunteer tourism organisations that offer conservation expeditions, where volunteer tourists can assist in scientific research or ecological restoration. It seeks to identify organisational images and suggest how these images affect the expectations of volunteer tourists. Using the promotional material of volunteer tourism organisations, the contents of organisations' mission statements, promotional photographs and volunteer testimonies were analysed. Potential volunteer tourists were also asked to perform a multiple sorting procedure on the organisations' brochures to assess their images of volunteer tourism organisations. From the results, four groups of volunteer tourism organisations were identified and labelled ‘conservation research expeditions’, ‘holiday conservation expeditions’;, ‘adventure conservation expeditions’ and ‘community holiday expeditions’. It is proposed that organisations need to be aware of their perceived images in order to match their volunteers' expectations and needs, manage tourists' expectations and ensure the success of their volunteer tourism expeditions.     

Anthropology and tourism: A science-industry evaluation

The anthropological contribution to touristic study derives from this discipline's holistic perception of human culture and its comparative methodology. Renewed use of the “national character” approach, applying traditional field methods to industrial societies, would serve to identify elements stimulating tourism in the donor area and the needs within the recipient region. A tourist region is defined as a marketable destination with the surrounding support zones to supply requisite visitor services. The relationship between tourism and regional development needs to be assessed in terms of the economy theory of multiplier effect, as money, goods, services and people flow between the regional core and its support zones. Models illustrate internal development as well as donor-recipient relations. Science and industry share common goals in development and management of tourism, noted by efforts to educate the decision-makers as well as the tourist.     

Visitor centre staffing: Involving volunteers

Volunteer involvement in visitor centres has received little attention by tourism researchers despite the critical role staff play in welcoming tourists to a destination and promoting tourism activities. The community function of visitor centres - of which volunteering is part - has also been underplayed in previous research. Using data from a survey and interviews with visitor centre managers in Australia, this paper investigates the rationales for staffing visitor centres with volunteers and/or paid employees and, related to motivations for volunteering, the factors influencing the attractiveness of visitor centre volunteer programmes. The dominant rationales for involving volunteers are need, community involvement, visitor experience, and the personal qualities and motivations of volunteers. Visitor centre volunteering is attractive because of location and local pride, interactions with tourists and social relationships with other volunteers, and the reputation of the visitor centre and its volunteer programme.     

志愿观光的体验研究:广州亚运信使观光团案例

20世纪80年代,志愿旅游在西方兴起,分为度假为主的志愿观光和志愿为主的志愿旅游两个类别。目前,国内外研究集中于后者,而文章则聚焦前者的体验。根据志愿经验和意愿以及志愿活动的组织水平,志愿观光者被划分为四类,拥有不同的观光和志愿体验组合,而志愿活动也被划分为四类,带来不同的体验。搭便车者和失望的信使更靠近大众旅游者,旅途信使感受到团队互动的归宿感和凝聚力,但真正信使的志愿感受最为丰富,触及到志愿精神的本质。志愿活动能否对旅游者产生影响取决于两个因素:志愿的需求和经验是首要因素,其次是志愿活动的设计和管理。文章最后为旅行社开发类似产品提供了营销策略。     

Rethinking the sociology of tourism

Two principal general approaches to tourism are criticized. It is argued against the tendency to over generalize, to propose universal models and to conceive of the dynamics of tourism as a unilinear process. Instead, a multiplicity of types, different typologies and a multilinear approach to the dynamics of tourism should be favored. It is further argued that conceptual schemes should be further elaborated, illustrating the argument by an elaboration of MacCannell's fundamental concepts. The article emphasizes the need for some basic problems in tourism research to be reformulated; it proposes a strategy for research which, while preserving theoretical pluralism and eclecticism, will safeguard continuity and the ability to generalize by developing a common research style for the sociology of tourism.     

Tourism,handicrafts, and ethnic identity in Micronesia

This study examines the contemporary interactions in Micronesia between tourism, the production of handicrafts, and native perceptions of their culture and society in relation to foreigners. Special attention is given to the traditional distinctions made between mundane everyday handicrafts and highly valued products made by master artisans. Changes in the status of the latter products and their producers have occured as a result of varied colonial governments' policies affecting local economies. These political changes in the Twentieth Century with their attendant social and economic consequences as Micronesia approached political independence and a growing emphasis on tourism are examined with regard to the changing nature of native-foreign interactions and ethnic identity. The study suggests that the careful examination of the manner in which the local handicraft production system has changed can provide an important perspective on concurrent changes in ethnic identity.     

