虚拟社群中的品牌定位——基于用户生成内容点互信息的实证研究

互联网的迅速发展使得虚拟的品牌社群不断涌现,如何测量用户生成内容中有关品牌的定位,从而了解用户对品牌的感知情况,对于营销理论界和实务界都具有重要意义。在研究中,开拓性地使用了点互信息理论和语义分析方法,从用户生成的文本信息中挖掘用户对品牌的感知情况,并将其量化得到品牌知觉图。通过对数据的分析,了解品牌在虚拟社群的用户中感知定位与公司定位初衷的差异,并且得到相互竞争的品牌在相同的定位维度上的差异。     

A‐pool: An agent‐oriented open system shell for distributed decision process modeling

An agent‐oriented open system shell, A‐Pool, for distributed decision process modeling in the Internet domain is presented. Unlike most decision support systems, A‐Pool provides a testbed for modeling and understanding the cognitive aspects of distributed decision processes themselves rather than for domain‐specific problem solving. This is achieved with a pool of virtual agents and a pool of cognitive maps of the agents at each A‐Pool node. The virtual agent scheme extends object‐oriented programming to the Internet domain and supports different communication and collaboration protocols with virtual communities, virtual sessions, and virtual conferences. The cognitive map scheme supports perspective sharing and various conflict integration and resolution strategies through cognitive map composition, derivation, and focus generation. Thus each A‐Pool node provides an architecture for modeling interdependencies and for ensuring global coherence; in addition, the communication is asynchronous and the control is distributed, allowing a large degree of autonomy and the examination of various thoughts and social protocols involved in strategic planning in an open system environment. Basic ideas are illustrated with a running example.     

Virtual Currencies,Distributed Ledgers and the Future of Financial Services

The phenomenon of virtual currencies has to be distinguished from the underlying distributed ledger technologies. Bitcoin and other cryptocurrencies need to be subject to strict financial regulation and supervision to ensure investor protection. At the same time, distributed ledger technologies will shape the future of the financial services in many respects. The disruptive potential is illustrated for selected financial products and processes.     

Business meetings in a postpandemic world: When and how to meet virtually

The COVID-19 pandemic that erupted in 2020 forced businesses across the world to adopt virtual meetings. With many people working from home, software platforms like Zoom and Teams became ubiquitous, but their widespread use also revealed many weaknesses and limitations. While technologies for virtual meetings have existed for decades, these technologies have advanced significantly in recent years, and today range from audioconference facilities to telepresence rooms with high-resolution video and sophisticated virtual presence features. The available alternatives differ significantly in costs, complexity and capabilities, and choosing the most effective technology for each meeting setting is not always easy. This is important, since after the pandemic, virtual meetings will move from being a necessity brought on by the pandemic to being a widely accepted alternative to traditional face-to-face meetings. Consequently, the questions of when and how to meet virtually will become even more significant. In this article, we describe a decision-making framework for choosing when and how to meet virtually, based on matching the appropriate communication capabilities with various meeting objectives and taking into account meeting size and duration. The framework is based on extensive empirical research conducted in partnership with several major U.S. and European companies.     

Quality Management: A Key Process in the Service Industries

Project management is a developing area in the service industry, as more unique and customer-tailored services are being developed. This paper presents a benchmarking research study, aimed at improving project planning capabilities in the service industry. Based on data collected from 275 project managers from several industries, including 79 from the service sector, project management strengths and weaknesses within the service industry were investigated. It was found that project managers from the service sector excel in cost and procurement planning processes, compared to project managers from other industries. On the other hand, project managers from the service sector achieve the worst score in quality management processes. Moreover, in the service industry quality management was found to have the most significant impact on project success. Hence, managers in the service sector would benefit from acquiring proper knowledge and techniques relating to quality management in the planning phase of projects. It was also found that the success level of projects performed in the service sector depends most on the qualifications of the project manager. A project manager in the service sector gets very little support from the organisation itself. Support processes should focus on the main weaknesses of the service industry, mainly ‘developing project management procedures’ and ‘increasing the extent of training of their project managers’. The paper presents and analyses strengths and weaknesses of the service industry in project planning and suggests a detailed roadmap for improvement.     

