挖掘旅游市场商机 振兴旅游纪念品产业

近些年国内旅游业有了长足的发展,但是在旅游业迅速猛发展的同时,旅游纪念品处境尴尬却是不争的事实。然而旅游纪念品市场蕴藏着巨大的商机,如何振兴旅游纪念品产业,丰富旅游的价值链条,已经成为当前旅游业发展的重要内容和迫切需要解决的问题。     

挖掘旅游市场商机 振兴旅游纪念品产业

近些年国内旅游业有了长足的发展,但是在旅游业迅速猛发展的同时,旅游纪念品处境尴尬却是不争的事实。然而旅游纪念品市场蕴藏着巨大的商机,如何振兴旅游纪念品产业,丰富旅游的价值链条,已经成为当前旅游业发展的重要内容和迫切需要解决的问题。     

挖掘旅游市场商机 振兴旅游纪念品产业

近些年国内旅游业有了长足的发展,但是在旅游业迅速猛发展的同时,旅游纪念品处境尴尬却是不争的事实。然而旅游纪念品市场蕴藏着巨大的商机,如何振兴旅游纪念品产业,丰富旅游的价值链条,已经成为当前旅游业发展的重要内容和迫切需要解决的问题。     

太空产业 世纪商机

“地球是人类的摇篮，但人类不会永远生活在摇篮里。”——俄罗斯宇航之父齐奥尔科夫斯基曾这样描述人类的未来生存。 那么，当人类走出摇篮，与人类生存息息相关的商业是否也将翱翔太空？[编者按]     

俄罗斯机电产品有多少商机可以捕捞

俄罗斯机电产品市场蛋糕有多大7来自全球500强、国际著名自动化与控制Honeywell上海公司采购部人员认为．俄罗斯机电市场具有巨大潜力和机遇。上海戈络宝营销管理咨询有限公司首席培训顾问黄泰山认为，对于俄罗斯机电产品所具有的潜在市场．中国企业应重新审视，以投资合作带动贸易发展，重点扩大某些特定领域机电产品的出口。     

市场处处有商机

如今，市场行情瞬息万变，商机也稍纵即逝，要捕捉它，作为企业经营者，除了要具有驾驭市场风云的超前慧眼，把握市场的脉搏、审时度势的能力外，还要采取有效的方式和方法。     

中国鸡精市场仍有巨大商机

希杰集团（CJ）是韩国最大的食品企业，旗下有“大喜大”调味品、“希杰”肉制品、“多乐之日”烘焙连锁店、“希珍”面吧连锁店、生物制药等多项产业，其经营理念是为消费者创造健康、快乐、便利的生活。希杰集团大喜大鸡精目前在中国市场列第四位，次于太太乐、豪吉和家乐三个品牌。[编者按]     

“假日经济”带来新的市场商机：百大集团做好“假日经济”的体会

随着市场经济的不断发展,人们的消费观念正出现新的转变,对物质生活有了新的要求。近年来,国家实行了双休日,今年国庆前夕国务院又推出了年节及纪念日放假的新办法,每年的节假日将达114天,占全年时间的三分之一,这就为推动国内消费提供了更广阔的契机。有专家分析,公共假期的延长意味着休闲时间的增加,人们将会更多地参加旅游、健身以及其他文化娱乐和消费活动,中国已经步入了一个新的消费时代。由此,一种全新的“假日经济”现象已经不期而至。从国内消费来看,假日经济的迹象已日渐明显。今年春节期间,全国出门旅游的人次超过1800万人次,旅…     

通过奥林匹克抓住体育旅游商机

本文通过分析我国体育旅游产业的背景与现状,以及当前体育旅游存在的问题,结合北京奥运会的举办,探讨了怎样通过奥林匹克抓住体育旅游的商机以及相关对策。     

项目、租户一起变“小”

相比于前两年,讲求规模效应,动辄数十万平方米的商业地产项目而言,目前市场相对要理性的多,受城市发展阶段、土地市场、零售商以及开发商心态调整的影响之下,无论是商业地产项目的规模,还是租户面积、主力店所占比重方面,都出现了一定程度的变小趋势,这种趋势正被业内专家重点提出。     

新一代保时捷登陆中国

保时捷运动型越野车Cayenne日前正式进入中国市场。Cayenne在西班牙语中有“辣椒”的意思，从外形看就发现没有什么词汇能比辣椒更符合保时捷的这款SUV了。无论从车灯、弧线型的发动机舱盖、漂亮的弧形车身腰线还是整体轮廊上都显示着其为之骄傲的保时捷血统，在周围产生一种满含激情的磁场。而在火辣市场的背后是保时捷全新的机械技术。     

Canton Fair Takes Off

Canton Fair,also called China Import and Export Fair,is held twice a year in Guangzhou every spring and autumn,with a history of 53 years since 1957.     