An Opinion Piece. A response to the Special Issue on volunteer tourism: the performative absence of volunteers

This short Opinion Piece reflects on the construction of volunteers in the Journal of Sustainable Tourism's recent Special Issue on Volunteer Tourism, Volume 22, Issue 6, 2014. The Issue indicates directions for future research and presents some productive cases of applied modes of knowledge production. This Opinion Piece notes that, despite the good work in the Special Issue, more research on the impacts of volunteer tourism on host communities is still overdue. But most importantly, however, running through the papers in the Issue, there is a problematic construction of volunteers as passive subjects of capitalism. As “consumers” or “clients”, it is argued that the Special Issue papers perceive volunteers through the very same logic of commodification that much of the research intends to push against. Drawing attention to the performativity of language and research outputs, the case is made for more careful attention to the ways researchers in volunteer tourism address subjects so that critical attention might be better aligned with our practices of representation. We should seek to preserve the potential of volunteers to bring about change, and resist the temptation to reproduce the very deleterious discursive realities we seek to bring to account: volunteers, before all else, volunteer.     

Tourism in Austria a case study of the influence of tourism on ethnic relations

This study discusses the influence of tourism on ethnic relations between two populations in southern Austria. For many centuries the two populations have co-existed in the same geographical area. This co-existence was based on the exploitation of two separate ecological niches in the same environment — trading and farming. With the coming of tourism in the late 1950's, however, both populations are now cooperating and competing within the same ecological niche, tourism. Tourism has led to increased contact between the two groups and greater participation in each other's affairs. This contact and participation in turn has had the effect of breaking down ethnic boundaries which had remained virtually unchanged for over one thousand years prior to the advent of tourism.     

Site and situation strategy in tourism planning: A Mexican case study

Mexico has experienced all the effects, good and ill, of a large and expanding tourist trade. Tourism's negative consequences--economic dependency, crime, cultural erosion--have manifested themselves in tourist ghettos along Mexico's northern border, on the Mexican Riviera, and in the capital. This study is an assesment of contemporary Mexican tourism planning as it relates to these problems, and further as it seeks to make tourism a stimulus to economically depressed areas of the nation. A case study approach is utilized to identify the strategy of site and situation selection for the new programmed resort complex at Cancun on the Caribbean coast of the Yucatan peninsula. It is concluded that Cancun embodies, at least for Mexico, a radical departure in tourism development. The resort is situated to attract a large foreign clientele and to create the greatest possible positive economic and social impact on a resident Mexican population that has suffered chronic underdevelopment.     

The impact of tourism on a dependent island: Gozo,Malta

Tourism for the 22,000 inhabitants of Gozo, Malta's underdeveloped sister island, means just over one hundred foreign residents, several hundred hotel visitors, and an annual stream of several hundred thousand day trippers from Malta. For Gozitans tourism has provided substantial earnings for a few catering and transport entrepreneurs, permanent employment for a few hundreds, and a modest income for some 1,600 women and girls producing handicraft souvenirs at home. However, the tourist connection to Gozo is controlled by Maltese, who obtain a disproportionate share of the industry's earnings. Increasingly Gozitans resent the way Maltese exploit their island, pollute it with picnic rubbish and treat them as backward. They compare their patronizating neighbours to the polite, free spending foreigners by whom they are treated with respect. Foreign appreciation of their rural environment and lifestyle has increased Gozitan self confidence, even as it has exacerbated their traditional resentment of Maltese cultural, social, and economic dominance. On balance, Gozitans from all walks of life regard tourism positively, especially its benefits to their underdeveloped economy.     

Tourism's external account and the balance of payments

This paper argues that the balance of payments on tourism account is not the best measure of economic tourism activity needed for good policy formulation at the government level. The balance on tourism should be replaced with a broader concept, tourism's external account, which includes expenditures and receipts from tourists together with those other international transactions which follow indirectly from tourism. This concept will provide a broader understanding of the tourism industry so that better policy decisions can be made.     

Coastal development in France: Tourism as a tool for regional development

The coastal development for tourism, of Languedoc-Roussillon in South West France represents one of the leading examples of State investment in tourism as a means of regional development. Examination is made of the administration, planning and implementation of the tourism project in Languedoc-Roussillon and its success is evaluated in terms of seasonality, its effect on income and employment in the region, the social value of the project and its contribution to the national balance of payments. On the basis of these evaluations it is argued that the tourism project has achieved only moderate success and tourism alone has not solved, and is unlikely to solve, the region's basic problems. The lessons of its use as a tool for regional development in Languedoc-Roussillon are of relevance to national governments everywhere.     

A Decommodified Experience? Exploring Aesthetic,Economic and Ethical Values for Volunteer Ecotourism in Costa Rica

Volunteer ecotourism has been described as an ‘ideal’ form of decommodified ecotourism that overcomes problems associated with tourism in general, and ecotourism specifically. Using a case study of volunteer ecotourism and sea turtle conservation in Costa Rica, this paper interrogates this ideal. Perceptions of volunteer ecotourism were explored through in-depth interviews with 36 stakeholders, including hosts, NGO staff, government employees, local ‘cabineros’ (families who provide accommodation) and guests (volunteers). Results show that while all stakeholder groups share similarly positive views of volunteer ecotourism, subtle but important differences exist. We analyse these differences in terms of aesthetic, economic, and ethical values, and situate the results in existing theories about the moralisation and decommodification of ecotourism.