Impact of wife's employment on service expenditures

Data from the 1986 Consumer Expenditure Survey were used to examine the relationship between wife's employment and spending on services that are expected to be sensitive to the value of time. Tobit regression analysis indicated that wife's employment status was influential in explaining expenditure on food away from home, child care and total services only. Other independent variables, such as income, education and age. were more influential in explaining expenditure than was wife's employment status.     

The Influence of Children on Family Life Cycle Spending Behavior: Theory and Applications

This study examines the effect of children on family consumption decisions during different stages of the life cycle. An empirical model that incorporates both continuous measures of adult equivalence and a flexible functional form is used. Results indicate that durables, food eaten (purchased) away from home, and adult clothing are luxury goods for two-child families. Economies of scale are noted for food and shelter expenditures. Two-child families substitute out of expenditures for meals eaten away from home, adult clothing, and other goods and services to meet increased demand due to the children's presence.     

Food expenditure patterns of working-wife families: Meals prepared away from home versus convenience foods

This paper investigates food expenditure patterns of working-wife families, focusing on the allocation of food dollars between two major time-saving options: meals prepared away from home and convenience foods. Data are drawn from the U.S. 1983 Consumer Expenditure Survey. Analysis of variance and regression techniques are used to compare expenditure patterns of families grouped by the wife's hours worked and her earnings. The findings suggest that working-wife families prefer the purchasing of meals prepared away from home to that of convenience foods. In particular, families with high-earning, full-time working wives buy the most meals prepared away from home, while the greatest expenditures on convenience foods are observed for families with moderate-earning working wives.     

Computer ownership and home usage: the case of Malaysia

The multi‐functionality of computers and the increased accessibility of the Internet have created a demand for computers at home which was previously concentrated in offices. Using the Heckman two‐step model and by combining socioeconomic factors and insights from Becker's theory on allocation of time in the household with information system theories, it was found that: (i) household allocation of resources; (ii) age and gender; and (iii) household social environment are significant in determining computer purchase decisions and its extent of usage in households in Malaysia, a developing information, communication and technology country. Responses collected from 500 computer users were used in the study. Unlike most household technologies, the results also suggested that despite the multi‐functionality of computers, it was perceived as a technology that facilitates the consumption process more than the production process.     

Secondary household production of food: the influence of home meal preparation on food expenditures and reported adequacy

A path model was tested to ascertain the relationships between certain socio-economic and demographic variables, the percentage of household meals prepared and eaten at home (secondary household production), food expenditures, and the household's reported adequacy of food consumed. Significant positive predictors of secondary household production of food were the age of the head and household size. Negative predictors were education of the head, income of the head(s) and number of hours worked by the household head(s). By far the most important predictor was the number of hours worked. The strongest predictor of food expenditures was household size. Other positive predictors were income of the head(s), number of household heads and the degree of urbanization. Negatively affecting food expenditures was secondary household production of food, indicating the ‘saving’ effect of preparing meals at home. The household's reported adequacy of their food was predicted by the positive effect of education of the head, age of the head, tenure, hours worked by the head(s) and number of household heads. Although the number of hours the heads are employed decreased the percentage of meals prepared at home, and the percentage of meals at home negatively affected expenditures, the number of employment hours had no effect on food expenditures.     

AN EMPIRICAL INVESTIGATION OF THE RELATIONSHIP AMONG WIFE'S EMPLOYMENT STATUS,STAGE IN THE FAMILY LIFE CYCLE,MEAL PREPARATION TIME,AND EXPENDITURES FOR MEALS AWAY FROM HOME

The allocation of time is an ultimate reflection of quality of life choices. Since the current trend for increased proportions of dual wage earner families will probably continue, data on how they allocate and consume time will help in clarification of this dual wage earner lifestyle on future consumer decision making and behaviour. Role theory is used to organize data on the relationships between consumption of time in the wives’ provider and homemaker roles. The relationship between purchased services, i.e. meal preparation, and wives’ time use is explored. Employment is related to meal preparation time, but not to the substitution of buying meals away from home. The age of the youngest child is important in explaining out-of-home meals. Implications for research and future lifestyles are discussed.     