Analytic collaboration in virtual innovation projects

Researchers attend to innovation and collaboration issues. Yet, the relevant literature devotes scant attention to the relationship between collaboration effectiveness and virtual innovation team context, while there are clear indications that both subjects relate with growing concerns in today's business setting. This article reviews extant literature and state-of-the art collaboration systems, and elucidate dynamic contextual factors among virtual innovation team members. The results show the antecedents and interrelationship among these factors, suggesting an optimal collaboration model for virtual innovation project teams. This paper documents the empirical observations of a virtual innovation project for advanced textile manufacturing technologies, and examines the due collaboration taking place among different project participants. Understanding the set of contextual factors emerging from virtual innovation projects can help managers classify, and employ the most effective collaboration mechanism for enhancing the corresponding project performance and effectiveness pragmatically.     

不确定性条件下董事会监督管理层行为研究

董事会是代替股东监督管理层的主要机构,根据管理层的能力、努力程度和业绩作出监督决策。但在实际监督中,一方面信息不对称导致道德风险和逆向选择,另一方面不确定性因素也会影响监督决策强度,进而影响业绩。文章由不确定性理论研究出发,通过对2011年上市公司截面数据分析,用直接监督行为（董事会次数）和监督结果（高管薪酬、盈余管理）以及ROA作为被解释变量,从内部不确定性和外部不确定性两方面考察不确定性条件下董事会监督管理层的行为以及对业绩的影响。实证结果显示团队异质性与高管薪酬显著负相关,与业绩负相关;业务复杂性和规模与高管薪酬和业绩负相关;独立董事构成对监督和业绩影响不显著。而董事会会议和盈余管理与这些变量没有表现出相关关系。此外,财务危机导致的不确定性对监督强度和业绩都有显著负相关关系。总体说来,不确定性弱化了监督强度,与业绩负相关。     

A Proposal of Toolkit for GDSS Facilitators

Most group decision meetings are perceived to be extremely unproductive in terms of efficiently utilizing the participants’ time and effectively achieving the group decision meeting objectives. Indeed, group decision meetings consume a great deal of time and effort in organizations. These problems occur frequently because effective guidelines or procedures are not used. To overcome these problems, many group decision support systems (GDSS) imbed some facilitation mechanisms and are currently being used with the help of a human facilitator who guides the group members through the decision process. We propose in this paper a toolkit for GDSS facilitators that we integrate in our proposed architecture for distributed GDSS. Based on a model of the decision making processes group facilitation tasks are automated, at least partially in order to increase the ability of inexperienced facilitator to monitor and control the group decision meeting process.     

The Development of Female Global Managers: The Role of Mentoring and Networking

This paper explores the role of mentoring and networking in the career development of global female managers. The paper is based on data collected from interviews with 50 senior female managers. The voices of the female managers illustrate some of the difficulties associated with informal organisational processes, in particular mentoring and networking, which hinder their career development. The findings confirm that female managers can miss out on global appointments because they lack mentors, role models, sponsorship, or access to appropriate networks – all of which are commonly available to their male counterparts. The interviewees suggest that men, as the dominant group, may want to maintain their dominance by excluding women from the informal interactions of mentoring and networking. The findings further suggest that if females had more access to networks and mentors they could be socialised in both the formal and informal norms of the organisation and gain career advantages from these. The managers reveal that they encounter additional barriers in ‹a man’s world’ and remind us that there is still much to be changed.     

