The iconography of the tourism experience

Guides to tourism planning typically lack a language for dealing with the destination's experiential content. This article argues that tourism planning has as its central challenge the design of effective touristic experiences, and can find conceptual sources for this task in iconography, the field that studies the meanings of images. In search of iconographie principles for tourism design, the article investigates Niagara Falls, still one of the foremost attractions in North America. At Niagara Falls, the article identifies two main compositional elements: staging, which situates a desirable motif (in this case a waterfall) in a stage setting; and thematizing, which links the motif to concepts (like terror or romance) that make it evocative.     

Consuming heritage: Perceived historical authenticity

This paper examines tourists' perceptions of the historical authenticity of The Rocks, Australia, a heritage precinct fashioned by the Sydney Cove Redevelopment Authority. It argues that overall tourists perceive this representation of history as authentic. Gender, income, education level, position in lifecycle, place of residence, and previous visitations to The Rocks were also explored to identify how these variables might shape tourism experiences and subsequent negotiations of authenticity. The overall uncritical “consumption” of the commodified version of history as heritage is regarded as a matter for concern. The commodified environment based upon the rhetoric of Australian nationalism has silenced alternative versions of the past which highlight oppression, racism, and conflict.     

Politics and tourism interface: The Case of Cyprus

The Cyprus tourism industry has had to be sensitive to the political problems between Turkish and Greek Cypriots. Federation is considered to be a partial solution to the problems. This paper evaluates the influence of politics and nationalism on the tourism planning and development under a possible federal constitution. The views of Turkish and Greek Cypriot participants from private and public organizations are studied through semistructured interviews. The findings suggest that any future planning and development is likely to be a complex undertaking, as the two societies tend to have different sets of objectives and expectations.     

Integrating tourism with rural development

Tourism can play a much more powerful role in stimulating rural development than it has in most regions. Achieving this objective will require more careful integration of visitor marketing and rural development strategies. High “quality” visitors and accommodations may not be the same in rural and urban areas. What may be good for the region as a whole may not be good for its rural periphery. In the case of Hawaii, the expansion of tourism was not planned as an integral part of the rural development process, even though most of the state's hotel rooms will eventually be located in non-metropolitan areas. Hawaii may not, therefore, serve as an ideal planning model for other island regions to follow.     

Beyond authenticity and commodification

Authenticity and commodification are central to academic debates in tourism. Previous analyses suggest that the commercialization of local identities leads to negative consequences. Based on a long-term study in Eastern Indonesia, this paper examines authenticity from three perspectives: government, tourists, and villagers. While the former two reflect views highlighted in the literature, the villagers’ interpretation is different: tourism brings a sense of pride and identity and also a political resource to manipulate. Seen in this context, the debates about authenticity should examine how the notion is articulated, by whom and for what purposes, to reveal in what circumstances cultural tourism leads to positive responses and empowerment.     

Traditions of sustainability in tourism studies

As sustainability has become an important policy issue in tourism, it is arousing growing discussion and criticism, and an increasing need to understand the nature of the limits of growth. This paper analyzes how these limits are approached and evaluated in discussions on a local scale. The purpose is to recognize that behind the different understandings of them lie distinct traditions that are different in their focuses. These are referred to as resource-, activity-, and community-based traditions of sustainability. Further, the relationship between sustainable tourism and sustainable development is critically discussed.     

Toward a critical analysis of tourism representations

This paper advances a “critical analysis of tourism representations” through examination of photographic postcards of African Americans from the South during the period 1893 to 1917. Analysis of these photographic images reveals that specific iconographic strategies were employed by postcard photographers to culturally inscribe black bodies with “Otherness”. Analysis of the postcard senders' messages reveals that these texts were often interpreted by tourists as interchangeable images of the mythic Old South or as attempts at humor. These images positioned black subjects in a racist regime of representation that constructed subjectivities for those depicted and identities for their viewers.     