A new full‐nest classification approach

This study conceptually and empirically develops an improved approach for classifying full‐nest households. Unlike existing life‐cycle models, this study separates traditional full‐nest couples who marry and have children at a young age from those who delay marriage and childbearing until their 30s. Nontraditional delayed full‐nest spouses held nontraditional sex role norms and values and experienced greater work and time pressures. They also consumed more healthy foods and beverages, avoided convenience and junk foods, but consumed more meals prepared away from home, as well as alcoholic beverages, than their traditional counterparts. While extant life‐cycle approaches use age of head of household to separate school‐age and older full‐nest families, this study uses the transitions of the youngest child to school age, and then to teenage years. This distinction more effectively captures life‐style and consumption differences than does the traditional life‐cycle approach. Overall, this new full‐nest classification scheme outperforms existing life‐cycle approaches in identifying unique sex‐role norms and values profiles as well as household food and beverage consumption patterns. It also captures meaningful and significant differences, in dollar values of home entertainment devices and furniture and of major durable assets not uncovered by previous research. Based on these findings, it is recommended that this full‐nest classification approach be incorporated into extant life‐cycle models. © 2002 John Wiley & Sons, Inc.     

Adolescents' perceptions of family communication patterns and some aspects of their consumer socialization

This study examined the effects of family communication patterns (FCP) on adolescent consumers' decision‐making styles and influence in family purchase decisions. Two underlying dimensions of FCP (concept‐orientation and socio‐orientation) were measured separately for mother–child communication and father–child communication and regressed on adolescents' use of the selected decision‐making styles and influence in purchase decisions involving durable products and nondurable products for their own use. Results show that only mother–child communication patterns have significant associations with adolescents' decision‐making styles and family purchase influence. Specifically, mothers' concept‐oriented communication was positively linked to children's use of utilitarian decision‐making styles (e.g., careful and deliberate decision making) and social/conspicuous decision‐making styles (e.g., recreational and hedonic decision making) as well as to children's influence in family purchase decisions involving both durable and nondurable products for themselves. On the other hand, mothers' socio‐oriented communication was linked positively to children's use of undesirable decision‐making styles (e.g., confusion by overchoice) and negatively to children's influence in family purchase decisions. This study also investigated the presence (or absence) of a same‐gender effect in the relationships between parent–child communication orientations and children's consumer socialization outcome. If present, a same‐gender effect would be indicated by a greater influence from the same‐sex parent's communication orientations on the adolescent's decision‐making styles and influence in family decisions relative to that of the opposite‐‐ sex parent's communication orientations. Comparisons of the two gender‐group regression results revealed no systematic pattern that suggests the presence of such an effect. © 2009 Wiley Periodicals, Inc.     

Assessing the demand for value‐based organic meats in Canada: a combined retail and household scanner‐data approach

We apply sets of weekly retail and household scanner data to estimate consumer demand of selected organic and conventional fresh beef products in the Canadian retail market. The main contribution of our study stems from the application of a two‐stage procedure that provides new and deeper insight into consumers' responses to changing retail environment and pricing for organic and conventional meat products. Combined knowledge of point‐of‐sale consumer behaviour for value‐based products, such as organic products, and distinct socio‐demographic profiles of buyers vs. non‐buyers of meat is especially interesting for retail managers and meat industry stakeholders. First, household meat consumption patterns are investigated based on household scanner data that track household's meat purchases in the period 2006–2007. The second step of analysis then involves the estimation of an almost ideal demand system for selected organic and conventional fresh beef products using retail scanner data for the period 2000–2007. The introduction of greater selections in organic product lines across mainstream supermarkets in Canada in response to consumer health concerns is expected to spur retail competition in an otherwise saturated Canadian retail market. The analysis of socio‐demographic profiles in beef consumption using individual household's purchase data reveals that besides regional differences in preferences, household size and resource characteristics are major determinants of point‐of‐sale beef purchase decisions. Our demand system results indicate that organic beef is highly dependent on price and expenditures, whereas demand for conventional beef is mostly driven by income, habits and ‘typical’ Canadian seasonal beef consumption patterns. Altogether, our conclusions on organic beef vs. conventional beef buyers may have further implications for institutional regulations.     

