The role of perceived control and gender in consumer reactions to download delays

An empirical study finds that perceived control strongly mediates the effects of perceived speed of a Web site download on consumers' attitudes and intentions to use the Web site. Moreover, results show that men are more likely to react positively to the perceived speed of a Web site download, whereas women are more likely to base their reactions on perceptions of control in the context of download delays. In contrast to past online research, the gender differences are intrinsic in two ways—they are context independent, and they are not caused by length of Internet experience, extent of Internet usage, or type of Internet connections.     

A scale to measure the cognitive control form of perceived control: Construction and preliminary assessment

This article explores the notion that the evaluation process for services may include some variables not typically associated with the evaluation of physical goods. Evidence exists that enhanced perceptions of control may contribute to the pleasantness of service experiences. Although three forms of perceived control—behavioral, decisional, and cognitive—have been utilized as experimental manipulations of individuals' control, established measures exist for the first two forms only. Through two studies, this research develops a measure for perceived cognitive control and reports exploratory modeling with the construct within the disconfirmation paradigm and extensive tests of the measure's validation. The two‐dimensional scale evidences unidimensionality, strong internal consistency, and convergent and discriminant validity. Assessment of relationships between the perceived cognitive control scale and numerous, related constructs supports criterion‐related validity and nomological validity. © 2001 John Wiley & Sons, Inc.     

The moderating effect of perceived control on motivation to engage in deliberative processing

Research has demonstrated that perceived control adds explanatory power to the prediction of behavioral intention. This research extends previous findings by demonstrating how different levels of perceived control can affect an individual's motivation to engage cognitive resources for deliberative processing when forming a behavioral intent. The results of three studies support predictions that lower versus higher levels of perceived control result in the formation of behavioral intent based on deliberative rather than nondeliberative processing. © 2005 Wiley Periodicals, Inc.     

Human and spatial dimensions of retail density: Revisiting the role of perceived control

Previous research in environmental psychology and consumer behavior has demonstrated mostly negative effects of human density on consumer experience in retail settings. The effects of spatial density, however, have received scant attention. Results from previous studies show that retail density affects shoppers' emotional and behavioral responses through perceived control.Work in social psychology, however, indicates that there are differences in the extent to which people strive for control, suggesting that having control in retail settings may be more important to some consumers than to others. In the experimental study reported in this paper, the effects of both forms of retail density were studied as a function of consumers' desire for control. Results indicate that the effects of human and spatial density vary with consumers' desire for control. Theoretical and managerial implications are discussed. © 2008 Wiley Periodicals, Inc.     

The perceived autonomy–perceived service climate relationship: The contingency effect of store-level tenure diversity

Although prior research has examined the relationship between perceived autonomy and perceived service climate, a dearth of studies exist that have explored the boundary conditions of the perceived autonomy–perceived service climate relationship. To this end, this study draws on self-determination theory and the job characteristics model to develop a multi-level model that examines the relationship between perceived autonomy and perceived service climate and how this relationship alters at varying levels of store-level tenure diversity. Based on matched data from service employees and customers from a national chain of retailers, the findings indicate that perceived autonomy is positively associated with employee's perception of service climate. However, this relationship was qualified by a curvilinear (U-shaped) moderating effect of store-level tenure diversity. Perceived autonomy had a greater impact on perceived service climate at low and high levels compared to moderate levels of tenure diversity. Implications for advancing theory in service retailing are discussed along with strategic ramifications.     

The role of perceived enjoyment and perceived informativeness in assessing the acceptance of AR wearables

Augmented reality smart glasses are a major trend in retailing. However, little is known about the factors that drive customers’ acceptance of these wearables as a channel in stores. Especially, the roles of perceived enjoyment and perceived informativeness for usage intentions of such novel and immersive technologies are unclear. Thus, the authors propose an extended technology acceptance model as an instrument to predict future adoption. The results indicate that perceived enjoyment largely mediates the influence of perceived informativeness and other variables on attitude and usage intention. Further, perceived enjoyment functions as a direct predictor for attitude and in strength even exceeds perceived usefulness. Hence, retailers should consider focusing on joy-related aspects when aiming at the introduction of broadly accepted AR applications in stores.     

Self-referencing and consumer evaluations of larger-sized female models: A weight locus of control perspective

In two experiments, we show that the beliefs women have about the controllability of their weight (i.e., weight locus of control) influences their responses to advertisements featuring a larger-sized female model or a slim female model. Further, we examine self-referencing as a mechanism for these effects. Specifically, people who believe they can control their weight (“internals”), respond most favorably to slim models in advertising, and this favorable response is mediated by self-referencing. In contrast, people who feel powerless about their weight (“externals”), self-reference larger-sized models, but only prefer larger-sized models when the advertisement is for a non-fattening product. For fattening products, they exhibit a similar preference for larger-sized models and slim models. Together, these experiments shed light on the effect of model body size and the role of weight locus of control in influencing consumer attitudes.

