The Gravity Model and Trade Efficiency: A Stochastic Frontier Analysis of Eastern European Countries' Potential Trade

The opening up process of the eastern European countries is characterised by an increasing degree of trade integration with their Western neighbouring countries. Typically, the degree of East–West trade integration is assessed by comparing actual trade volumes with potential trade volumes projected from the gravity model parameters estimated for a group of countries that best represent normal trade relations. This approach, however, does not compare trade levels against a maximum level of trade feasible for the group of eastern European countries. This paper using a stochastic frontier specification of the gravity model is able to identify the efficiency of trade integration relative to maximum potential levels. The findings, based on a panel data set of bilateral exports from 17 Western European countries to the 10 new member states over the 1994–2007 period, indicate a high degree of East–West trade integration close to two‐thirds of frontier estimates, suggesting a low degree of trade resistances.     

In praise of ethnocentricity: Expatriate policies in European multinationals

The international HRM literature identifies different stages of internationalisation (ethnocentric, polycentric, regiocentric, geocentric); with a progression towards the later, most “advanced” stage. This paper uses information from European international companies to argue that most organizations still organize international HRM along ethnocentric lines and that, for a number of reasons, they are right to do so. We argue that a model where nearly all cases fall into one category may have reached the limits of its usefulness.     

Western European integration and Eastern European transformation

The process of EU integration has intensified in the 1980s and early 1990s. The desire of a number of central and eastern European countries to join the EU is often seen as a threat to the continuation of this process. How wide should the radius of EU enlargement be? Which forms of integration would be appropriate between the EU and different subsets of ex-CMEA countries?     

Trade and Market Liberalisation in Eastern Europe

SUMMARY

The question of why multinational companies (MNCs) choose to locate in one region rather than another has been an important topic in IB research for many years, but has recently received even more attention. This paper presents the results of an econometric investigation of the locational determinants of Italian firms in Central and Eastern Europe. Italian firms have been very active investors in the CEE countries. Our results broadly confirm the findings of previous studies, but we also find that both trade liberalisation and market liberalisation are important influences upon the location decision. If the CEE governments wish to attract further (Italian) foreign investment, then further liberalisation of their domestic economies should be a policy priority.     

The efficacy of talent management in international business: The case of European multinationals

The focus of this study is on the efficacy of talent management (TM) practices to the performance and operations of international businesses. There are relatively limited dedicated studies on the value and effectiveness of TM as an identifiable international practice and its contribution to international business. Anecdotal research and consultants' reports have argued for an increase in the return on investment where TM practices are aligned with the business strategy. Conceptually, human capital theory is adopted to explain investment in high potentials in addition to the resource‐based view, which help explain the development of internal sources of competitive advantage, which are rare, inimitable, nonsubstitutable, and valuable. This article builds on knowledge by qualitatively examining managerial experiences of TM practices within 17 European internationally operating businesses with employees ranging from 800 to 200,000. An exploratory qualitative approach is adopted, with semistructured interviews as the main data collection tool. Findings accentuate the significance of developing the most valuable source of competitive advantage—people. We argue that, if TM is effectively implemented can result in the development of unique competences, which can ease the burdens of cross‐border business challenges and lead to sustainable competitive advantage.     

The Enlarged European Union and Its Eastern Neighborhood

Abstract

This paper deals with the economic relations between Russia, Ukraine and the enlarged European Union. We start with some essential characteristics regarding the huge gaps in the size and trade structures of these three economic entities, before briefly outlining the development of their institutional relations. We discuss the impacts of EU enlargement on Russia and Ukraine, as well as the prospects for Russia—Ukraine relations. Given all the complexities of these relations, the mutual interdependence and the uncertainties concerning the future, we conclude that rather than devising grand new schemes, Russia, Ukraine and the EU should focus on practical steps that would facilitate closer cooperation in areas such as the development of border regions, the implementation of a free trade area and the support of economic reforms. Regarding Ukraine, whose official aspirations of EU membership seem highly unrealistic at least in the medium term and whose already high economic dependency on Russia is becoming even more pronounced, the policy challenges will be formidable. Whether Ukraine will succeed in a fine-tuned balancing act to establish closer relations with both the enlarged EU and Russia simultaneously, remains to be seen. Concerning economics, Ukraine's already intense eastward integration may even deependespite Ukraine possibly getting more hearing in the EU at the insistence of some new member states.     

Emerging market multinationals and internalisation theory

There is ongoing debate about the applicability of internalisation theory to Emerging Market Multinationals (EMNEs). Internalisation theory normally describes multinationals exploiting superior knowledge directly abroad rather than licensing its use to foreign firms. We argue that EMNEs can be explained readily in terms of internalisation theory. This involves internalisation in the opposite direction: knowledge is internalised by EMNEs which then exploit it utilising home-country cost advantages. However, this is normally achieved by means that avoid the licensing of key technologies from leading firms. This clarifies the theoretical basis of EMNE strategic asset seeking investment. Market-seeking investments are also linked to technology-seeking investments through fixed costs. A model formalises the arguments, establishing conditions leading to different types of equilibria when an advanced-economy firm competes with an emerging-economy firm. The range of factors that it incorporates means that it is also compatible with other theories of the EMNE.     

Developments by Western Retailers in Eastern European Markets

Eastern Europe and the former Soviet Union comprise vast consumer markets, offering many high profile opportunities to develop retailing, wholesaling, distribution, manufacturing and buying channels. Many Western retailers have already taken the plunge accepting that his must be viewed as a very long-term investment. This paper summarises the structures of some of these new markets, and recent developments by certain western retailers, including Littlewoods, McDonalds and IKEA. It conlcudes with a brief review of the major issues and hcallenges posed by these markets, notably, logistics and supply, communications, management skills, political stability, inflation and the black market.     

欧盟在华直接投资对中国与欧盟贸易的影响

本文运用面板数据的方法,研究了欧盟在华直接投资对中国与欧盟贸易的影响,结论表明,欧盟在华直接投资促进了中国对欧盟各成员国的进出口贸易,但影响较小,影响中、欧贸易的主要因素是中国和欧盟各成员国的经济实力(GDP)。这表明欧盟在华投资企业的市场战略主要是针对中国广阔的国内市场的。文章最后部分对如何促进欧盟对华直接投资和扩大中、欧贸易提出了建议。