营销渠道冲突的起因与控制

渠道冲突指的是一些渠道成员从事的活动阻碍或者不利于其他渠道成员实现其目标,渠道成员之间进而发生的种种矛盾和纠纷。营销渠道冲突类型有多渠道冲突、垂直渠道冲突、水平渠道冲突。营销渠道冲突主要由于渠道成员的利益至上、渠道成员间的功能差异、渠道体系设计缺陷等因素所引起。营销渠道冲突的控制主要采用设置渠道成员的共同目标,建立真心沟通的机制,进行协商谈判,诉诸法律武器,适时退出机制等手段来解决。     

传统营销渠道与网络营销渠道冲突的化解对策

网络营销渠道与传统营销渠道并存于同一制造商时会引发新型渠道冲突,冲突最终会导致渠道各成员直接或间接利益损失.本文认为渠道规划的合理性、利益的重新分配、客户资源的争夺、理解上的分歧、目标的相容性都是引发渠道冲突的重要原因,而化解渠道冲突需以“4Ps”策略为指导,可从产品、价格、促销、渠道四方面提出针对性的对策措施.     

营销渠道冲突文化解决途径探析

营销渠道冲突是渠道运作的常态。从文化层面上分析,渠道冲突源于价值观、沟通等要素。企业可以考虑以统一的企业文化为纽带,以营销渠道为整体,将各自独立的企业系统与其他渠道成员系统整合为一个系统,形成渠道成员共同体,构建文化型营销渠道,化解营销渠道冲突。     

网络时代混合营销渠道冲突及管理

由于互联网技术的发展和普及,很多企业开辟了直接或间接的网络营销渠道,从而形成了传统营销渠道和网络营销渠道并存的混合营销渠道模式,这也同时引发了一系列的新型渠道冲突。文章分析了混合营销渠道中,网络营销渠道与传统营销渠道之间产生渠道冲突的原因、渠道冲突的表现,并提出了混合渠道模式下渠道冲突管理的几点对策。     

厂商企业间垂直渠道冲突研究

生产企业能否很好地解决与中间商的渠道冲突,关系到营销渠道运行的效率,并由此会影响企业的核心竞争力。本文讨论了厂商企业之间垂直渠道冲突的产生过程、形成原因及冲突管理策略,旨在提高企业整体效益。     

营销渠道管理的策略研究

权力、合作与冲突是营销渠道管理与控制的重要内容之一,对营销渠道权力的善加运用是管理合作与冲突的前提,也是进行营销渠道成员管理与激励的有效手段.本文主要探讨营销渠道纵向冲突、横向冲突及营销渠道人员管理等几个方面的策略.     

供应链过程中的渠道逆向控制冲突

在渠道领域中，渠道冲突作为渠道内部的重要行为，一直对整个渠道或整个供应链系统产生影响。如何管理渠道冲突，通过渠道成员之间的互相制衡关系来解决冲突问题，已成为企业获取竞争优势的一个关键因素。本文将逆向控制冲突作为一种新的渠道冲突特殊形式进行了探讨，并结合供应链管理，对供应链过程中的逆向冲突进行了成因分析，同时提出了相应的解决对策。     

分析企业化解渠道冲突的对策

本文阐述了渠道冲突的含义和类型,总结了渠道冲突产生的原因,在此基础上,提出了企业化解渠道冲突的"四步曲",即企业按照四个步骤有序、高效的化解渠道冲突。本文给出了多种解决渠道冲突的措施,希望企业决策者全方位的正确认识渠道冲突,做到有效控制,保障企业营销渠道体系良性发展。     

营销渠道的冲突与协调研究——基于我国食品制造商和直接零售商合作博弈的实证分析

当渠道的非合作导致的冲突被逐渐认识到时,渠道成员就会有意识地开展合作。那么,合作是否确实减少了冲突,增进了协调呢？本文利用博弈理论提出六个假设,然后用现代计量方法进行实证检验,最后得出以下结论：渠道合作博弈优于非合作博弈,渠道成员间倾向于合作博弈,合作博弈下的营销渠道纵向成员（参与方）选择为地位相当者,渠道合作博弈中普遍存在隐性冲突,其程度与成员影响力的运用有关,合作博弈下的渠道成员普遍比较协调,营销渠道成员合作的协调及持续协调与诚信公平相关。     