The perceived role of ethics and social responsibility: A scale development

Marketers must first perceive ethics and social responsibility to be important before their behaviors are likely to become more ethical and reflect greater social responsibility. However, little research has been conducted concerning marketers' perceptions regarding the importance of ethics and social responsibility as components of business decisions. The purpose of this study is to develop a reliable and valid scale for measuring marketers' perceptions regarding the importance of ethics and social responsibility. The authors develop an instrument for the measurement of the perceived role of ethics and social responsibility (PRESOR). Evidence that the scale is valid is presented through the assessment of scale reliability, as well as content and predictive validity. Finally, future research needs and the value of this construct to marketing are discussed. Anusorn Singhapakdi is Associate Professor of Marketing at Old Dominion University. He received his Ph.D. in Marketing. His has published in the Journal of Macromarketing, the Journal of Business Ethics, the Business and Professional Ethics Journal, the Journal of Public Policy and Marketing, the Journal of Personal Selling and Sales Management and the Journal of the Academy of Marketing Science. He has presented papers at various professional conferences including the American Marketing Association and the Academy of Marketing Science. Scott J. Vitell is Associate Professor of Marketing and holder of the Phil B. Hardin Chair of Marketing at the University of Mississippi. He received his Ph.D. in Marketing. His work has previously appeared in the Journal of Macromarketing, the Journal of Business Ethics, Research in Marketing, the Business and Professional Ethics Journal and the Journal of the Academy of Marketing Science as well as various other journals and proceedings. Kumar C. Rallapalli is Assistant Professor of Marketing at Troy State University. His research has been published in the Journal of Business Ethics, the Journal of the Academy of Marketing Science and the Journal of Pharmaceutical Marketing and Management as well as various national and regional proceedings. His research interests include marketing ethics, health care marketing, international marketing and direct marketing. Kenneth L. Kraft is Director of Graduate Studies at the University of Tampa. He received his DBA in Management. He has published numerous articles on Business Ethics, Organization Design and Strategic Planning in Journals such as the Academy of Management Review, America Business Review and the Journal of Business Ethics. His current research interest centers on the measurement of moral intensity.     

Linking JIT strategies and control systems: A comparison of the United States and Japan

Potential blows to US competitiveness by Japanese manufacturers have been instrumental in stimulating interest in the development of manufacturing strategy theory and its importance at the level of competitive strategy. Unfortunately, little substantial empirical research effort has attempted to measure manufacturing strategy and to explore its potential linkages with management control systems in the United States and Japan. This study expands the empirical data base available on this topic by exploring the adoption of just-in-time strategies, and the use of management control systems associated with the implementation of inventory reduction and flexibility initiatives in the United States and Japan.     

供应商专项投资与感知的合作风险:关系发展阶段与控制机制的调节作用研究

This study examines the dynamic nature of suppliers’ perceived relational risks arising from transaction-specific investments (TSIs) in their relationship with manufacturers, and the moderating effects of contracts and relational norms, during the developmental process of manufacturer-supplier relationship. An empirical study was conducted with data collected from 261 suppliers and manufacturers in the Chinese consumer electronic appliances sector. We found that suppliers’ TSIs have a positive effect on their perceived relational risks, and in different phases of a relationship effect varies significantly. Results of the research also show that both contracts and relational norms have negative moderating effects on the relationship between suppliers’ TSIs and their perceived relational risks, and moderating effects during are different across various phases of a relationship. Translated from Zhongguo Guanli Kexue 中国管理科学 (Chinese Management Science), 2006, 14(1): 30–36     

Effects of physical environment and locus of control on service evaluation: A replication and extension

As a replication and extension, this study empirically tested Bitner's (1990, Journal of Marketing 54, 69–82) model of consumer service evaluation using Singaporean subjects. It investigated the effects of a service failure, physical environment, and attribution on customer evaluation of and satisfaction with the service. The experimental findings showed that consumers engaged in causal inferences when they evaluated the service. Specifically, in cases of service failure, consumers were more dissatisfied when they perceived that the service firm had more control over the cause, and when the failure was recurring vis-à-vis a rare event. Consumers also tended to attribute service failure to a lack of control on the part of the service firm when the failure occurred in a more pleasant environment. The results also showed that satisfaction with the service resulted in perception of higher service quality. Although the physical environment affects perception of service quality, it was mediated by attribution and satisfaction.     