Evidence Supporting the Importance of Brands in Marketing Computer Products

ABSTRACT

For convenience store (c-store) management to be truly customer-focused, they must listen to their customers and provide the products that meet customers' needs. This study investigates one aspect of c-store customer satisfaction, the product mix. The purpose of this paper is to investigate c-store customers' perceptions of product offerings to expand the c-store's product mix and in turn increase customer satisfaction. Fourteen products were examined. Of the fourteen, three were rated very likely to be purchased: postal services, home style meals, and a salad bar. Differences in preference were found between gender and marital status. Men and single customers had higher purchase intentions for the home style meals than women and married customers. Suggestions for future research are provided.     

Quest for the eco‐apparel market: a study of mothers' willingness to purchase organic cotton clothing for their children

The purpose of this study was to examine what consumer characteristics are related to willingness to purchase and selection of children's organic cotton clothing (OCC). A survey was conducted on mothers of pre‐schoolers to collect data on mothers' environmental characteristics, involvement with OCC and children's clothing, children's clothing purchasing behaviour and willingness to purchase OCC. A buying scenario experiment was used to examine whether price and other product characteristics influenced the participants' selection of OCC. It was found that a mother's environmental concerns, environmental purchasing behaviour and recycling behaviour significantly affected their involvement in OCC, which further significantly determined mother's willingness to purchase OCC. However, mothers were not willing to pay a premium for purchasing children's OCC. A majority (59.5%) of the mothers who selected OCC in the buying scenario indicated fabric softness was the main reason for their selection. Preparing environmental education materials for consumers and producing OCC with high quality and good performance would help improve the acceptance of OCC in the market.     

Discovering the variables that influence new home‐buyer service satisfaction

While home builders traditionally think of customer service in terms of upgrades and mortgage options, home buyers are thought to view the quality of service on a much broader basis. Previous research has identified five dimensions of service quality: appearance, reliability, timeliness, knowledge, and empathy. Home‐buyer satisfaction with service quality is then the result of home builders providing services that are perceived as meeting or exceeding buyer expectations. Although much research has been done regarding home‐buyer satisfaction with service quality, there is still a gap between builders' and home buyers' perception of the quality of service. Builders need to identify and understand home‐buyer needs in order to constantly improve service quality. This paper describes an exploratory study that focused on customer satisfaction with service quality. The objective of this study was to assess the correlations between various factors on home‐buyer expectations and their perceptions of service quality. Demographics considered in this study included age, gender and household income, while transaction characteristics included purchase price, number of occupants and house size. Characteristics such as higher income, higher purchase price, and larger house size appeared to value dimensions such as reliability most highly. Characteristics such as lower income, lower purchase price and smaller house size appeared to value dimensions such as empathy and appearance most highly. Gender, age and household size did not have significant associations with expectations or relative importance, but age and household size were associated with actual perceptions of service dimensions. Understanding the influence of these variables on customer satisfaction with service quality can positively impact home builders through improved reputation and increased local referrals.     

The Production of Child Care Services in Sweden: Uneven Development and Local Solutions

This article deals with the production and regional development of child care services in Sweden. The production of social services outside the home is discussed in relation to labour market needs and equal opportunities. Staffing, organisation and extension of child care services, as well as restructuring trends are dealt with. The services studied are characterised by local solutions. Reasons for local variations are discussed with special references to labour market factors, political tradition and level of urbanisation. No single factor can explain the variations. Explanations have to be found in the specific local mix of factors.     