Visitor cycles : Outlook for tourism in Lancaster County

Various writers have suggested that tourist areas undergo a cycle of evolution ending eventually in decline. This article suggests a five-stage evolutionary sequence appropriate to Lancaster County, Pennsylvania, one of the leading tourist destinations in the United States. Elements of the County's physical and psychological carrying capacity are considered in ascertaining whether Lancaster County will undergo a significant permanent decline in tourist activity. The magnitude of possible future decline is influenced by relative location, diversity of the tourist base, and effectiveness of planning. Diversity and relative location clearly favor Lancaster County in comparison with competing tourist areas and will help to prevent significant long-term decline in number of visitors.     

Towards an ethics platform for tourism

Ethical distinctions inform all human actions and decisions. On inspection, however, dominant paradigms in tourism scholarship are imbued with the myth of objectivity and thus ignore the ethical dimension. Since the four platforms of scholarship were first published in 1990, a representation of one of the most value-based concepts of this time, sustainable development, has been embraced; a fifth platform has emerged to dominate the rhetoric of tourism praxis. However, this paper argues that a sixth platform, an ethics platform, is needed to interrogate the morality of the positions taken in policy, planning, development, and management. These platforms are proposed against a background of environmental ethics and global political economy.     

Clusters in regional tourism An Australian case

With changing industrial patterns in regional Australia, tourism has gained increasing currency as an agent for regional economic development. This paper investigates the applicability of cluster theory in supporting the movement from comparative advantage to competitive advantage for four regional towns located on the Murray River in Australia. Thus far cluster analysis has largely been applied in the manufacturing industry. This paper reports on its potential as an analytical tool in service-based tourism and, through the cases studied, identifies vital attributes of clusters that are lacking in the least economically successful region in the study area.     

Positioning museums on an authenticity continuum

This research was designed to contribute to scholarly and applied understanding of how curators define authenticity and how those perspectives fit into the contemporary role of museums today. The study was drawn from a sample of curators based in the heritage museums of the state of Iowa, United States. A complex cross-section of ideologies behind the museum curtains is unveiled. This study positions the curators on an authenticity continuum and suggests a negotiation model reflecting active citizenship and social capital for the museum audience seeking a cultural tourism experience.     

Wives' involvement in tourism decision processes

This study segments tourism decision-making tasks into 17 categories. Wives were asked to assign a score to their level of involvement in each task. A marginal involvement in tasks related to the “financing aspects” of the trip was observed whereas involvement was high in tasks such as “shopping”, “selecting restaurants”, “collecting information”, and “preparing luggage”. Two hypotheses were tested: the socioeconomic characteristics of wives and trip characteristics have a positive effect on the level of involvement in the tourism decisions; and levels of task involvement are consistent for the 17 tasks (stability in tasks involvement). Marketing implications and recommendations for future research were also discussed.

Résumé

La participation des épouses aux décisions de voyages. Cette étude segmente les décisions et taches des voyages en dix-sept catégories. On a demandé aux épouses d'attribuer une valeur numérique selon leur niveau de participation dans chaquetâche. On a observé peu de participation aux “aspects financiers” tandis que la participation était élevée pour le “shopping”, le “choix des restaurants”, la “collecte d'information”, et la “préparation des bagages”. On a vérifié deux hypothèses: que les caractéristiques socio-économiques des épouses ainsi que certaines caractéristiques du voyage ont un effet positif sur la participation des épouses aux décisions du tourisme, et que les niveaux de participation pour les dix-sept tâches sont stables. On discute aussi des implications de marketing et des recommandations pour la recherche future.     

Measuring novelty seeking in tourism

The purposes of the study were to define the construct of novelty in the context of tourism, to conceptualize its role in the destination choice process, and to develop an instrument to measure novelty. The novelty construct was comprised of four interrelated but distinctive dimensions: thrill, change from routine, boredom alleviation, and surprise. A 21 item instrument was developed to measure the construct and its dimensions. The scale was judged to have content validity by an initial panel of experts. It was demonstrated to have convergent, theoretical, discriminant, and criterion validity in terms of its expected correlations with other measures. Items measuring the dimensions were internally consistent, and both test-retest and split-half reliability were satisfactory.     