家电行业营销渠道冲突问题探讨

一、家电行业营销渠道冲突问题综述家电营销渠道是一个复杂的系统。渠道由不同利益主体构成,由于渠道主体利益和目标的差异性,冲突是渠道运作的常态,是组成营销渠道各主体之间的一种敌对或不和谐状态。渠道主体之间合作不利，生产企业的渠道策略就不能得到有效的实施，渠道价值链的价值也就不能高效的实现。但无论渠道构建的多么精良，管理的如何优秀，     

Social motives in intergroup conflict: Group identity and perceived target of threat

We experimentally test the social motives behind individual participation in intergroup conflict by manipulating the perceived target of threat—groups or individuals—and the symmetry of conflict. We find that behavior in conflict depends on whether one is harmed by actions perpetrated by the out-group, but not on one׳s own influence on the outcome of the out-group. The perceived target of threat dramatically alters decisions to participate in conflict. When people perceive their group to be under threat, they are mobilized to do what is good for the group and contribute to the conflict. On the other hand, if people perceive to be personally under threat, they are driven to do what is good for themselves and withhold their contribution. The first phenomenon is attributed to group identity, possibly combined with a concern for social welfare. The second phenomenon is attributed to a novel victim effect. Another social motive—reciprocity—is ruled out by the data.     

Does mother nature punish rotten kids?

The theory of parent-offspring conflict predicts that mothers and their offspring may not agree about how resources should be allocated among family members. An offspring, for example, may favor a later weaning date than does its mother. Despite a parent's physical superiority, it may be that offspring are able to manipulate their parents' behavior. In this paper, we investigate a two-locus population genetic model of weaning conflict in which offspring can attempt to extort resources from their parents by reducing their own chances of survival if their demands are not met. We find that the frequency of recombination between the genes controlling maternal behavior and those controlling juvenile behavior determines the evolutionary outcome of this genetic conflict. When these genes are tightly linked, the mother will be able to get her way. When they are not, offspring can successfully 'blackmail' their parents into providing additional resources.     

论区域发展目标

在国家实施西部开发的大背景下，我国的区域发展进入了一个新时期，一系列区域发展相关问题需要开展广泛深入的研究，其中，区域发展目标这一关键问题的研究显得尤为迫切而重要。本文从区域发展目标的概念认识及基本特性分析入手，指出区域发展目标具有层次性、动态性、时间性、地域性特征，是一种兼顾经济、社会、生态环境三维发展空间的综合性目标体系，并提出制定区域发展目标的依据，分析了区域发展目标冲突的实质及可能表现，概括了几种目标冲突协调的方法和模型。     

Shatterbelts and conflict behaviour: The effect of globalisation on ‘high risk’ states

This article ties together seemingly disparate literatures (those of globalisation and ‘shatterbelt states') as a means of investigating the changing conflict behaviour of high‐risk states. The objective of this research is to ascertain empirically whether the circumstances that generate aggression by high‐risk states are the same as those for others. In addition, by examining how conflict behaviour has changed over time, and in conjunction with trade openness, these tests speak to the importance of economic interdependence as a mitigating counterforce to aggressive tendencies. The results indicate that domestic instability and fragmentation are more directly tied to high‐risk state behaviour than are systemic influences. In contrast, the probability that low‐risk states originate or participate in conflicts, and resort to violence, is tied to international factors. Surprisingly, increased repression seems to result from the opposite circumstances. For high‐risk states, changes in repressive behaviour are tied to the external environment while low‐risk states seem prone to change levels of repression in conjunction with their internal conditions. Lastly, and most importantly, trade openness has an important pacifying effect on high‐risk states, but appears to be irrelevant to the conflict behaviour of all others. Globalisation, it appears, mitigates the violence that is often initiated by high‐risk states. These results offer important preliminary evidence for understanding high risk‐states and the strategies that may reduce their aggressiveness.     