Adolescent evening meal practices and attitudes toward the maternal role in evening meal preparation

The purpose of this study was to determine whether maternal employment is related to adolescent evening meal practices and to examine the attitudes of adolescents regarding the mother's role in evening meal preparation. A questionnaire was administered to 1,180 high school students in a suburban area of North Texas. Results indicated that maternal employment affects adolescent evening meals in the number of meals (i) offered per week, (ii) fully prepared by mother, and (iii) eaten away from home. Adolescent participation in meal preparation was higher for the employed group. Attitudes are different between the sexes and those with employed and unemployed mothers.     

PRODUCTIVE TIME OF HOUSEHOLD HEADS

This study is an analysis of the utility value of time. Time is viewed on a productivity continuum with activities that result in measurable products such as income or home sewing at one extreme of the continuum and activities such as sleep at the other extreme. The use of time by unemployed and employed heads of households was the basis for this analysis. Four measures of time were constructed to determine the amount of time spent in market, household, leisure and personal activities. Unemployed heads of households spent more time in household and leisure activities than employed heads. Assuming that household activities have productive value, time spent in child care, shopping, house cleaning, etc., were viewed as having utility value for the household. Thus, reallocated time had utility value for the household. In addition, it was found that a significant relationship existed between employment status and use of time, regardless of position on the productivity continuum. From this study comes a better understanding of how time is reallocated during unemployment so that the economic loss for the household as well as the economy can be minimized.     

Differences in Spending Habits and Credit Use of College Students

In a study of college students, affective credit attitude (feeling about using credit cards) and gender influenced college students' credit purchasing. Affective credit attitude predicted the purchase of clothing, electronics, entertainment, travel, gasoline, and food away from home. Females purchased clothing; males purchased electronics, entertainment, and food away from home. Gender was more influential in predicting financial management practices than was affective credit attitude, with female students employing a greater number of financial practices. A path analysis model showed gender differences in the relationship between financial practices, financial stress, affective credit attitude, and the number of credit cards with a balance.     

A Community Survey of Purchase Experiences of Older Consumers

A telephone survey was conducted which examined recent purchase experiences for 282 older consumers residing in a midwestern academic community. The types of purchases studied were eyeglasses, funeral services, hearing aids, home appliance repair services, home repair services, and nursing home care. Generally high satisfaction levels were reported for these purchases. A tendency on the part of the respondents to draw upon past knowledge and experience in making their purchase decisions was found. A procedural caution is noted in the interpretation of social survey data on local consumer services.     

Budget Allocation Patterns of U.S. Households across Income Levels in the 21st Century

This study examined the budget allocation patterns of U.S. households during the period 2000–2015. Four household groups—classified based on their income levels in relation to the federal poverty level—are used for the analyses. Data from the quarterly interview component of the BLS Consumer Expenditure Survey were used in order to calculate households' annual expenditures in eight commodity groups: food, utilities, apparel and apparel services, transportation, medical care, shelter and household operations, other nondurable expenditures and services, and durable goods. An exact affine stone index (EASI) demand system was used to estimate demand relationships (i.e., price, income elasticities, and marginal effects). Overall, we find that budget allocation, consumers' responses to changes in prices and income, and the effects of sociodemographic characteristics on spending can be markedly different between income groups. The use of a representative or average household for demand analyses can mask substantial differences in economic behaviors between these four income groups.     

An Examination of Participation in Homebuyer Education and Counseling Services

Homebuyer education and counseling aims to help potential homebuyers understand benefits and risks of homeownership, choose a home and an appropriate mortgage, and build the financial know‐how needed for sustainable homeownership and financial health. U.S. Department of Housing and Urban Development's (HUD's) First‐Time Homebuyer Education and Counseling Demonstration found that women and individuals with greater education were generally more likely to participate in services. Enrollees referred to in‐person services are more likely to participate if they are early in the homebuying process or if they planned to purchase a home without a coborrower. They may perceive benefits of services to outweigh the costs of scheduling, traveling to, and attending in‐person services. Enrollees offered remote services (phone, online) are more likely to participate if they are “better off,” having higher mortgage literacy and credit scores. Results may inform agencies' messaging, outreach, and approach to providing services and meeting consumers' needs, federal policy, and interpretation of future impact estimates.