Ethics and the Networked Business

Pushing through a logical continuum of closed- to open-system views of organizations necessarily changes the conceptualization of a firm from a strongly bounded entity to a configuration of networks and sub-networks, which exists and operates in a larger systemic network configuration. We unfold a classification of management processes corresponding to views of the firm along the closed/open-systems continuum. We examine ethical issues that are likely to devolve from these classes of management processes, and we suggest typical means by which managers will attempt to control their firms’ exposure to such issues. The final class of management processes examined focuses on the achievement of outcomes that are mutually satisfactory in the set of networks and sub-networks that constitute the focal firm, and that support the sustainability of the whole system. The article contributes to organizational theory, business ethics, and computer and information ethics by providing a comprehensive analysis of the impact of managerial views of the firm and of networks – virtual, social, informational – on managerial processes and on our understanding of how business ethics issues are linked to perceptions of what a firm is, does, and can do.     

Making bottom-up and top-down processes meet in public innovation

Innovations in an organisation derive from multiple sources. In the public sector, users and the policy sphere provide important but often unconnected impulses for innovation. These impulses are transmitted to the organisation by grassroots employees who interact with users and managers who implement policy requirements. The paper examines the actors and activities that coordinate bottom-up and top-down initiatives and promote their development into innovations. It creates a theoretical framework that combines the views of employee-driven innovation and strategic reflexivity and supplements them with an analysis of coordination in innovation processes. The functioning of this framework is illustrated in the context of children's day care services. The results highlight the central role of middle managers and provide new knowledge regarding their ‘bridging’ activities in innovation. The adjustment of bottom-up and top-down processes requires the personal involvement of managers, and the creation of communication arenas, networks and mediating tools.     

Developing the local competence of expatriate managers for emerging markets: A knowledge-based approach

This paper proposes a theoretical framework for developing expatriate managers’ local competence in emerging markets from a knowledge-based perspective. We argue that local knowledge in emerging markets differs significantly from corporate knowledge transferred to those markets, and that its very nature determines its critical importance to expatriate managers’ business performance. We explore the processes and mechanisms through which local knowledge can be acquired and integrated into expatriate managers’ knowledge base supporting local talent development and their effective strategic decision-making. We suggest that conventional local competence development strategies may not be effective methods for developing global managers for emerging markets.     

Strategies for building effective virtual teams: Trust is key

The impressive growth in web-mediated organizational relationships has created an escalating interest in how to manage virtual teams successfully. As organizations increasingly expect their managers to lead employees in these online groupings, it becomes imperative to identify and train them in the skills to do this effectively. The purpose of this article is to organize and present strategies that organizations have found successful in helping their managers lead virtual teams. While all successful managers must ensure that they have provided the basic organizational support for their employees, especially effective leaders also ensure they build trustworthy relationships. Thus, we emphasize how each strategy contributes to building and sustaining a climate of trust in virtual teams.     

Barriers to implementing e‐learning: a Kuwaiti case study

The paper reports on a research project that encompasses two key objectives: (1) finding out about the barriers affecting or preventing e‐learning from being adopted by companies as an integral part of their workforce's training and learning processes and (2) establishing a comparison between the barriers and the e‐learning implementation models found in Kuwait and in the practice of Western companies. The practices from Western countries are used as a benchmark for the Kuwaiti experience. The collection of the primary data was carried out through the use of semi‐structured questionnaires with human resources managers as well as IT managers in charge of the e‐learning of 11 of the largest companies in Kuwait. The research results show that the key implementation barriers in Kuwait are (1) lack of management support; (2) language barriers; (3) IT problems; and (4) workload and lack of time. From these, two are common to Western countries (technology and time). The remaining two (management support and language barriers) are specific to Kuwait. Regarding the comparison between the two implementation models, the key finding was that the usual e‐learning development cycle (plan–design–integrate–improve) was not followed in Kuwait. The planning, designing and improving stages were largely ignored, with the emphasis resting almost completely on integrating the e‐learning tools and processes in the rest of the organization. This finding was found to be in line with barrier number one – lack of management support. The key lesson learned from this research is that the problem of e‐learning implementation in Kuwait is not so much one of knowing what the barriers are but one of knowing what the appropriate management processes should be for companies to achieve business success. The paper also provides recommendations for an e‐learning development plan to fit the current business environment in Kuwait.     