Devaluation and US tourism expenditure in Mexico

Studies that investigate the factors affecting US tourism expenditures in Mexico generally regard relative prices in these countries as sensitive determinants. The findings of inelasticity of expenditures of American tourists with respect to prices in the Mexican interior and border in several studies published in the 1980s are debatable. This study evaluates the impact of recent peso devaluations by adjusting 1970–1982 US tourism expenditures by an index that combines the Consumer Price Index in dollars, the CPI in pesos, and the exchange rate. The results here clearly indicate that US expenditures in the interior and on the border are price sensitive and have a strong positive trend reaction to devaluation in both nominal and real terms. Border expenditures clearly exceed interior expenditures and are more sensitive to exchange rate changes than expenditures in interior Mexico.     

Centralized and decentralized tourism governance in Turkey

In many developing countries governance is highly centralized. The considerable potential benefits of decentralization for such countries are widely espoused, but less attention is paid to the potential difficulties and dangers. This paper develops a framework of issues to consider when evaluating the decentralization of tourism governance, including its potential benefits and shortcomings. There is examination of the transfer of authority and the distribution of power, legitimacy and accountability. The framework is used to assess tourism governance in the Turkish coastal resort of Belek, notably the involvement of central and local government, a privatized company, and a nongovernmental organization. The difficulties and threats linked to decentralization in Belek warn against an uncritical adoption of such policies.     

Partnership and regional tourism in Brazil

Partnerships in planning for regional development can bring together stakeholders representing interests at national, regional, and local geographical scales. This paper examines a regional tourism development partnership in Northeast Brazil. It explores the effects of socioeconomic and political contexts on this collaborative arrangement, the processes of joint working, and how participation was extended to parties not attending the regular meetings. The partnership focused on coordination among government organizations at different spatial scales and with various functions, with participants largely confined to the public sector. Using this assessment, an analytical framework is presented to assist other researchers interested in this theme.     

Integrated rural tourism:: Concepts and Practice

A model of integrated rural tourism, which took account of the various resources (cultural, social, environmental, economic), their use, and the role of pertinent stakeholders, was developed to explore effective methods of promoting tourism as part of a rural development strategy. “Strategic fit” was used to assess the effectiveness of the model in adding value locally in the context of an established tourism area in western Ireland. The model reveals considerable robustness in identifying features that promote the adding of value in a holistic way and in identifying the pertinent stakeholders and issues that require attention to meet objectives more effectively.     

Inbound tourism policies in Japan from 1859 to 2003

This paper aims to clarify the development process of the inbound tourism policies of Japan from 1859 to 2003. Evolving through five periods and ten phases, policies have been variously promoted to obtain foreign currencies and break the country’s isolation at the earliest stage, to make it a peaceful and cultured nation via international exchanges and friendship after the Pacific War, and, more recently, to contribute to its economic revitalization in recession. The relationships between inbound and national land policies, as well as nonstructural aspects such as promotion, advertising, and services, are also examined.     

Liberation wars and tourism development in Africa : The case of Zambia

Development of Africa's immense tourism potential is severely limited for reasons including lack of capital, distance from the large North American and European markets, the cost of travel to Africa, and Africa's poor image abroad. A key factor contributing to this image problem is political instability. Since World War II, almost all African countries have achieved independence. In several countries, this decolonization process has taken the form of long and often bloody liberation wars. This paper examines the impact of Zimbabwe's protracted liberation war on tourism development in Zambia and suggests that a detailed examination of major internal and external political events associated with the decolonization process in Zimbabwe could provide important perspectives on the obstacles to tourism development in other African countries.     

A facilitated access model and ottoman empire tourism

This paper proposes a “facilitated access” model to describe how local people make and have made use of tourism. Although Western travel accounts of the Arab Middle East have been studied by various disciplines, the Ottoman Empire has not been treated from a tourism studies approach. Travel narratives from 1835 to 1870 are used to reconstruct how, and tentatively why, Ottoman subjects adapted existing tourism services and expertise to the new Western tourists of the era. It is argued that Western tourism in the empire flourished in the foundational period before Cook Company tours began in 1869 because some Ottoman subjects could thus increase their own autonomy.