Refugee influx: Repercussions and research agenda for service scholars

Service provision is an integral part of hosting refugees. However, the service scholar community has remained rather dormant in regard to focusing on refugee issues. This is indeed surprising given international refugee influx is today one of the more pressing issues for developing and developed countries alike. This research note aims to identify the demands on countries’ “service ecosystems” after an influx of migrants arrives in a country, and suggests research avenues for scholars. Resolving service related issues can assist practitioners and government bodies in how to better design and manage the interface between refugees and the new (service) ecosystems these actors have entered when reaching a host country. Therefore, this research note outlines the challenges of such refugee in- or through flux relating to service provision by focusing on the incoming actors (refugees) as well as the resident actors (locals, service providers, government bodies etc.). Repercussions as well as the subsequent agenda for inquiry for service scholars outlined refer to the various system levels from micro to macro, such as on individual, family, city, regional, state and national level, but also outside the system on an international level.     

Marketing in retailing: a research agenda

Although specific retailing subjects related to marketing have been extensively

researched and presented in academic literature, the overall topic of marketing in

retailing has received little attention. This paper identifies and discusses some

principal marketing in retailing issues that warrant empirical assessment.

Research attention to the questions raised in this paper will provide strategic

Guidelines to retailers seeking to improve the marketing performance of their

organizations.     

Conceptualizing cross-country analyses of family firms: A systematic review and future research agenda

The national context in which family firms operate influences their behavior and firm-related outcomes. Especially how and why family businesses differ across contexts has therefore received growing interest. Yet, the insights on family businesses across countries remain fragmented and lack integration, especially regarding how the cross-country context is operationalized. Building on comparative cross-national research, this review aims to bridge the disciplines of international business and family business. I analyze the current field of cross-country family business research building on a systematic literature review of 105 peer-reviewed studies in the period 2000–2020 with the goal to collect and structure the current body of knowledge and build a future research agenda. The findings highlight different approaches that family business research utilizes to operationalize “cross-country” elements, outlining how research applies direct comparisons between countries and comparisons based upon theoretical perspectives. Building upon this conceptualization of cross-country operationalizations, the study provides several new avenues for future research.     

The determinants and performance of early internationalizing firms: A literature review and research agenda

As scholars have examined the antecedents, processes, and performance of early internationalizing firms in the past three decades, the domain has become a full-fledged research field. However, extant reviews have not yet provided a comprehensive picture of the determinants of early internationalizing firms and their performance although it is a relevant topic in the literature. In response, this paper seeks to systematically review and synthesize extant research on the determinants and performance of early internationalizing firms. The authors critically assess and examine 167 articles that have appeared in 28 academic journals over the last three decades. This study contributes to extant literature by highlighting the determinants of early internationalizing firms and their performance with a focus on the entrepreneur, firm, and environment factors. Furthermore, an integrative framework has been developed to account for the relationships among determinants, early internationalization, and outcomes. Finally, this paper reveals some significant gaps to advance an important research agenda for future research.     

Gift cards: a review and research agenda

Gift cards have received limited study despite being a key element of many retailers’ strategies. One reason may be that approaching the study of gift cards from a traditional economic perspective, i.e. ignoring social relationships, leaves little justification for the rapid increase in gift card sales. Failing to see the value of gift cards, many commentators go so far as to argue against the purchase of gift cards, suggesting that consumers would better off using other gift types. This misses the important point that givers voluntarily buy cards and receivers enjoy gaining them. Consumers undoubtedly perceive the value in gift cards. We suggest that taking a broader perspective on consumer behavior and considering consumers involved in social systems that encourage gift giving, allows us to see the value gift cards create while allowing us to address the concerns gift cards raise more effectively. In this article, we detail the benefits created for givers, receivers, and merchants by the use of gift cards. We highlight areas with significant public policy implications. We outline an agenda for some promising areas of research, including seeking to gain a better understanding of the psychology of giving gift cards and the economics of retail strategies dependent upon gift card usage.     

Cultural diversity in top management teams: Review and agenda for future research

Despite its growing social relevance, research on cultural diversity in top management teams (TMTs) has been sparse and fragmented. To build a firm foundation and facilitate the development of this field, we review and synthesize 106 key articles published between 1997 and 2021. Our study provides a comprehensive field map explicating the antecedents and influence of TMT cultural diversity, showing that cultural diversity constitutes a distinct and important aspect of TMT diversity that has significant implications for a variety of outcomes. By critically assessing the field, we identify key research gaps and promising areas for future research.     

Innovation and the management of marketing in high technology small firms

This paper initially attempts conceptually to integrate marketing into the total innovation process within high technology small firms. It is argued that an understanding of marketing problems can only be achieved when viewed in terms of other preceding stages in the innovation cycle, of which marketing is a key final act. The subsequent presentation of evidence from two recent research studies indicates that marketing has been neglected in a surprising number of the high technology small firms studied, in which there was a considerable reliance on unsolicited orders as a reactive form of selling. It is argued that this lack of marketing vigour is partly caused by a shortage of human and financial resources which frequently stem from expensive earlier stages in the innovation cycle (e.g. R&D). It is concluded that vigorous marketing would increase output and growth in several of the currently reactive instances. Thus, the paper concludes with suggestions for a more pro‐active policy on the part of government agencies towards the promotion of sales growth in these currently inactive high technology small enterprises.     