Controlled and uncontrolled communication stimuli and organic food purchases: The mediating role of perceived communication clarity,perceived health benefits,and trust

Despite a growing demand worldwide, organic food remains a niche category, with consumers only purchasing it some of the time. This study examines the mediating effects of consumers’ perceived clarity of organic food-related communication, trust for, and perceived health benefits of organic foods in the relationship between controlled and uncontrolled communication stimuli and organic food purchases. We test our hypotheses on a sample of 1011 Australian organic food consumers using Structural Equation Modeling. We find that all mediators except perceived communication clarity perform as hypothesized, with the latter not mediating the relationship between uncontrolled communications and perceived health benefits of organic foods. The results suggest that marketers should ensure clarity in controlled organic food communications, signal health benefits of organic food and build consumer trust to generate organic purchases.     

Emotional labor in a non-isolated service encounter - The impact of customer observation on perceived authenticity and perceived fairness

Emotional labor is a frequently discussed topic in the service literature because of its varying effects on customers' evaluation processes. Previous research has primarily investigated the effects of emotional labor from an employee-customer perspective. This article considers customer copresence and argues that the observed interaction between an employee and another customer affects the focal customer's evaluation process. An extended customer-employee-customer model is presented and empirically tested in a pharmacy setting. The findings show that distinctive emotional labor affects customers' perceptions of authenticity and fairness. This study presents a more nuanced account of the effectiveness of emotional labor and provides managers with advice to enhance point-of-sale interactions.     

The perceived legitimacy of managerial influence: A twenty-five year comparison

The study examines perceptions of managers, nonmanagerial employees, students, and union officers regarding the legitimacy of managerial influence over various subordinate behaviors and beliefs. The results indicate that: (1) perceived legitimacy has decreased since a comparable study by Schein and Ott in 1962, (2) perceived legitimacy is generally related to proximity to the managerial role, (3) there is a high degree of consensus on the relative legitimacy of influencing various behaviors and beliefs, and (4) only issues of direct relevance to work and task performance are currently perceived as legitimate areas for managerial influence. Theoretical, research, and managerial implications are discussed. Blake Ashforth is Assistant Professor of Management at Concordia University in Montreal. His research interests include the adjustment of newcomers to work, organizational socialization, and the dysfunctions of organizational structures and processes. His work has appeared in the Academy of Management Review, Human Relations, and Organizational Behavior and Human Decision Processes.Raymond Lee is a doctoral candidate in Industrial/Organizational Psychology at Wayne State University in Detroit. His research interests include occupational stress and adjustment, work climate, and organizational socialization. His dissertation examines the antecedents and consequences of job burnout among supervisors in a large public welfare agency.The authors are indebted to Gary Johns and Ed Schein for their helpful comments on an earlier draft, and to Barrie Gibbs, Ed Schein, Hal Stack, and Susan Taylor for very kindly assisting in the collection of data at their respective campuses. The data were collected while the first author was at Wayne State University, Detroit. An earlier version of the paper was presented at the 1988 meeting of the Council on Employee Responsibilities and Rights in Virginia Beach, VA.     

Development and validation of a locus of control scale for the entrepreneurship domain

Locus of control has been extensively examined in entrepreneurship research, but with mixed results. This may be due to measurement issues, such as the widespread use of Rotter??s (1966) general locus of control scale, which is not domain specific. Not surprisingly, Rotter??s scale has been shown to be multidimensional, including personal efficacy. When the first Panel Study of Entrepreneurial Dynamics (PSED I) was constructed in the late 1990s, a measure of locus of control was included. Unfortunately, this scale was also multidimensional. Thus, measurement of the construct may be problematic. Because locus of control continues to be important in organizational research, where it has been found to influence intentions, motivation, satisfaction, and performance, we examined the PSED I dataset to determine whether we could develop a more robust measure after the fact. To this end, we constructed a unidimensional locus of control scale using the sample of nascent entrepreneurs in the PSED I dataset and validated the scale using two additional samples.     

日本利率自由化的特点及效果分析——兼论对我国利率自由化的启示

日本利率自由化具有谨慎性和循序渐进的特点,通过相关分析的方法证实了日本利率自由化所建立的利率传导机制基本上是顺畅的,同时也说明了在自由化过程中市场利率波动情况以及20世纪80年代后期出现的“利率倒挂”现象的原因,并在此基础上提出我国在利率自由化过程中应注意的问题。     

Japan and minerals development in ASIA: The impact of transportation technology

New economic and political policies and new developments in transportation are leading to changes in the development of minerals in the Pacific Basin. Japan's postwar economic expansion and her key role in minerals development can be seen as a direct consequence of her lack of land and natural resources. The key challenge in minerals development is to create integrated transport systems, which in turn will encourage the formation of multinational companies. Predictable trends in the development of Pacific minerals are (1) Japan's increasing capital investments and (2) a more volatile pattern in her demand for minerals. The expected changes in minerals development present both a challenge and a promise.