Working Off the Clock and Its Impact

Textile is one of the largest export and source of foreign exchange in Pakistan. For the last two decades, Textile sector is serving as the backbone for Pakistan economy. Several foreign retailers including Target, Jessie Penny, Wal-Mart, and Kohl’s are outsourcing textile and garments from Pakistan. Along with the quality, these retailers are highly concerned with the ethical and social issues of their suppliers, including child labor, forced labor, compensation, working hours and environment health, and safety. My current study is an applied research, based on the problem, regarding the working hours and its proper management in textile factories, mismanagement of which lead to serious issues during social and ethical standard audits. Repetition of which may consequent in termination of business with suppliers and factories. The research hypothesis is that working off the clock will lead to overtime premium not paid and double book record keeping. As far as ethical and social compliance (SC) is concerned both overtime premiums not paid and double book records are critical issues during SC audit. A sample of 40 suppliers (factories SC audit reports) of Pakistan was randomly selected working with foreign buyers. Secondary data were used to verify the findings based on Audits finding conducted by different third party during a period of 2 years, i.e. Feb., 2010 to Jan., 2012. The results and research findings reflect that during the last 2 years (Nov., 2010 to Oct., 2012) out of 40 factories audit reports 25 factories (62.5 %) were found having working off the clock that also lead to overtime premium not paid. However, double book records were not witnessed in all 40 factories SC audit reports as parallel (falsified) records were not maintained by any factories. The above findings will help the suppliers, factories, and buyers to develop a proactive approach (on buyers end) and proper production planning (on suppliers and factories end) to avoid critical issues and smooth business activities.     

Expo：EU unveils brainstorm

You will walk through a gigantic colorchanging ＂brain cell＂ and then be dazzled by a spiral array of screens at the European Union Belgian Pavilion for the 2010 Shanghai World Expo.     

Making Trade Shows Pay Off

Abstract

This article reviews the literature on IMC and then examines its development empirically in Turkey. In this paper, we explore perceptions of IMC derived from a sample of advertising agency executives, and explore how perceptions of IMC within the developing country of Turkey. The main aim of the survey was to explore how agencies implement, coordinate, and evaluate IMC programs, and examine barriers relating to these. Managerial and public policy implications of the study are also offered. Findings underpin global adoption of IMC even in conditions of economic turbulence. Moreover, the findings confirm that IMC (in Turkey) as elsewhere is more related to tactical implementation of promotion than to strategic business development.     

Sino-UK Advanced Engineering Cooperation Set Off

Asignificant marketing document produced by UK Trade ＆ Investment （UKTI） to .promote greater bilateraltrade and investment co-operation between the UK and China in the area of advanced engineering was launched on 11 March, Beijing, by HM Ambassador, Sir William Erhman, UK Ambassador to China. Entitled UK Advanced Engineering Global Marketing Strategy, the document is the first of its kind to be produced by UK Trade ＆ Investment to promote the strength and capabilities of the UK advanced engineering sector and the leading role UK companies in the global economy.     

Sino-UX Advanced Engineering Cooperation Set Off

Asignificant marketing document produced by UK Trade & Investment (UKTI) to promote greater bilateral trade and investment co-operation between the UK and China in the area of advanced engineering was launched on 11 March,Beijing,by HM Ambassador,Sir William Erhman,UK Ambassador to China.     

The Cost of Driving a Car Off the Dealer's Lot

This paper examines the loss of value incurred when a consumer takes retail delivery of a car. Statistical tests of percentage and absolute losses from taking retail delivery show the loss of value is not unique to new cars and is actually more pronounced for older used cars. analysis of this loss shows the effect is not as great as is commonly believed and is more due to transaction costs of the deal than to any underlying loss of asset value of the car. The implication is that consumers wishing to avoid a large percentage loss of value on a transaction cannot easily do so by avoiding the new car market.