Town centre management in the UK: A review,synthesis and research agenda

Despite rapid growth in the number of town centre management schemes in the UK there have been few attempts to consider this topic from an academic perspective. This article develops a typology of town centre management schemes, based upon a comprehensive review of existing literature. The criteria of organizational structure and resource origin are identified as primary influences in the initiation and development of such schemes. The article concludes by outlining a research agenda which considers both local governance and spatial and temporal themes in the initiation and development of town centre management. The analysis of such factors is vital to a fuller understanding of this area.     

Celebrity endorsements: a literature review and research agenda

This paper presents a narrative review of celebrity endorsement research. The review identifies six areas of research on celebrity endorsements (celebrity prevalence, campaign management, financial effects, celebrity persuasion, non-evaluative meaning transfer, and brand-to-celebrity transfer). A review of the research in each area identifies key findings, conflicting results, and research gaps. In addition, this paper reviews the celebrity endorsement literature with a focus on the psychological processes underlying celebrity endorsement effects that has been put forward in the literature. Based on the review an agenda for future research is offered.     

Expatriation: A developing research agenda

This introductory article briefly reviews the current state of research into expatriation, focusing on the critical issues of strategy, selection and predeparture, compensation, performance management, repatriation, and career management. The burgeoning research in the field is set into context and a plea made for a more varied and imaginative research agenda. The articles in the rest of this special issue are located in this context. © 2001 John Wiley & Sons, Inc.     

Brand management in small and medium-sized (SME) retailers: A future research agenda

Abstract

Recently, an emerging body of literature has advocated the importance of branding to small and medium-sized (SME) retailers. Nonetheless, this discourse has ignored the complexities and idiosyncrasies of retail branding. The aim of this paper is to provide a new theoretical understanding of brand management by SME retailers. In order to achieve this aim, the paper integrates the brand management, SME branding, and retail branding literature, and offers a conceptual framework for SME retail branding. A number of propositions are included that aid understanding of brand management in SME retail organisations. It is anticipated that these propositions will help shape future empirical research in this area. Further in-depth research into the application of branding within the SME retail context would address a significant gap in academic knowledge. In doing so, it would also provide important insights for management practice.     

Innovation of entrepreneurial firms

An empirical test is provided of the effect of the degree of obsolescence on the effect of firm size and monopoly profits on a firm's ability to innovate. Recent theory suggests that innovation depends on firm size and monopoly profits only if the firm conducts product improvement as well as new product innovation. This is due to the allocation of limited entrepreneurial attention between improving current products and innovating new products. Current products are subject to obsolescence and innovation requires technological opportunities. The firm conducts product improvement as well as new product innovation only if the degree of obsolescence is sufficiently low relative to the level of technological opportunity. This theory provides an explanation for previously unexplained empirical observations. We find preliminary support for the hypothesis that product improvement reduces the positive effect of firm size on new product innovation and sufficient product improvement may reverse the negative effect of monopoly profits on new product innovations. In addition, product improvement reduces the positive effect of technological opportunity on new product innovation.     

Evaluating service firms: Approaches with policy recommendations

Evaluation of service firms is a problem because the service sector of the world economy is growing so fast. Consumers often do not have reliable information about services prior to making a buying decision. This paper presents a model of service evaluation. Several applications, including Consumers' Checkbook, Which? and a test conducted in the U.S., of a mail survey methodology are examined as possible solutions to this problem. Lessons learned from these experiences are provided. Finally, implications are drawn regarding tactical, public policy, and academic research issues.     

Research on entrepreneurship in the informal economy: Framing a research agenda

The informal economy consists of economic activities that occur outside of formal institutional boundaries but which remain within informal institutional boundaries for large segments of society. We draw from diverse disciplines to frame research concerning entrepreneurship in the informal economy around three separate theories: institutional theory, motivation-related theories from a sociological perspective, and resource allocation theory. Each of these theories provides a complementary lens through which to examine the incentives, constraints, motivations, strategies, and abilities of entrepreneurs to operate and grow their ventures in the informal economy. Employing these theoretical perspectives facilitates efforts to highlight the breadth of informal economy research in different domains and lays foundations for future entrepreneurship research.     

Anti-consumption: An overview and research agenda

This introduction to the Journal of Business Research special issue on anti-consumption briefly defines and highlights the importance of anti-consumption research, provides an overview of the latest studies in the area, and suggests an agenda for future research on anti-consumption.     

The client as co-manufacturer and environmental entrepreneur: a research agenda

The purpose of this article is to detect issues of greatest interest and to establish a proposal that can be used as a basis to study the client's environmental entrepreneurship in service sector companies. The study is based on the existing literature on service innovation and the bibliography dedicated to environmental management specific to these innovations. This study poses a few questions that, together with many others, must be addressed in the future. These studies will inevitably contribute to improve the environmental performance of service companies.     

Knowledge networking and growth in service firms

This paper empirically assesses whether knowledge networking affects the growth of small service firms. More specifically, using a large, unbalanced panel data set for the period 1992–2009, it investigates whether participation in a knowledge network called PLATO is positively related to service firm growth. The results show that knowledge networking has a highly significant positive effect on the net asset and added value growth of service firms. Furthermore, it is demonstrated that the positive effect of knowledge networking on firm growth is significantly larger for service firms than for manufacturing firms, indicating that industry drives networking success.