虚拟企业审计风险评估与控制研究

本文利用层次分析法简要评估了虚拟企业的审计风险,并在评估结果的基础上,从虚拟企业自身和会计师事务所方面进行审计风险控制的分析,分析了影响重大错报风险的各因素来源,根据每项风险因子向企业管理层提出了控制建议;通过分析检查风险形成的原因,对审计人员如何控制检查风险提出了一些操作性较强的方法,旨在使虚拟企业的风险降到最低,同时提高会计师事务所的风险防范能力。     

Why smart executives fail: Four case histories of how people learn the wrong lessons from history

In a series of inductive case histories of leadership and strategy, we document the problem of how executives often learn the wrong lessons from history. The costs associated with such misdirected learning are significant, and often tally in the hundreds of millions to billions in losses. These mistakes are seldom due to managerial incompetence or random events, but rather are driven by common patterns of managerial behaviour. The case histories of two American and two Japanese companies highlight how and why apparently talented managers often learn the wrong lessons from history.     

Corporate social responsibility communication: stakeholder information, response and involvement strategies

While it is generally agreed that companies need to manage their relationships with their stakeholders, the way in which they choose to do so varies considerably. In this paper, it is argued that when companies want to communicate with stakeholders about their CSR initiatives, they need to involve those stakeholders in a two-way communication process, defined as an ongoing iterative sense-giving and sense-making process. The paper also argues that companies need to communicate through carefully crafted and increasingly sophisticated processes. Three CSR communication strategies are developed. Based on empirical illustrations and prior research, the authors argue that managers need to move from 'informing' and 'responding' to 'involving' stakeholders in CSR communication itself. They conclude that managers need to expand the role of stakeholders in corporate CSR communication processes if they want to improve their efforts to build legitimacy, a positive reputation and lasting stakeholder relationships.     

Transferring Western Management Knowledge to China: Perceptions of Graduates from an American Executive MBA Program

As is well-known, China’s rapid economic growth over the past decades has been impressive and this growth has driven the demand of qualified managers and professionals by both foreign and Chinese enterprises. This paper examines perceptions of the graduates of an American Executive MBA program, who experienced the transfer of Western management knowledge through team teaching and virtual student teams. The findings show that graduates are generally satisfied with their overall educational experience and its impact on their career in terms of promotions and compensation. Furthermore, the team teaching and global virtual student teams are viewed as valuable experiences.     

The moderating role of board monitoring power in the relationship between environmental conditions and corporate social responsibility

Is the relationship between environmental munificence, dynamism, and corporate social responsibility contingent on board monitoring power? This is the research question examined in this study of an international sample of 956 listed firms from 2006 to 2014. After applying several regression models for panel data based on Tobit and generalized method of moments' (GMM) estimation, this paper supports the assertion that in munificent and dynamic environments, managers show a lower commitment to social and environmental issues. Proactive promotion of social and environmental concerns only occurs in firms with efficient internal corporate governance mechanisms, resulting in a moderating effect of board monitoring power—board independence and non‐duality of CEO—on the association between environmental conditions and corporate social responsibility. Theoretically, this moderating effect triggers managers to increase their socially responsible performance in munificent and dynamic environments because: (a) these boards reinforce the orientation of a firm towards the meeting of stakeholders' expectations; and (b) managers aim to protect themselves from the greater supervision and control exerted by the board in order to maintain their decision‐making freedom in environments of superior growth, resources, market uncertainty, and instability.     

Career management of business expatriates from China

Chinese mainland business managers assigned to Hong Kong responded to a mail survey exploring issues on career management. The group of mainland managers was compared with a sample of Western expatriates, mostly from the US, France, and Britain. It was found that the Chinese expatriates had a significantly lower score than their Western counterparts on all the studied individual level career management variables: expatriate career preferences, meeting career goals within the corporation, career development fit, and right career move. Of the corporate level policy variables, corporate expatriate pool and separate expatriate careers also had lower scores for the Chinese than the Western managers. These findings support the behavioral process model of internationalization claiming that internationalization is a matter of learning. Implications of these results for internationalizing Chinese corporations are discussed.