纪录片内容与市场双料成功的要素探究——以《本草中国》为例

在江苏卫视黄金时段播出的国内首档大型中医药文化系列纪录片引起了广泛的关注和热议,也让中国传承已久的中药文化以一种通俗易懂的方式呈现在受众面前,这部纪录片无论是从取材、声画、叙事等艺术特点,还是在传播方式上都有其创新与独到之处,在口碑好的同时也占据了市场优势。通过对这部纪录片的分析,探寻其成功的要素,以求为之后的类似节目提供借鉴。     

中国先锋戏剧市场发展探讨——以《恋爱的犀牛》为例

本文以先锋戏剧《恋爱的犀牛》为例,主要通过对"孟氏话剧"演出与推广的分析,展示国内先锋戏剧市场的运作过程及手段,探讨上世纪90年代以来中国先锋戏剧的发展历程及市场化状况,在此基础上指出中国先锋戏剧市场存在的问题,并试图提出解决问题的方法.     

英语培训的"蛋糕"太诱人

一个下午，上海昂立学院院长突然接到一个电话，他顿时感到，今年夏天一场激战将在所难免……     

China's Stock Market Wave

The annual meeting of the World Economy Forum was held in Davos,a little town in Switzerland,on January 23rd to the 27th this year,with the themethe Power fo Collaborative Innovation,over 2500 celebrates from ture political and cconomic circles of more than 80 countries and challengred logether to talk about the future of the global economy in 2008,A Forum for the problems and challenges that face whole world,some of the keywords which drew attention during the event were:the U.S.subprime mortgage crisis,soaring energy prices,the economic slowdown in the U.S.ermerging economic bodies,authority funds and the general unpredictable nature of the global economy.     

China's Switching System Market

Theoutputofswitchingsystemsreached32.87millionlinesinChinain1998,risingabout42.3percentfromabout23.10millionlinesin1997.Amongthenewly-expanded9.77millionlines,about98%ofthemweremadedomesticallyStatisticsinearly1998showthatChinanowhas44publicswitchingsystemproducersincludingsevenSino-foreignjointventureswithacombinedannualproductioncapacityofmorethan18millionlines.Morethan10domesticenterprisesareproducinglarge-andmedium-capacitypublicswitchingsystemsdevelopedindependentlybyChinawithacombinedc…     

China's Stock Market Wave

The annual meeting of the World Economy Forum was held in Davos,a little town in Switzerland,on January 23rd to the 27th this year,with the themethe Power of Collaborative Innovation,over 2500 celebrates from the political and economic circles of more than 80 countries and regions gathered together to talk about the fu- ture of the global economy in 2008.A Forum for the problems and challenges that face the whole world,some of the keywords which drew attention during the event were:the U.S.subprime mortgage crisis,soaring energy prices, the economic slowdown in the U.S.,ermerging economic bodies,authority funds and the general unpredictable nature of the global economy.     

2010年第一季度中国广告市场大幅增长22%创近年来新高

<正>据权威的市场研究公司CTR最新的广告花费统计数据显示,经历金融危机洗礼,中国广告市场初步恢复元气,第一季度总投放同比大幅增长22%,刊例广告花费突     

Market Trend for China's Sedans

China's auto output in the first halfof this year reached 1,020,000, up 4.8percent from the same period of lastyear, and sales were 993,000, up 17.2percent from the same period of lastyear, the highest growth rate since 1994.The output of sedans stood at285,000, up 5.8 percent from the sameperiod of last years, and sales stood at272,000, up 4.8 percent from the sameperiod of last year, representing a slowrise in market demand.With regard to sedans, sales of FAWsedan, Guangzhou Honda, SAWShe…     

我国A股市场的月度规律研究

根据上海证券交易所的资料,从月线的角度出发,以概率为基础,运用时空动态分析理论,对我国上证A股市场的月度运行及变化规律进行研究,发现股市是随着时空的变化而变化,而时空是随时变化的,变化是绝对的,不变是相对的。面对以概率为基础的规律,我们要具备随时应变的思想,对于我们的预判要随时进行调整。     

China's Pharmaceutical Market Eyes Rapid Growth

China's life sciences &healthcare (LSHC) industry is growing at a fast pace and is expected to become the world.'s second largest market in this sector,according to a report by Deloitte China.     

China's Consumption Market Sees Stable Growth

China's consumption market is maintaining stable growth.In November,the retail sails climbed to RMB 1.6 trillion,up 17.3 percent year on year.After deducting inflation,the actual growth rate was 12.8％,according to the National Bureau of Statistics (NBS).     

China's Household Refrigerator Market and Production

Overthepast20years,refrigeratormanufactureandmarketwitnessedarapiddevelopmentinChina.Currentlytheannualoutputofhouseholdrefrigeratorshasexceeded10millionsets,accountingfor16%oftheannualoutputoftheworld.Chinanowhasbecomeonethelargestrefrigeratorconsumersandproducers.1.MarketdemandAlongwiththepersistentriseofpersonalincome,thedemandforhouseholdrefrigeratorshadacceleratedsincethe1980sandtoapeakin1988,withtotalsalesofsome7.5millionsets.However,themarketdemanddeclinedsharplyduringtheyear1989-90,su…