Antisocial behavior in experiments: What have we learned from the past two decades?

Antisocial behavior experiments, both conducted in the laboratory or in the field, have become commonplace in the experimental economics literature. Such experiments found their relevance in the real world as people are not always selfish or nice to others, but they also sometimes behave spitefully. This paper focuses on payoff-destruction experiments conducted over the last two decades and synthesizes the findings. We are able to find 46 studies where we found inequity reduction and pure spite as the main motives for such behavior. This behavior can also be explained by conflict experience. We conclude with suggestions for future research.     

员工非工作时间工作连通行为对创造力的双路径影响模型

依据工作要求-资源理论和社会交换理论,运用结构方程模型对278份调查问卷数据进行分析,探讨了员工非工作时间工作连通行为对其创造力的双路径影响,并分析了心理脱离/心理依附和工作-家庭冲突/工作-家庭增益的链式中介作用。研究结果表明,员工非工作时间工作连通行为对其创造力有显著的正向影响。具体而言,心理依附和工作-家庭增益在员工非工作时间工作连通行为和员工创造力间起链式中介作用。     

Poverty Dynamics,Violent Conflict,and Convergence in Rwanda

This paper analyzes the poverty impact of the violent events that affected Rwanda in the 1990s. The main objective of the paper is to identify systematically potential mechanisms linking violent conflict with changes in poverty across provinces and households in Rwanda before and after a decade of violence. In accordance with emerging literature on the long‐term economic effects of violent conflict, we find empirical evidence for economic convergence between richer and poorer Rwandan provinces and households following the conflict shocks. Using a small but unique panel of households surveyed before and after the conflict period, we find that households whose house was destroyed or who lost land ran a higher risk of falling into poverty. We do not find much evidence for an economic effect of violent deaths at the household level due to substitution effects of labor within the household. Non‐violent deaths however seem to increase income per adult equivalent for the survivors. Results are shown to be robust to sample selection and IV models.     

组织内部冲突动因的层次分析及管理对策

冲突是组织不可避免的现象。组织内部冲突作为组织冲突的研究重点,对其动因进行分析可为组织冲突管理的有效进行提供指导。从理念、制度、技术三个层次对管理实践中组织内部冲突的动因加以分析,提出建立新型的包容冲突的组织文化,实现组织结构变革和技术改进的管理对策。     

Did rainfall shocks cause civil conflict in Sub-Saharan Africa? The implications of data revisions

In their seminal paper, Miguel et al. (2004) found that negative rainfall shocks (measured as negative year-on-year rainfall growth) had caused civil conflict in sub-Saharan Africa over the 1981–1999 period. Since then, the rainfall and conflict data they used had undergone multiple revisions. We show that rainfall shocks are no longer statistically significant for civil conflict when the revised data are used. This is true whether we employ a different functional form for rainfall, extend the sample to include more recent observations, use longer lags for rainfall shocks, employ dynamic panel regression, or panel regressions that take into account of cross-sectional dependence. Using rainfall shocks as instruments for growth, we also find that growth is insignificant for civil conflict if the revised data are used. Upon further investigation, we find that updates in the rainfall and conflict data for one or a few countries may alone cause rainfall shocks to lose statistical significance.     

再议基于利益冲突下审计独立性

独立性对于审计尤其是注册会计师审计而言是其核心基础。注册会计师的审计业务作为一种经营行为,难免要受到利益指针的指引,而其工作的立足点即是超然的不受影响的第三方独立。在经营利益和品质独立的博弈中,在所有的审计人一步步前行、发展的同时仍然面临独立性的挑战。进入本世纪后,财务造假案频发,且人们发现在企业经营失败的后面总伴随着审计失败,究其本质原因依然是注册会计师在审计各方的利益冲突中迷失了自我,丧失了基本的独立性。文章就注册会计师如何在利益冲突中保持独立性等相关问题进行一些必要的探讨。